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Combat Entertainment is a Business with a High Tech EdgeBy Nicole Lander
©2015
By Peter & Nicole LanderGaming guns’ design may change from time to time from the photos on the
web site or in this industry report. Battlefi eld Sports is not a franchise. All
business carries some risk, so a decision by a person to purchase equipment
from us should be carefully considered including advice from independent
experts.
COMBAT ENTERTAINMENT
Battlefi eld Sports ©2014
Unit 1 / 6 Graham Street
Underwood, Brisbane Qld
Australia
info@battlefi eldSports.com
Battlefi eldSports.com
CONTENTS 1 Introduction 4
2 What is Combat Entertainment? 8
2.1 Top Gear goes [Battlefi eld] LIVE 9
2.2 Gadget Show goes [Battlefi eld] LIVE 11
2.3 There’s a Soldier in all of Us 11
2.4 Call of Duty: MW3 - Launched across the UK 1 2
2.5 HALO REACH – Launched across Canada 1 2
2.6 Movie Premiere - DIVERGENT 1 3
3 The Rise & Rise of Games 1 4
3.1 The Intersection of Two Trends 1 4
3.2 Battlefi eld LIVE is “Social” 1 5
3.3 Right on Trend: LIVE Gaming 1 6
4 Interaction not Automation 1 7
5 Be Prepared for FAST growth 1 8
5.1 Leverage Your Overheads 1 8
5.2 Improved Team-Play 1 9
5.3 Team Scores mean Business Victories 1 9
5.4 Pump up Your Sales 20
6 Resources at Work for YOU 22
6.1 Games Handbooks 23
7 SATR System – An Overview 2 4
7.1 Key SATR Features 2 4
7.2 The SATR statistics for Battlefi eld LIVE explained 2 5
7.3 The SATR statistics for Laser Tag explained 2 5
7.4 New In-Game Perks 25
7.5 Using SATR for Zombie Games 26
8 Battlefi eld Sports Today 30
9 What Battlefi eld Sports can do for YOU 3 2
9.1 Battlefi eld Sports Team – Innovation & Continuous Improvement 3 2
9.2 YOUR NEXT STEPS 3 2
10 Business Perks for YOU 3 3
11 Appendix – Recommend Weapon Emulations by Model 3 4
11.1 What are the recommended range settings? 3 5
12 Glossary 3 6
3
Everything we do fl ows from our belief in taking a computer game, and experiencing it LIVE. In other
words we strive to create a “stage” where people can experience exhilarating & memorable times.
Our goal is to create the one of the best times of a gamer’s life, by tapping into the thrill of Hollywood
action blockbusters. The way we do this is by making gaming guns, gaming infl atables, and unique
games (we call Live-Plays).
We believe in a business that’s fun and adventure packed. We
believe in getting crowds of customers who want a thrilling,
interactive experience. And we believe in setting up a business
using the most innovative, revolutionary combat entertainment
equipment available on the market today.
Many people want to start a business, especially a gaming
business. Few ever do. That’s why we wrote this Report so we
can give you the insights and a plan on how to do so.
Instead of being stuck in an offi ce all day, we are out in the
action! For more than 12 years my husband, Peter, and I have
perfected our business system and our patented gaming
technology. Allow us to introduce ourselves to you…
The Story Behind Battlefi eld Sports
A love of gaming and a passion for strategy and technology is why this company was formed... but we soon
learned that we needed a whole lot more than good intentions to reach the pinnacle of battlefi eld business sucess.
It all started on rainly night just outside Manchester one winter. Peter was working in the midlands of England. It
was the mid 1990s. Peter lined up to play Quasar a new indoor laser tag craze. But Peter was left a little defl ated. He
COMBAT ENTERTAINMENT1. Introduction
If you want to boost your sales and expand your business but are not sure how to
get started, then this Report is for you. If you’ve always wanted to be a part of the
booming gaming industry this is your golden opportunity.
CONGRATULATIONS
You’ve embarked on an amazing journey.
If you want to turn your PASSION into your PROFESSION, then you are in the right
place…
We all have an inner hero waiting to be unleashed. As the Call of Duty creators say “There’s a soldier in all of us.” We
believe that money can be made from Your Battlefi eld Business.
‘It’s like playing in a computer game & players like the ability to re-spawn
& get back in as opposed to paintball where its one hit & you are out. There is also no doubt when you’re hit as unlike paintball a pellet
cannot bounce off . The other customer comment
was how addictive it is,” said Kevin, Devon UK
4
fi gured: wouldn’t it be great if we could combine the game-play of outdoor paintball, with the technology (and no
bruises) of indoor laser tag. You see Peter had played paintball in the late 1980s, when if fi rst came to Australia. So
he was familiar with old single-fi re Steridan Markers.
An idea was born.
“It really struck me, with my technology background, that we could use
the gaming technology so much better. I formed a company in 1990 to
investigate. But it wasn’t until 1998 when the technology breakthrough
made it possible to get extended range in daylight. That’s when it really took
off . We spent 2 years in Research & Development the technology and the
equipment. But just as importantly we spent 2 years in R&D’ing the games
and the best way to run this sort of operation. So to get the maximum
enjoyment for everyone who plays,” said Peter.
Peter is a gamer and an entrepreneur. Peter is an acknowledged guru in the
gaming world, and can today draw on close to two decades of experience.
Peter has used his tertiary qualifi cations—Bachelor of Applied Science
(Computers), Queensland University of Technology—and business acumen
to found a brand new active recreation phenomenon, Battlefi eld LIVE.
Peter has extensive experience in the management of various diverse businesses including as the IT Director of his
own custom software development company to benefi t Battlefi eld Sports. Peter has a background in professional
sports coaching. Peter’s sports, education, and computer experience, plus a passion for games have all been vital
for the development of Battlefi eld LIVE. Today, Peter has realized his lifelong passion, the commercialization of live
roleplaying games and is now the world expert in Battlefi eld LIVE Live-Play design. His business has been honored
with many awards, including the Exporter of the Year (FNQ) and won the Australian Technology Showcase’s
Member of the Year award. He continues to develop his understanding of the unique DNA code of the Battlefi eld
LIVE business, and plans to continue developing and refi ning this experience over the years to come. As the
founder of this new phenomenon in live gaming, Peter has been featured on prime time national TV programs,
including Getaway, Queensland Escapes, Gold Coast Weekender and Brisbane Extra.
Nicole Lander
Nicole Lander is a story teller, entrepreneur, and Mum of two children. Nicole cofounded the business with Peter
in 1999 with a few thousand dollars and an idea: to take a computer game and experience it LIVE. Nicole makes
electronic toys so gamers can participate in mock combat missions for entertainment. Nicole loves to write unique
battle Live-Plays (or scenarios). Prior to launching Battlefi eld Sports, Nicole worked as a consultant for diverse
groups from fi re fi ghters to attorneys. She was the Editor of Auslink, a trade journal and edited a collection of
autobiographies of public service women called Leading Lives. Nicole also co-wrote the book on how others can
start their own laser tag business called Right on Target. Nicole loves games! Having fi rst been exposed to table
top role playing games, such as Dungeons and Dragons at University, she moved onto computer simulations
and strategy games like Civilization. Nowadays, she has created live games enjoyed by more than a million
5
gamers across more than 40 countries. A foundation of business administration and corporate communications
borne from tertiary qualifi cations—Bachelor of Commerce, Griffi th University, and a Graduate Diploma of
Communications, Queensland University of Technology—and an enthusiasm for parties, has helped Nicole grow
the outdoor laser tag industry from a niche hobby to a thriving international business. For her unique perspective
in business and entrepreneurial achievements, Nicole and
her business concepts have been featured in the Wall Street
Journal, the Financial Review, the Australian, and many more
metro dailies.
