CONGRATULATIONS TO THE

2016 HEIST AWARDS WINNERS

A LITTLE AWARDS CEREMONY NEVER KILLED NOBODY

Download the Heist Awards App on the Apple App Store and Google Play App Store

“I GOT INVITED TO THIS RITZY CLAMBAKE AND THEY GAVE ME A BOOK TO READ!”

#HEIST2016

WWW.HEISTAWARDS.COM

@HEISTAWARDS

BEST UNDERGRADUATE PROSPECTUS

Sponsored by

BEST PROSPECTUS FROM A SPECIALIST INSTITUTION

Sponsored by

GOLD Lancaster University

SILVER University of Worcester

BRONZE Leeds Beckett University

HIGHLY COMMENDED University of East Anglia

GOLD Royal Conservatoire of Scotland

SILVER The Glasgow School of Art

BRONZE The Courtauld Institute of Art

BEST POSTGRADUATE PROSPECTUS

Sponsored by

BEST POSTGRADUATE STUDENT RECRUITMENT INITIATIVE

Sponsored by

GOLD Loughborough University

SILVER University of Leicester

BRONZE Harper Adams University

GOLD Loughborough UniversityLoughborough University London Launch

SILVER University of LeicesterPostgraduate Distance Learning Campaign

BRONZE University of BirminghamPostgraduate Virtual Open Day Platform

BEST UNDERGRADUATE STUDENT RECRUITMENT INITIATIVE

Sponsored by

BEST INTERNATIONAL INITIATIVESponsored by

GOLD University of GloucestershireDiscover your computing profile

SILVER University of SalfordMatch Made In Salford

BRONZE Brunel University LondonClearing Campaign - I’m #goingtobrunel

HIGHLY COMMENDED Manchester Metropolitan UniversityStep-In, Jump-In, Join-In:

Manchester Metropolitan University Welcome and Induction

GOLD University of SussexSussex China Internship Scheme

SILVER Heriot-Watt UniversityChoosing Heriot-Watt to Go Global

BRONZE University of SheffieldDeveloping and Showcasing True Partnership with China

BEST ALUMNI, DEVELOPMENT OR FUNDRAISING INITIATIVE

Sponsored by

BEST MARKETING INITIATIVE TO PROMOTE RESEARCH EXCELLENCE

Sponsored by

GOLD Loughborough University#LboroGrad2015

SILVER Goldsmiths, University of LondonGoldsmiths Reunite: Around The World In 7 Days

GOLD Sheffield Hallam UniversityChanging Lives

SILVER The University of ManchesterOn Devo

BRONZE Swansea UniversityResearch as Art

BEST USE OF INNOVATION IN EDUCATION MARKETING

Sponsored by

BEST INTERNAL COMMUNICATIONS CAMPAIGN OR INITIATIVE

Sponsored by

GOLD Middlesex UniversityInteractive Prospective UG Student Journey

SILVER Arts University BournemouthStorytelling from an Original Point of View

BRONZE Birmingham City UniversityBCU Clearing 2015

HIGHLY COMMENDED University of HertfordshireClearing Live

GOLD Heriot-Watt UniversityGoGlobal@Heriot-Watt

SILVER University of GloucestershireBrand You

BRONZE University of East AngliaUEA2030 Vision

BEST COMMUNITY/BUSINESS ENGAGEMENT CAMPAIGN

Sponsored by

MOST EFFECTIVE USE OF SOCIAL MEDIA

Sponsored by

GOLD University of Central LancashireThe UCLan and Ri Young Scientist Centre

SILVER Arts University BournemouthMaking ties and saving lives - AUB24

BRONZE Harper Adams UniversityEdible Bug Challenge

GOLD University of GlasgowSocial Media promotion of the

Discovery of Gravitational Waves

SILVER Birmingham City UniversityBCU Clearing 2015

BRONZE Keele UniversityAcademics Read Yik Yaks

BEST WEBSITESponsored by

BEST EMPLOYER MARKETING INITIATIVE

Sponsored by

GOLD Goldsmiths, University of London

SILVER Royal Conservatoire of Scotland

BRONZE University of Gloucestershire

GOLD Arts University BournemouthThe art of attraction

SILVER Loughborough UniversityFour Stars - employer marketing initiative

BRONZE University of SheffieldSunday Times Best 100 – external

I N D E P E N D E N T • T R U S T E DUNIVERSITY GUIDE

T H E C O M P L E T E

BEST LOW BUDGET INITIATIVESponsored by

THE STUDENT VOICE AWARDIn association with

GOLD Leeds Beckett UniversityImproving applicant communications for

undergraduate students joining us in September 2015

SILVER University of Sheffield#GetRalphHome

BRONZE University of Chester#MyChesterStory - The Yellow Sofa Campaign

HIGHLY COMMENDED Arts University BournemouthBuilding a brand for less than 5 grand - Bournemouth Film School

