What do you know about alcohol advertising? Why do companies
pay large amounts of money to advertise their products? How may the
advertisements affect teens and adults? What skills do you need to
help you evaluate alcohol advertisements?
Slide 6
Many social settings encourage drinking Beer ads shows people
drinking and having a good time everywhere Alcoholic beverages are
sold in grocery and convenience stores Some adults make it easy for
teens to get alcohol Most teens drink because they are curious
about what other people are doing Some teens drink because of peer
pressure (a feeling to do something because your friends are and
want you too) Teens do not want to feel left out
Slide 7
I look more grown up with a drink in my hand If I drink I will
be able to forget my problems I am stressed about this test, a
drink will help me relax My friends keep pressuring me to try
alcohol The ads make drinking look like fun Some teens think
drinking makes them look and feel like adults They feel more mature
with a drink in their hand Some teens are unhappy and hope that
alcohol will make them feel better There ARE NO GOOD REASONS TO
DRINK
Slide 8
Alcohol is bad for teens for many reasons: Teens are still
growing Teen emotional responses are changing Truth is: YOU DO NOT
HAVE TO DRINK
Slide 9
Up to two-thirds of suicides on college campuses involve
alcohol Almost one-half of all traffic deaths or people under age
25 involve alcohol Nearly a quarter of all violent crimes committed
by teens involve alcohol Between one-third and two-thirds of date
rape cases among teens and college students involve alcohol. Most
adults have less than one alcoholic drink a month or dont drink at
all.
Slide 10
Personal choice Feel better to meet their personal duties and
responsibilities if they do not drink Religious beliefs Family
values Health problems ANY REASON FOR NOT DRINKING IS A GOOD
REASON.
Slide 11
Making Good Decisions: You just found out your parent is
changing jobs and that the family must move to another state. You
dont want to leave your friends and are angry that no one seems to
care about what you want. A friend invites you to a party where
beer will be available. He promises you that you will feel much
better after a few drinks. What do you decide? Explain the steps
you used to make your decision.
Slide 12
Slide 13
Balloon Race
Slide 14
Alcohol Cirrhosis Blood alcohol concentration Intoxication
Binge drinking Fetal alcohol syndrome Drug Depressant Reaction time
Alcohol abuse Alcohol poisoning
Slide 15
Alcohol is a drug. A drug is any substance that changes how the
mind or body works. Alcohol has powerful effects on how your mind
and body work. It is a depressant- slows brain and body
functions
Slide 16
Through the mouth To the stomach Small and large intestines
Blood carries it to every tissue and organ It quickly reaches the
brain through the blood Carried to liver where it is converted into
harmless waste products It has no nutritional value When breaking
down alcohol, your body stops making and storing glucose- sugar for
energy Drinking too much alcohol is a drug overdose and may slow
your bodily functions, where they stop and you collapse- alcohol
poisoning
Slide 17
Alcohol Overload
Slide 18
Liver Failure
Slide 19
Alcohol slows activities of your bodys CNS. It slows your
thinking, reactions, and breathing. It slurs your speech, blurs
your vision, and interferes with muscle coordination. It also
negatively affects learning, motivation, and emotions. Alcohol
slows the nerves that control your heart and breathing, a fatal
dose will stop these functions.
Slide 20
Spin and Perform
Slide 21
Bad Vision
Slide 22
Poor Coordination -Try to write your name and address with your
opposite hand. This would be like alcohol affecting your
coordination.
Slide 23
Straight Walking
Slide 24
Depends on the person and how much alcohol is in his or her
blood. Generally, 0.40 BAC will be fatal to most people BAC- blood
alcohol concentration- percentage of alcohol in a persons blood.
BAC 0.10- means that you have 10% of alcohol per 10,000 parts of
your body.
Slide 25
Weight Drinks What was eaten recently Amount of alcohol
consumed Gender
Slide 26
Why is alcohol classified as a drug? What category of drug is
alcohol? What effect do depressants such as alcohol have on the
body? Is it possible to die from drinking too much alcohol?