In fact Nicole was recently featured as the cover-story in
a national technology business magazine, NETT [pictured
right].
Nicole has been acknowledged by the Federal Government
as a leading business woman in the fi eld of exporting.
In 2009, Nicole won the prestigious Telstra Business Woman
of the Year (Innovation) for Queensland. In 2011, her
company won Exporter of the Year (Arts/Entertainment) in
her home State.
A world fi rst: a Laser Skirmish battlefi eld in an underground mine
6
Dear Fellow Business Owner,
Strategy and tactics come and go but values and principles are timeless. They are fundamental to your success in business and in life.Have you ever dreamed of owning a buisness that earns you predictable cash fl ow? What about a business that you can begin as a part-time, second-income and evolve into a fl exible full-time profession? Or add on a new attraction that can boost your sales? You have “raised your hand” when you stopped by my web site, you’ve shown me that you are serious about exporing how to make this happen for you. This Report reveals 7 powerful & proven battlefi eld business building secrets. Implement them and you’ll be on the fast track to discovering a way to make a difference and build and income doing what you love. This type of combat entertainment is a whole new way to play a game, & a whole new way to experience the thrill of gaming. It is the convergence of a computer game with the exhilaration of the battlefi eld. Whether you’re simply keen to get started, or a small business owner, or an entrepreneur or someone engaged in FEC business, you can create your presence on the web, market your product successfully, achieve high-volume sales and avoid the mistakes that so many others are making. If you are like most entertainment business owners you’re fi nding it challenging to get traction in your market and momentum in your business. You are busy. Heck, you’re way beyond busy. But your cash fl ow is not where you want it to be. And you are looking for a way to improve things. That’s smart. You can either trail braze on you lonesome or you can follow the secrets revealed here. These are tried and tested business success secrets. In fact you have a lot in common with the other combat entertainment professionals who have come before you. Peter and I have been where you are now. We’ve struggled with many of the same doubts. But as live gaming pioneers we’ve forged a path to battlefi eld business profi ts. And the purpose of this eBook is to show you that proven path so you can follow it too. This is not a “get rich quick” scheme. But this is a surefi re way to boost your sales. Your Battlefi eld Business will take bloody hard work & commitment. But our technology is proven our innovations are patented & we are here to help you towards success. So, read through this Industry Report and then contact your local consultant to:* Show you how others, just like you, have been successful* Give you more details on the specifi c opportunity in your area* Answer your questions. Our team and the both of us are are passionate about this year our biggest & best yet... and I want you to be part of our that success. Yours sincerely, Nicole Landerco-Founder, Battlefield Sports
Click to Watch: http://www.youtube.com/watch?v=71Oer3pVgRw
7
2. What is Combat Entertainment?
Combat Entertainment is Laser Tag with a high-tech, modern twist. It
is like a live computer game.
The game which modernizes laser tag has been made possible
through Battlefi eld Sports’ technological breakthroughs enabling
extended range of our gaming guns – inside, outside or mobile.
So what can Battlefi eld Sports do for you?
We off er you laser tag equipment built tough, that’s royalty free and simple to
operate. The equipment is reliable. Our game is ideal for kids 5 years old and
older.
One of the fi rst questions to ask yourself is: “What theme do I want to run
with?” There are several ways to entertain your gamers. Consider:
• A family-friendly “Laser Tag” theme - “Battlefi eld TAG”
• A hard-core military-simulation theme, we call this milsim “Battlefi eld LIVE”
• A Horror/Zombie we call called this “Battlefi eld UNDEAD”.
The demand for interactive entertainment and all things live gaming is huge. If you like being the “game-master” or
love kids then it is not a far-fetched idea of consider starting your own battlefi eld business. It makes a lot of sense.
This is the Battlefi eld LIVE secret, it is a way to boost your sales.
It is both a whole new way to play a game, and a whole new way to experience gaming. The convergence of the
action game with the thrill of the battleground is changing interactive entertainment.
You can leverage on the million dollar budgets of video games because Battlefi eld LIVE is the personifi cation of
fi rst person shooters. Old style laser tag arenas with their coin-operated redemption games are going the way of
the dinosaurs.
Today’s gamers want more.
The system is low maintenance. More it is designed with maintenance in mind e.g. simply plug in/ plug out boards
and every plug is a diff erent size so you can only insert the correct plug into its hole.
You can confi gure the equipment lots of diff erent ways – with SATR you can emulate up to 69
diff erence weapons! Or simply use its “lock out” feature so you just turn ‘em on and play. No
installation required.
8
Patented Digital Technology: SATR
SATR stands for small arms transmitter receiver. It off ers real-time hit feedback system, via light eff ects (i.e. through
the scope) and sound eff ects (i.e. through speakers). For example, the SFX feedback indicates “casualty” (wound),
“killed” and “dead already.” Available in more than 12 languages. Plus we also have a softer semantics of “tagged”
and “de-activated” which we call our “Laser Tag” sound scheme. Still not enough? The system is also customizable
so you can add your own language (at point of manufacture).
Real-Time Scoring - Just like a Video Game
No need to wait for a print out. Our system gives gamers real-time stats as they go, plus a game score
and session score. The SATR system’s session statistics show each gamer’s “Battle Log” on their
display at the end of each game the K/D and A/W ratio (where K is kills, D is deaths, A is Assists and W
is wounds). This is just like a computer game!
If the gamer plays several games in one day or one session, then their stats including their total hits and kills,
and accumulative ratios over all the missions played since the gaming gun was turned on/off . Or the “clear stats”
command is issued by a master controller.
Gamers can also track their own statistics, such as
shooting accuracy, number of hits, number of kills, on
their own gaming gun, in real time.
Portable & Turnkey - No central computer
Our indoor laser tag system is 100% mobile because
there is no central computer, the system is literally
turnkey. No complicated installation.
You can take a portion of your arsenal to the village fair
for promotional events to drive business back to your arena. We’ve solved the old-style indoor Laser Tag problem
of moving a maze when your business had to change premises due to expansion, downsizing or failure to renew
lease on existing premises.
2.1 Top Gear goes [Battlefi eld] LIVE
After months of planning and weeks of rehearsals, the ‘biggest and boldest’ Top Gear Live wowed a record number
of fans at the NEC in Birmingham over four days (25-28 October).
‘Top Gear’ co-host Jeremy Clarkson - who presents the popular
motoring show alongside Richard Hammond and James May
- got kitted out in British Pattern 10 camo and armed with
Battlefi eld LIVE gaming guns to duel the tame racing driver, the
Stig.
