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Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

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Page 1: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

SmartOne assortiment

Page 2: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

• Uniek systeem– Vel-voor-vel afgifte via een middenopening

• Garandeert:– Cost-in-use – Hygiëne– Gebruiksgemak– Imago

SmartOne concept

Page 3: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Tot 40%

minder tissueverbruik met SmartOne

*

* Statistieken op basis van intern onderzoek in Europa bij 7729 gebruikers. Standaard LotusProfessional maxi Jumbo tegenover SmartOne dubbele minidispenser. Daling berekend in m² tissue.

Cost-in-Use

Page 4: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Cost-in-Use

SmartOne is goed voor

98 toiletbezoeken meer dan een maxi Jumbo rol *

* 380 meter

Lager verbruik betekent:

• Minder tissue gebruikt• Minder navulbeurten• Groter aantal gebruikers• Minder opslag• Minder transport

Page 5: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Stevigheid:- Polycarbonaat- Metalen slot

Hygiëne:- Volledig afgesloten dispenser- Rol afgeschermd

Besparing (cost-in-use):- Vel-voor-vel afgifte - 40% minder verbruik

Comfort- Hoge capaciteit- Rollen gaan lang mee- Minder navulbeurten

Imago:- Mooi design

Andere voordelen

Page 6: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Innovatie!SmartOne minidispenser

SmartOne dubbele minidispenser

SmartOne minirol

Page 7: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Minidispenser

• Zelfde als huidige SmartOne, alleen kleiner!

Neemt minder plaats in Voor minder druk bezochte

toiletruimtes

Page 8: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Dubbele minidispenser

• Kleiner en DUBBEL!

=> Reserverol:– Nooit leeg– Geen verspilling

=> 180° draaibaar

Page 9: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Tweede rol volledig afgeschermd

- 180° draaibare dispenser- Ingebouwde verende achterplaat

2 aparte rolcompartimenten

Reserverol:- Nooit leeg- Geen verspilling

Page 10: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

SmartCore TM

Page 11: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Voordelen van SmartCoreTM

• Baanbrekende innovatie:– De handigste manier om een huls uit een rol te halen! – Onnodig om de huls te scheuren– Gemakkelijk te verwijderen

• Green by Design;– Meer vellen per rol dankzij kleinere diameter huls– Positieve bijdrage aan het milieu

Page 12: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Minirol

• 620 vellen

• Elk vel 180 mm lang

• Met SmartCore

• Past bij;

– SmartOne minidispenser

– SmartOne dubbele minidispenser

• Past NIET in de SmartOne Classic dispenser!

Page 13: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

SmartOne Classic rol

• 1 velformaat: 180 mm• SmartCore 44 diameter:

– Meer vellen– Grotere autonomie– Meer ‘green by design’

1111 vellen 910 vellen 1150 vellen

Page 14: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Positionering SmartOne

• Belangrijkste doelgroep– Markt van Jumbo en mini Jumbo rollen– Bulkpack

• Functioneel product perfect geschikt voor:– Gemiddeld tot druk bezochte toiletruimtes– Openbare toiletten– Kostenbewuste klanten– Hygiënebewuste klanten

Page 15: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Keuze van de juiste dispenser afhankelijk van de behoeften van de klant

Aantal toiletbezoekers

Laag/ Gemiddeld Gemiddeld / Hoog Heel hoog

Focus op onderhoudFocus op gebruikers

Page 16: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Problemen vermijden

• Heel belangrijk om de goede werking van de dispenser te garanderen:– Hoogte - plaatsingsinstructies– Trek aan het papier terwijl je de dispenser sluit– Trek recht!

Page 17: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Plaatsingsinstructies

Page 18: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Vermijd papierblokkeringen

• Instructieblad • Brochure

Trek aan het papier terwijl je de dispenser sluit!

Page 19: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

‘Trek recht ’

• Sticker bij elke nieuwe SmartOne dispenser

• Na plaatsing op de dispenser aanbrengen

Page 20: Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved. SmartOne assortiment

Confidential and proprietary information of Georgia-Pacific. © 2011. All rights reserved.

Assortiment