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COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

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Page 1: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

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Page 2: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

CONTENT

Part A COMPANY OVERVIEW ………………………………………………………… 03 – 09

Part B BUSINESS LINES OVERVIEW ……………………………………………….. 10 – 23

Media Network ……..…………………………………………………… 10 – 12

AdMicro ….…………………………………………………………………. 13 – 16

SohaGame ...…………………………………………....................... 17 – 19

E-Commerce ...……………………………………………………………. 20 – 21

Part C FINANCIAL INFORMATION ……………………………….................... 24 – 26

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Page 3: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

COMPANY OVERVIEW

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Page 4: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

VCCORP: VIETNAM COMMUNICATIONS CORPORATION

Innovation. Non-Stop! to bring Vietnam’s digital society to the next level.

The gatekeeper for the major internet markets in Vietnam

Vision

To dominate the Internet market in Vietnam by 2016.

(Current position: leading company)

Mission

“ ”

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Page 5: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

VCCORP MILESTONES

2012

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Page 6: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

FOUNDERS

His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up in 2000. After founding this network, he founded the first online media & news portal Tintucvietnam in 2002. In 2005, he founded the first private company in mobile value added services and internet content, which formed the initial foundation of the current-day VCC.

As a natural entrepreneur, Thang has been the first mover in all the emerging internet sectors in Vietnam including media content, social network, mobile content & services, and ecommerce. Naturally, VCC became an innovative leader of Vietnam’s internet & media industry. As the technology strategist, he has been the chief architect of disruptive technologies in Vietnam in the last 10 years including CMS, key portal technologies, and cloud computing to name a few.

Mr. Vuong Vu Thang is the Founder and CEO of VCCorp

Mr. Vuong Vu ThangFounder, CEO

With unparalleled know-how in internet monetization, Nguyen The Tan’s leadership is driving the growth of VCC. His results are apparent as he oversaw 100% annual growth in advertising, mobile services and ecommerce revenue for each of his last 6 years at VCC. As a strategic visionary within the industry, Nguyen The Tan’s work has made a tremendous impact within the Vietnamese marketplace.

Before joining VCC, Tan was Vice-Director of one of the largest telco companies in Vietnam, Viettel Fixed Telecom. Before Viettel Telecom, he was the division director at a leading software and system integration company, CMC. There he built a e-library solutions platform and expanded the distribution of CMC’s software and solutions towards broader segments within the market.

Mr. Nguyen The Tan is the Co-Founder and COO of VCCorp

Mr. Nguyen The TanCo-Founder, COO

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Page 7: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

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MANAGEMENT CULTURE

Company motor: Innovation non-stop

Founders: Serial entrepreneurAlways be the first mover

Management philosophy: Delegation and challenging

Not one-man company,large number of small teams

Creativeness

Loyalty

Harmonious relationship

In-housedevelopment

first

Page 8: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

VCCORP MARKET COVERAGE

33M internet user reach (90% of VN internet population)

22M mobile user reach (80% of VN Smartphone population)

10,000+ online & mobile advertisers

100,000+ small business merchants

12M e-commerce visitors & buyers

Largest Ad network with 200+ top publishers in Vietnam, 30 of them are exclusive

22 leading products with presence in 20+ verticals; 14 sites are in top 100 websites in Vietnam

(news, finance, family, teenage, auto, high-tech, online advertising, B2C and C2C, content consumption mobile)

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Page 9: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

VCCORP OVERVIEW

Overview

First mover DNA

50% YoY Growth

33M web audience

22M mobile audience

1,400 employees

Investors

33M 22M

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Page 10: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

BUSINESS LINES OVERVIEW

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Page 11: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

ONLINE NEWS & MEDIA

#2

#1

#1

#1

#1

#1

#1

#4

11

5 Leading Communities

Page 12: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

ONLINE NEWS & MEDIA

Launched in 2002 with general news

Currently the largest media network with 10 leading websites

Capability to reach 90% of the media audience in Vietnam

Leadership in general news, mobile news, and vertical/lifestyle news segments including: finance,

entertainment, auto, high-tech, family & woman, children, teenagers, etc.

