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COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

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Page 1: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118
Page 2: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

COMMUNICATING TO THE FELLOWSHIP ABOUT FINANCE

Spiritual value of contributing

Services provided to the Fellowship

Publishing

Grapevine and need for subscriptions growth

La Viña

Reserve Fund ownership

$236.52 per group, $11.01 per member

1

Page 3: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

GENERAL SERVICE BOARD FINANCIAL SUMMARY OF OPERATIONS 12-31-13

G.S.O.

GENERAL

FUND

THE

A.A.W.S.

PUBLISHING

THE

A.A.

GRAPEVINE

LA VIÑA

2013

COMBINED

ACTUAL

2013

BUDGET

REVENUE

Net Sales $12,604,719 $3,019,339 $127,270 $15,751,328 $15,562,535

Contributions 6,906,371 6,906,371 6,697,000

Interest 114 390 10,500 11,004 17,050

TOTAL REVENUE 6,906,485 12,605,109 3,029,839 127,270 22,668,703 22,276,585

EXPENSES

Printing 2,962,241 402,183 33,544 3,397,968 3,534,902

Royalties 27,840 27,840 28,000

Shipping & Warehouse 1,505,296 623,640 30,192 2,159,128 2,332,221

Program Expenses 5,751,387 3,200,822 1,097,907 206,078 10,256,194 10,737,010

Supporting Services 3,756,195 2,276,259 590,904 6,623,358 6,370,792

TOTAL EXPENSES 9,507,582 9,972,458 2,714,634 269,814 22,464,488 23,002,925

NET INCOME (LOSS) OPERATIONS (2,601,097) 2,632,651 315,205 (142,544) 204,215 (726,340)

RESERVE FUND

Reserve Fund Balance at December 31 available to cover operating expenses

Operating Expenses

15,301,653

16,879,552

15,301,653

17,107,927

Number of months Operating Expenses-approximate 10.9 10.8

*Excludes non-operating Funds: Reserve, Capital Projects, Pension, Post-Retirement Medical Benefits

3

Page 4: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

2012-2013 CONTRIBUTIONS SUMMARY

2012 2013

Group Contributions $5,451,874 $5,718,306

Specials¹ 582,011 629,542

Individuals 384,055 398,880

Foreign, WSM etc. 67,403 73,800

Memorials 51,418 63,178

Special Meetings² 16,571 12,815

Other 4,276 9,850

Totals 6,557,608 6,906,371

¹Special contribution is one that comes from any number of A.A. entities that is not an A.A. Group, for example, a

Conference, a Committee, an Area, a District, an Intergroup, etc.

²A Special Meeting is a meeting that does not want to be a group but does want to contribute to the General Service

Board.

5

Page 5: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

40.50%

41.00%

41.50%

42.00%

42.50%

43.00%

43.50%

44.00%

44.50%

45.00%

45.50%

2003 2005 2007 2009 2011 2013

Total Percentage of Groups Contributing

PERCENTAGE OF GROUPS CONTRIBUTING

2003—2013

7

Groups Supporting GSO = 42.5%

Groups Not supporting GSO = 57.5%

Page 6: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

• Publishing

• Services

GSO’s TWO BASIC FUNCTIONS

11

Group Records

Page 7: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

2011

Actual

2012

Actual

2013

Actual

Group Services $3,263,908 $3,437,762 $3,648,966

Public Information 445,832 435,022 414,829

Cooperation with the Professional Community 484,271 504,762 495,274

Treatment Facilities 206,459 210,326 192,144

Corrections 357,460 382,397 448,363

Loners and Overseas Services 760,790 654,789 712,348

General Service Conference 1,340,071 1,152,723 1,347,715

Regional Forums 581,972 693,064 682,816

Archives 793,285 853,710 968,241

Trustees/Director Activities 513,089 613,463 596,886

WSM 316,113

Supporting Services—Allocated out

Total 8,747,139 9,254,131 9,507,582

GROUP SERVICE ACTIVITIES—FULLY ABSORBED

14

Page 8: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

2011

Actual

2012

Actual

2013

Actual

Cost of Service per member per year $6.32 $6.66 $6.84

Cost of Service per group per year 137.01 143.67 146.96

Number of members reported 1,384,699 1,388,727 1,389,602

Number of groups reported 63,845 64,414 64,694

Percentage of groups contributing 42.4% 42.4% 42.5%

Contributions per member per year 4.52 4.72 4.97

Contributions per group per year 96.95 101.80 106.75

Cost of services NOT covered through

Contributions that must be made up by using

literature profits - per member per year 1.80 1.94 1.87

MEMBER SERVICES & STATISTICS

16

Page 9: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

0

20,000

40,000

60,000

80,000

100,000

120,000

140,00019

7419

7519

7619

7719

7819

7919

8019

8119

8219

8319

8419

8519

8619

8719

8819

8919

9019

9119

9219

9319

9419

9519

9619

9719

9819

9920

0020

0120

0220

0320

0420

0520

0620

0720

0820

0920

1020

1120

1220

13

Subscriptions

AA Grapevine Circulation: 1974-2013

28

Page 10: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

A.A. GRAPEVINE—STATEMENTS OF ACTIVITIES

AVERAGE CIRCULATION 77,126 73,401 (3,725)

