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Coaching Management BASKETBALL PRESEASON EDITION 2008 VOL. XVI NO. 6 $7.00 Nutrition Advice Social Network Safety LICENSE TO DRIVE Teaching the Dribble- Drive Motion Offense

Coaching Management 16.6

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Coaching ManagementB A S K E T B A L L P R E S E A S O N E D I T I O N 2 0 0 8

V O L . X V I N O . 6 ■ $ 7 . 0 0

■ Nutrition Advice■ Social Network

Safety

LICENSE TO DRIVETeaching the Dribble-Drive Motion Offense

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CONTENTS Coaching ManagementBasketball EditionPreseason 2008

Vol. XVI, No. 6

COVER STORY

In the Fast Lane . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16The Dribble-Drive Motion offense is based on creating greater opportunities for perimeter players to penetrate. It also requires a coach who is willing to loosen the reins.

NUTRITION

Timing It Right . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25Making the most of an athlete’s nutritional intake is as much about when as what. Here’s an in-depth look at nutrient timing and nutrition periodization.

OFF THE COURT

Faceless New World . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30To student-athletes, social networking Web sites mean anonymity and zero responsibility. That’s why it’s critical to educate them on the dangers of this hugely popular form of communication.

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LOCKER ROOM Bulletin Board . . . . . . . . . . . . . . . .4NCAA moves men’s three-point line … High school team coaches kids … College fans sign behavior contract … NFHS legislates lane changes … NCAA leading youth movement.

Q&A . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12Scott Drew, Head Men’s Coach at Baylor University, discusses his coaching philosophy and bringing a program back from a scandal.

BASKETBALL COURT . . . . . . . . . . . . . . . . . . . . . . . . . . 38COACHING AIDS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40INJURY PREVENTION . . . . . . . . . . . . . . . . . . . . . . . . . . 42UNIFORMS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43STRENGTH & FITNESS EQUIPMENT. . . . . . . 45MORE PRODUCTS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46

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ADVERTISERS DIRECTORY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44NEXT STOP: WEB SITE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48

On the cover: Last season, University of Memphis point guard Derrick Rose directed the Tigers’ Dribble-Drive Motion offense as a freshman. Story begins on page 16.

The Coaching Management Basketball edition is pub lished in August and March by MAG, Inc. and is distributed free to college and high school coaches in the United States and Canada. Copyright ©

2008 by MAG, Inc. All rights reserved. Text may not be reproduced in any manner, in whole or in part, without the permission of the pub lisher. Un solicited materials will not be returned unless accompanied

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Men’s 3-Point Line Takes a Step BackWhen college basketball teams take to the court this fall, they’ll find a little something extra on the floor—a new three-point line. The NCAA has extended the men’s three-point line to 20 feet, nine inches. Meanwhile, the women’s line will remain at 19 feet, nine inches.

The rule change is designed to reduce congestion under the basket by forcing defenders to come out farther to defend three-point shooters. The rule is part of the NCAA’s ongoing effort to clean up overly physi-cal play in the post area.

“If you have good three-point shooters plus a low post player who can score and demands a double team, defenses will be forced to choose what they are going to give up,” says Linc Darner, Head Men’s Coach at Florida Southern University. “With the new line, it could be difficult to double the post then recover to close out a shooter before he gets a shot off.”

Coaches say the change pres-ents a lot of uncertainty going into the season. “I’m really unsure about whether it helps or hurts a team like us that has historically taken advan-tage of the three-point line,” says Rick Byrd, Head Men’s Coach at Belmont University, which was one of five NCAA Division I teams to average 10 or more three-pointers per game last season. “I don’t think there’s any question that almost everyone’s three-point percentage will drop a little bit—we just don’t know how much. If we drop to 33 per-cent instead of 36 or 37 that might be a problem.”

Although the line is only mov-ing back a foot, Darner, whose team averaged 10 three-point field goals per game last sea-son, thinks those 12 inches may feel a lot longer. “A step back is going to be a bigger

difference than some players are ready for and will prob-ably remove the three from some guys’ arsenals,” he says. “To get ready for the change, we’ve been telling our players to practice shooting a couple of feet beyond it and really get their legs into the shot. It will be interesting to see how it affects teams in the last four or five minutes of games, when players are tired and their legs are gone.”

Byrd believes the extra dis-tance will have the biggest impact when a player doesn’t have time to set his feet before shooting. ”I expect it’s going to be tough for shooters com-ing off the dribble or who are

on the move to hit from that distance,” he says. “Some of our players will have to be wide open with their feet firmly set in order to shoot it well.”

With so many lines on the court, Darner is training his players to quickly locate the right distance before attempt-ing a three-point shot. “It will be interesting to see how many times shooters think they’re behind the men’s line when they’re really not quite deep enough,” he says. “A lot of guys are going to have to look down at the floor before they know where they’re at.”

Byrd thinks the additional line may also have an impact on

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the women’s game. “We’ve all played on floors with another three-point line, whether it’s a pro line or international line,” he says. “I think it’s easier to stay behind the outside line as opposed to trying to find an inside arc. However, when I was an NAIA coach we’d play on floors lined for four or five different sports, and the play-ers always adapted and knew where they were on the court.”

The women’s rules commit-tee did consider a proposal to move its line to 20 feet, nine inches, but ultimately decided to let things stay as they are. “At this time, the current court dimensions are meeting the needs of the women’s game,” Ronda Seagraves, Chair of the NCAA Women’s Basketball Committee and Associate Ath-letics Director at Southwestern University, said. “We did not feel a change would be good for our game.”

High School Team Coaching KidsAfter the final buzzer ends the boys’ basketball season at Churchill County High School in Fallon, Nev., the players don’t just tell Head Coach Corey Williams “See ya next season, Coach.” Instead, they take a few weeks off before meeting up with Williams to help coach the district’s elementary school spring basketball league.

“They do a really great job coaching these kids,” Williams says. “It’s been a lot of fun and they take the coaching very seriously. Both the younger kids and the players have learned a lot and I think my athletes have really gained an appreciation for this profession.”

When Williams landed the head coaching position at Churchill 10 years ago, he was also asked to run the elementary school boys’ basketball program. “I pretty much had free rein to run it how I wanted,” Williams says. “My first goal was to get the young kids excited about

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basketball. The second was to have my players benefit from the coaching experience. And the best way to accomplish those goals was to give the program a camp-like feel.

“The first three days we hold an instructional clinic and go over the fundamentals,” Wil-liams continues. “My players stand at different baskets and help me evaluate each kid’s different skills on a scale of one to five as they make their way around the circuit. From there, we separate them according to skill level and assign each to a team that is coached by a high school player.”

The Churchill elementary pro-gram usually draws about 100 fourth, fifth, and sixth graders, who are divided into 10 teams of 10. After the first week of instruction and evaluation,

after 10 minutes their kids are running hog wild all over the place, forcing them to adjust their expectations—which teaches them patience.

“The program also gets my players involved in the commu-nity,” Williams adds. “All the elementary school kids want to attend our games to watch their coaches play, which is great community outreach.”

Perhaps the toughest part of the job for the high school players, Williams says, is deal-ing with difficult parents on occasion. “Every now and then a parent will come up to them and complain that their child didn’t play enough, which can be uncomfortable for a 17- or 18-year-old,” he says. “It has been a big learning experi-ence. But, I can tell that it’s been positive because in the beginning it was like pulling teeth trying to get my play-ers to come out and coach, but now they’re really excited about it, asking if they can have a team next year. They have fun and I think they feel a real ownership of their teams.”

Fans Sign On For Good BehaviorSome might say fans of the University of Maryland-Balti-more County men’s basketball team brought a little civility to last season’s March Madness. Just as the team’s season—it finished with a record of 21-7 that culminated in a 2008 Divi-sion I Men’s Basketball Tour-nament appearance—was no fluke, neither was the positive behavior of the Retrievers’ faithful followers. UMBC Head Coach Randy Monroe says the introduction of a student-fan code of conduct was a big part of their exceptional behavior and his team’s memorable sea-son.

“The Student-Fan Code of Conduct played a tremendous role in our team’s success,” says Monroe, who was named

America East Conference Men’s Basketball Coach of the Year. “People aren’t just talk-ing about what a great year we had. They’re talking about the character of the human beings on our team and in the stands, and that says a lot about this program.”

The code, which was drafted by the Student Government Association’s Assistant Direc-tor of Athletic Awareness, Jake Steel, with help from ath-letic administrators, was over-whelmingly approved by the UMBC President’s Council at a mid-season meeting. It called for student fans to “represent UMBC in a manner which hon-ors our traditions and values,” which includes proudly singing the alma mater, recognizing officials for their hard work, and developing creative, posi-tive cheers.

By signing the commitment, student fans agreed to refrain from alcohol, using profan-ity, and from making personal attacks on opposing players and fans. They pledged to obey all the rules of the uni-versity, and hold their fellow fans to the same standards of sportsmanship. The penal-ties for failing to follow the code include expulsion from a game, referral to the campus judicial system, and possible legal action.

Twice last season, as the pledge made its way through student government, Monroe attended SGA meetings to talk about the importance of sportsmanship and express his support for the pledge. “It’s very important for head coaches to identify with all students, not just the ones on their teams,” he says. “We need to show fans how to act in the arena and teach them to be cognizant of the effects their behavior has on the athletic program and the school. Fans don’t always real-ize how much their conduct can affect a team.”

In March, 200 fans signed the pledge before boarding

evening practices are held twice a week and the teams scrimmage two more nights a week for one month. The pro-gram ends with a weekend tournament refereed by Wil-liams and his assistant coach-es, dubbed either April or May Madness depending on when the dates fall.

“Having my players coach serves a few purposes,” says Williams, noting that some of his varsity players participate in a spring sport, but come after practice to lend a hand and j.v. players often fill in for those who can’t make it. “Number one, they have to start from scratch when they’re teaching the game to kids, which forces my guys to review the funda-mentals. It also teaches them how to come up with a prac-tice plan. Sometimes early on they come in with a plan, but

Boys’ players at Churchill County High School in Fallon, Nev., coach students at a local elementary school. Billy Sorensen, shown above shooting at the 2008 Fallon All-Star Game, spends time coaching the youngsters.

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buses to the conference tour-nament, where UMBC notched two wins, including an excit-ing come-from-behind victory over the University of Vermont. “Everyone knew their job and was ready to lay their vocal chords on the line,” wrote Steel in his post-game column for the athletic department Web site. “We cheered loudly and proud-ly with each possession, drown-ing out any Vermont cheers early in the game. Not only were we the loudest (not big-gest) fan section, but also we were very classy. Arena officials praised us for our behavior, as did the other teams that we cheered for.”

On the court, Monroe and his players could feel the differ-ence. “There was a positive vibe throughout our games, and our players responded with some great plays,” he says. “We knew the fans were

Fans of the University of Maryland-Baltimore County signed a pledge promising to display good sportsmanship at games. Above, Head Men’s Coach Randy Monroe speaks to a capacity crowd after clinching the 2007-08 America East Conference regular season title.

behind us, and we were really excited about competing in such a positive environment.

“All too often, you see the crowd at other schools get out of hand an affect the game negatively,” continues Monroe. “But from the moment our fans arrive at an arena, they can see how this pledge sets the tone. They know what’s expected of them and do a remarkable job following the code.”

As proof of the pledge’s effec-tiveness, Monroe points to the absence of any incidents during the 2007-08 season, despite a groundswell of on-campus interest in the team and the record crowds that cheered UMBC to its first ever appearance in the NCAA Division I men’s tournament. Monroe credits Steel for com-municating a direct, positive message to other students,

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setting a high standard of fan behavior, and gathering sup-port for his vision at the high-est levels of the university.

Steel and UMBC plan to con-tinue using the code in 2008-09, and Monroe is convinced similar approaches would work at other schools. “As coaches, we all need to commit to cre-ating a positive environment for our students and student-athletes,” says Monroe. “We have to be willing to enforce good conduct before things escalate into something big-ger. If there’s no commitment on our part, then it’s not going to work.”

average of 6.1 per game to 2.6, and in state tournament games they dropped from 5.6 to 2.7.

