Making a Commercial

Your Task

You will create, research, write, film and edit a 30-40 second commercial about a product that you invent

QuickTime™ and aH.264 decompressor

are needed to see this picture.

Sample 1: Energy Mints

QuickTime™ and aH.264 decompressor

are needed to see this picture.

Sample 2: Energy Drink

QuickTime™ and aH.264 decompressor

are needed to see this picture.

Sample 3: Third Dimension

The Process

Pre-ProductionProductionPost-Production

Pre-Production

Pre-Production

The most important step“Poor prior planning leads to particularly poor videos”

Learn Video Shots

3 essential video shotsLong ShotMedium ShotClose Up

Pre-Production

Learn the Structure of a CommercialLearn techniques used in CommercialsWrite a PitchDraw a StoryboardCreate Logo

Production

Film

Great Equipment!Remember to use Basic Camera ShotsMic?

Post-Production

Post Production

EditVoice OversMusic