Confidential and Proprietary Information of enumerate Solutions Incorporated Page 1 Confidential and Proprietary Information of enumerate Solutions Incorporated

Confidential and Proprietary Information of enumerate Solutions Incorporated Page 1

Confidential and Proprietary Information of enumerate Solutions Incorporated

SOLUTIONS OVERVIEWenumerate VALUE PROPOSITION

Alexander R. SaengerDirector of Business [email protected]



Interactive Numbers

enumerate’s software is the only Web-based platform that allows anyone to easily present numeric data in interactive charts, graphs and tables, animating otherwise static data to explore correlations, trends, and “what-if”scenarios.

Our products simplify the tasks involved in working with numeric data:

Publishing

Presenting

Displaying

Analyzing

Sharing

Overview



Capture intelligence about data Save data + intelligence in a file Transmit or store the file Build software to decode the

file and automate data tasks RXL does the same thing for

analytics

RDL• Value - What is the number? • Format - $100 [in thousands]• Semantics - How it translates or

corresponds to other formats• Provenance – created by whom

and when? • Measure - scale about the

number:• Units: feet, meters, $,

pounds, RBI• Magnitude: thousands,

millions, billions• Modifiers: number been

manipulated?• Structure - relationship of

numbers to each other

How does enumerate Help?

Overview



The enumerate Formula

Overview



Where does it fit?

ReportsDatabase

Manageable

Data SetRD

LRDL is a manageable data set that can be used to answer more questions than a traditional report, without burdening the user to browse thousands, or millions of lines of data stored in a database.

Overview



Chartlets & Tablets Demo

Empower America

Drug Enforcement Agency

Jupiter Communications

Full Featured Applet

Simple Chartlet Combo Applet

Custom Applet

Simple Tablet

Maplet Prototype

NAEP - Chartlet (National Assessment of Educational Progress)

NAEP - Tablet(National Assessment of Educational Progress)

Urban Land Institute

NumbersDirect™University R&D Expenditures

Commercial Bank

Value Reporting (PwC)

Investor Relations

Merrill Lynch

WorldcomSite Integration

Executive Dashboard

Product Demonstration



Software Demo

Numerator! Publish™

RDL Editor

Applet Tag Wizard

Data Publisher

Product Demonstration



Ad-Hoc RDLHow to manually generate RDL, create associated Applets and publish on the Internet

RDL

Editor

Web

Server

RDL

Applet

Tag Wizard

RXL

HTML

JAR

RDL

FlatFile

1 2 3 4 5 6

1. Select Data Source2. Clean the Data3. Create RDL/XML4. Select Applet Type, Define Applet Parameters, Generate HTML5. Post All Files to Server6. Publish on the Internet7. View Data in Interactive Chartlet or Tablet

Interactive

Chartlet

Internet

7

Implementation



Automated RDL: BuildHow to automate RDL generation and create associated Applets

Web

Server

RDL

Data

Publisher

Applet

Tag Wizard

RXL

HTML

JAR

RDL

FlatFile

1 2 3 4 5 6

1. Select Data Source2. Clean the Data, Create Template, Setup Batch Jobs3. Create RDL/XML4. Select Applet Type, Define Applet Parameters, Generate HTML5. Save All Necessary Files6. Post All Files to Server

Implementation



Automated RDL: DeployHow to deploy automated RDL feeds to Applets

Interactive

Chartlet

RDLRXL

HTML

JAR

RDL

FlatFile

1 2 3 4 5 6

1. Updated Data Source2. Automated Batch Jobs Run3. Create RDL/XML4. Update Web Server with new RDL/XML5. Publish on the Internet6. View Data in Interactive Chartlet or Tablet

Internet

Web

Server

DataPublisher

Database or Other Server

Implementation



What are our Offerings? – “You Do It”“You Do It”

Numerator! Publish™ Applications

RDL Editor Applet / HTML Tag Wizard DataPublisher™ Enterprise

Views & Applets Standard Chart View Standard Table View Combination View Full Feature View Native XML/RDL Views

Licenses Fees / Pricing Single License

$10,000 License Fee 20% Support & Maintenance One User License One Server License

Five-Pack $25,000 License Fee

50% Discount

20% Support & Maintenance Five User Licenses Five Server Licenses

enumerate Offerings



What are our Offerings? – “We Do It“We Do It“

NumbersDirect™ ($9,000*)

Web Content Delivery Multiple Interactive Views Promotion Boxes Search Capabilities NumberSource™

Services Included Content Packaging Publishing Process Capabilities Inventory Template Creation Content Loading Quality Assurance Content Updates Content Hosting

eCommerce Option ($4,000*)

eCommerce Packaging Consulting Sales Reporting & Quarterly

Payments Data Implementation (i.e. Pricing)

Content Operations (i.e. Shopping Cart)

Data Conversion ($3,000*)

Data Acceptance (Proper Non-RDL Formats)

Data Conversion (To RDL)

Conversion Updates

* Annual Fees based on the following assumptions - up to: 100 Tables, 100 Rows Each, 25 Templates, Data in Electronic Format, use

enumerate’s Structure/Layout (i.e. enumerate Provided XLS Template)

enumerate Offerings

$



What are our Offerings? – “We Do It“We Do It“

Professional Services Data Conversion Service Custom Applets Custom Calculations / Analytics Initial Set-up Service Integration Service Web-page / Storefront Design “Data Productization” Consulting

Data Conversion ($3,000*)

Data Acceptance (Proper Non-RDL Formats)

Data Conversion (To RDL)

Conversion Updates

Custom Analytics ($1,500 each)

Data Productization ($2,500)

All Other - Time and Materials* Annual Fees based on the following assumptions - up to: 100 Tables, 100 Rows Each, 25 Templates, Data in Electronic Format, use

enumerate’s Structure/Layout (i.e. enumerate Provided XLS Template)

enumerate Offerings



What are the Values?

Distributing “Interactive” Data Online

Publishing Data in a Value-added Medium– Make data easier to access and digest = happier

end users or customers– Save end users or customers time

Enhanced capabilities with embedded calculations

Values



What are the Revenue Specific Values?

Create a new product offering

Sell data via an e-commerce channel

Values



Investor Relations/Reporting Value Propositions

Communicate Financial Information Better– Web Site– Web Cast

Interactive Press Releases Interactive Reports that Highlight:

– Your Business Trends– SEC Transparency Issues– Your Business Compared to Others

Let Investors Look at Data Differently– See the Value in your Company– Unlock the Value of Your Company

Internal Reporting– Sales Estimates– Budgets

IR Values



Any Agency or Enterprise that has Numerical Data or Content

MPAA(Ratings, Ticket Prices, Screens)

American Bankers Association(ATMs, Credit, Mortgages, Loans)

Urban Land Institute(Housing, Leasing, Commercial Real Estate)

•Pricewaterhouse Coopers (PwC Value Reporting)•Food Service Institute (Franchise Performance)•The Economist - Intelligence Unit – EIU (Economic Factors)•Empower America (Lobbyist Data) •General Electric – GE (Financial Reporting)•JBL Associates (Education Policy Analysis)

Examples



Summary & Questions

How can this be used in your organization?

How can your “customers” leverage this?

– Internal

– External

What current projects does this fit?

What are our next steps?

Questions

Documents

Confidential and Proprietary Information of enumerate Solutions Incorporated Page 1 Confidential and Proprietary Information of enumerate Solutions Incorporated