Mary Struckoff, NFHS Assis-tant Director and liaison to the Basketball Rules Commit-tee, says this change directly addresses the association’s goal to clean up the game. “There seems to be a trend and a belief that play is get-ting rougher and rougher in the high school game,” she says. “You see that kind of play at the upper levels, from the NBA to international bas-ketball to the college game, and it trickles down to us. If high school players think they can muscle up and get an advantage, they are going to do that, and it’s even encour-aged by some coaches.”

Struckoff says the study also showed that removing play-ers from the lane didn’t give

either team a rebounding advantage. “Over the last few years the committee had been hesitant to make this change because members worried that moving the players up would give too much of an advantage to the defense,” Struckoff says. “But we found that the percentage of defen-sive rebounds stayed within an acceptable range.”

In other news, the NFHS also decided against instituting instant replay review. Follow-ing incidents in South Carolina and Ohio where video footage could have overruled incorrect decisions made by officials on last-second shots, three pro-posals were made to the NFHS to institute instant replay to review certain situations during state tournament games.

The committee rejected the proposals for several reasons,

New NFHS Rule Clears the LaneThere will be a little more room around the basket dur-ing free throws this coming year after the NFHS passed a rule that leaves the two marked lane spots closest to the end line empty for both boys and girls. The rule is intended to cut down on rough play in the lane during free throw attempts.

The NFHS instituted the change after reviewing data from a study conducted by the Georgia High School Associa-tion of close to 600 games last season. During games, includ-ing regional and state tourna-ment contests, in which the spots were left open, fouls during free throw attempts dropped dramatically. In con-ference tournament games, these fouls went down from an

LOCKER ROOM BULLETIN BOARD

To download a copy of the UMBC Student-Fan Code of Conduct, go to: www.umbc.edu/retriever_believers.

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the NCAA. “We’re in the mid-dle of the search for a CEO to put everything together and trying to identify a technol-ogy partner to help us estab-lish an online presence, which is going to be central to the program. We expect that once we get those two areas solidi-fied, things are going to move more quickly.

“Most importantly, many of the entities involved with bas-ketball along the way—youth, collegiate, professional—have come together in recognizing that there are some shortcom-ings with the current model,” Williams continues. “We have recognized certain aspects needed to enhance the game and create a better situation.”

For example, the NCAA says one percent of high school players compete at the NCAA Division I level, and less than

one percent of Division I play-ers are drafted into the NBA. That makes the chances of a high school player having a lucrative professional career extremely low. The initiative’s main goal is to make sure young players are aware of this fact and help steer them toward a good education in addition to playing hoops.

“Over the years, the youth basketball environment has changed,” Williams says. “Unfortunately, there is more of a focus on individual skill development than team play. Additionally, in many cases high school coaches aren’t as focused on education as much as they were in the past, which really puts these young men and women at a disadvan-tage because the stark reality is that most of them are not going to have professional basketball careers.”

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Georgia Tech Head Men’s Coach and Black Coaches and Administrators President Paul Hewitt hopes the new NCAA-led initiative to restructure youth basketball will make an educa-tional impact on players and parents.

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CM: What got you started in coaching?Drew: I give credit to my dad, who is currently the seventh all-time winningest active college coach. I grew up going on recruiting trips with him and watch-ing his teams practice and play, so I was always around the game. In fact, my earliest childhood memories are of those recruiting trips. To me, it was the family business—everyone in my family is either a coach or a lawyer, and I like to coach a lot more than I like to read.

In coaching circles you’re considered a great recruiter. What’s your secret?I was blessed to have been raised in a great family, and one of the values I learned is to appreciate different people and what they have to offer. I love to inter-act with people, and recruiting is mostly about building and sustaining relation-ships. Our job as coaches is to help young people reach their goals and dreams, and that’s what I like to do. I get great satis-faction out of seeing that happen for my players.

How were you so successful on the recruiting trail, despite being on pro-bation?We’ve been successful in recruiting at Baylor because we never dwelled on the

negatives. Instead, we searched for posi-tives and what we can offer that other schools can’t. For instance, we have a niche in being the largest Baptist univer-sity in the nation and we’re the only pri-vate school in the Big 12 Conference. We have a lot to sell, and we concentrate on marketing those strengths.

What were your initial thoughts com-ing into such a challenging situation?The good thing is that I had so much work to do, and our staff had so much work to do, we really couldn’t spend much time fretting over the sanctions or the other challenges in front of us. Every day, we just tried to improve the program little by little.

It was a blessing to have Ian McCaw come in as athletic director at the same time I took over as coach. We were both new, but we had the same values and the same goals and dreams for the program. He’s a big reason for our success, and

Q AIt was a job no coach wanted. The Baylor University men’s basketball program was drowning in scandal after center

Patrick Dennehy was murdered by a teammate in June 2003. The unravel-ing of a subsequent cover-up by then-Head Coach Dave Bliss, who tried to hide illegal tuition payments to Den-nehy by painting him as a drug dealer, further tarnished the Bears’ program.

Bliss and then-Athletic Director Tom Stanton resigned the day after Den-nehy’s funeral, but looming NCAA

sanctions and the stain of weeks of negative publicity hung over the program. Days before classes started for the fall semester, Scott Drew was hired as Head Coach and began picking up the pieces.

Drew came to Baylor from Valparaiso University, where he spent nine years as an assistant coach under his father, Homer Drew, before taking over as head coach during the 2002-03 season when the elder Drew stepped down. Drew, who never played varsity ball in high school or col-

lege, led Valpo to a regular-season conference title and NIT appearance in his only season as head coach.

Upon his arrival at Baylor, most of the players had trans-ferred, and Drew had his work cut out for him. In his first season on the job, the Bears went 8-21, but Baylor had already banned the team from competing in postseason play anyway. In his second season, with one returning scholarship player, the team improved to 9-19. In 2005-06, playing a schedule limited to conference games by NCAA sanctions, they finished the year 4-13.

But in 2006-07, all of Baylor’s scholarships were rein-stated and a squad of freshmen and sophomores finished the season one win shy of .500. And in 2007-08, the team made even more progress, posting a 21-9 regular season record, finishing fourth in the Big 12 Conference, and earning an NCAA Division I Tournament appearance.

In this Q&A, Drew talks about what it was like taking over a downtrodden program, how he dealt with university and NCAA sanctions, and his philosophies on coaching and recruiting.

& Scott Drew Baylor University

12 CoachingManagementOnline.com

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Sophmore LaceDarius Dunn will lead Baylor’s high-powered attack in 2008-09. At right, Dunn races the ball upcourt during the Bears’ 116-110 win over Texas A&M at College Station last season.

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without him we wouldn’t be where we are today.

I also work with an amazing coaching staff of hard workers. All of my assistants are men of character and just like our players, know that the team comes first. A head

coach is only as good as his staff, and I’m fortunate everybody here believes in the big picture.

How did you approach working with players who remained at Baylor after the scandal?

Most of the athletes who stayed were role players who hadn’t yet had a chance to prove themselves on the court. They stayed at Baylor because they wanted to play and help rebuild a program, and that was evident in their work ethic. They worked very hard and put out a lot of

effort because this was their chance to perform and they wanted to represent their school the right way. Our theme was to remember the past but not dwell on it. By the time I got here, everybody was already looking to the future, which was a huge help.

14 CoachingManagementOnline.com

How did you win back the hometown fans?When most coaches take on a new job, they reach out and get involved with the community any way they can. That helps, but at the end of the day, what really matters is winning on the court. That’s

when fans start to develop relationships with the play-ers and become fond of them. So we continued to bring in talented recruits, and as we started to do bet-ter in the win-loss column, our players got a chance to meet more and more Baylor fans and alumni, and that’s really helped.

In a smaller city like Waco, if a couple of people say, ‘Hey, the Baylor basketball team is

really fun to watch. They’ve got great play-ers, and I see them as great role models for my own kids,’ that goes a long way in building support. Holding summer camps for local kids has also helped. There, kids and parents get a chance to meet the players, and once they have made a per-

“When most coaches take on a new job, they reach out and get involved with the community any way they can. That helps, but at the end of the day, what really matters is winning on the court. That’s when fans start to develop relationships with the players and become fond of them.”

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sonal connection, they have an investment and want to see us do well.

What was the toughest part of the rebuilding process?We had several challenges right off the bat. Under the NCAA sanctions during the first two years, only half the team was on scholarship. Trying to practice with an undermanned team is extremely tough and very stressful. Those circumstances made it difficult to have much success on the court.

The biggest challenge came in my third year when the NCAA limited us to a short season consisting of only our conference opponents. Not only were our players unable to play when everyone else was in November and December, but once we did start playing, we were incredibly far behind all the other schools due to the lack of game experience. It was like get-ting on a freeway—everybody was driv-ing 65 miles an hour and we were on a ramp going 35, 45, 55, trying to catch up. That’s hard to do in January and Febru-ary. No coach likes to see their kids suffer like that.

Why did you leave Valparaiso for Baylor?I had been at Valpo for a number of years, and we’d won nine straight regular-season or conference tournament cham-pionships. I felt very comfortable there, but at the same time, when the Baylor job came open I prayed about it and it just felt right. It’s a very similar situation in that they’re both private Christian schools with a lot of positives to offer. When my dad went to Valpo [in 1988], the team had never posted a winning record in its Division I history, and my dad was able to build that program into a top-level pro-gram. I think we can do the same thing at Baylor.

What is your coaching philosophy and how has it changed over the years?I definitely don’t have it boiled down to one sentence. I do know that just like any coach, I always want my team to execute on the offensive end with more assists than turnovers and I want players to shoot a high percentage. On the defen-sive end I want us to be very solid and contest shots and rebound the basketball. That’s a pretty generic philosophy, and I think most everybody agrees with it. But

my philosophy as far as how we build our team may be a little different.

I use an approach I learned from my Dad. I want to bring in the best players who fit my university. Our style of play can be and needs to be centered on that con-cept. For instance, last year we had great guard play and led the Big 12 in scor-ing by playing a very fast-paced game similar to the Phoenix Suns. But when we first got here and had half a scholarship team to work with, we were very deliber-ate and tried to slow down the game because there’s no way we could press or run with only six scholarship guys. We always adapt our philosophy to our per-sonnel. The players we bring in dictate our style of play.

Have your goals for the program evolved?When we got here, our only objective was to establish Baylor as one of the nation’s elite programs. We are definitely on the road to that goal, but we still have a lot of work ahead of us. We’re excited to one day reach it, hopefully in the near future.

Q A&

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O HEAR VANCE WALBERG TELL IT, BASKETBALL’S HOTTEST OFFENSIVE CRAZE STARTED WITH A SEED OF AN IDEA THAT GREW INTO A FOREST. As a high school boys’ coach almost a decade ago at Clovis West High School in Fresno, Calif., Walberg had a gifted point guard named Chris Hernandez, who was equal parts supreme intelligence and blurring quickness. Hernandez, who went on to star at Stanford University, had a knack for taking the ball to the basket, so to open more paths for him Walberg began moving the post player away from the ball side to the weak side.

Opening the lane for Hernandez also opened Walberg’s eyes to what an offense predicated on driving the ball to the basket could accomplish. Each year he added new twists and countered opponents’ defensive tactics against it until he came up with what is now called the Dribble-Drive Motion (DDM) offense.

“The philosophy behind the offense boils down to one question: If there are eight seconds on the clock and you have the ball down by one point, what are you going to do? You want to get to the rack,” says Walberg,

16 CoachingManagementOnline.com

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BY NATE DOUGHERTYTIN THE FAST LANE

The Dribble-Drive Motion offense is based on creating greater opportunities for perimeter players to penetrate.

It also requires a coach who is willing to loosen the reins.

Nate Dougherty is a former Assistant Editor at Coaching Management.

former Head Men’s Coach at Pepperdine University who this summer accepted a position as an Assistant Coach at the University of Massachusetts. “That gives you the best chance to score an easy basket or draw a foul. If it works so well in that situation, why not go with that philosophy for the entire game?”

