CONNECT WITH STRATEGIC DECISION MAKERS AND POSITION YOUR

April 2-5, 2013 | Santa Clara Convention Center www.cloudconnectevent.com

Accelerate Your Cloud Strategy

CONNECT WITH STRATEGIC DECISION MAKERS AND POSITION YOUR ORGANIZATION AS A CLOUD LEADER

SANTA CLARA, CA • APRIL 2-5, 2013

Cloud Connect’s conference and expo brings the entire cloud ecosystem together to drive growth and innovation in cloud computing. Reach executives, developers and IT decision makers alike as a Cloud Connect exhibitor or sponsor to drive your cloud computing strategy:

Demonstrate thought leadership and evangelize cloud solutions Generate leads with active buyers of cloud technologies Develop business relationships with partners

2012 EVENT AT A GLANCEMonday

February 13Tuesday

February 14WednesdayFebruary 15

ThursdayFebruary 16

PRE-CONFERENCE WORKSHOPS

Cloud Crash Course Carrier Cloud Forum Cloud Performance Summit Building High Availability Cloud Apps

Cloud Industry Summit

CLOUD COMPUTING CONFERENCE

CLOUD EXPO

TOWN HALL PLENARYSPONSORED SESSIONS

KEYNOTES

Cloud Security Governance & Compliance Big Data ROI, TCO & Economics Futures Application Architecture

Mobile Cloud WAN Private Clouds Infrastructure Organizational Readiness



NOTABLE QUOTES AND TWEETS FROM CLOUD CONNECT SANTA CLARA 2012 (FEB. 10–13)

Cloud Connect was a terrific show with excellent presentations.—Data Rules and Electronic Discovery Law

I've just returned from the Cloud Performance Summit at the 2012 Cloud Connect conference in Santa Clara. It was a jammed packed day with a room full of obsessive web performance junkies. In other words, exactly my type of crowd and I was fortunate to be invited to share my own perspectives.—Akamai blog

Cloud Connect 2012 in Santa Clara was immensely beneficial in helping me and our IT organization get up to speed with all of the ‘cloud’ challenges and opportunities that exist in today's IT environment. The content wasn’t a sales pitch like you see at some conferences, rather it was stocked full with real-world examples, heated panel discussions, and thought provoking content. I was impressed, and will be back.—Network Engineer, Manufacturing Industry company

@wendywhite: Last session, last day, great conference. Thanks @swylie650 and the entire #ccevent team.

@Neovise: Great to be home but also wishing I had another day at Cloud Connect. Another great event this year! #ccevent

@Dan Turkenkopf: On the plane to head home from #ccevent. Really great trip - https://twitter.com/dturkenk

@e_hanselman: Many thanks to #ccevent team for a great conference! Brain stretched with awesome conversations and sessions.



CLOUD CONNECT AUDIENCE PROFILE

*Source: Cloud Connect Santa Clara 2012 Attendee Survey

82% of Cloud Connect attendees are involved with IT purchase process

Job Functions IT Management . . . . . . . . . . . . .24%

Corporate Management . . . . . . . .22%

Developers / Architects . . . . . . . .20%

IT Staff . . . . . . . . . . . . . . . . . . .9%

Telecommunications . . . . . . . . . .8%

Business Analyst . . . . . . . . . . . . .4%

Security / Governance . . . . . . . . .2%

Cloud Adoption Status Cloud Connect Attendees are using / planning / considering…

•PublicClouds . . . . . . . . . . . . .76%

•PrivateClouds . . . . . . . . . . . . .73%

•HybridClouds . . . . . . . . . . . . .52%

•PlatformasaService . . . . . . . .61%

•InfrastructureasaService . . . .63%

•SoftwareasaService . . . . . . . .71%

Budgets are Increasing for Cloud Computing

Compared to the last 12 months, do you expect your company’s IT budget for cloud computing services / solutions to…

Comprehensive Cloud Solutions are Being Evaluated

Did you attend Cloud Connect to learn about:

Company Size by # of Employees



SAMPLE OF ATTENDEES FROM THE SANTA CLARA 2012 EVENT

»» Android Developer—Comet Mobile

»» Application Engineer—Toshiba America

»» Applications Development Manager—NIC

»» Applications Development Manager—Quest

»» Architect—BD Biosciences

»» Architect—LSI Corporation

»» Architect—Marvell Semiconductor

»» Architect—Science Systems

»» AVP IT—Pacific Compensation Insurance

»» Business Development—Adobe

»» Chief Architect—AT&T

»» Chief Architect—ZTEUSA Inc.

