Content Crossroads One-stop-shop for all your content needs

Online Content. Delivered.

Critical role of content marketing cannot be denied

Professional Services 94%

Computing/Software 93%

Advertising/Marketing 89%

Healthcare 89%

Business Services 84%

Manufacturing/Processing 83%

Industries with the highest rates of content marketing adoption

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But are you managing content well in-house?

41%

20%

18%

12%7%

1%

Biggest content marketing challengeProducing the kind of content that engages prospects/customers

Producing enough content

Budget to produce content

Lack of buy-in/vision from higher-ups inside your company

Producing a variety of content

Budget to license content

Perhaps its time you look at outsourcing your content!Insource v/s outsource of content marketing

38% of marketers handle their content creation in house25% of content creation budget spent on outside resources Re

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Yes, Outsourcing content has seen an increase over the past couple of years

Percentage of Companies that Outsource Content Marketing 2011 2010

Micro (Fewer than 10 Employees) 53% 48%

Small (10-99 Employees) 60% 42%

Mid-size (100-999 Employees) 62% 54%

Large (1000+ Employees) 74% 77%

Average 58% 55%

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Our Value propositionWe create, publish and track original and good quality content that will help you in your online marketing efforts to attract and engage customers regularly

But don’t outsource to just any content company, look for those who add value…Enter Content Crossroads

• More than 99% acceptance rate for the content we produce.• The engine that we use, Voraka, helps us deliver process related

intelligence as well as analytics regarding the performance of the content across the chosen channels.

• Flexibility to scale based on your requirements – From 10 blogs to 100 blogs and back to 10 in two weeks? Yes, we can.

• We understand the different Content Marketing needs.• On time and within budget, always.

Why Content Crossroads

Blogging & Article Writing• Strategy for your blog writing/article writing• Create and maintain your blog server• Establish and maintain the desired blogging/article frequency• Frequent evaluation of quality• Co-ordinate with different teams in your company to generate

blogs/articles with different perspectives

Content Crossroads Services -360 degrees content solutions

Website ContentThe relevance of the content on your website is absolutely critical to ensure your success levels in getting relevant traffic to your website.• We create content that is aligned to your business and marketing

goals• We ensure that this content is search engine optimized and

targeted towards your intended audience

Content Crossroads Services -360 degrees content solutions

Newsletters• Provide relevant & specific engaging content• Edit and localize the content• Curate content – Create catchy titles, snappy intros and links to

articles that interest your target audience• Design your newsletters• Maintain periodicity as required

Content Crossroads Services -360 degrees content solutions

Tradebriefs & Press Releases• Research and develop appropriate content• Localize content if required• Curate content – Create catchy titles, snappy intros and links to

articles that interests your target audience• Design engaging layouts• Create blogs and articles weaved around the press release• Maintain periodicity as required

Content Crossroads Services -360 degrees content solutions

Research for Infographics• We conduct secondary research, collate, and organize data

required to add value to your projects.• Our content team will research extensively for the topic that you

are aiming to depict via infographic• We will ensure that all sources of information are credible• This information will not only serve as a source for an infographic

but also can be used to create blogs, white papers and articles.

Content Crossroads Services -360 degrees content solutions

Additional Services• We also provide services that are content enablers, these

services make it easy to publish and accentuate your content online, including

• Custom Content Services• Social Media Services• SEO Audit Services• Programming and Migration Services

Content Crossroads Services -360 degrees content solutions

Content Crossroads – A Process Driven & Professional Approach

To Sum it up Content Crossroads can help your content stand out!

Why? you ask…

• 2.1 billion internet users worldwide• 112 emails sent and received per day by the average

corporate user• 555 million websites• Over 800 million users on Facebook • 100 million active Twitter users • 70 million Wordpress blogs • 94.3 million LinkedIn accounts worldwide

…To make your content stand out amidst the clutter!

• Website: www.contentcrossroads.com• Email: getcontent@contentcrossroads.com• Facebook: http://www.facebook.com/ContentCrossroads • CC blogs: http://www.contentcrossroads.com/blog/

Speechless?

US +1 317 353 3082

Another reason to contact Content Crossroads!