The Stig was driving a white Caterham. While Clarkson got a bit
of help from the British Armed Forces.
9
So Just Ask Yourself...
Are you keen to turn your passion into your profession?Have you been thinking that you need to make a change?
Then JOIN US! Continue your journey to a new lifestyle by contacting us for a free consultation.
“Lake Genva is a big tourist town, we’ve got 7,500
residents & on a weekend you’ve got 75,000 people.
In the summer it is a very hectic place. We have
a number of resorts & the biggest one has already
invited me in... They are very excited, we are very
excited,” Mike Goril, Operator form Wisconsin
“I thought this was incredible, I showed my 14
year old son - he is so excited. The reason why
I’m intrigued by Battlefi eld [Sports] is because
of the portablility, the ability to have the differ-
ent feedback. It adds to the quality of the game in
my opinion. Plus it is not something that I have to
continuously pay monthly or quarterly franchise fees.
I’m looking forward to putting together a successful
business.” Ryan Armstrong, Operator from Ohio
Click to Watch: http://www.youtube.com/watch?v=DXtbOnHFEhw
Click to Watch: http://www.youtube.com/watch?v=9ph1YUZMI8M
10
In the end it was Clarkson, hands-down.
The fi nale of the live show was a new world record for the fi rst ever 720 degree, double loop-the-loop on a
motorcycle. Clarkson said: “We started Top Gear in its current incarnation ten years ago as a pokey little motoring
show and never dreamt of setting World Records.
To be fair, all James, Richard and I did was to stand on stage and introduce a stunt man mad enough to want to
turn himself upside twice on a bike. But it was pretty nerve wracking and spectacular.”
For more photos, check out our Facebook Page at Battlefi eldLIVE.
2.2 Gadget Show goes [Battlefi eld] LIVE
Battlefi eld LIVE was a main feature at the Gadget Show Live during April. The combat arena was 30m x 40m (100ft
x 130ft) in size and took up one end of the large exhibition hall. There was a milsim arena and a kids’ zone.
More than 100,000 visitors were entertained by the Gadget Show LIVE over the 5 days.
2.3 There’s a Soldier in all of Us
Despite economic jitters that is pinching consumer spending, for computer games “the industry is
showing signs of recovery,” according to Steven P. Musil of CNET.Sports™ Unless you’ve been living
under a rock, you would know that the latest instalment of the blockbuster gaming franchise “Call of
Duty” raked in $1billion-worth of sales in just 16 days according to the Financial Times blowing away the
record set by its previous release.
This makes it the highest-grossing entertainment launch ever according to Activision, the game’s
publisher. “It was the most successful launch of an entertainment product, eclipsing any Twilight
movie, Harry Potter fi lm or James Cameron’s Avatar,” said technology reporter, Jason Tin, from News
Corporation (source: The Sunday Mail, November 27th 2011).
Games are now, literary, bigger than Hollywood.
When the Call of Duty: Modern Warfare 3 was launched across Britain who did they call? Battlefi eld LIVE.
(Learn more see section 2.4)
When HALO REACH was launched across Canada who did they call? Battlefi eld LIVE.
(Learn more see section 2.5)
When the movie DIVERGENT was premiered in Britian who did they call? (Learn more see section 2.6)
We all have an inner hero waiting to be unleashed.
Or as CoD says “There’s a soldier in all of us.”
11
2.4 Call of Duty: MW3 - Launched across the UK
As part of the recent blockbuster launch of CoD:MW3 the British retail chain GAME invited Battlefi eld LIVE to be a
part of the midnight event. Arguably the most anticipated video game in history called on Battlefi eld LIVE to add
spark to its launch.
For Call of Duty: Modern Warfare 3 November 8th was D-day.
Across the UK there was a coordinated Battlefi eld LIVE maneuver at Launch of COD in conjunction with GAME
stores. The event was attended by:
• Battlefi eld LIVE New Forest at Bournemouth,
• Battlefi eld LIVE Pennine at Preston,
• Battlefi eld LIVE Dundee in Scotland &
• Tactics at Norwich (to name a few).
These battlefi elds combined forces for a fantastic nation-wide spectacular.
The crowds of gamers were engaged with “armed escorts” bringing the game into the shops (very
cool).
The events included photo opportunities with gamers holding the Battlefi eld LIVE gaming guns. On display
Battlefi eld LIVE were camoufl age netting, Battle Boxes and P90s, as these are weapons in the game itself. In a good
cross-marketing tactic a leafl et for each of the respective battlefi eld was included with each copy of the game itself.
2.5 HALO REACH – Launched across Canada
HALO REACH is an archetype fi rst-person shooter game.
The fourth release in the blockbuster Halo video game series “HALO: Reach” eager fans lined up for hours to
experience the game live in Vancouver and Toronto. In 2010, Microsoft partnered with Battlefi eld LIVE to run a
series of live games across Canada. A parking lot on West Cordova in Vancouver was transformed into a warzone,
hundreds of people lined up one Saturday night, some for hours.
Gamers played against the Xbox team (the
Covenant), with the goal of reaching and
activating the UNSC obelisk.
People who pre-ordered were allowed to play a
second game, as the Covenant defending team.
“You got a rifl e which can be switched between
semi- and full-auto, “magazine” of 50 rounds, and
you had 5 lives. The Covenant players had 10 lives.
12
Of course, I played rather instinctively and got some epic headshots,” said Necro2607.
“This was worth the four hour wait in line!” said Kurtis Kooznetsoff , one of the avid gamers.
2.6 DIVERGENT – Movie Premiered in the UK
The premier of sci-fi movie Divergent was celebrated with a fan experience outside the Odeon cinema in Leicester
Square, London. Throughout the weekend of 29 and 30 March, the red-carpet location was transformed into the
fi lm’s dystopian setting.
Fans participated in ‘initiation tests’ and ‘dauntless training’, similar to what Divergent’s protagonist Tris Prior does in
the movie.
The interactive activity used the Battlefi eld Sports’ gaming gun the Cobra phaser with the red-dot scope and the
brand new P90-PDW and the Scorpion-SMG where also there.
Using SATR 2.0 technology the team created the
Dauntless combat training initiation test which was really
exciting and the fans loved it, there were endless queues
for this experience.
13
3. The Rise & Rise of Games
Whether the videos games are played:
• on a PC,
• on a console,
• online,
• or live,
gaming is on the rise. What was once
the domain of pimply-faced male teens
has become mainstream.
“Games are the new normal,” declared
Al Gore in a keynote at the Games for
Change festival in New York City.
“The success of the Hollywood blockbuster-like Modern Warfare franchise, which has so far earned more
than $6 billion, is testament to the increasingly mainstream appeal of games,” said technology reporter,
Jason Tin, from News Corporation (source: The Sunday Mail, November 27th 2011).
3.1 The Intersection of Two Trends
Two trends are intersecting right here: Entrepreneurship & Gaming. With unemployment rates
remaining uncomfortably high in many parts of the western world many go-getters are creating their
own jobs.
