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COMMUNICATING THROUGH FURLOUGHS & LAYOFFS

COMMUNICATING THROUGH FURLOUGHS & LAYOFFSA crisis won’t change a company’s identity… but it will reveal its true culture

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Page 1: COMMUNICATING THROUGH FURLOUGHS & LAYOFFSA crisis won’t change a company’s identity… but it will reveal its true culture

COMMUNICATING THROUGH FURLOUGHS & LAYOFFS

Page 2: COMMUNICATING THROUGH FURLOUGHS & LAYOFFSA crisis won’t change a company’s identity… but it will reveal its true culture

A crisis won’t change a company’s identity…

but it will reveal its true culture.

Page 3: COMMUNICATING THROUGH FURLOUGHS & LAYOFFSA crisis won’t change a company’s identity… but it will reveal its true culture

3 ©️ Peppercomm 2020 | All Rights Reserved

Be mindful of baseline employee stress-level -- already higher

Employees seek certainty, control, connection, respect & fairness

Can’t avoid upsetting at least some of these

But needn’t attack all

▪ Options for control (i.e. part-time, reduced benefits, Family Leave, etc.)

▪ Recognition – appreciation of work, glowing references

▪ Clarity on process – what was done, how & why

Preparing for Furlough, Layoff Communication

Remember Maya Angelou’s words…

Page 4: COMMUNICATING THROUGH FURLOUGHS & LAYOFFSA crisis won’t change a company’s identity… but it will reveal its true culture

4 ©️ Peppercomm 2020 | All Rights Reserved

Take a humane, respectful approach vs. an

expedient one

▪ Meet 1:1/one to few where possible

▪ Provide managers with language AND coaching

▪ Be honest & transparent

▪ Give as much notice as possible

▪ Remind them, this is no one’s fault

▪ Express appreciation, care

▪ Communicate with clarity on what’s next – for

them & company

Provide a timeline for return

Offer hope & help

Check in!

Discussing Furlough, Layoffs

Page 5: COMMUNICATING THROUGH FURLOUGHS & LAYOFFSA crisis won’t change a company’s identity… but it will reveal its true culture

5 ©️ Peppercomm 2020 | All Rights Reserved

Explain process & outcome with extensive transparency

Show care, concern, support

▪ Forum

▪ Practical help on workload

▪ Provide an outlook, even with caveats – and set stage early

▪ Continue to seek regular feedback, questions

▪ Group

▪ 1:1

▪ Pulse surveys

▪ Acknowledge & act on feedback

Demonstrate empathy, humility, flexibility

Engaging Remaining Employees

Page 6: COMMUNICATING THROUGH FURLOUGHS & LAYOFFSA crisis won’t change a company’s identity… but it will reveal its true culture

6 ©️ Peppercomm 2020 | All Rights Reserved

LISTEN!

Don’t neglect D&I

Continually ask for people’s ideas & suggestions; many tools offered free right now

Be prepared to evolve your culture: the place we “return” to will likely feel & look different

Provide regular updates. If it feels too frequent to you, it’s probably at the right pace for the

employees

Continue to focus on values & purpose…and live them!

Looking Toward Recovery

Page 7: COMMUNICATING THROUGH FURLOUGHS & LAYOFFSA crisis won’t change a company’s identity… but it will reveal its true culture

A crisis won’t change a company’s identity…

but it will reveal its true culture.

THANK YOU AND REMEMBER…