Slide 27
Each body reacts differently to alcohol As BAC rises,
intoxication occurs Intoxication is the physical and mental changes
produced by drinking alcohol. At lower BAC levels, some people feel
less shy or cautious, increased energy, positive feelings and less
anxiety. Some people feel sad and negative
Slide 28
Amount of alcohol consumed Time frame Weight Body size Amount
of food consumed ( help slow absorption time) Drinking habits
Medicine Gender Genetic factors Women achieve a higher BAC than men
who drink the same.
Slide 29
First: Moods Second: Physical abilities, then memories Third:
Muscle coordination, vision blurred, speech and memory impaired
Reaction time slows. Reaction time is the amount of time that
passes from the instant when your brain detects an external
stimulus until the moment you respond. At high BAC levels, the CNS
slows down so much that you may pass out or even die Nothing speeds
the process up to sober you up- NOT COFFEE, COLD SHOWERS, OR
EXERCISE
Slide 30
Reaction Time
Slide 31
While visiting relatives, Angela attends a party with her
married cousin Tina and her husband. Tinas husband drove them to
the party. While at the party, Angela observed him drink two beers
and open a third one. She approached Tina and asked if it was wise
for her husband to be drinking since he was their driver. Tina
laughed and replied, Dont worry about him, he can hold his beer.
Angela is still concerned about getting in the car with him. What
should she do?
Slide 32
For anyone 21 and under, a BAC of 0 percent is illegal. It is
estimated that 20% of underage drinkers engage in binge drinking.
Binge drinking is drinking 5 or more at one siting (females -4 or
more). Binge drinking increases the chance that the drinker will be
involved in violence or harmful behavior. About 16% of those heavy
drinkers have experienced black outs after which they could not
remember what had occurred the previous evening.
Slide 33
People who start drinking alcohol at a young age are more
likely to abuse alcohol later in life Alcohol abuse is the
inability to drink in moderation or at appropriate times Regular,
heavy alcohol drinkers may develop tolerance Tolerance means they
need more and more alcohol to produce the same effects Tolerance is
a sign of a drinking problem Alcohol abuse is not only drinking too
much It is also drinking at the wrong time
Slide 34
Car crashes Drowning Overdose Depression Family problems
Violence Can become a victim of physical/ sexual assault resulting
in pregnancy, STIs, STDs, HIV
Slide 35
Damage their brain Damage their CNS Show impaired memory and
perform poorly in school Reduced verbal skills, never catch up
Long-term use increase chances of: stroke, heart disease, cancer,
and liver diseases- Hepatitis and cirrhosis- scarring and
destruction of the liver
Slide 36
How is tolerance a sign of a drinking problem? Can drinking on
the weekends, and not during the school week still effect school
work? How does alcohol abuse increase the likelihood of physical
assault?
Slide 37
p. 324 Health Skills Activity
Slide 38
Exit Slip- Identify at least 5 negatives that alcohol can have
on the body. Homework- Bring in a newspaper clipping or magazine
article where someone made a decision that proved to be
costly.
Alcohol makes it more difficult to think clearly about choices
It affects your memory ( Forget what you did or said) Harms your
coordination Slows Reactions Changes the way you see situations Low
risk situations may become high risk ones It AFFECTS your ABILITY
to MAKE GOOD DECISIONS
Slide 43
Nearly 14 million adult Americans have physical, social, and
psychological problems related to alcohol use. It causes premature
death from a variety of diseases. It also contributes to
unnecessary deaths and injuries on the roads and in the home.
Slide 44
Studies have shown that the average age for first trying
alcohol is 11 for boys and 13 for girls. Why do some young people
try alcohol at such an early age? How is drinking at an early age
affecting their chances of developing alcohol dependence?
Slide 45
Intoxication can easily lead to dangerous decisions and
behaviors ( example: leading to sexual behaviors) It can affect
feelings (become happy and silly; sad and angry, or violent) Make
you forget your values
Slide 46
You have made plans to go fishing with a friend. When you get
to the lake, you find your friend waiting by his familys boat. He
immediately tells you that you will have to do the rowing because
he has a buzz from drinking. You have never been on a row boat
before. What do you do?
Slide 47
Write a skit in which a teen tries to act cool by drinking and
behaving in a manner that causes peers to reject him or her.