According to the Kauff man Foundation, 565,000 new businesses were created in the USA during 2010-
-the most in 15 years--as many new entrepreneurs were forced into it by the downturn.
“Young people know that there’s a high likelihood they’ll have to make it on their own,” says Thomas Knapp,
associate director at the University of Southern California’s Lloyd Greif Center for Entrepreneurial
Studies.
USC has seen a 13.2% year-on-year increase in students taking entrepreneurship courses at the
school.
As well as the growth in the spirit of entrepreneurship, gaming is coming of age.
In fact, many say that the gamifi cation of business is on the way up.
Gamifi cation, put simply, is the process of using game thinking and mechanics to engage
audiences and solve problems.
14
In addition, studies from research fi rms including M2 and Gartner reveal that by 2015, U.S. companies
will spend approximately $1.6 billion on gamifi cation products and services; and more than 50% of the
biggest companies worldwide plan to gamify their innovation processes.
Some examples of gamifi cation are:
• Citations or achievement badges (think: Battlefi eld LIVE’s veterans program)
• A progress bar towards completion of a task (think: Linked In)
• Virtual points (think: frequent fl iers, special clubs)
• Rewards for certain actions (think: Happy Hour!)
• Loyalty programs (think: by 10 get one free).
3.2 Battlefi eld LIVE is “Social”
Some battlefi elds also publish their veteran’s citations and deployments under the gamer’s codename.
This helps create an espirit-de-corps.
It is a special “in” feeling people get when they come to your battlefi eld.
The idea of ranks and insignias while may seem a little corny to some, really do help both the gamers
and the staff get into the zone of participating and running a milsim game.
One of the keys in live gaming is the ability to “suspend disbelief” or in other words, really get into the
game or scenario.
One of the ways to encourage this is for the gamers to use a “handle” or “codename” when playing.
Just like gamers do when they play online.
Playing Battlefi eld LIVE is social because there are only team victories.
Seth Schiesel, of the New York Times, says nine of the 10 top-selling games include a signifi cant
multiplayer component.
“If new acceptance by the masses is one pillar of gaming’s future, gaming’s emergence as a social
phenomenon is the other,” he said.
Consider the massive online gaming phenomenon, World of Warcraft, which now has more than 7 million
members.
Why?
Because it is social. And we all know how popular social media such as FACEBOOK has become.
Likewise Battlefi eld LIVE captures the social aspects of gaming.
15
3.3 Right on Trend: LIVE Gaming
Today’s gamers want a faster, diverse, random game.
And today’s parents want the convenience of having the game close by! With the huge popularity of
video games people of all ages love the LIVE version.
USA Today says the global video game industry is worth $60 billion.
First-person shooters currently account for about 16% of all console video game sales, and that’s
expected to increase, says Baird Equity Research analyst Colin Sebastian.
PriceWaterhouseCoopers predicts that global video
games sales will expand to $87 billion in 2015 — an 8.2%
compound annual increase from $56 billion in 2010.
The fundamental demand for combat games is clear,
particularly from a generation of players that have been
brought up with combat video games such as Counter-
Strike. And the latest crop of games like CoD and Titan
fall.
Peter Winkler is the former the managing director of
global marketing for PricewaterhouseCoopers’ Entertainment and Media Practice. “In the past, the video game
market was perceived as a less traditional industry, fi lled with creative types and mavericks,” Winkler said.
“But in the last fi ve to 10 years, there has been a real surge. It is now
more mature and resembles the fi lm industry, with big revenues,
hit titles and production costs. Large entertainment and media
companies can’t aff ord to ignore it.”
You’ve heard it before: videos games are, literally, bigger than
Hollywood.
Tried and tested on millions of gamers across more than 35
countries this LIVE gaming is action from start to fi nish. Parents “get
it” instantly, teens love it.
And you profi t from it.
“WOW! We opened our business with our fi rst soccer tournament
this weekend. We were the hit of the show. Everyone that
played was a raving fan. The equipment is awesome and
many said ‘we were the highlight of the tournament’. Thanks to
you, for all your hard work and partnership to get us going.
Thanks again.”Patrick, United Kingdom.
16
4. Interaction not Automation
The player IS the game.
In today’s busy society customers have a buff et of
entertainment choices from which to choose:
• Watching a movie
• Riding a rollercoaster, or
• Reading a book.
All might insight an emotional response from its audience.
But these experiences are vicarious.
The audience is just swept along with the story, the rattling,
bumpy track, the plot twists….
Sure, these are good fun. In fact we love the thrill of the
coaster as much as the next guy.
But it is entertainment without really interacting with the experience.
Computer games changed entertainment forever. PC, Xbox & Playstation now generate more revenue
than all of Hollywood.
The reason?
Because 1st person shooters enable players to drive the action.
To make the story unfold, according to the gamer’s will, your will. It is about being a contender rather
than a spectator. It is interaction not automation.
Now Battlefi eld Sports has brought computer games to life in “Battlefi eld LIVE”.
Gone are the traditional ranking scores (individually from best to worst) associated with indoor laser
tag. Gone are the score sheets. Where Johnny’s birthday is ruined when he sees on the foyer monitor,
displayed for all his friends, that he scored a big fat zero.
This is how many combat entertainment entrepreneurs are sabotaging their eff orts, without even
realizing it.
Today Battlefi eld Sports brings you a whole new paradigm for FECs.
A new way to play.
A game where Johnny or Michael can become Arnie or Rambo for a day. And there is no score sheet to
say otherwise.
We have a catch cry: “heroes made here!”
This is a way to smash your attendance records. This is a way to boost your sales. This is a way to
keep them coming back.
“We are still getting plenty of return business for Laser Tag
and are especially pleased how Battlefi eld LIVE has
complimented the existing Ten Pin Bowling business. Rather
than detract from the bowling numbers, it seems to have
boosted them”Peter Mc, Victoria
17
5. Be Prepared for FAST growth
Some Wall Street hot-shots said the Global Financial Crisis was the beginning of the end.
But here in our local business our order book is booming.
Our brand of combat entertainment has ensured our sales are
thriving, despite the slow-down elsewhere.
Internationally recognized for our innovative and thrilling live
gaming experience, our event bookings are up even with talk of
doom and gloom elsewhere in the economy.
The live gaming sector continues to enjoy stellar retail growth, with
consumer demand remaining high.
The team at our premier destination for fun in the forest is
celebrating today after a big retail month.
Attendance numbers this year surpassed last year’s record-
breaking totals.
“While this surge might be surprising to some, just look at what is driving it. More people know about, and
demand, live gaming as part as of their entertainment agenda,” Nicole Lander, co-Founder of Battlefi eld
Sports said.
“The reason is that in tough economic times, consumers search for value, even harder. They compare live
gaming with the traditional theme parks or even go-karts and they discover, dollar for dollar, per minute of
entertainment combat entertainment far out-stripes the competitors.”
“The reason why we can off er this value-for-money service is because our operation can scale to hundreds of
gamers playing simultaneously,” Nicole Lander said.
5.1 Leverage Your Overheads
For existing fun fair business, Summer Camps, multi-activity centers like YMCA, adventure parks, laser
tag centers and the like, Battlefi eld LIVE provides a unique and popular new attraction, which at the
same time is remarkably safe.