11M visits per day

26M users per month

1.8B page views per month

20% growth per quarter

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Page 13: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

ADMICRO – AD NETWORK

Ability to reach 33M out of the 36M Internet users in Vietnam:

• 8.2M A class readers

• 22M mobile readers

• 15.5M family and female readers

• 18.5M young readers

• 26M public readers

Big Brand customers: more than 600 big brand

customers including Samsung, LG, Panasonic, Acer,

Vinaphone, and Mobifone

Small and medium customers: we serve more than

10,000 SME customers within e-commerce, logistics,

education, and cosmetics to name a few

#1 Adnetwork in Vietnam with 33% market share

200 top publishers

10,000+ advertisers

3B page views per month

1B ads impression per day

Annual growth: 50%

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Page 14: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

ADMICRO SOLUTIONS

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Other innovative product lines

TVC Online: Power of internet into TV advertising’s lively features

Balloon Ad:Unique advertising position that draw attentions by in intelligent ad movements

Mobile Ad:Integrated mobiles advertising solutions for trusted partners within adnetwork

Box App:Great combination between content & display advertising

Premium Ad:Premium displayposition onprestigious websites

AdmarketA self-serving system

that allows buyer to buy & to monitor the budget &

performance in real-time.

AdXA real-time bidding system that allows buyers to manage multi ad exchange

through one interface

Content SolutionsInformation packaging for

online PR articles and viralmarketing. Brand monitoring and

news clipping service. Alsoprovides content marketing solutions

Serve SMB, focus on performance base

Serve BIG BRAND, connect to international Adnetworks

Page 15: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

ADMICRO TECHNOLOGY

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• Intelligent data processing systemProcess 100k rps. Store over 450B records and 75TB of dispersive data. Manage 1B ad impressions/day & 31M unique visitors

• Behavior targeting technology

Distribute banner ads to viewers based on unique information, past behaviors, and interests

• Re-targeting technology

Distribute banner ads to viewers based on the websites they have visited. Banner ads will always target exact viewers even when they leave websites to visit others

• Demographic targeting

Target viewers based on demographic info such as age, gender, and interests

• IP2 location technology

Locate user locations including their specific Vietnam province and city with an accuracy greater than 90%

• Self-serving advertising systemAllow customers to actively manage their campaigns including ad design process, ad launch parameters, and total campaign ad spending via innovative budget controls

• Frequency capping & anti-fraud technology

Optimize advertising effectiveness by controlling the frequency of banner displays and monitoring ad campaigns in real-time

• DSP and RTB system

Provide real-time bidding and demand-side platform to work with other international systems such as Google Ads, Facebook Ads and allow advertisers to buy banner ads directly and efficiently in a large scale

• Real-time Analytics systems

Fast, accurate and transparent to users

• IAB standard & VAST/VPAID certification

With international standard, we are able to run ads and in-stream ads smoothly on any platform

We have dedicated time and effort tobuild and develop

Page 16: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

ADMICRO WEBSITE NETWORK

General news: 1B+ page views and 200 million visits a month: Dantri, VTV, Nguoilaodong, VCTV and SohaNews

Entertainment Portal: Loved and visited frequently by more than 18.5M young readers from the age of 13-25, includes: Kenh14, Sannhac, Gamek and Genk

Family – Women – Health: 175M page views and 35M visits a month: Suc Khoe Doi Song, Giadinh, Afamily, Guu and Health subpage in Dantri

Finance – Business (A-class): 50 M page views and 8.2M visits a month: CafeF, VnEconomy, Diendan doanhnghiep, Autopro and the Business subpage in Dantri

E-commerce: 95M page views and 17M visits a month: Rongbay, Muare, Enbac, Muachung

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Page 17: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

SOHAGAME – DOMINATE SMARTPHONE GAME MARKET

53.8%

11.5%

4.5%

5.0%

23.2%

Sohagame

VTC

VNG

MC Corp

Sgame

Others

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Page 18: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

FASTEST GROWING MOBILE & WEBGAME PLATFORM

2011

2012

2013

• 27 Employees

• Start building the very first dedicated platform for gamers in Vietnam.