»» Chief Architect, Application Performance—BMC

»» Chief Information Officer— National Reconnaissance Office

»» Chief Scientist—VCE

»» Chief Security Architect—enStratus

»» Chief Strategist - Office of the CIO—Dell

»» Chief Strategist, Cloud Computing— Boeing Company

»» CIO—DSH Management Solutions

»» CIO—etherFAX

»» CIO—Freeborders

»» CIO—RightNow

»» CIO—Roamware

»» CIO—Shorenstein Realty Services LP

»» CIO—Synaptics

»» CIO—Wittenburg University

»» CISO—BeyondCore

»» Cloud Architect—Netflix

»» Cloud Architect - Sr. Engineer—NetApp, Inc.

»» Cloud Solutions Architect—Citrix Systems

»» Co-founder and Executive Director— Cloud Security Alliance

»» Computer Scientist— Department of Defense/US Government

»» CTO—Kona Healthcare

»» CTO—NTT America

»» CTO—Rackspace

»» CTO—Tier 3

»» CTO, Chief Architect, Cloud Services—VMware

»» CTO, Infrastructure—Zynga Inc.A40

»» CTO, Private Cloud—IBM

»» Development Manager—Demand Point Inc

»» Development Manager—F5 Networks

»» Development Manager—Microsoft

»» Director - Network Solutions— Mainline Information Systems

»» Director Data Management—Academix Direct

»» Director Identity and Cloud Access Security—Intel

»» Director IT Administration—Green Platform Corp

»» Director of eHealth Technologies— Beth Israel Deaconess Medical Center

»» Director of Engineering—SuccessFactors, Inc.

»» Director of IT—Anacor

»» Director of IT—Navis

»» Director of IT—3V BioSciences

»» Director of IT—ACS, A Xerox Company

»» Director of IT—Alacer Corp.

»» Director of IT—American University

»» Director of IT—Axcelerate Networks

»» Director of IT—GreenVolts, Inc.

»» Director of IT—SEGA

»» Director of IT—Monterey Institute

»» Director of IT Operations—Nimbic, Inc.

»» Director of IT Operations—Source Interlink Media

»» Director of Product Management— Big Switch Networks

»» Director of Product Management—Riverbed

»» Director of Solutions Architecture— WhiteHat Security

»» Director of Technology—Lifeplan Institute

»» Director, Business Development—Engine Yard

»» Director, Business Development— Hitachi Data Systems

»» Director, Cloud IT Services—Equinix

»» Director, Enterprise Architecture and Emerging Technologies—Best Buy

»» Director, Enterprise Platform —Google

»» Director, Enterprise Services—Orange

»» Director, Information and Lab Systems— Assay Technology, Inc.

»» Director, Information Systems—Panasas

»» Director, Product Management—Brocade

»» Enterprise Architect—HP

»» Enterprise Architect—Oracle Corporation

»» Enterprise IT Manager—Reliance Globalcom

»» Enterprise IT Manager—UnitedHealth Group

»» Executive Director—Community Health Institute

»» Executive Vice President and Chief Technology Officer—SunGard Availability Services



SAMPLE OF ATTENDEES FROM THE SANTA CLARA 2012 EVENT

»» General Manager North American Market— Huawei Symantec

»» General Manager, IT Engineering— Commonwealth Bank of Australia

»» GM of Huawei Internet Innovation Center—Huawei

»» Infrastructure Architect—CIBC

»» Infrastructure Architect—FamilySearch.org

»» Infrastructure Manager— NAMCO BANDAI Games Inc.

»» Infrastructure Strategist—Yahoo!

»» IT Administrator—On-site.com

»» IT Administrator—Western Disaster Center

»» IT Architect—Mercadolibre

»» IT Director—Cadence Design Systems

»» IT Director—NDS

»» IT Director—Posiflex Business Machines, Inc.

»» IT Director—Super Care Inc.

»» IT Finance Consultant—Ross Stores, Inc

»» IT Infrastructure Director—RS Consulting

»» IT Manager—Accenture

»» IT Manager—BAM

»» IT Manager—Hahn Family Wines

»» IT Manager—Momentum

»» IT Manager / Engineer—J.R. Schneider Co., Inc.

