Company Overview

Company VisionCompany Vision

NomadIQ intends to bridge the gap

between the urban nomad and the

real world around them by offering

a complete combination of location

of location-based contentlocation-based content.

Founders, Management Founders, Management and Backgroundand Background

• NomadIQ is an Israel-based company currently HQ’d in Jerusalem

• Founded at January 2000

• Founders Jacob Ner David, Ari Gottesman and Michael Kagan

• Currently employs around 60 employees

• Acquired by Omnisky – January 2001

The ProductThe ProductOverviewOverview

NomadIQ is the provides location-basedlocation-based applicationsapplications for the Mobile InternetMobile Internet.

These applications, provide Cellular Network Operators, ISP’s and Mobile Portals, with an immediately deployable and end-to-end solution, to offer as Value Added Services to their customers.

The Product The Product RealPeopleRealPeople™™

RealPeopleRealPeople - connecting users to a local environment and community:

• RealFriendsRealFriends - Find friends online and find their location.

- Instant messaging

- MatchMaking

The ProductThe ProductRealPlacesRealPlaces™™

RealPlacesRealPlaces - Allow the user to find relevant information about establishments nearby or in any geographical location:

• Restaurants• Bars• Nightclubs• Stores • Movies

The MarketThe Market

200520032001

Wireless Internet Users

Total Handheld devices

Projected number of online handheld devices in the years 2001-2005(all numbers are represented in units of millions):

M-Commerce Users

M-Commerce Revenues

* Source: e-paynews (http://www.epaynews.com/statistics/mcommstats.html) Jupiter Media (http://www.jup.com)

315 864 1511

20

36

$435

183 614

195 469

$950 $4,000

Wireless Advertising Revs $0 $200 $700

Possible Revenue Possible Revenue streamsstreams

NomadIQ’s revenue streams include:NomadIQ’s revenue streams include:

(1) Advertising (push and pull)

(2) M-Commerce

(3) Premium membership services:

• Premium Gaming

• Premium coupons and special offers

Model 1 AssumptionsModel 1 Assumptions

(1) Nomad provides the service to the carrier free of charge

(2) Nomad market share – 5%

(3) Basic Services – free

(4) Entertainment & Premium services – Extra fee services

FinancialsFinancials(business model 1)(business model 1)

Projected year 2005 (Business Model 1):

M-Commerce

Premium Services

Advertising $17.5M

$4M

????

Total $21.5M

Revenues

Model 2 AssumptionsModel 2 Assumptions

(1) Nomad provides the service to the carrier free of charge

(2) Nomad market share – 5%

(3) yearly subscription fee for Information services – $30

(4) Entertainment & Premium services – Extra fee services

FinancialsFinancials(business model 2)(business model 2)

Projected year 2005 (Business Model 2):

Other Activities

Premium Services

Subscription fee $700M

$5M

????

Product Development $20MMarketing & Sales $15M

General & Other $15M

Total $21.5M

Total $50M

Revenues

Expenses

Model 3 AssumptionsModel 3 Assumptions

(1) Nomad market share – 5%

(2) The carrier pays Nomad $6 a month per subscriber

(3) Content is delivered by the carrier

FinancialsFinancials(business model 3)(business model 3)

Projected year 2005 (Business Model 3):

Other Activities

Premium Services

Carrier Fee $1600M

N / A

N / A

Product Development $20MMarketing & Sales $15M

General & Other $15M

Total $1600M

Total $50M

Revenues

Expenses

Competitor AnalysisCompetitor Analysis

VINDIGO

AIRFLASH

SLICE

GO2ONLINE

SESSAMI

NOMADIQ

CompanyCompanyLocation Location

InfoInfo

CommunityCommunityOfferingOffering

InstantInstantMessagingMessaging

WirelessWirelessAppApp

OnlineOnlineContentContent

ActiveActiveClientsClients

VindigoVindigo

• American based company

• Founded June 1999

• Funding – Around $15M

• Investors – VC Funds (General Atlantic, Flatrion Prth.)

• Provides location based information for Palm, Cell-Phone, Pocket PC in about 20 cities.

• About 500,000 registered users

• Business Model - $29.95 for yearly subscription

RisksRisks

Market Risks:Market Risks:• Is the there a real need for the product?• Numerous Competitors• Indirect Competition

Technological Risks:Technological Risks:• Low entrance barrier• Unfounded cellular technology (3G? 4G?)

Financial Risks:Financial Risks:• Deterioration of investment in cellular and information

technologies

NomadIQ – OmniSky MergerNomadIQ – OmniSky Merger

OmniSky Corporation (Nyse: OMNYE):OmniSky Corporation (Nyse: OMNYE): • Provider of wireless Internet and e-mail services to users of handheld devices

• January 2001 - OmniSky issued 2.5 million shares of its common stock (5%) to the shareholders of NomadIQ

• Senior management team retained

• At signing shares priced at $26.3M$26.3M

OmniSkyOmniSky

• Dec 4, 2001 - OmniSky stock suspended from trading

• Dec 7, 2001 - OmniSky Announces Sale Of Substantially All Of Its Assets, Including Subscriber Base, To EarthLink

• Dec 7, 2001 - OmniSky files for chapter 11, in order to enable itself to provide wireless services during the transition period.

NomadIQ – OmniSky MergerNomadIQ – OmniSky Merger

Merger Motivation:Merger Motivation: • Funding

• Strategic Partner

• Reputation

• Access to the American market

• Public company        

NomadIQ – OmniSky MergerNomadIQ – OmniSky Merger

Merger Influence:Merger Influence: • Technology – no major shift in product development. additional tasks added - maintenance of existing OmniSky applications and E-mail client.

• Business – conservative approach to strategic changes, disclosure duties and sbject to public regulation

• Marketing - halt of all public exposure attempts