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Connected IoT devices- How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, 16 May 2017

Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

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Page 1: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Connected IoT devices-

How to become part of it

Mauro DIOTTI

BDM Italy

Healthcare & Wearables

Milano, 16 May 2017

Page 2: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 2

From Idea to Product

Finding the right idea,

start a company

Design Phase Production and Sales

Phase I : 6- 12 months Phase II : 12- 18 months Phase III : 6 months before

mass production

Page 3: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 3

Time to market acceptance might take longer than expected

No clear manufacturing & distribution strategy from the beginning

Underestimation of quality approval process ( depending on the end market )

Exit strategy: what to do if the first idea fails ?

Funding: how to raise enough money to survive the design phase plus have enough left to

finance the production

No the right partners for financing and production

Pitfalls

Page 4: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 4

…. More in detail

✓ Take the time to find and describe your idea. The first

might not be the best.

✓ Market intelligence :

✓ Do some research , if your idea is perhaps already on

the market

✓ Talk with experienced people from your target market

✓ Visit trade shows and get an impression on the size of

your target market

✓ Plan carefully :

✓ Financials

✓ People

✓ Project schedule

✓ Find the right partner from the industry

Page 5: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 5

…. More in detail

✓ Stay focused and keep your project milestones

✓ Look for alternatives, if you end up in a dead-end

✓ Look for help, e.g. talk with application engineers

✓ Think about the support from a professional design

house. Saves money and time

✓ Select the right products and development tools

✓ Start with the documentation from the first day

✓ Have a sales and marketing plan ready. Helps at

discussions with financial partners

Page 6: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 6

… More in detail

Production and Sales ✓ You need at least 2 production partners: one

for industrial prototyping and pilot series and

another one for mass production

✓ Again, plan carefully, especially the CMs for

mass production need advance timing for

starting a new production line

✓ Have a close look at the BOM before starting

the production: are all devices available? Do

you have alternative suppliers?

✓ If you want to produce in Asia, take care that

you have a partner in Europe to help you.

Otherwise there is a great risk to fail

Page 7: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

7Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969

Your partner for your product

Demand Creation

Innovation

Digital Experience

Logistic Support

EBV’s Go-To-Market

StrategyS

em

ico

nd

uc

tor

Su

pp

lier

Cu

sto

mers

Stay in control – EBV helps you to design your

product and bring it to the market in the best way

Page 8: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

8Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969

Existing

Customers

New Entrants

Start-ups

Competiveness, time-to-market

New business models

Upgrade current designs

Technical resources

Tool chain

Design partners with ready solutions

Lower the entry barrier

Sharing of market & technology

knowhow

Broad ecosystem

Design & manufacturing partner

Commercial support

Ready to copy solution

Software & cloud service

Support implementation

Addressing different customer segments

Le Connected Camp

IOT & INDUSTRY

ACCELERATOR

Page 9: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 9

EBV IoT Dev.Kits

IRIS– Complete 802.11 b/g/n Cloud on

Chip Networking Solution

✓ Iris offers a complete certified Wi-Fi

module and enables automatic

connection to the cloud and mobile apps

without network programming

✓ It supports OTA (Over The Air)

upgrades of module & client firmware

and is highly suitable for the IoT market

as internet-enabler for sensors

✓ The small size module has an

embedded on-board PCB-antenna with

a gain of 2 dBi

Page 10: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 10

Iris – Evaluation Kit

Order Number :Iris-WRF01-EVK-Zero

✓ Arduino Zero or USB connection to PC

✓ Preloaded DeviceDrive cloud-connectivity FW

✓ Preloaded JSON protocol on chip level

Page 11: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 11

Internet

Ethernet/WIFIJANUS Border router

Janus Network (6LoWPAN)

JANUS node

leaf

JANUS node

rooter

JANUS node

rooter

JANUS node

leafJANUS node

rooter

JANUS node

rooter

JANUS node

rooter

JANUS node

rooter

Page 12: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 12

✓ Ready to use 6LoWPAN mesh network

✓ Ready to use Network management and commissioning

✓ Ready to use Sensor nodes (environmental, motion and RGB)

✓ Everything needed, ready for programing and debugging

Janus Evaluation Kit / Contents & Features

Janus border router

4 x Janus sensor nodes

Programing &

debugging tools

Page 13: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 13

✓ Linux platform + Ethernet & WIFI

connectivity

✓ Janus for 6LoWPAN mesh

✓ NFC for easy commissioning TWCP

(tap wake configure and pair)

Janus Border Router / gateway in standard case

NFC Antenna

NFC

readerJANUS868Mhz

Antenna

Raspberry PI

UART

SPI

Page 14: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 14

The JANUS sensor node embeds :

✓ Motion & environmental sensors

✓ 1 RBG LED

✓ UART for trace

✓ NFCT tag for TWCP easy commissioning

(Tap-wake-configure & pair)

✓ 2 AAA batteries

Janus Evaluation Kit Sensor-Node

NFC

Antenna

NFC

M24LR04JANUS

868Mhz

Antenna

VJ5601M868MXBSR

HTS221

humidity

& temperature

LIS3MDL

3 axis

magnetometer

LPS25HB

pressure

LSM6DS0 3D

accelerometer

& gyroscopeLRTB R48G

RGB LED

I2C

PWM

CY7C6521

USB to UART

USB

UART

RF

868MhzNFC

Page 15: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 15

Heracles

HERACLES – M2M GSM Module with SIM & data

package

✓ Heracles is a complete Quad-band GSM/GPRS

solution embedding an M2M SIM Card. With its tiny

size of 15.8 mm x 17.8 mm x 2.4 mm it fits into slim

and compact demands of any customer design.

✓ It supports quad-band 850/900/1800/1900 MHz,

GPRS multi-slot class 12/10 as well as GPRS

mobile station class B and is compliant to GSM

phase 2/2+ Class 4 and 1.

✓ The modules high quality, small form factor makes it

ideal for ultra-compact applications.

Page 16: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 16

ORDER CODE S M L

DATA (MBYTES) 10MB 40MB 200MB

Europe area

Size & Cost

Pin to pin compatible with

SIM800H

✓ EMEA wide connectivity (no roaming charges)

✓ Low one-time cost: below €15 (Hardware and data)

✓ Data package until 2025

Heracles

Page 17: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 17

Heracles

Page 18: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 18

Become EBV IoT Hero And Win 10,000 Euro

EBV is proud partner of the IOT Innovation

World Cup 2017/18.

Join the EBV IoT Hero powered by EBV

Elektronik.

European participants of the competition

will have the opportunity to become the

2017 EBV IoT Hero and win 10,000 €

Page 19: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 19

Where to register ?

Register Online:

https://app.innovationworldcup.com/app/

member/register

General Information:

http://www.innovationworldcup.com/iot-

wt/participate/

Participation is completely free of

charge.

Page 20: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 20

If you have everything in place, then you need a bit of

…. Success

Page 21: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 21

Page 22: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 22

Page 23: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Reliability & Trust | Entrepreneurship & Innovation | Empowerment & Execution – Established since 1969 23

Q&A

Thank you very much

Contact: Markus Vogt

[email protected]

Tel.: +49 8121 774326

Page 24: Connected IoT devices- How to become part of it Mauro DIOTTI · Connected IoT devices-How to become part of it Mauro DIOTTI BDM Italy Healthcare & Wearables Milano, ... If you want

Distribution is today.

Tomorrow is EBV!