Slide 48
Identify traits of a good friend.
Slide 49
Drinking and driving are dangerous, potentially deadly. Alcohol
impairs- vision, reaction time, and coordination. If you drink,
never get behind the wheel. It can cause other kinds of intentional
injuries as well- riding a bike, skateboard, or scooter 1/3 of
bicyclists and pedestrians who die in motor vehicle collisions have
been drinking Alcohol is linked to about 1/3 of drowning of all
deaths by fire
Slide 50
Alcohol and violence often go hand in hand because it reduces
the users self-control. Drinking is NEVER and EXCUSE for violence
It does not cause violence, but it does make it more likely It
makes emotions and behaviors seem stronger Some people become upset
or easily angered when drinking
Slide 51
Some people are rude or want to argue Insults, careless
threats, arguments, and fights are more likely Someone drinking may
become a victim of violence. Alcohol inhibits your ability to
defend yourself Alcohol reduces your alertness to danger signs or
risky behaviors Intoxicated people are easy targets for- rape,
assault, battery, or robbery.
Slide 52
The U.S. Dept. of Health and Human Services shows that alcohol
use is implicated in one to 2/3 of sexual assault and acquaintance
or date rape cases among teens and college students.
Slide 53
Mica and Leah have been best friends for years. Recently, Leah
confided that her father was out of work and spent most of his time
drinking. She also told Mica that after a few beers, her father
became angry and violent. Leah said the situation was so bad that
she was considering running away from home. What can you do to help
her?
Slide 54
Alcohol poses a special risk for a fetus. A fetus has its own
blood supply. When a pregnant mother drinks alcohol, all the
alcohol is then passed into the fetuss blood. Fetal alcohol
syndrome (FAS)- is a group of birth defects that can happen when a
pregnant woman drinks alcohol. The childs birth defects range from
mild to severe
Slide 55
Severe effects may include brain damage, mental retardation,
and severe emotional problems. Children may struggle with learning,
memory, attention, problem solving, and interacting with other
people. There is no known safe level of drinking during pregnancy.
Not drinking totally prevents FAS.
Slide 56
What happens to the alcohol that a pregnant woman drinks? What
is FAS? What are some birth effects associated with FAS? Can FAS be
prevented? How?
Slide 57
Slide 58
Alcoholism Recovery Sobriety Detoxification
Slide 59
Alcoholism is a progressive chronic disease involving a mental
and physical need for alcohol. It is an illness People have a
strong need to drink, inability to stop drinking, increased
tolerance, or physical dependence for alcohol. People with this
disease are called alcoholics With a physical addiction the body
develops a direct need for the drug Alcoholics cannot control their
drinking
Slide 60
They drink even though they know they are harming themselves
and others There is a psychological dependence where the mind sends
a message that it needs more and more alcohol. It may be hereditary
Family environment and friends have a stronger influence on your
health
Slide 61
Stage One- Use alcohol to relieve stress or relax. Soon they
need it to cope with daily life. They begin to lie or make excuses
about drinking. Stage Two-Person develops tolerance for alcohol,
and become absent from work or school. They deny there is a
problem. Stage Three- Problem is clear to other people. Drinker is
strongly addicted and out of control.
Slide 62
There is no cure for alcoholism, but it is treatable Not
drinking at all is the best treatment When a person stops drinking
they may experience withdrawals- headaches, nervousness, shaking,
or seizures Many people with alcoholism do recover by seeking
treatment. Recovery is learning to live without alcohol. Recovery
is possible with medication and support from other people
Slide 63
There are steps to recovery: Admission Detoxification- the
alcoholics body adjusts to functioning without alcohol Counseling
Recovery Treatment may require medical help and counseling Groups,
such as AA (Alcoholics Anonymous) provide help and support for the
person with alcoholism Sobriety is living without alcohol and it is
a lifelong struggle
Slide 64
What is physical dependence on a drug? What happens when a
person with alcoholism stops drinking? How is physical dependence
related to withdrawal? Who do you think would be most likely to
recognize these stages of developing alcoholism: the alcoholic,
family member, friend, or acquaintance. Why? Who could intervene
the most successfully? Why?