If you’ve already invested money in establishing:
• an indoor multiple activity or sport facility,
• an FEC,
• a Summer Camp or YMCA, or
• a Paintball fi eld
then you can leverage your player database and invite them back for a new and exciting off ering from
your business.
“Our BIG idea is the instant real-time “hit feedback” system. This is absolutely ground-breaking technology
and the subject of an international patent. It totally revolutionizes the game. Our studies show this
invention produces far more dopamine* for more of an adrenalin pumping experience,” said Peter Lander,
co-Founder of Battlefi eld Sports.
“This is a REAL LIFE computer game, Battlefi eld
Sports’ certainly deserve their fi nalist award in
the national innovation competition the ‘Next Big
Thing’ Award,” said Nic,Qld, Australia
18
“Venues that have this technology will be far in front
of venues that don’t. With such a major advance in the
gamer experience, it is clear only venues with this will
survive and thrive in today’s instant communication and
technology buzz environment,” said Peter Lander.
“Only the best will do to protect your business.”
5.2 Improved Team-Play
Teamwork is greatly enhanced over what is possible
indoors because you have much more space to make
formation moves.
Experienced clans often make formations such as
patrol formation with point, skirmish lines or the
traditional wedge formation.
This is something you never see in old-style indoor
arena tag. The use of two-radios truly enhances the
team experience. For all combat simulation sports
most customers come in groups.
By organizing along team lines and by providing an
experience that encourages teamwork, players are
more satisfi ed and therefore come back more often.
This improved team play also enables outdoor laser
tag to be very eff ective in corporate team building
exercises.
Indoor arena laser tag is generally a very fast shoot
them up game because of the confi ned space.
Typically with indoor laser tag the scoring system
encourages players to strive for individual points and
raise themselves personally up the ladder.
Now we aren’t against ladders per se, only individual
rankings. We believe clan (or team) ladders are better.
5.3 Team Scores mean Business Victories
With Battlefi eld LIVE, only team results are important and
only team performances are recognized. The emphasis on
team objectives, team scoring, varying challenges and space
to implement maneuvers such as fl anking, patrolling and
ambushing are the key points of diff erence between us and
old fashioned laser tag emphasis on individuals.
“I could not be happier about my decision to start my maverick party
business,” said Tom, Washington DC USA
“The gaming guns have the WOW factor, and there is mass potential for game play for example using ammo dumps via ref gun, makes the game play identical to computer games.
The most valuable part to us of this system is the mission start, mission
pause and mission end! Mission start so easy to use, and also when you
need to have a moment with a specifi c player, to pause them, they are dealt with quickly without having to hunt
them down and have a word! The kids were in awe of the P90 is a massive hit as well. I would highly
recommend SATR ASAP to all existing sites, this is so impressive,” said Lisa,
Oxford, UK
19
Morale is also a factor, in old-style laser tag typically players are
immortal, while they can be disabled for a few seconds when
hit, and they cannot be knocked out of a mission.
This impacts the style of play, without any risk of being
knocked out, players are encouraged to be extremely reckless
in their playing style, engaging constantly.
Battlefi eld LIVE on the other hand, harbors the risk of being
knocked out, it often takes strong leadership and courage to
get a squad moving forward into an attack while under fi re or
to take the point position in a patrol.
Since leadership and courage are the things one is trying
to develop in corporate team building, Battlefi eld LIVE is far
superior.
5.4 Pump up Your Sales
Be prepared for FAST growth. Consider if the system is scaleable.
The key to zooming up your profi ts is putting through as many players as possible, as quickly as
possible, while the gamers are having a fantastic time.
You will need to keep pace with the growth in live gaming.
As they say: ‘time is money.’ Being able to pump through
loads of gamers who are thrilled out of their brains and can’t
wait to return is the secret of a successful combat gaming
business.
Here’s an example for you:
More than 10,000 young scouts will hit the local show
grounds in an attempt to break a world record for the
biggest game of tag. The Boy Scouts have booked 550 laser
tag gaming guns so 500 scouts can play at a time.
Two sessions a day, morning and afternoon, are planned
for the 10 day festival. So a new world record of more than
10,000 people playing tag at one event will be set.
Now that’s what I call scaleable!!
“We have been absolutely blown away by the positive feedback &
reaction from our customers. The SATR equipment has been incredibly well
received & every session we have run has left players totally impressed.Our customers are amazed at the
technical capability of the technology & particularly the close replication
to online or console gaming. It is so easy to play & we literally have had
all ages playing from 7yr olds to 70yr olds & everything in between. We
have only just scratched the surface in terms of the market penetration &
look forward to a superb summer with many more satisfi ed customers getting the Battlefi eld LIVE bug!” said Graham,
Cambridge UK
20
So Just Ask Yourself...
Are you interested in building an income doing what you love?Are you ready to take advantage of our technology to boost your revenue?
Then JOIN US! Continue your journey to a new lifestyle by contacting us for a free consultation.
“We were working with children & holiday camps.
We were looking for a solution for gaming outdoors.
It has been success after success for us. From our
Laser Gaming we have built an adventure park with
high ropes. It is all based on the success of Battle-
fi eld LIVE,” David Pointin, Operator from Oxford
“We are a Science Centre. We needed something we
could use in 500m2 (3,000sq ft) exhibition space.
Something we could take up & put down very quick-
ly. Or we could set it up for longer periods of time
& use it for weekend events. We had been searching
for ages for the right kit. We looked at all kinds,
Laser Quest etc. The Battlefi eld Sports kit met all
the targets we set,” Adrian Lutton, Operator from
Belfast
Click to Watch: https://www.youtube.com/watch?v=aKrGnkiw-YQ
Click to Watch: https://www.youtube.com/watch?v=5Jti09qZV4g
21
6 Resources at Work for YOU
At Battlefi eld Sports we are here to provide you
the best possible tools to help your business be
successful. In fact we have written the book on the
subject called “Right on Target”.
We’ve also established an online educational website
set up especially for all our customers – battlefi eld
owners and operators, called the “Battlefi eld Sports
University”.
Once logged in you can access the specialized skills,
knowledge and experience from the BFSU team 24/7.
You will be given password access so that you can sort out any problems immediately.
Here’s a sample of what’s available through the university…
Marketing Faculty—loads of marketing goodies like press release templates, examples fl yers &
coupons, example party invitations, TV commercial and radio scripts, image library and much more!
This is a MUST HAVE. It will save you $thousands.
Video Faculty—including...
• “Flying with Eagles” a 62minute video by Steve Mills, expert in sports/leisure marketing. He explains
how to optimize your Marketing Pillars, including referral (or word of mouth) marketing and incentive
schemes. Steve tells a fantastic story about a brilliant taxi driver he met in Birmingham to describe
how your business can be the best you can be.
• “80/20 How to get Peak Performance” a 5 minute video by Shaun Browne, former Head of Sales
focusing on Richard Koch’s Pareto Principle.
• “Web Marketing 101” A 38 minute interactive webinar by Nicole Lander covering topics such as ‘pay
per click’ and search engine optimization online marketing strategies.
