Coaching Millennials WHAT GENERATION Y NEEDS TO HEAR Mallie
Rydzik, M.S. www.TheOffRoadMillennial.com
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Your Speaker: Mallie Rydzik Millennial coach, consultant,
author, and speaker Graduated college from the University of
Virginia in 2009 Joined millions of others in graduate school
Became disillusioned with academia following a mental health
breakdown Played job roulette before being drawn to coaching fellow
Millennials
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What is a Millennial? Depending on whom you ask, Millennials
were born between: 1979-1995 1980-2000 1980+ Raised by Baby Boomers
during a time of relative economic prosperity The everyone gets a
trophy generation Also known as Generation Y
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The Circus Parable And our expectations for our childrenand
clients
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Generational Data Data from Pew Research Center
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Things Millennials Care About
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Generational Data
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Student Loan Debt Via ProjectOnStudentDebt.org
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Millennials In The Work Force In 2010, 37% of 18-29 year olds
were unemployed Research shows that young people who graduate from
college in a bad economy typically suffer long-term consequences
with effects on their careers and earnings that linger as long as
15 years (Pew Research Center)
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Millennials In The Work Force
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Millennial Entrepreneurs Millennials are turning to
entrepreneurship to solve their job crisis. In a survey conducted
by the online job site, Odesk, 58% of Millennials classified
themselves as entrepreneurs. The same Odesk survey found that
Millennials consider entrepreneurship to be a mindset. Millennials
are bringing the entrepreneurial mindset into the traditional
workplaceand they want to be heard. Using technology and social
media to establish their personal brands.
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Generational Data
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Millennials And Technology
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Millennials and Technology
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Actual Millennials EXAMPLES OF THIS CHANGE
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The New Military Spouse No longer forced into stay-at-
home-spouse status. Turning to entrepreneurial or remote work
careers Hannah Becker Makenna Johnston
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The Generational Spokesperson Taking advantage of Millennials
in the news Inspiring and educating Chelsea Krost
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The New Online Businesses The popularity of income reports High
5 to 6 figures/month John Lee Dumas
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Overview of Generation Y Getting married later, but not due to
a lack of interest in marriage, children, or home ownership. More
educated than previous generations, but with higher student loan
debt. More under- or unemployed than previous generations, yet
optimistic in future earning potential. Turning to entrepreneurship
(both online and offline) to create their own jobs. Bringing
entrepreneurship into the traditional workplace in the interest of
innovating and making a difference. Technology is inextricably part
of youth (and older) culture.
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Why The Bad Rap? Being compared to their generational
predecessors, whose economic, academic, and career realities were
different. Misunderstanding of the necessity of an online presence,
which can appear narcissistic. Higher (inflation adjusted) student
loans with less stable career options
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How Do We Coach Millennials? Acknowledge the realities of
creating a career in the current economy. Stay up-to-date on
technological trends and online business opportunities Be prepared
for more young people coming to you asking about starting their own
businesses Be hesitant when suggesting additional education Dont
downplay their optimism or desire to make a difference or follow
their dreams, but continue to direct them toward realistic goals As
with youth of any generation, avoid sounding too much like their
parents!
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Be A Coach They Trust
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Discussion In addition to your questions, Id like to know about
specific experiences you have had coaching people in their 20s and
early 30s over the past few years. Do these data align with what
youve seen personally? What are your thoughts on the data about
your own generation that were presented here? What other data do we
need to effectively coach this generation? What should we expect
from the post-9/11 generation (Generation Z)?