The idea behind the offense is simple: four players spread out around the perimeter and whoever has the ball attacks the defense with the dribble while his or her teammates move to fill the open spots on the perim-eter. The driving player either beats the defense and attempts a layup or draws a double team, which dictates they kick the ball out to an open teammate who either takes an uncontested three pointer or initiates their own sequence of options by penetrating to the basket.

Nowhere has the offense been showcased better than at the University of Memphis, which rode the attack-ing style to this year’s NCAA Men’s Division I National

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University of Memphis point guard Derrick Rose, the top pick in the 2008 NBA draft, runs the Dribble-Drive Motion offense during the Tigers victory over UCLA in the semifinals of the 2008 NCAA Men’s Division I Tournament.

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which equals about 1.2 points per pos-session,” Walberg says. “If a team makes 35 percent of their three pointers, that’s 1.05 points per possession. If you get to the foul line, where your team shoots 70 percent, that’s about 1.4 points per possession. In contrast, when you take a 10- or 12-footer, which most teams prob-ably hit between 26 and 30 percent of the time, that nets only 0.6 points per possession.

“When you’re taking it to the rack all the time, you also get the other team in foul trouble—so even on nights when your team is not shooting well, you still have a chance to win,” Walberg adds. “If you do the math you can see why going to the rim is the best approach.”

The DDM offense is designed to attack and react in two specific zones: the “drop” zone around the foul line and the area under the basket. The first goal of the driving player is to get to the rim for an easy layup, but in many cases their penetration is cut off at the drop zone, and they’re forced to make a deci-

sion. While the ball handler is driving, his or her teammates move along the perimeter to fill in open spots created by the defense’s reaction to the penetra-tion.

Because the players at the top of the three-point line will drive the most, they need to be the best decision-makers. The center is posted on the low blocks, and moves to the opposite side from where the ball is.

A common ball entry might involve the point guard dribbling from the top of the three-point line into the lane until he or she is stopped by a defender. As the player is driving, the shooting guard rotates to fill in the top spot and another wing player slides up to cover the shoot-ing guard’s former spot. As the point guard passes out to the perimeter, he or she continues through to the newly opened spot in the corner, and the sequence starts again. By keeping the same rotation every time, players quickly learn where everyone is moving on the floor even without having to look.

Championship game. Memphis Head Coach John Calipari coined the phrase Dribble-Drive Motion.

With its cache of slashing, athlet-ic guards, Memphis racked up gaudy offensive numbers and the most wins in the program’s history. But it doesn’t take a backcourt filled with blue-chip recruits to run the DDM, as NCAA Division III and high school teams are also finding success with it. In this article, we’ll dis-cuss why the offense works so well, what it takes to run it, and the best way to teach the DDM to your players.

Attacking AdvantagesWalberg, who taught the offense

(which he originally called AASAA—for Attack, Attack, Skip, Attack, Attack) to Calipari last summer, has a lot of num-bers in his head to reference why this offense works so well. For Walberg, points per possession is an extremely important statistic illustrating its efficiency.

“We figure players shoot about 60 percent once they make it into the lane,

Odds are good that your team doesn’t have a superstar like Derrick Rose, the 2008 NBA number-one draft pick whose highlight-reel drives helped lead the University of Memphis to 38 wins last season. But you don’t really need one, either. University of Massachusetts Head Men’s Coach Derek Kellogg says any team with a few good ball-handlers and shooters can succeed in the Dribble-Drive Motion (DDM) offense.

“Obviously the better players you have, the better the offense will look,” says Kellogg who was an Assistant Coach at Memphis last season. “But you can get five to 10 percent more out of any team by using an offense like this.”

The offense can also counteract a team’s physical shortcom-ings. “It allows you to overcome size deficiencies,” Kellogg says. “You don’t need a 6-foot-10 center to succeed. It’s a great equalizer because a smaller team running this offense could match up favorably against a team with bigger, stron-ger players.”

Because the offense requires quickness and speed, it is a good fit for teams with smaller lineups. Herb Welling, Assistant Boys’ Coach at Omaha (Neb.) Central High

School and author of a series of teaching videos on the DDM offense, says the scheme is a sharp contrast to sets that rely on screens to free players for open looks.

“You don’t have to be physically strong to run this,” Welling says. “When I think of screening and motion teams, I envision big football players setting screens and getting people open. But what do you do when your 160-pound guard is supposed to screen their 220-pound for-ward? A lot of us just don’t have those big bruising types who can set crushing screens. This offense lends itself to getting smaller, quicker players open. There have been some years where we have only one post player on the floor.”

The type of players who fit well in the offense—quick, with good ball handling skills and the ability to finish at the rim—reflects the changes in the game, Walberg says. “When you look at traditional passing-based offenses, they were basically designed in the 1950s and 60s when the pace of the game was much slower and the athleticism of the players wasn’t as great,” Walberg says. “The game has evolved so that if you have a great point guard who can drive to the basket and finish, you don’t want to have him just pass to the post and go away from the ball.”

PLUGGING IN PERSONNEL

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For University of Massachusetts Head Men’s Coach Derek Kellogg, the offense is easy to teach because instead of mak-ing athletes memorize plays, it allows them to play instinctively. “The greatest thing about this offense is every time a player moves with the ball, they know where their teammates are going to be,” says Kellogg, who was an Assistant Coach at Memphis last season.

Christian Aurand coached his Simi Valley (Calif.) High School boys’ team to a 26-2 record last season using the DDM offense. He says its effectiveness lies in reducing the game to the most basic skills.

“If you asked what the easiest shot in basketball is, most people would say it’s a layup,” Aurand says. “There’s a reason why coaches don’t want all their play-ers taking 15-footers, but every player should be able to make a layup. The second easiest thing is probably finding an open player to pass to. Those are the concepts this offense is based on, and they’re some of the simplest parts of the game to execute.”

Unlike traditional screen- and pass-ing-based offenses where the inten-tion is to work a system until holes are found in the defense that lead to open shots, the DDM offense is designed to force the defense to decide which holes it is willing to leave open. “The offense exploits the defensive tenden-cies,” Aurand says. “On defense, all coaches teach their players to slide over and help when a teammate is beat off the dribble. When a penetrator takes his man off the dribble, he’s going to draw in help-side defenders, leaving a teammate open for either an open three-point shot, a layup, or an uncon-tested drive to the basket.”

Because defenders are on their heels dealing with the penetration, they often end up fouling the driving player, send-ing them to the free throw line. “The drive is the toughest thing to guard against in basketball because unless the defender is very fast, it’s hard to slide their feet and cut off the pen-etrator without committing a blocking foul,” says Sal Buscaglia, Head Women’s Coach at Robert Morris University. “And because referees call the hand check more often now, you’ll draw a lot of those fouls, too.”

Aurand notes that penetration has other benefits. “Going to the basket

more frequently this year allowed us to make more free throws than our oppo-nents even attempted,” Aurand says. “The extra possessions we get by making the game move so quickly allow us to shoot and make a lot more threes.

“This offense gives you plenty of open looks, which is nice if you have good outside shooters,” he adds. “The fact that we had a team that was 6-foot-4 and under and that we were still able to lead the state in scoring is a testament to its effectiveness.”

Teaching ItFor players today, transitioning to the

DDM offense may not be that difficult. “It isn’t a big of a change for many play-ers, especially those with experience playing in AAU,” Kellogg says. “Most of those teams don’t have the time to really practice and put in the offensive structure seen in a traditional basketball program, so they rely on the kids’ indi-vidual talents.

“A lot of kids are tailor-made for this style of play,” he continues. “You just

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of the offense’s fundamentals and train their minds to constantly think of ways to attack using this style.

“That was one of the best things we did at Memphis,” he continues. “After we showed them the system, whenever the players got together for pickup games they would play exactly as we played in our workouts. Being proactive about teaching the offense gave the players a good perception of what we were trying to do. When people saw our players in workouts and pickup games they would comment about how those looked just like real games.”

DDM DrillsBecause the DDM offense doesn’t

rely on players memorizing complicated sets or plays, coaches find that practice time is best spent working on the neces-sary fundamentals: dribbling, passing, and layups. “It’s a throwback for most coaches, but you just need to work on skills,” Welling says. “You’ve got to devote 45 minutes every day to shooting, individual dribbling skills, and decision-

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have to get them to play together and realize the overriding concept of what you’re trying to do. All you really need to teach them is not to over-penetrate, but instead dribble to a certain place on the floor and look to make a play.”

Finding the right balance of aggression and discipline might be the hardest thing to teach. Herb Welling, Assistant Boys’ Coach at Omaha (Neb.) Central High School and author of a series of teaching videos on the DDM offense (See “Video Resources” on page 23), says players need to be encouraged to have an attacking mentality but cautioned to stay in control.

“They always need to think attack, attack, attack,” Welling says. “But that doesn’t mean going full speed ahead into the teeth of the defense. The ability to change speeds is very important so they can stop and go or take a step back and create some space, then explode past the help-side defender who comes over to fill that space.”

Aurand also finds that players some-times need to be taught the fine line between running a fast-paced offense

and a sloppy one. To do that, he places a greater focus on teaching and practic-ing the basic ball handling and passing skills needed to effectively run the DDM offense.

“Changing the culture is one of the most difficult parts about starting out,” Aurand says. “When most teams play fast, they tend to make a lot more mistakes. Your team has to understand that you can play fast without getting out of control.

“To do that, you have to make sure they all have solid ball handling skills,” Aurand continues. “In a traditional motion offense they’re used to moving the ball through passes, and here you need to be able to beat your man off the dribble.”

To get his players thinking about the offense early on, Kellogg encourages them to make it part of their offseason skill work. “My first day at UMass I met with the team and explained what we would be doing and showed them the concepts behind it,” Kellogg says. “That way if they played pickup games during the summer, they could work on some

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making. Everyone on your team has to be able to dribble penetrate with their left and right hands and finish with either hand.”

To teach this, John Robic, Assistant Men’s Coach at Memphis, says it’s best to start simple. “The most important thing is to begin with the basics,” Robic says. “It makes it so much easier to

implement when you break it down rather than trying to put everything in at once. Just teach the general concepts first.

“The main premise behind the offense is trying to shoot a layup every time your team comes down the floor,” he adds. “We want to get the ball to the rim every chance we get, so it’s impor-tant to start by running basic layup drills

that teach players to finish with contact at the rim.”

Kellogg says this simple skill most players learned when they first picked up a ball can’t be emphasized enough. “Players need to be able to take contact and finish layups, because that’s how the majority of your points are going to come,” Kellogg says. “If you watched our

Memphis team, all of our players were great layup shooters, and that’s become something of a lost art in the college game.”

To practice finishing with contact, Buscaglia uses a drill in which players drive the perimeter then dish it off to a post player, who must make a shot while withstanding contact. “We’ll put four offensive players on the floor—three on

COVER STORY

the perimeter and one in the block—and have the three outside players run the weave and drive the ball to the drop zone, stop, and kick it back,” Buscaglia says. “We’ll let them know when to drive by saying, ‘drive,’ then say, ‘dish’ when we want them to pass in to the post player.

“A coach standing inside the foul line

with a blocking pad then hits the post player as soon as the ball is caught. This forces the post player to catch and react while the pad is hitting them,” he con-tinues. “It’s a great drill to practice not only dishing the ball, but for the post player to learn how to catch and finish when there’s physical play.”

Another effective layup drill Buscaglia also uses is one that starts with two offen-

“Changing the culture is one of the most difficult parts about starting out. When most teams play fast, they tend to make a lot more mistakes. Your team has to understand that you can play fast without getting out of control.”

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sive players. In the drill, one player drib-bles to the drop zone, stops as if covered by a help-side defender, and kicks it back to his or her teammate on the perimeter who then decides to drive or shoot. After players have mastered finishing layups and passing, two defenders are added to the drill.

After that, coaches run the same drill using three offensive players with no defense, then add three defenders after the skills are mastered. This progresses until a full five-on-five matchup is on the court. “This helps teach the player with the ball to see the floor and find the open teammate, which is so much easier to do with fewer players on the floor,” Aurand says.