»» IT Manager, Operations—Fox Head, Inc.

»» IT Operations Manager—Rudolph and Sletten, Inc.

»» Manager Technology Services—FedEx Services

»» Manager, Emerging Business—Sprint

»» Network Administrator—The Stinnett Group

»» Network Administrator—The Stinnett Group

»» Network Design Specialist—Windstream

»» Network Engineer—Michael Foods, Inc.

»» Network Engineer—NASA

»» Network Engineer—RHI

»» Network Manager—KT America, Inc.

»» Network Operations Architect—Ericsson

»» Network Services Strategist— Sony Corporation of America

»» PaaS Architect—Red Hat

»» Principal Architect—Futurewei Technologies

»» Principal Architect—Intel Corp

»» Principal Computer Scientist—NASA Ames

»» Principal Solutions Architect—Alcatel-Lucent

»» Principal Systems Architect—EMC

»» Senior Vice President—SAP

»» Software Developer —San Jose State University

»» Software Engineer—Arista Networks

»» Software Engineer—Electronic Arts

»» Software Engineer— Fujitsu Laboratories of America

»» Software Engineer—Nimbula

»» Software Engineer—Panasonic

»» Software Engineer—Synopsys

»» Solution Architect—Mahindra Satyam

»» Solutions Architect—Juniper Networks

»» Solutions Architect—Robert Half International

»» Solutions Architect—Verizon

»» Solutions Architect Manager—GoGrid

»» Sr. IT Manager—The Thomas Kinkade Company

»» Sr. Manager, Global eCommerce— SanDisk Corporation

»» Sr. Principal Architect—Symantec

»» System Administrator— Community Technology Alliance

»» System Administrator—Tightrope Interactive

»» System Analyst—United Airlines

»» System Architect—Nokia

»» Systems Administrator—Maxim

»» Systems Architect—WRMA, Inc

»» Systems Engineer—Visa Inc.

»» Vice President—Bank of America

»» Vice President, Global Cloud Services— IBM Global Technology Services

»» Vice President, Innovation Scouting— BT Global Services

»» Vice President, Network Architecture— Reliance Globalcomm

»» VP—CA Technologies

»» VP and CTO, Cloud Computing—Cisco

»» VP Cloud Security—Trend Micro

»» VP Global Alliances—Savvis

»» VP of IT—Bestday Travel



DIAMOND SPONSORSHIP (Max of 4)

Pre-EventBenefits»» Logo inclusion online»» Logo inclusion in direct mail piece»» Logo inclusion in audience marketing emails»» Posting of Whitepaper on event website»» 125x125 banner ad on event website»» Access to press and analyst list»» Link to exhibitor press releases mentioning involvement in Cloud Connect,

online on the press release Web page of the event»» Exclusive one-on-one Public Relations counsel with Cloud Connect Public

and Media Relations Experts»» 20% off additional Marketing/Promotional items»» Inclusion in co-marketing and social media programs

OnsiteBenefits»» 15 minute Cloud Connect Main Stage Keynote»» Panel speaking spot within a relevant conference track (deadlines apply)»» 45 minute sponsored session»» 20 minute Cloud Solutions Theater speaking slot»» 20x30 booth space»» Discounted conference passes to customers and prospects»» ½ panel ad in the Pocket Guide»» Sponsor designation with logo on onsite signage»» Premier banner location onsite (TechWeb to Produce)»» Logo inclusion on Sponsor Snapshot slide of housekeeping slides»» 12 conference passes (Tuesday-Thursday)»» Logo listing in Event Pocket Guide»» Prominent placement of company press kits in the on-site Media Center»» Meeting room space in the Media Center for press briefings»» Diamond Sponsorship of one lunch or breakfast (F&B included)

Post-EventBenefits»» 350 unique leads from opt-in database

EMERALD SPONSORSHIP (Max of 3)

Pre-EventBenefits»» Logo inclusion online»» Logo inclusion in direct mail piece»» Logo inclusion in audience marketing emails»» Posting of Whitepaper on event website»» 125x125 banner ad on event website»» Access to press and analyst list»» Link to exhibitor press releases mentioning involvement in Cloud Connect,

online on the press release Web page of the event»» Exclusive one-on-one Public Relations counsel with Cloud Connect Public

and Media Relations Experts»» 15% off additional Marketing/Promotional items»» Inclusion in co-marketing and social media programs

