Com and Cap in Maritime Projects and in Dedicated Com-cap Project

8/13/2019 Com and Cap in Maritime Projects and in Dedicated Com-cap Project

1/14

Communication andCapitalisation


2/14

in individualmaritime projects


3/14

No communication and capitalisation WP, but still to be foreseen

HUMAN RESOURCES (=staff costs)

to jointly develop and coordinate the com/cap

strategy

to regularly update the com/cap project

to produce reports, syntheses etc. for jointcapitalisation

to actively contribute and/or participate to specificevents, discussions (fora, social media etc.) etc.

PART 1:What to foresee in individual maritime projects?--------------------------------------------------------


4/14

No communication and capitalisation WP, but still to be foreseen

OTHER FINANCIAL RESOURCES

travel costs for coordination meetings, eventsand presentations, briefings



5/14

The key to the success of this experimentaland shared approach is mutual support.

Foresee those resources necessary tocontribute to an efficient and re-active

information flow and coordination and the

provision of expertises/contents when

necessary and demanded!



6/14

in the

communication andcapitalisation project


7/14

Application among priority 4(available IPAfunds!)

Detailed com/cap strategy can only be

developed after the maritime projects approval

and in a coordinated approach (together with

maritime projects and JTS).

However, your application should integrate and

well reflect the following aspects

PART 2:What to foresee in the communication and capitalisation

project?--------------------------------------------------------------

-


8/14

Your partnership should

proof gained hands not only in information and publicity, but

in multi-directed communication processes, networking,

capitalisation, project advocating and stakeholders

influencing

proof that all Mediterranean territories arecovered /

informed (including the Southe.g. by cooperating /

exchanging with com platforms or assoiated partners in the

Souther countries), but also proof channels to influence on

European level proof to address and influence target groups on all

hierarchical/strategic levels

proof to communicate and capitalise on all programme

themesreflected in the maritime call


project?--------------------------------------------------------------

-


9/14

The project set upshould

integrate and benefit from existing networks,

contacts, plattforms, synergies, channels

outline how to coordinate and actively

with the individual maritime projects

with the JTS and the Liaison Offices

with other MED projects

with other relevant programmes and initatives and/or theirprojects (e.g. consider ENPIssea basing approach, etc.)


project?--------------------------------------------------------------

-


10/14

Your target group approach should

adapt to the maritime callsgeneral aim to identify

and analyse themes and gaps for future projects

focusrather on future potential partners, end users

as well as on decision-makers than on the general

public

include a specific strategy of how to reach European

level

avoid one fits all solutions, but proof adaption to

themes, territorial and political levels, behaviors,


project?--------------------------------------------------------------

-


11/14

Coordination and networking with the programmeand its projects

! Involvement of all maritime projects as well as of theJTS /LO firstly in the communication strategy

development, but also during the whole projectrealisation

! Participation to and involvement in programmecommunication and capitalisationactivities(events,

publications etc.)! And also: close cooperate with targeted, strategic and

especially capitalisation projects in all relevant

thematic area


project?--------------------------------------------------------------

S

-


12/14

Other aspects and tasks you should consider

! This is an experimentation for the new programmingperiod. Thus, we would need your support in its

monitoring and evaluation, but also in developingcom/cap methods and tools for the new programme.

! Target group identification and developed contactsshall last and serve as starting point for the com/cap of

future projects and the future programme.

! The detailed communication and capitalisation strategyshall be developed in coordination with the maritime

projects after their approval and the JTS and shall be

approved by the JTS.


project?--------------------------------------------------------------

-a


13/14

Specfic obligations outlined in the ToR:

Kick-off meetingcoordination and networking function, not supposed to be a

public event

Creating a joint logo/visual identity with individual

identification by the individual project acronym

Summarizing key information for websiteRegularly updated information in FR and EN for the

programme website section, taking into account ongoingactivities, milestones, interim results of all maritime projects

Joint final conferencewe might possibly merge with other programme events/

caputalisationprojects ()


project?--------------------------------------------------------------

S

-


14/14

THANK YOU FOR YOURATTENTION!

Please raise your general questions

during the plenary or discuss

individual concerns during the

afternoon consultations

Documents

Com and Cap in Maritime Projects and in Dedicated Com-cap Project