To teach players quick decision-mak-ing and when to change direction and pace, Buscaglia adds a wrinkle to his normal dribbling drills. “In our first sequence, we do normal ball handling drills up and down the court, practicing different dribbles like the crossover, hes-itation, and spin dribble,” Buscaglia says. “Then, we do the same thing with the

players dribbling around chairs. After that, we have each player dribble down the court while the coach calls out differ-ent types of dribbles, forcing the player to react quickly. That helps them learn to react quickly to what’s happening on the floor.”

Players also need to learn to help cre-ate space between themselves and the defender. To accomplish this, Aurand teaches what he calls the “W” dribble. “If you’re guarding me and I am not able to beat you to the basket, I would put on the brakes and pull my foot back while keeping my toes pointed toward the bas-ket,” he says. “That hesitation stops the defender and suckers them in to fill that space between them and the dribbler. When the defender does that, the ball handler dribbles hard past the defender to the basket.

“Many coaches teach the spin dribble to help get past a defender, but I feel like that tends to make the player lose vision and turn the ball over,” Aurand continues. “In fact, if any player does a spin dribble during our practices I blow

the whistle and call it a turnover even if they didn’t travel or lose the ball.”

Much of the success of the offense relies on the players’ ability to focus on the fundamentals when the game speeds up. So during Buscaglia’s practices, he lets players know he notices when they do the little things right.

“Keeping score during practices is important because it increases the com-petitive level and also helps players learn the nuances better,” Buscaglia says. “We not only track points and rebounds, but also watch to make sure the correct fun-damentals of the offense are being used. If a player makes a correct read of the defense, we award a point for that too.”

Floor GeneralsCoaches, by nature, are more com-

fortable when they’re in complete con-trol of game situations. Most are used to dictating the offense by drawing Xs and Os and calling plays from the sidelines. But in order to get the most out of the DDM offense, coaches must be willing to cede control to the players on the floor.

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“You have to be patient and find out what does and doesn’t work for your players,” Robic says. “You’re really taking a chance because for the most part you’re taking the decision-making out of your hands and giving it to the players. For some coaches this can be hard to do.”

In the early stages of teaching his

team the offense, Buscaglia says there were times it didn’t always come together as smoothly as he’d hoped. But he says it’s important to keep faith and explore wrinkles and alterations that fit the skills

of your personnel. At Robert Morris, that meant positioning the power for-ward at the top of the key to set blur screens and run general interference for the player with the ball.

“Even if you have some players who struggle to fit in this offense, don’t give up,” Buscaglia says. “Do some research

to see what variations other teams are using and realize that just because one school is successful running it a certain way doesn’t mean that way will work for you, too.”

But for coaches who do embrace this open style of play, the benefits are well worth it. “You really have to open up your mind as a coach and let the game go a little bit,” Kellogg says. “Once we did that at Memphis, three things happened. First, our attendance rose because people loved watching the way our team played.

Second, our recruiting went through the roof—kids wanted to be involved in a style of play where the coach takes off the reins and lets you go. And third, we won a lot of games.” ■

COVER STORY

“Even if you have some players who struggle to fit in this offense, don’t give up. Do some research to see what variations other teams are using and realize that just because one school is successful running it a certain way doesn’t mean that way will work for you, too.”

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HEN NUTRITIONISTS TALK TO athletes, advice most often centers around what they should eat. Without the right mix of carbohydrates, protein, vitamins, and minerals, an athlete’s body will be unable to reach its potential.

However, recent research shows that athletes who focus exclusively on what they eat are missing half the equation: When they eat is just as important. In fact, studies suggest that the timing of nutri-tion is so critical that if two athletes con-sume exactly the same diet and perform exactly the same training, the athlete who times his or her eating correctly will

NUTRITION

Laura Ulrich is a contributing writer at Coaching Management. She can be reached at: [email protected].

CoachingManagementOnline.com 25

Making the most of an athlete’s nutritional intake is as much about when as what. Here’s an in-depth look at nutrient timing and nutrition periodization.

BY LAURA ULRICH

UN

IVER

SITY

OF

TEX

AS

Using nutrient timing, University of Texas forward Dexter Pittman dropped 73 pounds during the 2006-07 season.

Making the most of an athlete’s nutritional intake is as much about when as what. Here’s an in-depth look at nutrient timing and nutrition periodization

BY LAURA ULRICH

TIMING IT RIGHT

W

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make more performance gains than the one who doesn’t.

Todd Wright, Director of Basketball Strength and Conditioning at the Uni-versity of Texas, has seen this firsthand. By carefully timing his athletes’ nutrition intake two years ago, Wright saw one play-er drop 73 pounds, another player who needed to add lean mass gain 22 pounds, and his entire team perform better than anticipated, making it to the 2007 Big 12 championship game and finishing with a No. 16 national ranking.

“Out of our regular seven-man rota-tion, five of our players were freshmen,” Wright says. “I firmly believe that tim-ing our nutrition gave them the edge to achieve more than anyone expected. It’s one of the best tools in our toolbox.

We’ve taken advantage of it, and it’s made the difference for us.”

To truly benefit from timing their nutrition, athletes need to focus on both the small and large pictures. On one hand, they need to understand how to schedule their meals and snacks across each 24-hour period so they arrive at workouts well fueled and are able to maximize their recovery afterward, a concept known as nutrient timing. In the bigger picture, athletes need to know how to adjust their eating across the course of an entire year, so that whether it’s the off-season, preseason, or height of competition, their bodies are getting the right nutrition when they need it. This concept is known as nutri-tion periodization.

Nutrient Timing John Ivy, Professor of Kinesiology and

Health Education at Texas, has spent more than a decade studying how athletes can time their eating across the course of a day to optimize their bodies’ response to training. In 2004, Ivy and co-author Robert Portman published the results of this work in a book titled Nutrient Timing: The Future of Sports Nutrition.

“Over a period of 15 years, we looked at one main question: How does the timing of nutrition relative to exercise influence glycogen storage and protein synthesis?” Ivy says. “The answers to that question became the basis for the nutri-ent timing system.”

Ivy’s system breaks an athlete’s day into three phases: the energy phase, the

NUTRITION

26 CoachingManagementOnline.com

LOSS & GAINWhen athletes need to lose or gain weight, conventional wisdom says that a calorie is a calorie and raising or low-ering their intake should do the trick. In reality, however, timing those calories right can make a big difference. That strategy was key two seasons ago for Todd Wright, Director of Basketball Strength and Conditioning at the University of Texas. When the men’s team reported for training the summer before the 2006-07 season, two freshman athletes had big weight goals to accomplish. At 6-foot-10 and 367 pounds, Dexter Pittman needed to drop weight. And at 6-foot-9 and 200 pounds, Kevin Durant needed to bulk up.

Both players saw remarkable results. By the end of the summer, Durant had gained 22 pounds. Pittman’s goal took a bit longer, but over the course of the season, he lost 73 pounds. “Neither of those things would have been possible with-out nutrient timing,” Wright says. “Both of them worked extremely hard, but applying nutrient tim-ing was what allowed that work to pay off.”

With Durant, Wright focused on getting him to eat frequently, adding 300 to 400 calories to his daily diet by having him take in high-quality car-bohydrate, protein, and fat at each meal, while also snacking often between meals. But the real

key was getting him to capture the crucial window after each workout when his body was primed for protein synthesis. Wright did this by making sure Durant consumed carbohydrate and protein imme-diately after each of his summer workouts and a light meal containing both macronutrients about two hours later.

“That was crucial,” Wright says. “If he hadn’t been capturing those windows, it wouldn’t have mat-tered how hard he worked. He would not have gained that much lean mass in just eight weeks.”

With Pittman, Wright also focused on frequent eating, but with the goal of cutting down overall calories. “We had him eat six or seven small meals a day with a lot of water,” Wright says. “Except for during the post-workout window, we cut out high glycemic index foods, so the majority of the time, we kept his insulin and cortisol low, which helps with weight loss.

“But post-exercise, we made sure he had a high-carb recovery food, because that was when his body was ready to convert the glucose to muscle glycogen, not store it as fat,” Wright continues. “His training volume was much higher than Durant’s, and with all that training, he started dropping weight like crazy. But if we hadn’t timed his nutrition, he wouldn’t have been able to recover from those intense sessions to sustain the workload that helped him lose 73 pounds.”

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anabolic phase, and the growth phase. Each comes with its own set of nutrition recommendations based on what’s hap-pening within the athlete’s body.

The energy phase: In nutrient timing parlance, the part of the day when an athlete is working out or competing is called the energy phase. During this time, the body is using high levels of three hor-mones—cortisol, catecholamine, and glu-cagon—to break down muscle glycogen, liver glycogen, and adipose tissue, sending them to hardworking muscles. This break-down state is known as catabolism.

The main advice for nutritional intake during this phase is no surprise. “First and foremost, hydration is impor-tant,” Ivy says. “Replacing carbohydrates and electrolytes is the next goal, so we recommend ingesting that fluid in the form of a sports drink containing four to six percent carbohydrate and a basic electrolyte combination.”

Ivy’s next piece of advice, however, differs from standard protocol: He sug-gests focusing on drinks that contain some protein during exercise. “Not everyone agrees, but we’ve found that a small amount of protein during a workout helps reduce muscle damage and soreness and may actually improve performance,” he says.

For an athlete in the weightroom, protein becomes even more of a focus. “Right before a weightroom workout, I recommend that athletes consume a carbohydrate-containing sports drink that is two to three percent protein,” Ivy says. “It will reduce muscle damage and help protein synthesis post-exercise. During the workout, the athlete should continue hydrating by drinking water or a sports drink.”

The anabolic phase: While the ath-lete works out, three key things happen in his or her body that prepare it for a transition from catabolism to anabo-lism. First, a large number of glucose transporters move to the outside of the cells’ plasma membrane, ready to pick up any glucose that enters the blood-stream and transport it to the muscles where it can be used to replenish glyco-gen stores. Next, the athlete’s sensitivity to insulin steadily increases, preparing muscles for even better glycogen stor-age. Lastly, the athlete’s body gears up to synthesize new proteins, a function it can perform faster post-exercise than at any other time. However, there’s a catch.

The body will not automatically transi-tion from catabolism to anabolism when the athlete stops working out. “Post-exercise, catabolic hormones are still high and the body is still breaking down muscle protein,” Ivy says. “It won’t really start recovering until you do something about it—and doing something means putting the right nutrients in.

“If you provide the right nutrients immediately, you can convert the cata-bolic state to a highly anabolic state in which the athlete rapidly increases

muscle glycogen and protein synthesis,” he continues. “But if you delay the nutri-ents, even if you provide them later on, you’ll never get the same effect. Once you miss the window, it’s gone.”

The size of the window is not an exact science. “We know that waiting two hours to provide the nutrients is way too long,” he says. “But is half an hour bet-ter than 45 minutes? We’re not sure. My personal belief is, the sooner the better. The quicker you interrupt the catabolic state, the better.”

NUTRITION

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NUTRITION

What are the right nutrients? After practices and competitions that focus on aerobic output, in addition to consum-ing enough fluid to replace 150 percent of what they lost, athletes need between 1.0 and 1.5 grams of carbohydrate per kilogram of body weight (depending on how hard they worked out). And they need 0.3 to 0.4 grams of protein per kilogram of body weight. After weight-room sessions, the recommendations are essentially the same, but with a slightly higher emphasis on protein—0.5 grams per kilogram of body weight.

Two hours later, it’s important for ath-letes to eat again. “This should be a light meal, and it should contain both protein and carbohydrate,” Ivy says. “This keeps the process of anabolism going. Over the two hours since their post-exercise nutrients, the concentration of amino acids in the blood have dropped, along

with insulin and glucose levels. The sec-ond meal causes them to spike again and keeps the recovery process going.”

The growth phase: What about the rest of the day? Four hours post-exercise, an athlete should eat another light meal. Then, over the next 16 hours, he or she needs to eat every few hours, focusing on basic healthy nutrition. “Simply main-taining a balanced diet of carbohydrate, protein, fruits, and vegetables during that time is all that’s needed,” Ivy says.