OnsiteBenefits»» Keynote Panel speaking opportunity on Cloud Connect main stage»» 45 minute sponsored session»» 20 minute Cloud Solutions Theater speaking slot»» 20x20 booth space»» Discounted conference passes to customers and prospects»» ½ panel ad in the Pocket Guide»» Sponsor designation with logo on onsite signage»» Premier banner location onsite (TechWeb to Produce)»» Logo inclusion on Sponsor Snapshot slide of housekeeping slides»» 10 conference passes (Tuesday-Thursday)»» Logo listing in Event Pocket Guide»» Prominent placement of company press kits in the on-site Media Center»» Meeting room space in the Media Center for press briefings»» Emerald Sponsorship of one lunch or breakfast (F&B included)


SPONSORSHIP PACKAGESCloud Connect sponsorships give you maximum visibility and impact pre-event, onsite and post-event.



PLATINUM SPONSORSHIP

Pre-EventBenefits»» Logo inclusion online»» Logo inclusion in direct mail piece»» Logo inclusion in audience marketing emails»» 125x125 banner ad on event website»» Posting of Whitepaper on event website»» Access to press and analyst list»» Link to exhibitor press releases mentioning involvement in Cloud Connect, online on

the press release Web page of the event»» Exclusive one-on-one Public Relations counsel with Cloud Connect Public and Media

Relations Expert»» 10% off additional Marketing/Promotional items»» Inclusion in co-marketing and social media programs

OnsiteBenefits»» 45 minute sponsored session»» 20 minute Cloud Solutions Theater speaking slot»» 10x20 booth space»» ½ panel ad in the Pocket Guide»» Sponsor designation with logo on onsite signage»» 1 Meterboard sign»» Logo inclusion on Sponsor Snapshot slide of housekeeping slides»» 7 conference passes (Tuesday-Thursday)»» Logo listing in Event Pocket Guide»» Prominent placement of company press kits in the onsite Media Center»» Meeting room space in the Media Center for press briefings»» Platinum Sponsorship of one conference break (F&B included)


EXHIBITION ONLY»» 10x10 Booth Space

»» 10x20 Booth Space

»» 10x10 Turnkey Booth

»» 10x20 Turnkey Booth

»» 10x10 Turnkey Meeting Room

»» 10x20 Turnkey Meeting Room

GOLD SPONSORSHIP

Pre-EventBenefits»» Logo inclusion online»» Logo inclusion in direct mail piece»» Logo inclusion in audience marketing emails»» 125x125 banner ad on event website»» Posting of Whitepaper on event website»» Access to press and analyst list»» Link to exhibitor press releases mentioning involvement in Cloud Connect, online on

the press release Web page of the event»» Exclusive one-on-one Public Relations counsel with Cloud Connect Public and Media

Relations Expert»» Inclusion in co-marketing and social media programs

OnsiteBenefits»» Sponsorship of one Conference Break (F&B inclusive)»» 20 minute Cloud Solutions Theater speaking slot»» 10x20 booth space»» ¼ panel ad in the Pocket Guide»» Sponsor designation with logo on onsite signage»» Logo inclusion on Sponsor Snapshot slide of housekeeping slides»» 5 conference passes (Tuesday-Thursday)»» Logo listing in Event Pocket Guide»» 1 Meterboard sign»» Prominent placement of company press kits in the onsite Media Center»» Meeting room space in the Media Center for press briefings»» Gold Sponsorship of one conference break (F&B included)

SILVER SPONSORSHIP

Pre-EventBenefits»» Logo inclusion online»» Logo inclusion in direct mail piece»» Logo inclusion in audience marketing emails»» 125x125 banner ad on event website»» Access to press and analyst list»» Link to exhibitor press releases mentioning

involvement in Cloud Connect, online on the press release Web page of the event

»» Exclusive one-on-one Public Relations counsel with Cloud Connect Public and Media Relations Experts