Maintenance Faculty-- useful advice on how to maintain all your our equipment with easy to follow
videos. Through this maintenance program your equipment will last longer and won’t need to be
replaced as often.
And lots lots more! You simply cannot get access to this resource anywhere else.
Nicole & Peter also believe you get out what you put in, so we encourage you to Network with your
fellow battlefi eld owners.
Get Involved!
You can benefi t from the knowledge and experience of your fellow battlefi eld business owners.
Stuart from WA USA experienced 300% growth compared to last year’s fi gures, he explains his Very High Confi dence re Expansion: “I expect to double next year’s revenue. We have plans in place to make it happen, and infrastructure
that will sustain it.”
22
Our Facebook page has also been eff ective in connecting directly to our gaming community. There are more than
7,000 fans who regularly get involved in the brand. Gamers regularly upload their own photo of them having fun,
plus we here at HQ add photos, videos and snippets of info onto the facebook page.
Likewise there is a twitter feed that we encourage you to follow.
We invite you to join in, if you haven’t already!
6.1 BONUS: The Basic Games Handbook
Benefi t from the knowledge and experience of more than 10 years of running Live Games. We have
put together a Basic Games Handbook for you.
These games will work both indoors and outdoors, so you don’t have to worry.
The games themselves we call “live-plays”. Live-Plays are just like a screen-play, they cover the background,
character, and scenes. There’s Zombie Domination and Capture & Hold, for example.
The Basic Games Handbook covers:
• The step-by-step instructions on how to run the most popular, tried and tested,
games for your theme.
• Games to make you money
• Concept maps (where to start each team, signifi cant landmarks in your arena or fi eld)
• The most popular games
• Video briefi ngs for most games
• Sure-fi re tactics!
Once you’ve mastered the basics you may wish to challenge your gamers and go for more advanced
games such as WW1, or WW2 re-enactments or other live role plays.
This “Comprehensive Games Handbook” explains more than 50 live games (or as we call them Live-
Plays), including how to run a clan war. It really is comprehensive with more than 200 pages!
23
7 SATR System – An Overview
SATR is short for Small Arms Transmitter/Receiver. SATR is an electronic system used for the live
action combat simulation for entertainment. SATR is purposely designed to be confi gurable to be
suitable for “Laser Tag” style games all the way up to realistic training programs for the military.
Each SATR unit is capable of acting in various modes.
The options include:
• Weapon
• Master controller
• Battle box (medic box, ammunition box, combo - medic +
ammo, and Domination Box) and
• A Mine (claymore, dirty bomb).
7.1 Key SATR Features
• Software support for 69 diff erent small arms including a range of hand guns, sub machine guns,
rifl es and machine guns
• Real time hit feedback
• Real time on gun individual performance statistics
• Back lit LCD display (back lit controlled by a special button)
• Radio control system to help staff manage the games
• Three diffi culty levels
• Automatic re-spawn counting
• Indoor support (lower infrared power
• Removing of friendly fi re (optional)
• Smart medic and ammunition boxes
• Three mine modes.
• Laser Tag settings (when the language selection is “Laser Tag”)
7.2 The SATR statistics for Battlefi eld LIVE explained
Take a look at the image overleaf. On the display “H” stands for hits. Now gamers know exactly how
many hits they have made. “K” stands for kills.
Say a gamer has 4 hit points:
1. the fi rst time you shoot them your opponent will hear a near-miss sound eff ect, like a bullet
whizzing past,
2. the second time you hit them they will hear an “OAUGH” or wound sound eff ect,
3. hit ‘em again and they’ll hear another “OAUGH” and
4. the last time you get ‘em they will hear the “AAAAAARGH!” dead sound eff ect.
On your display (see below) you will see H 0 K 0. Because, in this example case you used 6 bullets for 0 hits, your
accuracy percentage is 0%.
24
Diff erent SATR guns are allocated diff erent amounts of ammo
depending on the weapon it is currently emulating.
Next “R” stands for reloads, in this case the gamer has 14 of a
possible 15 reloads left. “S” stands for number of spawns (how
many times you have been re-spawned).
The next section represents the gaming gun’s current weapon’s
range
• Lng : Long (Outdoors for machine guns and
most rifl es)
• Med : Medium (Outdoors for carbines and the
personal defence weapons)
• Sht : Short (Outdoor for sub machine guns) or
• Ind : Indoor (All units operating in a tight indoor
environment or around infl atable’s).
The letters “FA” stands for Fully Auto, you can also have SA for
semi-auto or BA for bolt action.
At the end of the game the “Game Stats” screen will automatically appear. It shows your K/D ratio (kill/
death) as well as you A/W ratio (assist/wound). In the latest code, when you are playing a Domination
game it will show your number of “O”s – the number of times you’ve got the object. Or in other words
how many times you’ve owned them!
7.3 The SATR statistics for Laser Tag explained
The system is easily swapped over to a more family friendly theme which we call “laser tag”. When you
turn the gaming gun on and select “laser tag” from the menu all the sound eff ects and screens will
automatically swap.
For example instead of saying “kill confi rmed” when you’ve got someone the unit will say “de-activated”. Also the
screen will change, instead of showing a H for hit, it will show T for Tag.
7.4 New In-Game Perks
Our latest innovation is In-Game Perks. We have re-engineered our software from the fi rmware level all the way to
the user interface. We have listened to the feedback from Battlefi eld Operators & incorporated into the new system
what they needed & wanted. In doing so we’ve created a solution that’s truly feature rich, leveraging the best of
our philosophy & delivering signifi cant business benefi ts to our customers for many years to come.
Perks are special bonuses that gamers can add to their characters to give them special abilities as they act out their
hero in a Live-Play (live game). The term Perk actually is a shortened form of the word perquisite. The concept of
perks that are progressively unlocked were fi rst used in role-play video games in the mid-1980s. The concept
25
has been more recently used in fi rst-person shooters such as Call of Duty. Since Battlefi eld LIVE is a
hybrid of live-action role-playing and FPS then integrating perks into the live game was inevitable.
SATR’s in-game perks include:
• Mystery Box
• Weapon Box
• Armor Box
• Cure Box (for zombie games, see below).
7.5 Using SATR for Zombie Games
We love to innovate - that is why we added Zombie Games. The way to zoom-zoom sales is to tap into the latest
trends. One of the hottest trends is zombie entertainment!
A few years ago it was vampires. Today they’re dead. The new way to go is zombie games.
Zombie games can be run across a continuum of entertainment: from g-rated fun to hard-core, full on r-rated
scares.
26
Backyard Zombies
This is perfect for a special event such
as Halloween. Customers can run
the games themselves in their own
backyard. This is “g” for general, family-friendly fun.
When you turn the gaming gun on select “zombie”
from the menu and all the sound eff ects will
automatically change. And boy oh boy, are they cool.
Zombie Laser Tag
Zombie laser tag is a light-hearted take
on the zombie genre. Games can be
played in an outdoor battlefi eld or in an
indoor arena. When we run zombie games typically we run it this way:
• First 15-20 minutes registration, kit-out, mission briefi ng
• 3 x 10 minute games. 1/3 start as Zombies 2/3 start as Survivors. Everyone rotates and takes a turn
as starting as a zombie. When the Survivor “dies” then they return to the Medical Facility (their base)
and respawns as a zombie. So as the game progresses, there are more and more zombies!