Online 5,175 4,561 (614)

2013

ACTUAL

2014

BUDGET

INCREASE

(DECREASE)

Magazine Income $2,242,363 $2,132,851 $(109,512)

Direct Costs: Magazine 764,674 750,733 (13,941)

Gross Profit on Magazine 1,477,689 1,382,118 (95,571)

Other Publishing Income 776,976 787,557 10,581

Costs of Goods and Delivery 261,149 266,556 5,407

Gross Profit on Other Publishing Items 515,827 521,001 5,174

Total Gross Profit 1,993,516 1,903,119 (90,397)

COSTS AND EXPENSES

Editorial Costs 633,798 687,117 53,319

Circulation and Business 904,466 926,280 21,814

General and Administrative 150,547 207,290 56,743

Total Costs and Expenses 1,688,811 1,820,687 131,876

Interest Income 10,500 11,800 1,300

Excess of Revenue over Expenses 315,205 94,232 (220,973) 30

Page 11: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

0

2,000

4,000

6,000

8,000

10,000

12,000

1997 1999 2001 2003 2005 2007 2009 2011 2013

La Vina Sales and Circulation

LA VIÑA SALES AND CIRCULATION

32

Page 12: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

LA VIÑA—STATEMENTS OF ACTIVITIES Average Circulation 8,982 9,160 10,145

2011

ACTUAL

2012

ACTUAL 2013

ACTUAL

INCOME

Subscription Income $98,135 $96,892 $106,960

Back Issues 8,428 10,378 9,590

Magazine Income 106,563 107,270 116,550

Income from Related Items 22,761 16,210 10,721

Total La Viña Income 129,324 123,480 127,271

Total Direct Costs 58,596 58,015 63,737

Gross Profit 70,728 65,465 63,534

COSTS AND EXPENSES

Editorial Costs 84,507 113,828 130,546

Circulation and Business 54,792 65,610 73,022

General and Administrative 1,152 1,847 2,510

Total Costs and Expenses 140,451 181,285 206,078

Shortfall between Revenue and Expenses (69,723) (115,820) (142,544)

Support from General Service Board General Fund Net

69,723

0

115,820

0

142,544

0

31

Page 13: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

THE GENERAL SERVICE BOARD—RESERVE FUND

12-31-2009

12-31-2010

12-31-2011

12-31-2012

12-31-2013

Balance available to cover

Operating Expenses $12,135,909* $14,368,427* $15,296,921 $15,353,752 $15,301,653

Operating Expenses 15,327,092 15,271,820 15,408,284 16,228,337 16,879,552

Number of months covered 9.5 11.3 11.9 11.4 10.9

Groups 61,581 62,873 63,845 64,414 64,694

Membership 1,358,879 1,373,681 1,384,699 1,388,727 1,389,602

Equivalent Balance per

Group 197.07 228.53 239.59 238.36 236.52

Equivalent Balance per

Member 8.93 10.46 11.05 11.06 11.01

By Conference action, the “Prudent Operating Reserve” was defined as an amount equal to the preceding year’s combined operating

expenses of A.A. World Services, A.A. Grapevine and the General Fund of the General Service Board. Operating expenses include “office

and operating expenses” and do not include the Cost of Products or Manufacturing cost.

*Includes pending transfer

42

Page 14: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

Contributions

Literature

F

E

L

L

O

W

S

H

I

P

G

S

B

R

E

S

E

R

V

E

F

U

N

D

Cash Flow Excess

Special Projects

Budget Deficit

GENERAL SERVICE OFFICE

39

G.S.O

Page 15: COMMUNICATING TO THE FELLOWSHIP ABOUT · PDF fileServices provided to the Fellowship Publishing ... 2003 2005 2007 2009 2011 2013 ... Gross Profit on Magazine 1,477,689 1,382,118

Subscriptions

Other Publishing

F

E

L

L

O

W

S

H

I

P

G

S

B

R

E

S

E

R

V

E

F

U

N

D

Cash Flow Excess

Special Projects

Budget Shortfall

GRAPEVINE

40

G.V.