GOLD Harper Adams University

SILVER Loughborough University

BRONZE Nottingham Trent University

MARKETING TEAM OF THE YEARSponsored by

GOLD Bournemouth University

SILVER University of East Anglia

BRONZE University of Lincoln

HavasEducation

WE KNOW STUDENTSNot only do we have a lot of experience working with institutions - which gives us invaluable insight into the market - we’re also constantly looking at how the audience is changing, and how this impacts the way we engage with them. Just take a look at our white paper on Generation Z. Or our syndicated research programme, Tracker, which provides insight into trends and changes in the undergraduate market.

THINKING ABOUT AN APP?Your potential students certainly are. And who better to help you develop one, than an agency that really understands what makes them tick? Through our Uni Discover App, you can bring all your student support into one place and deliver relevant content for every step of their student journey.

You’re here enjoying yourself and you know just about all there is to know about the Heist Awards. But did you know that championing marketing excellence is only a small part of what HavasEducation does?

Here are a few other reasons you might want to talk to us:

MARKETING TO GENERATION

6 TOP TIPS TO MARKET TO GENERATION Z

MEDIA CONNECTIONSWe’re experts in planning cross-platform campaigns. Supported by our in-house specialists in search engine marketing, analysis, social media, real-time and programmatic bidding, we can provide a fully integrated service. And with global experience and media connections, our reach is huge.

LET’S BE SOCIALSocial media has been a must in the mix of media campaigns for some time now, but understanding which channels to use, and how, is a real skill. Luckily, we have a team of social media specialists who can help you get the best out of your social channels, engage your communities and keep you ahead of the trends.

GOING GLOBALYour potential students are coming from all over world. So it makes sense to work with an agency that not only understands the global market, but has offices around the world too – vital for offering a unique insight into culture and media consumption.

ARE YOU GETTING THE MOST FROM UCAS CONVENTIONS?UCAS conventions are a huge opportunity to engage with potential students. So making sure you get the most from them is crucial. From stand design and build, to recruiting and training ambassadors, we can help develop and implement a strategy that will really make the difference.

PROSPECTUS DISTRIBUTIONDirect mail services, bespoke mailings and personalised prospectuses, bulk prospectus distribution, alumni magazine fulfilment and shared mailings to schools, colleges and careers centres. We offer a range of services that will suit just about everyone.

Whatever your challenge, talk to the team at HavasEducation.

HavasEducation

www.havaseducation.com

HavasEducation Team

SIMON BRACEWELL, SALES AND MARKETING DIRECTOR Simon drives the Sales and Marketing Strategy across the business.

Fun fact: I produced (and starred alongside Patrick Stewart) the first student recruitment TV commercial for the University of Huddersfield.

Email: Simon.Bracewell @havaspeople.com

Tel: 07970 713242

GAYNOR BURKSFIELD, HEAD OF EDUCATION Heading up our education offer across the business, developing both existing clients and new business.

Fun fact: I once played Peaseblossom in a school production of ‘A Mid-Summer Nights Dream’.

Email: Gaynor.Burksfield @havaspeople.com

Tel: 07885 812858

CHARLIE BOYDELL-SMITH, PROJECT MANAGER Responsible for a range of projects across education including events, social media, content creation and management, as well as promotion of the Heist Awards.

Fun fact: I spent a month in Berlin working as part of an international team to write and produce a budget travel guide.

Email: Charlie.Boydell-Smith @havaspeople.com

Tel: 0161 610 2222

NICOLA KIPPAX, ACCOUNT EXECUTIVE Responsible for bespoke and shared mailings and the bulk distribution of undergraduate and postgraduate prospectuses, as well as assisting with the Heist Awards.

Fun fact: Whilst attending a memorial service at St Pauls I was selected to meet the Queen and Prince Phillip (along with a few others).

Email: Nicola.Kippax @havaspeople.com

Tel: 0161 610 2203

NATASHA KYNDT, MEDIA STRATEGY DIRECTOR Responsible for media strategy, planning and buying for the education clients across the business, and works across domestic and international campaigns.

Fun fact: I am a trained bra-fitter, and worked in this role for John Lewis in the mid-nineties.