• Explore the market by 6 Social games and 1 Webgame

• 56 Employees

• Published 3 Web games and 1Smartphone game

• Fastest growing Webgameplatform in 2012 and leading the market in number of new webgame (34 new webgame in 7 months)

• Q4-2012, Pioneer in Smartphone game platform (iOS and Android)

• 102 Employees

• Top 3 Biggest Game Publishers in Vietnam

• #1 Smartphone Game platform

• Published 6 client & web games, 14Smartphone games, channeling 72 web games

• Dominated Smartphone game market with more than 53% of market share

• ~1 Mil USD monthly revenue

• Planning to expand to SEA for Smartphone game in 1-2 years

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Page 19: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

SOHAGAME – UNIQUE COMPETITIVE ADVANTAGES

Game platformstrategy

Ad & User Acquisition

network

• First mover and open for all competitors: Open game platform for all competitors in 2012. Grow from zero to 2.8 M users in 2013 and double in 2014

• Leading payment service: First mobile payment service for game market, serve 10+ other game publishers

• MySoha Social Network, Game Launcher, and Game Portal

• #1 Ad-network, reach most gamers in Vietnam (with single ID)

• Huge traffic with low cost

• Gamer behavior tracking for efficient targeting and re-targeting

• Unique mobile ad-network dominating mobile page views in Vietnam

Ability to set trend

• Owning gamek.vn, the biggest game journal in Vietnam

• Owning biggest youth entertainment media: kenh14.vn with 10+ millions of unique users

• Successfully setting new big trend for card-battle mobile games in 2013

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Page 20: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

VCCORP E-COMMERCE OVERVIEW

12M visitors & buyers

100,000+ small & medium merchants

Leading in key segment of B2B2C and C2C market

• Real Estate, Automotive, Fashion, Mass Jobs

• Classifieds (rongbay.com), E-marketplace (enbac.com), C2C commerce (muare.vn), Online food

delivery (eat.vn)

Sohapay is the #1 payment gateway, manages 30% of Vietnam’s online transactions

Long term traffic acquisition cost

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Page 21: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

VCCORP E-COMMERCE PRODUCTS

E-marketplace model

Real estate, Job, Automotive Fashion, electronics

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Page 22: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

TECHNOLOGICAL STRATEGY & TECHNICAL STATISTICS

Technological leadership is essential for product

innovation

Mass market technology development and

deployment is VCC’s competitive advantage,

bringing the cost of servicing 1 user to just 50% less

than our competitors

VCC is positioning the biggest cloud computing

platform in Vietnam to interact with all aspects of

the internet, it currently serves 30M+ users through

billions of ad-views everyday

All technology is open source or in-house

development, VCC does not buy proprietary systems

Over 2.6B pageviews / month

Over 1B ads impressions per day (about 200 GB

data per day)

Unique visitor reach: 33M internet users / month.

Nearly 3.5M unique visitors / day

Mobile Ads Network reaches: 22M mobile users

Advertising/Tracking system: 25,000 request/s

Image streaming system: 45,000 requests/s

Video streaming system: 1,200 requests/s

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Page 23: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

MASTERED TECHNOLOGIES

Mastered large scale technologies to support the mass

markets and large customer populations

Big Data Processing: distributed and parallel computing

processes hundreds of Terabytes of data, ultimately

providing real-time data for VCC’s online advertising

system

Private Cloud Computing (IaaS and SaaS)

High Scalability: 10Gbps network, LVS, Ha-Proxy, Citrix,

high performance and distributed storage, high

performance caching and streaming

Vietnamese natural language processing: tokenization,

live analysis and processing Vietnamese documents

Real time message service: broadcasts messages to users with the limited resources

Ad distribution and Targeting Platform

Payment Platform: Connects to 95% of domestic banks in Vietnam

PC and Mobile Gaming Platform

TV device : Soha TV Box

P2P-streaming hybrid technology: SohaPhim&SohaLiveTV

SMS and Voice Platform

Security: VLan, VPN server, Firewall, IDS-IPS, Antivirus

IP location detection engine

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Page 24: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

FINANCIAL INFORMATION

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Page 25: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up

915

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2011 2012 2013

Revenue Trend

Revenue ($M)

50%31%

11%8%

2013 Revenue Sources

Ad-Media SohaGame E-Commerce Others

REVENUE HIGHLIGHTS

VCCorp’s y-o-y revenue growth is 50%, a very impressive number considering the big scale of the company

Despite the economic downturn, the company top line still grew 54%, reaching $24M in 2013 Almost all of VCCorp’s revenue comes from Ad & Game, the 2 fastest growing and most profitable sectors

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Page 26: COMPANY OVERVIEW...FOUNDERS His success in developing VCC to be the leading new-media company in Vietnam began when he founded his first online community, TTVNOL, from a garage start-up