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COMPANY PROFILE 2016
Willowbridge Lifestyle Centre. 39 Carl Cronje Drive, Tygervalley, Cape Town, South Africa, 7530
[email protected] | www.traxtudio.com
YOUR CORPORATE MEDIA AND ENTERTAINMENT PARTNER
TABLEOF CONTENT
Who is Traxtudio?
Company Structure
Directors & Management Structure
Clients
Services available to the Media &
Entertainment Industry
01
02
04
08
10
WHO IS TRAXTUDIOTraxtudio Holdings International is an international
media group consisting of twelve subsidiary
and associate companies operational (and with
branches) in South Africa, Namibia, Australia
and Europe (in Austria, Belgium, Germany, The
Netherlands and the United Kingdom).
VISIONTraxtudio Holdings International aims to stay a
major networking facilitator in the entertainment
and corporate media industry in Africa, Australia
and Europe (expanding to other parts of
the world), providing a professional atmosphere
for artists and corporate clients to capture (and
distribute) a high quality product in order to
fulfil their end user’s desire for their product.
Through partnerships with major role-players
in the entertainment and corporate and media
industry, Traxtudio Holdings International can be
a provider for all recording, multi-media designing,
distribution, legal- and/or financial-services and
consulting needs, becoming home to both local
and major international acts and corporate clients.
MISSIONTo enable artists, corporate clients and innovators
to fulfil their recording, multimedia designing,
sound designing, audio branding, music
publishing, distribution and consulting needs
in a comfortable, yet professional atmosphere
efficiently and cost effectively in order to achieve
a superior product of the highest professional
quality. Traxtudio Holdings International also
wishes to build a strong long-term relationship
with clients in order to be able to facilitate
a networking community for our clients to
build on each other’s’ successes, and to capitalize
on the growing media and entertainment
markets on the continent of Africa, in Australia,
Europe (and the rest of the world), through
uniqueness and the ability of customization for
each project.
COMPLIANCEPoPI
B-BBEE Level 2 (51% black-owned company)
Member of AES, Capasso, RiSA, SAMPRA
Traxtudio | Company Profile 2016 01
TRAXTUDIO FILM SYMPHONY ORCHESTRA
TRAXTUDIO PRODUCTION MUSIC LIBRARY
TRAXTUDIO INTERNATIONALPROJECT MANAGERS
TRAXTUDIO CONSULTTRAXTUDIO
MUSIC PUBLISHINGTRAXTUDIO INTERNATIONAL
RECORDING STUDIO TRAXTUDIO RECORDS
TRAXTUDIO INTERACTIVE & AUDIO ARCHITECTS
TRAXTUDIO WORLDWIDE DISTRIBUTION
TRAXTUDIO ACOUSTIC ENGINEERING & CONSULTING
COMPANY STRUCTURE
COMPANY STRUCTURE
Traxtudio | Company Profile 201602 Traxtudio | Company Profile 2016 03
TRAXTUDIO TRAINING
TRAXTUDIO EVENTS
DIRECTORS & TOP MANAGEMENT STRUCTURE
CEO | Traxtudio Holdings International.
Riaan Steyn
Riaan obtained a Bachelors, Masters degree and licentiate (Cum laude) from the University of
Stellenbosch. Traxtudio Holdings International started off in the bedroom of Riaan Steyn in
1994. He is still the CEO of the group today. Riaan is an internationally-acclaimed (classical)
pianist, organist, orchestrator, arranger, producer and composer with many international
music awards behind his name and has worked on more than 500 albums up to date.
CFO | Traxtudio Holdings International
Jacques le Roux | Professional Accountant SA
Petrus Jacobus le Roux, matriculated at Tygerberg High School in 2000, completed
Accounting Diploma in 2003 at Northlink College, Completed BTech Cost and Management
Accounting degree in 2004 at Cape Peninsula University of Technology (previously Cape
Tech); completed articles at C2M Chartered Accountants Inc. in 2007 and Qualified as a
Professional Account in 2008.
CMO | Traxtudio Holdings International
Etienne Smit
Etienne Smit recently sold his real estate company, Burgun Real Estate. As managing
director of Burgun he grew the company’s portfolio ten-fold during his 6-year tenure and
then sold it as a very profitable going concern to one of the large real estate groups in
South Africa.
CLO | Traxtudio Holdings International
Janlo Fourie | LLB (Senior Associate)
Janlo studied at the Universities of Stellenbosch and South Africa (UNISA) and graduated
with LLB, E-Commerce, Company Law, Banking Law, World Trade Law, International
Transport Law, Law of Damages. Fourie is a senior associate at Nielen Marais Incorporated
and the CLO (Chief Legal Officer) of Traxtudio Holdings International.
MD | Traxtudio Holdings International (Australia)
Esmé Bredenhann
Esmé is the Managing Director of Traxtudio Australia. She started off at Traxtudio as a voice
over artist responsible for all voice overs of corporate clients like Sanlam and Santam in
2006. She manages Traxtudio’s portfolio in Australia.
PRO & Director: Traxtudio International Project Managers
Portia Motale
Portia has extensive experience in the corporate field for over 15years and has strong
proficiency across a spectrum of fields including Marketing, Communications, Advertising,
Graphic Design, Production and Project Management.
MD | Traxtudio Holdings International (Namibia)
Dewald du Plessis
Dewald has been in the professional audio industry from 2011 and specializes in the
following: Live sound reinforcement and production; Lighting programming and design;
Stage setup and design; Live sound recording; Studio sound recording and production;
Sound editing; Instrument and vocal artist; Song Writer and composer.
