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Connect with the Smithsonian Media Community through our monthly eNewsletters - 2016 Smithsonian Media Digital Network gives advertisers a variety of ways to reach the inboxes of our audience with their advertising message. Each eNewsletter speaks to a different enthusiast, allowing advertisers the ability to target their brand exposure. ADVERTISING OPPORTUNITIES: Premium Ad Placement 160x600, 300x250 no 3rd party serving Value: $20 CPM Smithsonian Weekend eNewsletter Coverage of cultural and scientific news, extended features from Smithsonian magazine and exclusive features from Smithsonian.com with engaging trivia, opinion polls, destination updates, stunning photography, and more. • Delivered to 525,000 opt-in subscribers Deploys–Sundays Air & Space eNewsletter Coverage of aviation and aerospace news, bonus features from Air & Space magazine and exclusive features from AirSpaceMag.com. • Delivered to 300,000 opt-in subscribers Deploys– January: 1/29, February: 2/19, March: 3/18, April: 4/22, May: 5/20, June: 6/17, July: 7/22, August: 8/26, September: 9/23, October: 10/28, November: 11/25, December: 12/16 At the Smithsonian eNewsletter Highlights timely openings/closings, new exhibits, and rotating museum features, giving recipients the inside track to Washington, D.C. • Delivered to 150,000 opt-in subscribers Deploys– January: 1/6, February: 2/3, March: 3/2, April: 4/6, May: 5/4, June: 6/8, July: 7/6, August: 8/3, September: 9/7, October: 10/5, November: 11/2, December: 12/7 Science & Wildlife eNewsletter Highlights science and wildlife articles that are available on Smithsonian.com and mirror what is going on in our world today. • Delivered to 220,000 opt-in subscribers Deploys–January: 1/20, February: 2/17, March: 3/16, April: 4/20, May: 5/18, June: 6/22, July: 7/20, August: 8/17, September: 9/21, October: 10/19, November: 11/16, December: 12/14 History & Archaeology eNewsletter Coverage of the latest archaeological discoveries, historically significant events, and ideas from Smithsonian.com. • Delivered to 240,000 opt-in subscribers Deploys–January: 1/13, February: 2/10, March: 3/9, April: 4/13, May: 5/11, June: 6/15, July: 7/13, August: 8/10, September: 9/14, October: 10/12, November: 11/9, December: 12/9 Travel & Culture eNewsletter Coverage of exotic travel stories, hometown highlights, interesting and thoughtful news and inspiration for future travel endeavors. • Delivered to 220,000 opt-in subscribers Deploys–January: 1/27, February: 2/24, March: 3/23, April: 4/27, May: 5/25, June: 6/29, July: 7/27, August: 8/24, September: 9/28, October: 10/26, November: 11/23, December: 12/21 10/15

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Connect with the Smithsonian Media Community through our monthly eNewsletters - 2016

Smithsonian Media Digital Network gives advertisers a variety of ways to reach the inboxes of our audience with their advertising message. Each eNewsletter speaks to a different enthusiast, allowing advertisers the ability to target their brand exposure.

ADVERTISING OPPORTUNITIES:Premium Ad Placement 160x600, 300x250 no 3rd party serving• Value: $20 CPM

Smithsonian Weekend eNewsletter

Coverage of cultural and scientific news, extended features from Smithsonian magazine and exclusive features from Smithsonian.com with engaging trivia, opinion polls, destination updates, stunning photography, and more.

• Delivered to 525,000 opt-in subscribers

Deploys–Sundays

Air & Space eNewsletter

Coverage of aviation and aerospace news, bonus features from Air & Space magazine and exclusive features from AirSpaceMag.com.

• Delivered to 300,000 opt-in subscribers

Deploys– January: 1/29, February: 2/19, March: 3/18, April: 4/22, May: 5/20, June: 6/17, July: 7/22, August: 8/26, September: 9/23, October: 10/28, November: 11/25, December: 12/16

At the Smithsonian eNewsletter

Highlights timely openings/closings, new exhibits, and rotating museum features, giving recipients the inside track to Washington, D.C.

• Delivered to 150,000 opt-in subscribers

Deploys– January: 1/6, February: 2/3, March: 3/2, April: 4/6, May: 5/4, June: 6/8, July: 7/6, August: 8/3, September: 9/7, October: 10/5, November: 11/2, December: 12/7

Science & Wildlife eNewsletter

Highlights science and wildlife articles that are available on Smithsonian.com and mirror what is going on in our world today.

• Delivered to 220,000 opt-in subscribers

Deploys–January: 1/20, February: 2/17, March: 3/16, April: 4/20, May: 5/18, June: 6/22, July: 7/20, August: 8/17, September: 9/21, October: 10/19, November: 11/16, December: 12/14

History & Archaeology eNewsletter

Coverage of the latest archaeological discoveries, historically significant events, and ideas from Smithsonian.com.

• Delivered to 240,000 opt-in subscribers

Deploys–January: 1/13, February: 2/10, March: 3/9, April: 4/13, May: 5/11, June: 6/15, July: 7/13, August: 8/10, September: 9/14, October: 10/12, November: 11/9, December: 12/9

Travel & Culture eNewsletter

Coverage of exotic travel stories, hometown highlights, interesting and thoughtful news and inspiration for future travel endeavors.

• Delivered to 220,000 opt-in subscribers

Deploys–January: 1/27, February: 2/24, March: 3/23, April: 4/27, May: 5/25, June: 6/29, July: 7/27, August: 8/24, September: 9/28, October: 10/26, November: 11/23, December: 12/21

10/15

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TravelWire - 2016

Share your travel opportunities year-round in Smithsonian.com’s monthly travel e-alert.

TravelWire features promotions and special offers designed to appeal to the active and passionate traveler.

Smithsonian.com’s dynamic travel edit engages our audience through enriched coverage

• International and domestic travel stories

• Blogs

• Photo galleries / video

• Dedicated travel section and departments

Deployment: Monthly Delivered to 45,000 opt-in subscribers

Deploys–January: 1/1, February: 2/5, March: 3/4, April: 4/1, May: 5/6, June: 6/3, July: 7/1, August: 8/5, September: 9/2, October: 10/7, November: 11/4, December: 12/2

Advertising Opportunity

Premium Ads

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• 300x250 Value: $20 CPM

160x600

300x250

10/15

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Connect with the Smithsonian Media Community DailySmithsonian Media Digital Network is launching a new daily eNewsletter: SMITHSONIAN.COM DAILY

This eNewsletter will include coverage of cultural and scientific news, breaking news and new discoveries covered by SmartNews, extended features from Smithsonian magazine, and exclusive features from Smithsonian.com, distributed to inboxes every weekday.

Delivered to 66,000 most engaged opt-in subscribers – those who have clicked on a newsletter in the last 15 days.

ADVERTISER OPPORTUNITIES: Premium Ad Placement 600x70300x250600x250 VALUE: $35 Net Effective CPMMinimum one-week buy

Please contact your Smithsonian sales representative for more information.

DAILY - 2016

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