Making It HappenTo encourage athletes to fuel through-

out the day and during workouts, Wright tells them to think of their bodies as racecars. “A car needs to start the race fully fueled and the driver needs to keep fueling to maintain performance,” he says. “I explain the recommendations about carbs and protein by telling them they can’t just put anything in the gas tank—the fuel has to be the right for-mula or the car won’t run well.”

To help athletes focus on fueling during the anabolic period, Wright describes the post-exercise time as a window that’s closing. “I tell them, ‘At the end of your workout, all the windows in your muscles are wide open for about 45 minutes. When you put nutrients in then, they can accept them and replace all the energy you just used up,’” he says. “‘But as the 45 minutes tick away, the windows start to close. When you put nutrients in after that, it’s like trying to push them through a closed window—it just doesn’t work.’”

To ensure that they take advantage of the window, Wright provides a sports drink with both carbohydrate and pro-tein to each athlete immediately after practices and workouts and makes sure they drink it. “They’re thirsty and prob-ably don’t feel like eating, so this is the best way for them to get the nutrients

they need,” he says. “A lot of things will work, as long as they are convenient and the athlete can tolerate them. A protein-containing energy bar works great, and so does a lean-meat sandwich.”

For the growth phase, or the time period before the next workout or game, Wright reminds players to eat healthy foods at regular intervals by asking them to envision their metabolism as a camp-fire. “We tell them they need to get the fire burning first thing in the morning by throwing some fuel on it,” he says. “And unless they put more nutrients in regu-larly, the fire will burn out, so every two or three hours, they need to throw another log on by eating some healthy food.

“It’s also helpful to provide them with some ideas for healthy meals and snacks that combine protein and carbo-hydrate,” Wright continues. “I give them lots of examples of foods to have two hours post-exercise, as well as tips on what to look for in a healthy dinner.”

Giving athletes a chance to experi-

ence the results of properly timing their nutrients can often be the best way to convince them of its value. “If you can get them to give it a try, even for a short period, they’ll usually buy in,” Ivy says. “In the short term, they’ll see even after a few days that they’re recovering better from their workouts, are less sore, and have more energy for their next work-out. In the longer run, after about three months, they’ll see big strength and performance gains.”

Nutrition PeriodizationBob Seebohar, a dietician with the U.S.

Olympic Committee who served as the University of Florida’s Director of Sport Nutrition in 2005-06, suggests thinking of training cycles like waves, with times of higher volume and intensity as the peaks, and times of lower intensity as the valleys. If an athlete’s nutritional intake is a constant—a straight line through the waves—they’ll be taking in too little nutri-tion during the peaks and then eating too much during the valleys.

“An athlete who ignores nutrition periodization will often be left without enough energy to complete workouts, or they’ll be gaining weight and they won’t understand why,” Seebohar says. “Both can hurt their performance.

“To avoid those pitfalls, nutrition needs to vary along with training cycles,” he con-tinues. “Whenever there is a volume or intensity change, you should implement a corresponding nutrition change.”

Preseason: When players’ training vol-ume and intensity is highest, the emphasis is on consuming enough nutrients to sus-tain the workload. Seebohar stresses daily preparation for workouts, urging athletes to fuel up one to two hours before a train-ing session. He also emphasizes recovery using nutrient timing concepts.

In-season: Once players are compet-ing, their training volume usually goes down and the goal is to maintain the strength and endurance they have built. At this point, it’s time to reduce calories. However, athletes still need a steady stream of energy, so Seebohar recom-mends stressing smaller, more frequent meals and avoiding long periods without a meal or snack.

“I can’t tell you how many high school and college athletes I meet who eat once a day,” Seebohar says. “To recover from game to game, they need to eat every two or three hours. It doesn’t have to

“If you provide the right nutrients immediately, you can convert the catabolic state to a highly anabolic state in which the athlete rapidly increases muscle glycogen and protein synthesis. But if you delay the nutrients, even if you provide them later on, you’ll never get the same effect.”

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CoachingManagementOnline.com 29

be a full meal—it can be a piece of fruit and a granola bar. This works great during the competitive season, because frequent eating causes them to naturally curb their calories a little bit while still maintaining energy.”

Hydration is another big focus in-season. “Athletes who were doing great with hydrating in the preseason can for-get to maintain it in-season,” Seebohar says. “I tell them to carry a water bottle, and make sure they’re urinating every two to three hours. If they’re not, they aren’t drinking enough.”

Off-season: Reduced training can easily lead to unwanted weight gain, so athletes need another plan for this time period. “If they have at least three to four weeks when they’re not doing very much training, it’s critical to alter

their eating to reflect that,” Seebohar says. “That is the time when their weight can start creeping up, and if you don’t control the calories, they’ll arrive at preseason training needing to lose 20 pounds.”

Preventing weight gain entails add-ing lots of fruits and vegetables to boost

fiber, which makes athletes feel full. It also means making sure they include a lean protein source every time they eat, rather than filling up on carbohydrates alone. “In the off-season, I tell athletes they should never be eating from just one food group,” Seebohar says. “Every time they eat, they need some carbs, some lean protein, and a fruit or vegetable.”

Implementing nutrition periodiza-tion also requires communicating about it frequently. “Start by explaining the concepts—just the idea that their eat-ing needs to vary with their training will be new to most,” Seebohar says. “Then keep them abreast of changes that are coming up and why. For example, a few weeks before the end of the season, give them a heads-up that you’re going to ask them to change the way they eat. Always give them a road map for where you’re going with their nutrition.” ■

A version of this article previously appeared in our sister publications, Training & Con-ditioning and Coaching Management Track & Field.

“We tell them they need to get the fire burning first thing in the morning by throwing some fuel on it. And unless they put more nutrients in regu-larly, the fire will burn out, so every two or three hours, they need to throw another log on by eat-ing some healthy food.”

NUTRITION

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s the Medfield (Mass.) High School football team prepped for a game against one of its rivals two years ago, Athletic Director Jon Kirby was pre-paring the best he could to encourage a good

atmosphere for the big game. Student fans had been reminded to exhibit posi-tive sportsmanship in the stands, efforts were made to welcome and accommo-date the visiting team, and extra security was arranged.

But what Kirby wasn’t prepared for was what was happening on the Internet. Unbeknownst to administrators or coach-es, a bevy of online taunting was being

exchanged on social networking Web sites among students and student-athletes from both schools. At one point, some of Medfield’s football players were even threatened by a student from the rival school.

“A lot of people in my gen-eration have no idea how much of a swamp social networking sites can become, and how prevalent this kind of chirping between players can be,” says Kirby. “As I look at the developments on the Internet that have occurred in just the last couple years, I see a monster that’s difficult to tame. It’s something that we as athletic administrators and coaches need to address.”

A handful of social network-ing sites, like MySpace.com and Facebook.com, have already made their mark on popular culture—and there are many more on the way. Like any new form of commu-nication, these sites can be used for purposes good and bad. The challenge for athletic administra-tors and coaches is learning how to deal with them—today and in the future.

The Good NewsFor most people over 25, the

appeal of social networking sites can be a bit of a mystery. But for

today’s young people, they are a powerful social tool and a part of their culture.

OFF THE COURT

CH

RISTO

PH V

OR

LET/VEER

, INC

.

To student-athletes, social networking Web sites mean anonymity and zero responsibility. That’s why it’s critical to educate them on the dangers of this hugely popular form of communication.

30 CoachingManagementOnline.com

BY NATE DOUGHERTY

s the MedSchool foofor a gamrivals twDirectoparingto en

atmosphere for the fans had been remindtive sportsmanship inwere made to welcodate the visiting teamwas arranged.

But what Kirby wh h i

To student-athletes, social networking Web sites mean anonymity and zero responsibility. That’s why it’s critical to educate them on thedangers of this hugely popular form of communication.

FACELESS NEW WORLD

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CoachingManagementOnline.com 31

Barbara Walker, Senior Associate Ath-letic Director at Wake Forest Univer-sity, says she has come to understand why they’ve gained such widespread use. “I remember sitting in a meeting about a year ago when someone brought up Face-book and all the things students are able to do on it,” she says. “I had never heard of Facebook before, and it was news to me how prevalent it was. But now that I’ve learned more about it, I’m not sur-prised how popular it is. The concept is fun, and what a great way to stay in touch with friends. Used innocently, it can be a great way to communicate.”

To David Birnbaum, co-founder of the high school sports networking site Takkle.com, the sites are really an exten-sion of the communication athletes have always participated in. “If you think about it, sports are the oldest and most pow-erful form of social networking there is,” Birnbaum says. “Athletes have been interacting with rivals and searching for information on their opponents for as long as sports have been played.”

As a result of the concept’s popularity, new places for student-athletes to connect on the Web are continually popping up. Many of them take the same general for-mat as MySpace and Facebook, offering a place to create personal profiles where users can share photos, keep journals, and send messages to friends. But in the last year, several new sites have emerged that cater specifically to high school and college athletes. These sites allow athletes to share game videos, stats, and team schedules, and connect with teammates and competitors alike.

For example, SportsGist.com was founded as a way for fans and athletes to connect and share game video as well as chat with professional athletes and scouts online. A networking section on Stack.com was launched in September 2006 for subscribers to Stack magazine. It fol-lows the style of MySpace but caters to the high school athlete. Birnbaum’s site, Takkle, went online in December 2006, allowing high school athletes to share videos and join special interest groups to

Nate Dougherty is a former Assistant Editor at Coaching Management.

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discuss topics like strength training and pregame stretching.

Birnbaum says while some emerging social networking sites try to mimic Face-book and MySpace, the prevailing trend is to think smaller. “A lot of the newer social networking sites that are compet-ing with MySpace are probably going to be short-lived, because try as they might, they’re not going to replace MySpace,” he says. “In time, I think the sites that cater to a specific interest will be the successful ones.”

And both athletes and coaches are starting to find a wealth of positive applications for the niche student-ath-lete sites, with recruiting at the top of the list. Many sites offer high school athletes the chance to upload profiles of themselves, including statistics and video clips, that can be accessed by college coaches.

“This is an opportunity for athletes to showcase their skills on a national stage,” Birnbaum says. “It also pro-vides a convenient place for recruiters to find athletes, especially those outside of the major sports who otherwise might not receive the exposure. We don’t see ourselves as a recruiting site, but we offer the technology for the two groups to access information about each other.”

New NCAA Division I rules that pro-hibit coaches from sending text messages to recruits also prohibit communications from a coach to a recruit on social net-working sites. But these sites may still be used to share video highlights and statis-tics, and Divisions II and III face no such restrictions, at least for now.

Another interesting new site is CareerAthletes.com, which provides college ath-letes a chance to reach recruiters of anoth-er kind—those from the job world. Used by over 40 colleges and universities, the site allows student-athletes to build profiles and connect with potential employers and alumni athletes who serve as job mentors.

More good news is that many of these up-and-coming sites include a level of oversight not present on Facebook and MySpace. For example, before joining Career Athletes, student-athletes have to register and have their information certi-fied.

“There is a qualification page that must be completed, which provides an element of control to the institution by keeping records and dates of athletes’ acceptance of rules regarding student-ath-

lete employment,” says Russ Hafferkamp, founder of Career Athletes. “Also, we lay out rules for employers and mentors who use the site. If a bad actor emerges, you can excise them from your site.”

On Takkle, a “trash talk” section allows athletes the chance to compliment or playfully goad opponents, but Birnbaum says the site keeps strict control over what is said and anonymous posts are not allowed. “We have very rigid terms and

conditions, so what they write can’t be abusive,” Birnbaum says. “If it is, they’re kicked off the site.”

Addressing Online IssuesWhile some of the newer niche sites

may be just what coaches have been wait-ing for, the larger no-holds-barred social sites are still part of the picture, and they must be reckoned with. The majority of the problems arise when student-athletes act in irresponsible ways on these sites, believing they are in a private arena.

The incident at Medfield High School is one prime example. Kirby says he and other administrators were not sure how to handle the online taunting, and it mainly raised awareness of the problem. Eventually Medfield’s league addressed the seriousness of online threats with coaches, and the school now educates its student-athletes about the dangers these sites can pose and their liability for what they post.