Traxtudio | Company Profile 201604 Traxtudio | Company Profile 2016 05
MANAGEMENT STRUCTURE
COO | Traxtudio Holdings International
Dr Ifriky Sokeng Tadadjeu
He obtained a BSc in Physics with a minor in Computer Science from the University of
Buea, in Cameroon. He then obtained a BTech and MTech in Electrical Engineering from
the Cape Peninsula University of Technology, and a MSc in Electrical and Electronics
engineering from Ecole superieure d’Ingenieurs en Electrotechnique et Electronique/
French South African Institute of Technology (F’SATI), France.
MD | Traxtudio Holdings International (Europe)
Jolle Schrale / Sam Mere Bester
Sam Bester is the National Director and Performance Coach for The World Championships
of Performing Arts for The United Kingdom, The Netherlands, Belgium, Germany, UAE and
Austria. Sam has been involved in Performing Arts all her life and the World Championships
have always been a fundamental part of it; Already winning first place for Musical/Broadway
at the age of 13 in South Africa.
Head Engineer | Traxtudio Holdings International
Ettienne Lane
Ettienne Lane started he’s career as music producer and sound engineer in 1999 after
studying at the Conservatory of Arts and Culture in Pretoria. Through the years he worked
with numerous acts and artists like Bobby van Jaarsveld, Danie Botha, Corlea Botha, Ghapi
and others. Ettienne is surely one of the best in the field and is also the Head Engineer of
Traxtudio Holdings International.
Director | Traxtudio Records
Esra Overberg
Esra Deter Overberg spent 20 years in the utilities electrical engineering industry where
he forged strong relationships with African and European electrical utilities in the
manufacturing and supplies of line hardware and accessories. It is here that he mastered
the skill of developing new businesses and creating brand solutions to the industry.
Director | Traxtudio Acoustic Engineering
Bendery Mostert
Andrias Benjamin Bendery Mostert is a Professional Senior Architectural Technologist
and cofounder of Studio ABM. In Bendery’s short Professional career he has assisted
and completed projects from a variety of sectors within the Architectural field such as:
Municipal: Main-stations / Sub-stations / Electrical depots; Residential: 50 unit Apartment
complex / High-range Residential / Mid-range residential.
CTO | Traxtudio Holdings International
Francois Steyn
Francois Steyn matriculated in 2005 at Tygerberg High. He studied I.T. at the prestigious,
internationally accredited Netscope. Directly after completing he’s studies, Steyn went to
work at a leading international Sport Management Services Company where he had a
senior IT post till joining Traxtudio Holdings International in 2016 as CTO.
Traxtudio | Company Profile 201606 Traxtudio | Company Profile 2016 07
MANAGEMENT STRUCTUREMANAGEMENT STRUCTURE
OUR CLIENTS
OUR LIST OF CORPORATE CLIENTS
Traxtudio | Company Profile 201608 Traxtudio | Company Profile 2016 09
OUR SERVICES TO THE GLOBAL MUSIC INDUSTRY
• In-House 70 Piece Film Symphony Orchestra and Choir• ADR | Post Production Facilities• Production Music Library • Professional Backing Tracks for TV Shows • Media Accounting Services • Media & Entertainment Attorney Practise • Composing of Original Music Scores in any Genre
TV & Film Industry Services (Broadcasting)
T.W.D. is a subsidiary of Traxtudio Holdings International – a leading-worldwide media and entertainment giant, which means:
1. We have a worldwide network (with branches in) Africa, Australia and Europe (expanding to other parts of the world).
2. Our team consists of dedicated (local) industry experts with years of experience.
3. Via our existing clientele-network we are able to provide the vendor or reseller with unmatched turn-around time and distribution of their products.
4. We can assist you (as a vendor or reseller) with media and entertainment law advice and services.
5. When distributing in South Africa, it is noteworthy that we have a high B-BBEE status.
Global Distribution Services
We offer industry-specific, affordable accounting services.
From as little as R38 per month we can help industry experts with their tax.
EVERYTHING HAPPENS ONLINE.
Accounting Services
Offers advice on all legal aspects affecting the film, television and music industries. Representing a broad spectrum of clients from film and television producers, writers, artists, directors, studios, representative bodies, musicians, publishers and suppliers we can assist with all entertainment related legal needs. Because music is our core business, our music practice continues to grow. We understand the industry and as a global recording studio group, dealt with all sorts of clients over the years, ranging from international record labels, artists, production houses, managers, etc. We are able assist with the negotiation of recording, publishing and management deals and assist in royalty, ancillary income and 360 deal rights disputes and calculations.
Legal Services
• IVR Recording and Integration• Audio Recording for Corporate Videos• Audio Recording for Radio/TV Advertisements• Production Music Library• Audio Branding • Acoustic Engineering • Noise Control
Corporate Services
We incorporate our knowledge of the industry to bring our clients the latest technology, combined with innovative thoughts on how to employ this, and to manage the inception- and installation process up to completion of the project.
Project Management Services
Music Production | Recording Studios | Mixing Studios | Mastering Studios
• Orchestrators / Arrangers• Professional Backing Track Suppliers • Record Label • Music Publishing • Distribution
Services to the Global Music Industry
Traxtudio | Company Profile 201610 Traxtudio | Company Profile 2016 11
SERVICES TO GLOBAL MUSIC INDUSTRY
FOR MORE INFORMATION CONTACT:
www.traxtudio.com | [email protected]