»» Inclusion in co-marketing and social media programs

OnsiteBenefits»» 10x10 booth space»» ¼ panel ad in the Pocket Guide»» Sponsor designation with logo on onsite signage»» Logo inclusion on Sponsor Snapshot slide of

housekeeping slides»» 2 conference passes (Tuesday-Thursday)»» Logo listing in Event Pocket Guide»» Prominent placement of company press kits in the

onsite Media Center»» Meeting room space in the Media Center for press

briefings



CLOUD PERFORMANCE WORKSHOP SPONSORSHIPApril 2, 2013 // 1:30–4:45 PMCloud computing is a shared resource, and sharing means unpredictability. Nowhere is this more true than in the realm of performance, where your mission-critical applications are competing for compute, storage, and bandwidth. In this densely packed, half-day workshop, we'll look at the many facets of cloud latency, and how to tackle them. We'll look at the places where latency can appear in new cloud architectures, and some of the technologies that can mitigate slow-downs and outages so your applications are fast for customers, employees, and partners.

Who should attend ❯ IT operators focused on performance and availability

❯ Architects trying to build fast, reliable applications

❯ Product managers responsible for online applications

❯ IT executives making decisions about acceleration, load-balancing, and content delivery

Whatyouwilllearn ❯ Where and why cloud-based applications are slow

❯ Weak spots in on-demand computing that can undermine SLAs

❯ The state of performance and uptime in modern clouds

❯ What tools and designs can mitigate concerns about cloud performance

Sponsorship Benefits:

Instructor:ALISTAIR CROLLFounder, Principal Analyst,Bitcurrent

❯ Panel speaking opportunity—Platinum only

❯ Chair Drop in conference room (subject to show management approval)—Platinum only

❯ Cloud Performance Workshop attendee list leads data, including email—provided post event

❯ Co-Sponsor of Afternoon Coffee Break

❯ Co-Sponsor of Workshops Reception (4:45–5:45 PM)

❯ Sponsor logo on Cloud Performance Workshop webpage

❯ Sponsor whitepaper on Cloud Performance Workshop webpage

❯ Sponsor logo on home page of Cloud Connect Santa Clara website

❯ Sponsor logo and company description on Cloud Connect Santa Clara Event Sponsors webpage

❯ Sponsor logo within Cloud Connect Santa Clara Event Pocket Guide

❯ Sponsor logo on signage outside of the Cloud Performance Workshop conference room

❯ Sponsor collateral on the joint collateral table within the conference room

❯ ½ panel print ad in the Cloud Connect Santa Clara Event Pocket Guide

❯ 3 Cloud Performance Workshop passes

❯ 1 Cloud Connect Santa Clara conference track pass (Wednesday–Friday)



BIG DATA WORKSHOP SPONSORSHIPApril 2, 2013 // 1:30–4:45 PMEvery year, humanity generates more information than before. We’re only now learning how to harness it, putting powerful new processing architectures to work to glean insights from the petabytes of data we have on customers, markets, competitors, and employees. For IT managers and developers/architects this means two things: a new role as the go-to analyst in charge of crunching this information, and a new set of architectures that can store and crunch all of the information while staying within the law. Data is going to be your biggest issue to deal with in the coming years. It’s what needs to be replicated to stay running. It’s what leaks when there’s a security breach. It’s what costs money to move around. And it’s the cause of latency and usability issues. Compared to data, computing is easy. And as computing becomes a commodity in an era of clouds, we need to understand what it means to live in a big data world.

Sponsorship Benefits: ❯ Panel speaking opportunity—Platinum only


❯ Big Data Workshop attendee list leads data, including email—provided post event



❯ Sponsor logo on Big Data Workshop webpage

❯ Sponsor whitepaper on Big Data Workshop webpage




❯ Sponsor logo on signage outside of the Big Data Workshop conference room



❯ 3 Big Data Workshop passes

❯ 1 Cloud Connect Santa Clara conference track pass (Wednesday—Friday)

Instructor:JEREMYEDBERGLead Cloud Reliability EngineerNetflix



PRIVATE CLOUDS WORKSHOP SPONSORSHIPApril 2, 2013 // 1:30–4:45 PMPrivate clouds have come a long way from their humble beginnings in virtualization. Today’s enterprise IT professionals can create rich on-premise, automated, self-service, shared computing offerings for their stakeholders. Private clouds begin with foundations like VMware, Xen, Hyper-V and KVM; and now include optimized infrastructure, advanced management, automation and orchestration, and cloud stacks like OpenStack, CloudStack, Nimbula, and Eucalyuptus. And of course, there are also service catalogs, charge-back, and self-service interfaces that let IT get out of the way of delivering to service consumers.