John Johnson, Communications Direc-tor at the Michigan High School Athletic Association, says though these incidents may take place from the privacy of the students’ homes and far from the field of play, they should be treated the same as any conduct code violation. “At the end of the day, these online taunting incidents boil down to code of conduct issues, and a number of schools now include references to online behavior in their codes,” John-

OFF THE COURT

32 CoachingManagementOnline.com

“Schools are becoming much more consistent in communicating that when you’re a student-athlete, you represent the school everywhere you go, and that includes cyberspace.”

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34 CoachingManagementOnline.com

OFF THE COURT

son says. “Schools are becoming much more consistent in communicating that when you’re a student-athlete, you repre-sent the school everywhere you go, and that includes cyberspace.”

At McCutcheon High School in Lafay-ette, Ind., administrators had a slightly different problem to deal with. There, photographs of several athletes mak-ing obscene gestures while in uniform popped up on social networking pro-files. The students were each suspended for two athletic contests for violating the school’s conduct code, and Ath-letic Director Tim Slauter realized a more comprehensive policy was needed. First and foremost, administrators had to decide exactly what conduct would be deemed inappropriate.

“Obviously, situations showing an individual with an alcoholic beverage or illicit drugs or drug paraphernalia are dealt with specifically in our code of conduct,” Slauter says. “But beyond that, we were worried about making the policy too specific. Our district’s attorney warned that it may be difficult to prove

a photo hasn’t been altered or that it was definitely the student who wrote something inappropriate, so we left the policy more general. It says that any inappropriate information found through social network-ing sites would give the athletic department the right to begin an investigation. Then, we will take each situation case-by-case.”

Other schools have also wres-tled with using information from social networking sites to prove that a student-athlete has broken a conduct code. At Turpin High School in Cincinnati, administra-tors recently received an anony-mous package filled with pictures of students misbehaving. They were taken from the students’ own profiles on social networking sites, and Athletic Director Tony Hemmelgarn says he wasn’t quite sure how to respond.

“Some places take the stance that if these comments or pictures come in anonymously, you should ignore them or throw them away,” Hemmelgarn says.

“We worked with our school board and district attorney and decided it’s not right to just look the other way. If you

have a picture right in front of you that shows something illegal, it’s impossible to just block it from your mind.”

At the college level, many athletic departments are curtailing these types of problems by being proactive about the issues that arise from social network-ing sites. Some schools have forbidden athletes from participating in these sites

“We tell all of our athletes about the pitfalls of these sites ... We show them examples of the fallout that’s occurred because of those actions, and we hope that sets an example for them to make the right choices.”

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Untitled-18 1 7/25/08 9:30:09 AM

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CoachingManagementOnline.com 35

OFF THE COURT

entirely, but most have instead developed policies for how their student-athletes are allowed to use the tool.

At Wake Forest, administrators devel-oped a policy that they’ve included as a section of the athlete’s Pledge of Ethical Conduct and Sportsmanship. It states that no comments or pictures they deem inappropriate may be posted, and that violations can put athletic scholarships in jeopardy. It also reminds athletes that though they may feel the content they post is only for their friends, many oth-ers—including potential employers and online predators—also have access.

“Our policy is mainly designed to let them know there is a concern for them, there is a danger, and they should be careful what they’re posting and who they’re exposing their personal informa-tion to,” Walker says.

Education Is KeyKathleen “Rocky” LaRose, Senior Asso-

ciate Athletic Director at the University of Arizona, feels schools should not regulate this area too much. “Social networking sites are a part of their social structure, and we don’t feel it’s right to take it away from them,” she says. “These sites are not illegal, and they are going to be part of their lives whether we like it or not.”

That’s why Arizona stresses education, showing student-athletes how vulnerable personal information can be on social networking sites, as well as the repercus-sions for posting anything inappropriate. “We’re part of an institution of higher learning, and part of our responsibility is to teach students,” says LaRose. “They need to experience things on their own and learn how to make the right choices. For more and more students, the sites have already been a large part of their lives for quite a few years. But they need to know how to use them appropriately.”

To stress good behavior, Arizona coach-es and administrators show student-ath-letes the consequences suffered by others who have misbehaved. They pull high-pro-file examples from other schools where student actions—like posting pictures of parties with alcohol present—have drawn headlines and disciplinary action.

“We tell all of our athletes about the pitfalls of these sites, particularly the trouble student-athletes have gotten into at other schools,” LaRose says. “We show them examples of the fallout that’s occurred because of those actions, and

we hope that sets an example for them to make the right choices.”

At Turpin, Hemmelgarn educates his student-athletes (and their parents) about the issue at the preseason meeting. “We let them know the kinds of things that have been done before by kids and the trouble that can result,” Hemmelgarn says. “We also let them know exactly what the conse-quences are if they break the rules.

“But we temper that statement by explaining we’re trying to create a posi-tive environment,” Hemmelgarn contin-

ues. “You want to help students learn for themselves, and we let them know we’re in this together. We remind them how much they love participating in their sport, how much time and effort they put in to get to the level they’re at, and what a shame it would be if one bad decision took that away.” ■

A version of this article was previously pub-lished in our sister publications, Athletic Management and Coaching Manage-ment Volleyball.

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Page 38: Coaching Management 16.6

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Page 40: Coaching Management 16.6

38 CoachingManagementOnline.com

Basketball Court

Aalco Mfg. Co.800-537-1259www.aalcomfg.com

Architects and facility owners who demand quality workmanship, superior performance, and aesthetically pleasing

design depend on Aalco for custom inte-rior and exterior athletic equip-ment. Family owned since 1946, Aalco has more than 100,000 instal-lations world-wide. Ceiling-

suspended basketball structures, elec-tronic height adjusters, ceiling-suspended volleyball systems, gymnasium divider curtains, ceiling-suspended batting cages, and ceiling-suspended wrestling mat hoists can all be operated simultane-ously with the touch of a button.

Circle No. 500

Spalding Equipment800-435-3865www.spaldingequipment.com

Spalding basketball products are trusted at every level, from the NBA to backyard pick-up games. Spalding

manufactures a complete line of portable basket-ball backstops. The Spalding G5 portable back-stop is designed for collegiate or professional practices. With a boom length of five feet from

the backboard to the front pad, this unit is height-adjustable from six to 10 feet and uses a spring-assisted lift mechanism for ease of operation.

Circle No. 501

Spalding manu-factures top-quality equipment for competitive, recreational, and physical education use, including goals, backboards, and

accessories. The Replica Pro Ball Rack is constructed of durable chrome steel tubing with swivel casters and a non-topple base. This unit features angled rails for easy ball removal and a sturdy yet stylish design that is built to last.

Circle No. 502

Bison, Inc.800-247-7668www.bisoninc.com

Bison’s new Y-Beam ceiling-suspended structures are available as rear/front/side fold or stationary units. Y-Beams

feature a six-inch heavy-duty cen-ter beam. Bison uses only ASTM A500 seamless structural tub-ing with greater strength and rigidity than com-mon black pipe. Y-Beams are fully jig-welded at the factory to ensure

proper installation and to eliminate possible clamp slippage. All clamps, pivot points, and hangers use no less than Grade Five hardware, and the unit features gray or black powder coating. Y-Beams are protected by a lifetime limited parts warranty on the fabricated steel components.

Circle No. 503

Four new colors have been added to the rainbow of Bison DuraSkin backboard padding selections. With Vegas gold, burnt orange, cardinal, and brown, there are now 16 colors of DuraSkin. Also new, the DuraSkin full replace-ment warranty has been extended to 10 years. DuraSkin fits every manu-facturer’s official 72-inch-wide glass backboards. Bison glass backboards are pre-drilled for simple five-minute instal-lation. DuraSkin backboard padding colors, including the four new options, are available throughout Bison’s padding products, so your backboards, portable basketball systems, wall padding, scor-er’s tables and team chairs can all be coordinated. DuraSkin meets or exceeds NCAA, FIBA, and NFHS requirements.

Circle No. 504

Clarin800-323-9062www.clarinseating.com

Clarin’s Boxx Seats create a winning atmosphere in any gymnasium or arena. Top professional, college, and

high school teams select these colorful portable logo chairs featuring a time-tested steel X-frame design, comfortable vinyl-covered cush-ions, and a unique rubber foot to pre-vent marring of the floors. Visit Clarin

online to create your own chair design with your school colors and logo. Clarin has got your backside.

Circle No. 505

The Titan Series from Clarin delivers a new standard of strength and durability to portable seat-ing. These new heavy-duty models feature additional support compo-nents at critical stress points to increase Titan’s capacity to hold weight. Titan mod-els are the perfect choice for locker rooms and ADA-compliant areas where you need a chair to support more weight.

Circle No. 506

Schelde North America888-SCHELDEwww.scheldesports.com

More than 5,000 Schelde SAM™ por-table basketball goals are currently in use in 111 countries. Now, the SAM has

been rede-signed, raising the world stan-dard for excel-lence while expanding on the innovative features that have made it

legendary. Every detail of its steel su-perstructure has been refi ned to provide greater rigidity, simplicity, and strength. New features include Quick-Set™ goal height adjustment, lifetime maintenance-

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CoachingManagementOnline.com 39

Basketball Court

free self-lubricating pivot bearings, a lockable deadlock tensioner, and a new power beam design. Call Schelde for a new catalog.

Circle No. 507Courtclean

800-900-2481www.courtclean.com

Courtclean has revolutionized floor maintenance. There’s no more back-breaking bucket and mop work, because Courtclean is easy to use

and can cut your main-tenance time and costs. It protects floor fin-ishes on basketball

courts, volleyball courts, wrestling mats, and other hard surfaces, dries instantly, and helps prevent injuries from slips and falls. With a better court sur face, your players will enjoy improved performance.

Circle No. 508

Fair-Play Scoreboards800-247-0265www.fair-play.com

The 1800 series of basketball score-boards incorporates all the time, score, and statistics features of the 1600 and

1700 series score-boards into four-sided, center-hung units.

Four-sided scoreboards offer maximum game excitement from any angle. Game information and ceiling height are key elements when consider sage displays and backlit signs to create a center-piece for a gym or athletic program. Catch the spirit of Fair-Play.

Circle No. 509

The BB-1600-4 basketball scoreboard from Fair-Play is the ideal model for schools requir-ing only the time, score, and period informa-tion. In addition to including all the basic game information, these scoreboards are ideal for primary or supplemental use. Fair-Play’s basketball score-boards are designed for multi-sport use with a simple change of the cap-tions. Scoreboard sponsorships build community relationships while offset-ting equipment costs. Nothing but Fair-Play on your court.

Circle No. 510

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40 CoachingManagementOnline.com

Basketball Court Coaching Aids

Airborne Athletics, Inc.888-887-7453www.drdishbasketball.com

Dr. Dish operates under the basket or away from the basket. It’s a shooting machine for your perimeter players, a post entry passing machine for your big men, a rebounding machine that

simulates missed shots, and a game simulator that makes game passes from game spots at game speeds. It’s remote controlled, battery

operated, throws up to 21 positions, and throws up to 50 balls to each position before moving. Dr. Dish can even save 50 of your drills right on the machine.

Circle No. 514

From Airborne Athletics, the maker of Dr. Dish, comes the iMake: a next-generation shooting machine that operates from under the basket. It has an electronic touch-pad control, saves up to 50 drills on the machine, and comes with a wire-less remote control. The iMake can throw to one spot or up to 21 spots and features adjustable rotation range, ball speed, and ball tempo. It throws from one to 50 balls to any single spot before moving to the next.

Circle No. 515

Better Basketball, Inc.800-238-8372www.betterbasketball.com

Bill Self, Head Coach of the 2008 NCAA Division I champion University of Kansas men’s basketball team, calls

the Read and React offense “groundbreaking for the future of developmental basketball.” To watch a free pre-view of the sys-tem and to learn about the DVDs

on Rick Torbett’s Read and React offense, visit Better Basketball online.