Email: Natasha.Kyndt @havaspeople.com

Tel: 020 7022 4113

KELLY YIP, RESEARCH MANAGER Kelly leads on education planning and insight and used to work in-house at University of Sussex and University for the Creative Arts. Fun fact: I studied a Masters degree in 13th Century Middle English and 11th Century Old French.Email: Kelly.Yip @havaspeople.com

Tel: 020 7022 4192

Supported by specialists:

LAUREN ARCHIBALD, SENIOR MEDIA ACCOUNT MANAGER Working across Biddable Media channels – Programmatic, Search Engine Marketing and Paid Social – to ensure clients receive the right balance between targeted personalised strategies and inventory, and audience reach.

Fun fact: I am a former Subway Sandwich Artist and Donut King.

Email: Lauren.Archibald @havaspeople.com

Tel: 020 7022 4244

CHRIS LE’CAND-HARWOOD, HEAD OF SOCIAL MEDIAChris heads up the social media team. An outfit responsible for social media strategy, content planning, creation, publishing, community management and analysis.

Fun fact: I am in training to run marathon number 13 in Loch Ness in September. (Well, it’s a fun fact for Chris).

Email: Chris.Le’cand-Harwood @havaspeople.com

Tel: 020 7022 4205

DAN GREGORY, CREATIVE DIRECTOR

Dan directs our creative offering, promoting creativity across the business, pushing challenging ideas and the ambitions of all of our clients.

Fun fact: I studied Shaolin Kung Fu on a rooftop in China.

Email: Dan.Gregory @havaspeople.com

Tel: 0207 022 4279

JEREMY HODGINS, SENIOR ANALYST Jeremy is responsible for the reporting and analysis for education clients across all digital platforms and channels; involving media, websites and social media.

Fun fact: I started my working life in the Biotechnology and Genetic Engineering sector at Syngenta Crop Protection AG in Basel, Switzerland.

Email: Jeremy.Hodgins @havaspeople.com

Tel: 0207 022 4122

RICHARD CRAKER, TECHNICAL DIRECTOR Richard joined Havas People in 2013 as Technical Director and alongside our growing team, continues to innovate our digital offering.

Fun fact: I have developed over 400 websites and apps during my career.

Email: Richard.Craker @havaspeople.com

Tel: 020 7022 4011

www.havaseducation.com

Uni Discover App

Multi-Platform

Bespoke Design

Bespoke Content

Student Journey

All Countries

Social Media

Advertising Revenue

Updated Content

Push Notifications

Unlimited Users

UNI DISCOVER APP

YOUR BRANDED

Uni Discover App: help students discover your Uni, whatever stage they’re at.

University can be a stressful time for students, whether that’s researching, applying, or enrolling. Wouldn’t it be great if there was one place where they could find all the information and support they need?

That’s why we created our Uni Discover App. It allows your University to deliver relevant content to students at every step of their journey by bringing all of your student support into one place. Whether they’re prospective students, UCAS applicants or first years that are enrolling. You can send them all kinds of content like good luck messages just before results day and advice on the application process and clearing. Get in touch and we can help build one for you too.

Contact us: If you’d like a demo, please get in touch with Charlie Boydell-Smith on 0161 610 2222 or email Charlie.Boydell-Smith@havaspeople.com

UNDERGRADUATE PROSPECTUS DISTRIBUTION 2017

Reliability. That’s the least you’d expect from Havas People’s ‘Heist Distribution’ service. And it’s true - we can make sure your undergraduate marketing information gets to the right people at the right time: be it schools, colleges, libraries or careers offices, here in the UK, or anywhere in the world.

If you’d like us to give you a quote or you want to chat about how we can meet your individual requirements, please get in touch.

T: 0161 610 2203 E: nicola.kippax@havaspeople.com W: www.havaspeople.com

UK Despatch 1 Delivered by 24 March 2017 Request quotation and confirm participation by: 31 January 2017Warehouse open for deliveries: (storage is chargeable) 6 - 17 February 2017 Warehouse open for deliveries: (storage is free) 20 February - 6 March 2017 Prospectuses MUST be at our warehouse by: 6 March 2017

UK Despatch 2 Delivered by 26 May 2017 Request quotation and confirm participation by: 28 April 2017 Warehouse open for deliveries: (storage is chargeable) 24 March - 21 April 2017Warehouse open for deliveries: (storage is free) 24 April - 8 May 2017Prospectuses MUST be at our warehouse by: 8 May 2017

International DespatchDelivered in June 2017Request quotation and confirm participation by: 28 April 2017Warehouse open for deliveries: (storage is chargeable) 24 March - 21 April 2017Warehouse open for deliveries: (storage is free) 24 April - 8 May 2017Prospectuses MUST be at our warehouse by: 8 May 2017

6%EARLY BIRD

DISCOUNT ON

OFFERS CONFIRMED

BY 20 OCTOBER 2016