Slide 65
One in four families are affected by alcoholism Alcohol abuse
is a factor for breakup in many families Many cases spousal and
child abuse are involved A growing number of teens live with
someone who is addicted to alcohol The first step is to admit that
the problem exists
Slide 66
Next, reach out for help There are treatment centers that offer
help to family members and the alcoholic Al-Anon-helps family
members and friends of alcoholics. Learn how to help themselves and
the person dependent on alcohol Alateen- helps young people cope
with having a family member who is an alcoholic. People share their
experience and work together to improve their lives.
Slide 67
The most important responsibility is to yourself If you are
close to an alcoholic, try not to let their drinking problem change
your own attitudes and behaviors How to help an alcoholic: When the
drinker is sober, talk calmly with him or her about the harm that
alcohol does Tell the drinker how concerned you are, and encourage
her or him to seek help. Let the person know that the drinking
worries you Help the drinker feel good about quitting, and provide
information about groups that can help
Slide 68
Summarize the dangers of alcohol use and the harmful effects of
alcoholism.
Slide 69
Slide 70
Some companies spend a lot of money to advertise beer on
television, knowing that it has serious health risks. Should a law
be passed banning beer advertising from television?
Slide 71
Society provides pressure to drink Peer pressure may be the
strongest of all Another pressure may be from advertisements for
alcohol The media portrays alcohol as a normal part of life The
display that drinking is fun They dont display sick, unhappy,
injured, or lonely drinkers Teens hope drinking displays them
looking like adults or the only way to have a good time
Slide 72
Messages make knowing what you want more difficult Knowing what
you want makes it a lot easier If you take time to think about it
Remember, no matte what ads tell you, most adults and teens do not
drink or drink rarely Knowing what is best for you helps you make
smart choices
Slide 73
Ask yourself the following questions: What makes me happy? What
do you do to feel good or to feel adult and in charge? How can
drinking hurt you or get you in trouble? What pressure to drink do
you feel? How can you avoid or stop those pressures? If you already
decided to NOT drink or NOT DRINK AGAIN, GREAT! These questions and
answers help you focus on the important things in your life so that
you make good decisions
Slide 74
Students in groups, will analyze ads to determine how the
manufacturer tries to convince the reader to buy the product.
Slide 75
Slide 76
Alternatives Hobby
Slide 77
You wont look mature getting in trouble for illegal underage
drinking The problems will still be there when the effects of
alcohol wear off Alcohol does not relieve stress, it disrupts sleep
and may create more Real friends wont pressure you to do something
harmful Alcohol companies want people to spend money on their
products
Slide 78
It is illegal It interferes with your activities It interferes
with school It promotes foolish behaviors It is not smart It
disappoints those who care about you It harms your health
Slide 79
Each student gets a blank slip of paper. Vote on whether you
have received pressure to try alcohol (pressure or no
pressure)
Slide 80
Alternatives are other ways of thinking and acting. Become good
at something that requires a steady hand Join other teens for
alcohol free-fun Volunteer to help others Learn something new
Advocate Join a sports team Find a hobby- something you like to do
or study in your spare time
Slide 81
Alcohol is not a solution to problems. Name other behaviors
that people mistakenly believe are solutions to problems. Suggest
actions and behaviors that can help a person with a problem.
Slide 82
Friends are a good source to help people struggling with
alcohol. They are usually people who you trust, talk to, and have a
good time with. REAL FRIENDS will not pressure you to drink Pick
your friends carefully
Slide 83
Talk to someone you trust Major problems may require more than
just your friends, but there is HELP around you People to Talk To:
Teachers Coaches Guidance Counselors Parents Relative Another
trusted adult Religious or spiritual leader- mental/ emotional
problems School nurse- physical problems Family doctor-physical
problems DONT WAIT
Slide 84
Be a good listener Dont judge them Ask if the problem is to
difficult for them to handle Help them find someone who can help If
you dont know where to turn, ask a trusted adult for
suggestions.
Slide 85
Create a skit in which a teen tells a good friend that he
thinks he has a drinking problem.
Slide 86
Write a letter to 6th grade students explaining how he or she
can resist peer pressure and make healthy decisions.