This is what we call a “PG” or parental guidance rating. Our games, for example, were recently featured
on the prime-time national TV Show the “Great South East” so it is very accessible to a mainstream
audience.
Zombie Entertainment & Rides
To really make the most of the horror theme then creating a zombie entertainment
experience requires the use of dedicated actors. So the survivors are the paying
customers and the zombies are actors, running (and screaming) to a script.
Adding costumes and make-up and special eff ects add to the realism. This could be likened to an “M”
or mature audience rating.
Lights, Camera, ACTION!
This sort of thing works fantastically in a high through-put attraction in a theme park. No, delete
theme park and make that SCREAM PARK!
A series of rooms, each harder [for challenging] than the last, with a simple scenario is a proven
formula.
This is best done indoors where the game master can control the environment. This is a multi-player
thrill. We’d rate this as MA for a Mature Audience.
27
Gore, Blood & Zombies
The zombie theme is an opportunity for a fully immersive theatrical experience. This way you can
leverage from the success of the TV series the “Walking Dead” and video games like “Nazi Zombies”
(from Call of Duty).
The latest, and some say greatest, is WWZ with Brad Pitt.
This, again, is likely to be a series of rooms each more challenging than the last. However this time the
setting has a complex scenario and a comprehensive back-story. Some operators have done this one a
Limited Season.
Just like they do on Broadway.
This “limited season” creates a sense of urgency. Here you’ve got a real fi rst-person-shooter LIVE.
Done to the n-th degree is a full on “R” or restricted rated experience.
28
So Just Ask Yourself...
Do you want to become your own boss and fi nally be able to determine your own future?Have you been yearing to do something you can truly feel good about? Day in and Day out.
Would you like to sit back at night and feel lucky that you got involved in a business at just the right time?
Then JOIN US! Continue your journey to a new lifestyle by contacting us for a free consultation.
“We have stuck with them because of the quality
of service and the back-up. I think we have become
freinds with everyone who works at Battlefi eld
Sports.” Roybn Daniels, Battlefi eld Operator
since 2006.
“I don’t think there is any question. You don’t get
any feedback with the other guys. You don’t know
if their gaming guns are out, if the scopes are
knocked, if you are shooting someone or not. Bat-
tlefi eld Sports give you instant feedback. Do you
research. Make sure you have the market before
you get into it. But if the market is there, then it
is certainly a way to make money.
Richard Teunis, Battlefi eld Operator from the
Outback.
Click to Watch: http://www.youtube.com/watch?v=wa6g55GiWH4
Click to Watch: http://www.youtube.com/watch?v=Tw_KPmG-nMQ
29
Foucusing on innvation & on-going training, the Battlefi eld Sports family has grown and grown.
8. Battlefield Sports TodayToday Battlefi eld Sports is a world leader in laser tag equipment and live gaming. We have over 400 passionate battlefi eld operators across more than 40 countries.
* We employ around 25 people at our head- quarters in Australia
* We have many in-direct supporters and help employ many, many more people via our sub- contractors.
* Our headquarters is 650m2 (7,000sq ft)
* We continuously invest in research & devlopment and focus on innovation. In fact we innovate and then re-innovate.
We LOVE what we do. Our mission is to “create happy memories”. We care. We make it fun. And we make it go right.
We believe life is short. And the customer is always fi rst. Our values are honor, integrity, loyalty, hon-esty, courage, and we believe in celebrating each other’s Success.
Our motto is every game, every gamer. As well as manufacturing the gaminf guns we also run our own local events and rent the gear out. And our philosophy is that for every single game, that every gamer plays we strive to make their experience the best possible.
In fact, our tag line is: Ready, Aim... Fun!™
We seek battlefi eld operators who align with these core values.
Take the Virtual Tour, click to watch: http://www.youtube.com/watch?v=2fl UJ9oxY8c
30
31
9 What Battlefi eld Sports can do for YOU
Battlefi eld Sports provides its customers with both Laser Skirmish equipment designed for commercial use
and an optional consultancy service. Latest information on equipment packages is best obtained from www.
battlefi eldsports.com web site.
The optional consulting services provided by Battlefi eld Sports include:
• Marketing Advice
• Mission Design that suits your battlefi eld/s
• Battlefi eld design
• Staff Training
• Web site design and hosting
• Equipment maintenance
9.1 Battlefi eld Sports Team – Innovation & Continuous Improvement
At Battlefi eld Sports we are here to off er other live gaming enthusiasts a chance to benefi t from our experience.
For our unique perspective in business and entrepreneurial achievements, we have been featured in the Wall Street
Journal, the Financial Review, and many more metro dailies. The pair has a gung-ho attitude when it comes to
helping customers get the best solutions for their business needs. Nowadays the games they’ve created have been
enjoyed by millions of gamers across more than 40 countries.
9.2 Your Next Steps with Battlefi eld Sports
STEP 1: Fill out the “request for a consult” form here - http://www.battlefi eldsports.com/next-step
STEP 2: After you complete your form contact your local consultant to schedule your Q&A call.
STEP 3: Get started today! Visit www.battlefi eldsports.com now.
32
10 Battlefi eld Business Perks for YouBattlefi eld Sports off ers lots of resources for battlefi eld operators to help you run Your
Battlefi eld Business. Resources include: Battlefi eld Sports University; Live Gaming
Conferences and Training; Monthly Newsletter “Lock n Load”, and much more, see
below.
Interested in Business Perks?
Do you qualify for the Prestige Pack? The Prestige Pack applies to customers in good-
standing who use 100% Battlefi eld Sports equipment. See the full list online.
YOUR BATTLEFIELD BUSINESS PERKS
RESOURCES FOR YOU
24/7 Online Reource of Battlefi eld Operators. This is a MUST HAVE. It will save you $$ thousands. You are issued with a unique user-name/password to access the BFSU.
Games Handbooks. Games to make you money, the most popular games, and surefi re tactics! We have the best games called “Basic Games Hand-book” here you’ll get games which you can play outdoors or indoors.
Live-Play (Game) Video Briefi ngs. YouTube Channel (www.youtube.com/battlefi eldlive) briefi ngs for many of our live-play in the Games in the Handbook. 423 SFX including audio briefi ngs for the 69 weapons.
Your Invite to Convention & Events. Battlefi eld Sports has hosted many Battlefi eld Operators’ events, in many countries across the globe, e.g. in Australia, in England, in Spain, & in the USA.
Web Directory Listing. LaserSkirmish.com & Battlefi eldLIVE.comThe free listing is designed to allow gamers to fi nd your venues to play the genuine gaming experience. (Optional)
33
11 Appendix – Recommend Weapon Emulations by Model
Battlefi eld Sports recommends that gamers are restricted in what they confi gure their gaming
gun too. It’s important to retain game balance and the principle of what you see is what you get is
maintained. In our Comprehensive Games Handbook certain Live Plays specify particular models and
when they do, that takes precedence over this list.