As an industry, we’ve moved beyond the discussion phase of cloud computing - It’s time for real-world answers: what works and what doesn’t? How does one build a private cloud? How much automation is right, and where should we still have a human touch? IT managers have to sift through the large and growing virtualization and cloud ecosystem and the plethora of virtualization and cloud management solutions to identify which functions are critical, which products are really ready for prime time, and which solutions best match their particular requirements. In addition, many shops with traditional Enterprise Systems Management solutions are trying to understand how their existing vendors are addressing virtualization and private cloud and how new management tools integrate with/utilize what they already have.

Whether you’re building a private cloud to improve the efficiency of your data center, deliver services more quickly, or embrace disaster recovery solutions, the Cloud Connect Santa Clara Private Clouds workshop will arm you with the hands-on, practical information you need to build tomorrow’s on-premise cloud environments.

Sponsorship Benefits: ❯ Panel speaking opportunity—Platinum only


❯ Private Clouds Workshop attendee list leads data, including email—provided post event



❯ Sponsor logo on Private Clouds Workshop webpage

❯ Sponsor whitepaper on Private Clouds Workshop webpage




❯ Sponsor logo on signage outside of the Private Clouds Workshop conference room



❯ 3 Private Clouds Workshop passes

❯ 1 Cloud Connect Santa Clara conference track pass (Wednesday–Friday)

Instructor:BARB GOLDWORMPresident and Chief Analyst,FOCUS



AISLESIGNSSPONSORSHIPImagine attendees seeing your company logo as they make their way through the show floor. Aisle identification signs advertise your company brand to all attendees when they walk the show floor. This is a great opportunity for premium exposure right on the Expo floor. TechWeb to produce with sponsor’s artwork (Deadlines Apply).

ATTENDEEBAGAttendees will be able to carry all their giveaways in a bag displaying your corporate image. Cloud Connect will prominently distribute your bag on opening day right outside the Expo hall providing high visibility and making it easy for attendees to take one right before entering the Expo floor. Stay top of mind with your buyers and direct them to your booth by inserting a corporate flyer into each bag. Sponsor to produce and ship bags.

ATTENDEEMARKETINGEMAILSPONSORSHIPSponsoring a Cloud Connect attendee marketing email puts your company front and center with prospective buyers. Emails promote event highlights and each sponsorship includes a 125x125 banner ad with a link to company website.

BADGESPONSORSHIPEveryone who attends Cloud Connect wears a badge. Exclusively sponsor the badge and have your company message prominently displayed to all attendees and put your company and product positioning and booth number in front of buyers—a great way to lure buyers to your booth. Sponsorship benefits include:»» The back side of the badge»» Company logo in upper right corner on the front of the badge

CLOUDCONNECTMEDIA/ANALYSTSCENTERSPONSORSHIPThe Media/Analyst Center gives registered members of the media and analysts a quiet place to write the latest news hot off the Exhibit floor or simply a place to relax. Light morning and afternoon refreshments are served. Cloud Connect provides computers, printers, Internet connectivity and phones. Use this sponsorship opportunity to increase your company and/or product awareness with the media. Sponsorship benefits include:»» Sponsor logo and whitepaper on Media Center page on Cloudconnectevent.com

web site»» Sponsor logo on signage outside/inside the Media Center at the event»» Sponsor Collateral in Media Center at the event

CLOUDCONNECTMOBILEAPPSPONSORSHIPSReach attendees at their fingertips by sponsoring the Cloud Connect MobileApp. Packages include push notifications, branded microapp, custom badges and more.

CLOUDCONNECTPHOTOBOOTHSPONSORSHIP (exclusive)Capture the attention of attendees and increase brand presence by sponsoring the Cloud Connect Photo Booth on the expo floor — includes co-branding of the Photo Booth and on the takeaway photos.

FLOORDECALS(quantityof6)Limitof3packagesDirect Cloud Connect Conference attendees directly to your booth with these 3 ft. x 3 ft. floor decals, customized with your company logo and booth number to direct traffic to your booth.

HANGINGBANNERSPromote your brand in the main lobby of convention center with a 18’x7’ banner. Artwork provided by sponsor. TechWeb to produce the banner.