Four-time NCAA Women’s Coach of the Year Andy Landers says that “the Read and React system will change our sport. It is the most complete, best overall offensive system I’ve ever seen.” To watch a free preview of the system and to learn about the DVDs on Rick Torbett’s Read and React offense, visit Better Basketball online.

Cardinal Publishers Group800-296-0481www.cardinalpub.com

Basketball’s Princeton-Style Offense: A Simplified Approach for High School Coaches is the ideal guide for the coach who wants to learn to run this offense or find ways to defend against

it. The book breaks the Princeton-style offense down into four different phases and dem-onstrates how the phases flow into each other with a variety of options to fit any team’s needs. This low-priced

book is a great value.Circle No. 516

JV Pro, Inc.800-962-2440www.jvpro.com

JV Pro offers custom-made, freestand-ing, and convertible bleacher-mounted scorer’s tables. Standard options include an LED possession arrow with

bonus indica-tors, illuminat-ed shatterproof lexan panels, heavy-duty soft rubber cast-ers for easy

movement, and collapsibility down to 16 inches for easy storage. JV Pro also offers heavy-duty courtside chairs in school colors featuring your logo or mas-cot to complement your scorer’s table. These products create the perfect image for your sports program.

Circle No. 511

M.A.S.A./Osborne800-264-4519www.sportsadvantage.com

M.A.S.A. offers a wide variety of top-quality products for basketball facilities, including complete portable goal systems, backboards, adjust-able systems, goal height adjusters, youth basketball goals, sta-tionary and side-swing systems, wall-mount systems, padding, and much more. Go online or call today to learn more about these products, and to request your free copy of the M.A.S.A. catalog.

Circle No. 512

Promats Athletics800-617-7125www.promats.com

Promats Athletics, a leading innovator in the padding industry, is proud to

present its line of high-res-olution digital graphics. With pho-to-quality

logos, you can show your team spirit or improve the appearance of your facility like never before. With a cost signifi-cantly lower than traditional graphics, Promats can provide breathtaking logos to suit any budget. Call or e-mail today to receive a digital graphics CD-ROM.

Circle No. 513

Page 43: Coaching Management 16.6

CoachingManagementOnline.com 41

Coaching Aids

M.A.S.A./Osborne800-264-4519www.sportsadvantage.com

M.A.S.A. wants to help make your bas-ketball practices more productive, so the company offers a variety of effec-tive training aids. Among them are

rebounders designed to help athletes improve bal-ance, timing, and coordina-tion under the rim, and the Three Point Shooter Ring, which reduces the size of a standard rim to help play-ers improve

their shooting accuracy. Several models of tossbacks are also available, so your athletes can work on their ball han-dling, passing, and rebounding skills.

Circle No. 517

QB-Tee330-750-0086www.QB-Tee.com

The QB-Tee helps players stay focused and provides motivation and feedback. It also helps improve timing and skills. The coach can focus on the player and not the stopwatch. The player can perform more reps with greater intensity. Athletes can work on objec-tive goals on their own. The player removes the ball from the cradle, triggering the timing mechanism. If the buzzer sounds before the ball is released, the play is dead. The timer can be programmed to tenths of seconds.

Circle No. 518

Reebokwww.shootingtouch.com

An exclusive basketball instructional video by one of the game’s biggest legends is launching Aug. 22nd. Coach

Bob Hurley’s Favorite Drills by America’s Greatest Coaches show-cases the very best drills Coach Hurley has come across. If you are a player or a coach, beginner or expert, this DVD will help

bring your game to the next level. It is truly one of a kind. Go online to get your copy today.

Circle No. 519

Shoot-A-Way, Inc.800-294-4654www.shootaway.com

Simplicity and dependability best describe the 6000 Series Gun. The Gun zips out passes from 15 to 35 feet and will throw to one spot or rotate to a series of spots around the perim-eter. The optional comput-erized scoreboard displays “makes,” total shots, and shooting percentage. The fast-paced workout forces players to get game shots at game spots at game speed with the right amount of arch. This product is protected by a five-year warranty.

Circle No. 520

The Dominator Complete Post Station by Shoot-A-Way is a versatile rebound-ing/post footwork machine that focus-es on teaching players to rebound with power and control and use the correct footwork to finish with contact. It features optional block-out pads that have adjustable arms to act as shot

blockers. The Dominator has an optional stan-dard back-board and rim that can be attached to turn the unit into a portable, adjustable-height goal.

Circle No. 521

Sysko’s Sports Books800-932-2534www.syskos.com

Sysko’s Sports Books is a mail-order company celebrating 20 years in busi-

ness this year. Sysko’s offers books and DVDs from the finest high school and college coaches in the country—more than 400 for basketball and more than 300 for football. To obtain a free catalog, call the company today or

visit its Web site.Circle No. 522

Touch Glove866-897-1875www.touch-glove.com

Touch Glove is a multi-sport training glove that breaks old habits. It is sci-entifically designed to improve players’ touch-fingertip control through neurological response via repetition. Touch Glove can be used in basketball, volleyball, football, rugby, and more. It can be worn during individual workouts, team practices, and games, and will guarantee that a player is properly positioning his or her finger-tips on the ball 100 percent of the time.

Circle No. 523

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42 CoachingManagementOnline.com

Calling CardsHere is what these companies are most known for:

Superior technology. Superior training.

www.drdishbasketball.com

Maker of the original FlexBand exercise equipment since 1980.

www.jumpstretch.com

Manufacturer of portable drinking systems and high-pressure misting systems for more than 10 years.

www.outdoorboss.com

Supplier of quality tools and resources for more than 30 years.

www.optp.com

One of the most trusted namesin sports medicine for more than 40 years.

www.proorthopedic.com

Salsbury Industries andLockers.com: Committed to quality since 1936.

www.lockers.com

Official volleyball and basketball equipment supplier to the NFHS.

www.spaldingequipment.com

The first topical OTC proven to kill more than 99.9 percent of MRSA.

www.teclabsinc.com

Daktronics is a world-leading designer and manufacturer of scoreboards and displays.

www.daktronics.com

A leader in sports and industrial hydration.

www.waterboysports.com

A premier publisher of sports books and DVDs.

www.humankinetics.com

GearBoss offers specialized storage and transport solutions for athletics.

www.wengercorp.com

Injury Prevention

Antibody, Inc.877-546-2639www.antibodywear.com

BodyGuard compression shorts pre-vent and accommodate lower-body injuries to the groin, hamstrings,

quadriceps, hip flexors, and hip point-ers. Because of their inner sur face and custom design, they attach to the wearer and transfer their stored

elastic energy to the muscles, creat-ing torque and assisting with muscle flexion and extension. The shorts also provide constant compression, strain distribution, impact absorption, heat circulation, and absorption of fatigue-inducing muscle vibrations caused by repetitive use.

Circle No. 524

The Bodyguard Open Patella Compression Knee Brace is designed to add comfort, stability, and performance enhancement to the sprained or bruised knee while taking direct pressure off the kneecap itself. In the uninjured knee it reduces the incidence of sprains/strains and bruises from impact trauma while adding stability and performance enhancement. As with all Bodyguards, it provides com-pression, support, muscle and tendon heat circulation, strain distribution, and impact absorption.

Circle No. 525

Cho-Pat 800-221-1601 www.cho-pat.com

Knees take a beat-ing. Cho-Pat’s pat-ented Dual Action Knee Strap provides an extra dimension of relief for pain-ful and weakened knees. First, it applies pressure on

Page 45: Coaching Management 16.6

CoachingManagementOnline.com 43

UniformsInjury Prevention

girls got game800-554-2779www.girlsgotgame.com

You believe in women, and so does girls got game. The company offers per-

formance-driven products for women’s basketball players who take their game seriously. These prod-ucts include uniforms, footwear, practice gear, fun-damentals, bags, and warmups.

In-stock items ship the next business day, and customized items ship in two to four weeks. See the quality for yourself: Order a sample from girls got game today.

Circle No. 529

XUBI Sports800-983-9824www.xubisports.com

It’s the details that matter. Tackle-twill lettering. Uniforms wih embroidered logos. The way your mom cheered when your shot clinched the cham-pionship game. At XUBI, one of those details is how to take care of coaches. Whether you’re just com-ing back for one replacement short or you want to out-fit your whole team, you’re a Division I coach at XUBI. Your job is inspiring your team. XUBI’s job is inspiring you. XUBI: Inspiration comes standard.

Circle No. 530

XUBI believes in keeping promises. That means selling some of the best

uniforms around at consis-tently rea-sonable prices. It also means taking care of coaches from the moment you call until the day the

company delivers. XUBI: Nurturing greatness, one team at a time.

Circle No. 531

Zeeni800-551-8411www.zeeni.com

For 18 years, Zeeni has been providing teams with high-quality uniforms. The company offers jerseys with standard or girls’ cut designs and a wide selec-tion of styles to give your play-ers the unique look they deserve. Visit Zeeni’s Web site to see its uniforms, team apparel, bags, accesso-ries, and other customizable products. You can read about volume discounts and pack-age deals, and even request a catalog.

Circle No. 532

the tendon below the knee to reduce patellar subluxation and improve patel-lar tracking and elevation. Then, by adding pressure on the tendon above the knee, the strap further strengthens and provides an additional level of sup-port and stability for the joint. The Dual Action Knee Strap allows full mobility.

Circle No. 526

Save-A-Tooth®888-788-6684www.save-a-tooth.com

Without proper care, a knocked-out tooth begins to die in 15 minutes. The Save-A-Tooth emergency tooth

preserv-ing sys-tem utiliz-es Hank’s Balanced Salt Solution

(HBSS) to not only preserve, but also reconstitute many of the degener-ated cells. The patented basket and net container are designed to protect tooth root cells. This is the only sys-tem that keeps tooth cells alive for up to 24 hours.

Circle No. 527

Waterboy Sports, Inc.888-442-6269www.waterboysports.com

Waterboy Sports offers an extensive line of fans, misters, tents, and hydra-tion units designed to meet the price

demands and specific needs of the ath-letic training community. Visit the com-pany online to see its complete product line. All Waterboy Sports products are built to withstand the punishment of constant use and any abuse an angry athlete can exhibit. Call today to find out more about how Waterboy Sports can provide your team’s hydration and climate-control solutions.

Circle No. 528

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44 CoachingManagementOnline.com