BATTLEFIELDSPORTS MODEL
RECOMMENDED WEAPON EMULATIONS
SCORPION
P90
MORITA SNIPER
SPITFIRE
COBRA
COMMANDO
Scorpion,MP5 (not SD),M-3 Grease Gun, Owen SMG, Sten Mark 2, MAT 49-20, MAT 49-32, PPS-43, MP38/40,
FN P90, MP28-50,PPsch-41
M24 Sniper Rifl e, Dragunov SVD, Musket
UZI (preferred), MP5 (SD) – this should only be used for special Live Plays. M-1928a1 Thompson, MP18,
“Laser Tag”
Commando, AK47/AKM, Simonov Carbine SKS, AK74, M1903 Rifl e, M1 Garand, Lee-Enfi eld SMLE, Steyr AUG, FN-FAL / L1A1 SLR, L85A1-2/SA80, H&K G36, Kar 98K
P90Battlefield Sports
HONEY BADGER H&K G3
P90Battlefield Sports
34
11.1 What are the recommended range settings?
The range of a gaming gun is determined by the range confi gured by the user and also the type of lens assembly
used.
A lens with a long focal length such as found on the Morita model, causes the beam be tightly focused increasing
the range but making it necessary for the shooter to be more accurate.
The diameter of the lens impacts the amount of infrared light collected by the lens and re-focused into a beam.
The software settings establish how much current fl ow goes to the infrared LED -- the more current;
the longer its range. The range categories in ascending power are indoor (set by using the indoor
mode), short, medium and long. To minimise infrared bounce and sometimes to provide game
balance between diff erent weapons, ranges other than long are sometimes appropriate.
Gaming Gun Model
Terrain
Lens assembly Range Eff ect Beam width
Recommend SATR range settings
Commando & Morita
Indoor with line of sight generally less than 30 metres
Jungle, medium forest and dense forest
Indoor with line of sight over 30 metres
Light Forest, open or outdoor urban
Spitfi re & HB14
Cobra
Scorpion
P90
46mm lens with 158mm focal length
40mm lens with 100mm focal length
40mm lens with 100mm focal length
40mm lens with 100mm focal length
40mm lens with 100mm focal length
Very Long
Medium
Medium
Medium
Medium
Standard
Indoor
Weapon Defaults
Short
Long
Standard
Standard
Standard
Standard
35
12 Glossary
A Zeroed gaming gun
Clan War
Death Match
Hit
BFSU
Battlefi eld LIVE
AO
Confi guring a Gaming Gun
Family Fun Session
Check list
Laser Skirmish
Battlefi eld UNDEAD
A gun that shoots accurately on fi rst trigger pull when correctly aimed. The gun is hitting the target indicated by the Red Dot or Cross Hair scopes by aiming above the sensors the same distance the lens is below the scope
Tournament played for trophies and/or prizes aimed at veteran players (those who have played more than 20 times)
This is a session where players make up two teams. There are Unlimited re-spawns & a set time. The team with the least number of re-spawns WINS!
A hit is when a player’s sensors are hit by another player’s fi re. It registers an “ouch” each time and reduces the hit point counter by 1
Battlefi eld Sports University. This is online and is password protected for access by fi eld owners.
Live combat simulation game directed at Teen and adult gamers & Corporate events.
Area of Operation. This has a military term and can be used in situations where it is clearly explained to the customer or where the group is familiar with the term – this is the area of play bounded by defi ned boundaries
Using the display to set up a gun with various “lives”, “sounds” and delays (refer to the Equipment Handling Procedure)
A session for primary school aged children and their Parents, or carers, played in 15 minute game increments
A list of equipment, materials and/or actions required on a post for the staff member to check off each time it is done to ensure nothing is missed
A brand of outdoor army games of 15 minute duration run for Primary School age children’s birthday parties & their parents
Live games - zombie style!
Laser Tag (Battlefi eld TAG) A more sci-fi theme aimed at home birthday parties and Vacation Care events or any polictically sensitive group. Do not use the terms “shooting” or “combat” or “gaming gun” when dealing with a Laser Tag event.
36
Live-Play The script for a live action scenario, including mission objectives, descriptions of scenes, conceptual situation maps and props (such as which gaming guns will be used), and if relevant, team backgrounds. Live-Play is a combination of theme and plot usually with specifi c mission objectives for the teams involved. A typical Live-Play includes victory conditions, suitable terrain, length of game, hit points, re-spawns and sometimes special rules and weapons.
Live-Play Briefi ng
LMG
Re-spawn
Public Session
Live-Play C.O.
Private Session
Referee or N.C.O
The C.O. briefs the gamers on gaming gun operation, safety rules, and the missions to be played in a particular session.
Short for “light machine gun”, generally air cooled machine guns that can be carried and utilized at the squad level by infantry. LMG’s are usually bipod mounted. LMG’s are prone to overheating and therefore cannot sustain continuous fi re for extended periods.
This is a function by a referee in the session whereby a player’s hit points are restored by use of a special gun or key. After re-spawning, a player can continue the game and in a Death Match it is the number of re-spawnings which determines the game outcome. The lower number of re-spawnings is the winner
A site where regular games are scheduled & held at regular and fi xed times and open for several diff erent groups to book into
A C.O. stands for Commanding Offi cer, this is a trained Staff Member who oversees operations from the time of leaving the warehouse to return to the warehouse and which is for under 100 players and up to 3 other Staff
This is a session strictly for the client and their guests and is at a time and place of their determination
N.C.O. stands for Non-Commissioned Offi cer - a trained or in training, staff member who assists the C.O. run the event
Valuable Final Product (VFP)
Veteran
This is the product produced by a staff member at his/her post. It is a “thing” not just something one does. As a staff member we get paid, receive support and reward & satisfaction from the job. In return for that we do not simply do things. We actually produce a fi nal recognisable product that is at least equal in value to what we receive. For example there could be the idea that one is paid to be a Referee – in actual fact we are paid for a well refereed game or a safe, enjoyable and fair game. It must be something which one knows one actually “got” as a result of what one “did”.
A gamer who has played more than 20 times. These guys are generally not allowed to book into a “Beginners” session, otherwise they will smash the newbies.
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12.1 Laser Tag Terminology
In SATR diff erent terms are used on the display and also on spoken sound eff ects when the sound scheme is set to
“Laser Tag”. Here is how to translate between normal modes and Laser Tag modes.
Standard Term Laser Tag Alternative
Shoot
Submachine gun
Dead Already
Hand Gun
Firing
Battle
Spawn
Wound
Reloading
READY DISPLAY LETTERS
Reload
K
Kill
Rifl e
Weapon
Machinegun
Dead
Mission
Gun
Hit
Magazine
H
Gaming Gun
A (Top line)
TAG
SMALL PHASER
DEACTIVATED ALREADY
TINY PHASER
TAGGING
GAME
REACTIVATE
TAGGED
CHARGING
CHARGE
D
DEACTIVATE
MEDIUM PHASER
PHASER
LARGE PHASER
DEACTIVATED
GAME
PHASER
TAG
CHARGE
T
PHASER
C
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