CLOUD CONNECT MARKETING AND PROMOTIONAL OPPORTUNITIES*Use Marketing and Promotional Opportunities to cross promote and elevate your presence in the Cloud Connect Expo with unique programs that stimulate:»» Thought Leadership»» Brand Visibility and Awareness

»» Strategic Market Positioning»» Driving of Booth Traffic

*Deadlines apply.

Must be a Cloud Connect exhibitor to purchase marketing and promotional opportunities.



HOTELROOMDROPS(Limitof1perday)Put your company’s promotional message in the hands of Cloud Connect Conference attendees. An item of your choice will be placed in the guest room of attendees staying at the Hyatt Regency Santa Clara. This is a great opportunity to distinguish yourself from the competition.

LANYARDSSPONSORSHIPPut your company name and logo top of mind with all attendees by sponsoring the Badge Lanyards. Badge Lanyards are given to every attendee—conference, expo, media, analysts and exhibitors. They are a great way to promote your brand everywhere at Cloud Connect. TechWeb to produce the lanyards.

METERBOARDSIGNSLocated in high-visibility areas throughout the Hyatt Regency Santa Clara Convention Center, meterboard signs enable you to advertise new products and technologies and increase your company’s visibility to buyers. Artwork provided by sponsor. TechWeb to produce the meterboards.

OFFICIALCLOUDCONNECTPARTYSPONSORSHIPS (one per evening)—(max of 3)Includes promotion on event web site parties page, in emails to pre-registered attendees, in theEvent Pocket Guide, on at event signage, and via Cloud Connect social media.

POCKETGUIDEADVERTISING:The Pocket Guide is filled with key event information and is given to all registered attendees only at the show. The Pocket Guide is used as a year-round reference and shared by attendees with others in their organizations.»» ½ Panel 4-Color»» ¼ Panel 4–Color

POCKETGUIDEPREMIUMSPONSORSHIThe Pocket Guide is a fold out piece that is distributed in the Registration area and throughout the event, guiding attendees through the show with an expo map, exhibitor list and information about free programs. Sponsorship benefits include:»» Company logo on the front panel»» Dedicated back panel—can be used for company and product messages,

advertisement, etc.

POST-SHOWRECAPEMAILSPONSORSHIPSponsoring a post show Cloud Connect recap email reconnects you with Cloud Connect attendees. Emails promote event highlights and each sponsorship includes a 125x125 banner ad with a link to company website.

PRE-REGISTEREDATTENDEEMARKETINGEMAILSPONSORSHIPSponsoring a Cloud Connect pre-registered attendee marketing email puts your company front and center with prospective buyers. Emails promote event highlights and each sponsorship includes a 125x125 banner ad with a link to company website.

REGISTRATIONSPONSORSHIPBe the first to welcome Cloud Connect attendees by promoting your brand and message to attendees as they register for Cloud Connect. Sponsorship benefits include:»» Sponsor logo (static) on Cloud Connect website registration pages»» 100–word text ad/offer/description, with URL Link, on the registration

confirmation email»» Hanging banner adjacent to registration area»» Sponsor collateral placed at registration counter

TRIPREPORTSPONSORSHIP0Stay in the mind of Cloud Connect attendees after the show by taking advantage of this innovative sponsorship. Throughout the event, attendees will visit numerous sessions and booths they are interested in. After the event, through Cloud Connect’s lead retrieval vendor, attendees would be sent an email with a link and a unique login to obtain their “trip report”—a reminder of exhibitors and sessions they explored at the show. Sponsorship benefits include:»» Sponsor graphic linked to your website on Trip Report»» Sponsor inclusion in Keynote welcome slides promoting the Trip Report»» Sponsor inclusion in Digital Signage promoting the Trip Report»» Sponsor inclusion on pre-event email promoting the Trip Report»» Sponsor inclusion on post-event email promoting the Trip Report

VIDEODEMOCENTERSPONSORSHIPIncludes professional level video production, with final product being a 10 minute video file for your unlimited use, + posting on the Cloud connect Video Demo Center.

VIDEOSCREENSADVERTISINGINCONVENTIONCENTER (max of 3)Leveraging video screen advertising increases visibility for your products and services, distinguishes your business from the competition and drives active buyers to your booth.

*Deadlines apply.

Must be a Cloud Connect exhibitor to purchase marketing and promotional opportunities.

Documents

CONNECT WITH STRATEGIC DECISION MAKERS AND POSITION YOUR