P R O D U C T S D I R E C T O R YCIRCLE COMPANY PAGE CIRCLE COMPANY PAGENO. NO. NO. NO

500 . . Aalco . . . . . . . . . . . . . . . . . . . . . . . . 38

514 . . . Airborne Athletics (Dr. Dish) . . . . . . . 40

515 . . . Airborne Athletics (iMake) . . . . . . . . . 40

524 . . . Antibody (compression shorts) . . . . . . . 42

525. . . Antibody (Open Patella Knee Brace) . . . 42

504 . . Bison (DuraSkin backboard padding) . . . . . . 38

503 . . Bison (Y-Beam ceiling-suspended structures) . 38

541 . . . California University of Pennsylvania . . 46

516 . . . Cardinal Publishers Group . . . . . . . 40

526. . . Cho-Pat . . . . . . . . . . . . . . . . . . . . . . 42

505 . . Clarin Seating (Boxx Seats) . . . . . . . . . 38

506 . . Clarin Seating (Titan Series) . . . . . . . . 38

508 . . Courtclean . . . . . . . . . . . . . . . . . . . . 39

509 . . Fair-Play (1800 series) . . . . . . . . . . . . . 39

510 . . . Fair-Play (BB-1600-4) . . . . . . . . . . . . . . 39

529 . . girls got game . . . . . . . . . . . . . . . . . 43

545 . . HighSchoolSports.net . . . . . . . . . . . 46

533 . . Human Kinetics (Sports Nutrition) . . . . 45

534 . . Human Kinetics (Stronger Arms) . . . . . 45

511 . . . JV Pro, Inc. . . . . . . . . . . . . . . . . . . . . 40

512 . . . M.A.S.A./Osborne (basketball facilities). . . 40

517 . . . M.A.S.A./Osborne (training aids) . . . . . . . 41

543 . . OakWood Sports . . . . . . . . . . . . . . . 46

542 . . OakWood Sports (custom wood locker) . 46

536 . . OPTP (Original Body Stick) . . . . . . . . . . 45

535 . . OPTP (Stretch Out Strap) . . . . . . . . . . . 45

537. . . Power Systems (Agility Poles) . . . . . . . 45

538 . . Power Systems (Power Stepper) . . . . . 45

539 . . Powernetics (High Stepper) . . . . . . . . . 45

540 . . Powernetics (Shoulder Rotator) . . . . . . 45

547 . . . Pro Look Sports . . . . . . . . . . . . . . . . 43

513 . . . Promats Athletics . . . . . . . . . . . . . . . 40

518 . . . QB-Tee . . . . . . . . . . . . . . . . . . . . . . . 41

544 . . Reebok (ATR Lock It Up) . . . . . . . . . . . . 46

519 . . . Reebok (Bob Hurley’s Favorite Drills) . . . 41

527. . . Save-A-Tooth . . . . . . . . . . . . . . . . . . 43

546 . . Schedule Star . . . . . . . . . . . . . . . . . 46

507. . . Schelde North America . . . . . . . . . . 38

520 . . Shoot-A-Way (6000 Series Gun) . . . . . . 41

521 . . . Shoot-A-Way (Dominator Post Station) . 41

501. . . Spalding (G5 portable backstop) . . . . . . 38

502 . . Spalding (Replica Pro Ball Rack) . . . . . . 38

522 . . Sysko’s Sports Books . . . . . . . . . . . . 41

523 . . Touch Glove . . . . . . . . . . . . . . . . . . . 41

528. . . Waterboy Sports . . . . . . . . . . . . . . . 43

531 . . . XUBI Sports . . . . . . . . . . . . . . . . . . . 43

530 . . XUBI Sports (uniforms) . . . . . . . . . . . . 43

532 . . Zeeni . . . . . . . . . . . . . . . . . . . . . . . . . 43

A D V E R T I S E R S D I R E C T O R YCIRCLE COMPANY PAGE CIRCLE COMPANY PAGENO. NO. NO. NO

127 . . . Antibody (The BodyGuard) . . . . . . . . . 35

122 . . . Bison . . . . . . . . . . . . . . . . . . . . . . . . . 31

117 . . . California University of Pennsylvania . . 22

114 . . . Cardinal Publishers Group . . . . . . . 20

126 . . . Cardinal Publishers Group . . . . . . . 34

128 . . . Cho-Pat . . . . . . . . . . . . . . . . . . . . . . 44

104. . . Clarin Seating . . . . . . . . . . . . . . . . . . . 8

109. . . Courtclean . . . . . . . . . . . . . . . . . . . . 15

130 . . . Dr. Dish . . . . . . . . . . . . . . . . . . . . . . .BC

105. . . Fair-Play Scoreboards . . . . . . . . . . . 10

102 . . . girls got game . . . . . . . . . . . . . . . . . . 5

124 . . . HighSchoolSports.net . . . . . . . . . . . 33

118 . . . Human Kinetics . . . . . . . . . . . . . . . . 23

110 . . . JV Pro, Inc. . . . . . . . . . . . . . . . . . . . . 15

108. . . M.A.S.A./Osborne . . . . . . . . . . . . . . 14

121 . . . OPTP. . . . . . . . . . . . . . . . . . . . . . . . . 29

129 . . . Powernetics . . . . . . . . . . . . . . . . . . IBC

107 . . . Pro Look Sports . . . . . . . . . . . . . . . . 13

116 . . . Promats Athletics . . . . . . . . . . . . . . . 22

125 . . . QB-Tee . . . . . . . . . . . . . . . . . . . . . . . 34

101 . . . Reebok . . . . . . . . . . . . . . . . . . . . . . . 2

113 . . . Save-A-Tooth . . . . . . . . . . . . . . . . . . 20

106. . . Schelde North America . . . . . . . . . . 11

120 . . . Shoot-A-Way (The Dominator) . . . . . . . 27

111 . . . Shoot-A-Way (The Gun) . . . . . . . . . . . 19

103 . . . Spalding . . . . . . . . . . . . . . . . . . . . . . 7

112 . . . Sysko’s Sports Books . . . . . . . . . . . . 20

131 . . . Touch Glove . . . . . . . . . . . . . . 9A & 9B

119 . . . Touch Glove . . . . . . . . . . . . . . . . . . . 24

123 . . . Waterboy Sports . . . . . . . . . . . . . . . 32

100 . . XUBI Sports . . . . . . . . . . . . . . . . . IFC-1

www.cho-pat.com 1-800-221-1601

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Need help fundraising? Check out the resources available at

www.FundraisingForSports.com

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CoachingManagementOnline.com 45

Strength & Fitness Equipment

Human Kinetics800-747-4457basketball.humankinetics.com

Nancy Clark Sports Nutrition Guidebook, Fourth Edition includes the latest sports nutrition research on hydration and fluid

intake, vitamins, supplements, energy drinks, organic foods, and the role of carbo-hydrate and protein during exercise. In addition, there is information about the new food pyramid, revised guidelines from the American

Heart Association, and new analysis on trends such as the South Beach Diet and the low glycemic index diet.

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Written by two of the most respected figures in bodybuilding, Joe Wuebben and Jim Stoppani, Stronger Arms & Upper Body covers the development of the shoulders, arms, upper back, and chest. This book, available from Human Kinetics, also includes hard-core instruction to build strength, size, and definition. The ana-tomical views of targeted muscles, explanations of equipment needs, and 33 programs and ready-to-use workout plans sim-plify the process of adopting a strength-training regimen and sticking with it. The book will be available in October 2008.

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OPTP800-367-7393www.optp.com

OPTP’s classic Stretch Out Strap now comes with a new and improved

booklet. This updated booklet includes detailed four-color illustrations of more

than 30 stretches, showing exactly where each stretch should be felt. It also includes cautionary stretches for osteoporosis, new anatomy illustra-tions, and more. For more information or for a free OPTP catalog, call the com-pany or go online.

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The Original Body Stick and the Travel Stick, available from OPTP, allow users to self-per form treatment of muscle

pain and trig-ger points. Ideal for use all over the body, the Stick can be used to improve strength, flexibility, and endur-ance, pre-vent muscle

injuries, accelerate recovery, and disperse the effects of lactic acid. Choose the 24-inch Original Body Stick or the 17-inch Travel Stick, which fits easily in luggage.

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Power Systems800-321-6975www.power-systems.com

Agility Poles prompt athletes to make quick, deliberate cuts while still being in position to make a play. The 60-inch PVC poles require athletes to maintain an athletic position while maneuvering. Agility Poles make an excellent tool for testing and can be used indoors or outdoors. Molded rubber bases stabi-lize the poles and have two openings for setting the poles either vertically or diagonally. These poles are sold in sets of six.

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The Power Stepper from Power Systems gives athletes the ability to develop strong first-step quickness and target the hard-to-isolate inner and outer thigh muscles. Comprising a 10-inch long latex tube and two padded ankle cuffs with adjust-able Velcro™ straps, the Power Stepper can be incorporated into any sport-specific drill or training exercise. It is available in three challenging levels: intermedi-ate, advanced, and elite.

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Powernetics800-829-2928www.powernetics.com

The High Stepper develops explosive power in the hip flexors and legs in a

running motion, substantially increasing ath-letes’ speed, quickness, and durability. Coaches are having fewer groin injuries with their athletes after training on the High Stepper. It can improve 40-yard dash

times, decrease groin injuries, and train the legs to explode higher and more powerfully.

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The Shoulder Rotator, available from Powernetics, develops powerful strength in the shoulders, arms, and fore-arms for throwing, shooting, spiking, and more. The motion of the Shoulder Rotator is also great for rehabilitating shoulders to rebuild strength and flexibility.

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46 CoachingManagementOnline.com

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Testimonial More Products

California University of Pennsylvania866-595-6348www.cup.edu/go

California University of Pennsylvania has helped build the character and careers of its students for more than 150 years. Cal U’s dedication to providing high-quality, in-demand programs to its students con-tinues through the University’s Global Online 100-percent online programs of study. Through an asynchronous format, Global Online allows students the oppor-tunity to complete coursework anytime, anywhere. All that’s required is a com-puter with Internet access. Go online for more information.

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OakWood Sports, Inc.517-321-6852www.oakwoodsports.com

OakWood Sports is a premier custom wood locker builder, with experience in design, construction, delivery, and instal-

lation. For new builds or renova-tions, the company takes care of your locker

needs from start to finish and beyond. With more than 200 locker rooms com-pleted since 1998, OakWood’s experi-ence and knowledge ensure that your locker system will be visually stunning and highly durable. OakWood under-stands the construction requirements of athletic lockers, and prides itself on applying that expertise to the specific needs of each customer. Go online to view the company’s photo gallery.

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In almost a decade, OakWood Sports has helped more than 200 schools and sports organizations design and install wood lock-ers for their athletic facil-ities. Every locker is constructed from spe-cial cuts of high-quality veneer and solid wood to ensure a vibrant grain pattern and beautiful color. The lockers are assembled by hand as an individual unit prior to installation. OakWood’s specially formulated finish

resists moisture, citric acid, and up to a 25-percent solution of sulfuric acid. Finally, all hardware (including hooks, hinges, and clothes rods) is either solid brass or stainless steel.

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Reebokwww.Reebok.com

The ATR Lock It Up combines an ultra lightweight design with superior durabil-ity featuring Reebok’s newest technol-ogy, Hexride. Hexride technology is pre-mier cushioning that provides comfort for each and every move athletes make on the court. If your ath-letes want to lock down a defender or just get buck-ets, the ATR Lock It Up is for them. Go online to find out where to buy this high-performance shoe.

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HighSchoolSports.net800-822-9433www.HighSchoolSports.net

The Coaches Clipboard on HighSchoolSports.net has free tools for coaches to showcase their teams all in one location. Athletic directors can save time and assign coaches the tools they need to stay ahead of the game. Add, postpone, or cancel events and practices, enter scores and stats, access your roster, and get cumulative player and team stats all on HighSchoolSports.net. Go online and start saving time today.

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Schedule Star800-822-9433www.schedulestar.com

Schedule Star’s patented Game Wizard™ saves you time and sets defaults for the things athletic directors are always scheduling, such as facilities, transportation, and departure and return times. When you schedule your varsity team for any sport, Game Wizard automatically schedules the sub-levels of that sport. Schedule Star is all about keeping you ahead of the game. Get started today.

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Solving a Uniform Emergency“Only a month before the Team USA women’s basketball squad was leaving for Thailand for the World University Games, the original sponsor fell through. The players had no uniforms

and nobody could get them in time. The team was in a serious bind, so Basketball Travelers, the organizers of the trip, contacted XUBI Sports through their relationship with Five Star Basketball and asked if there was any-thing XUBI could do.

“XUBI was very understanding of the situation, and went the extra mile to take care of the team. The company was always incredibly prompt in responding to e-mails and phone calls. As we were all frantically getting everything together before we left, knowing that XUBI was following up so reliably really took a load off everyone’s mind. The uniforms were delivered via expedited shipping to our hotel. Not only did they look great, but XUBI also included matching shooters. The players were ecstatic. Everyone was grateful to XUBI for helping make our Team USA experience a memorable one.”

Craig Jonas, PhDChief Operating Officer

Basketball Travelers, Inc.Highlands Ranch, CO

XUBI SPORTS8849-B Complex Dr.San Diego, CA 92123800-983-9824www.XUBIsports.com

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NEXT STOP: WEB SITEOur editorial coverage continues on www.CoachingManagementOnline.comHere is a sampling of what is now on our Web site:

Coaching VideosDribble-Drive Motion 3-on-3:Team drills for teaching the Dribble-Drive Motion offense.

Defense Change-Ups: Changing team defense drills by Duke University Head Men’s Coach Mike Krzyzewski.

In the O-Zone: Offensive zone drills by Morgan Wooten, for-mer Head Boys’ Coach at DeMatha (Md.) Catholic High School.

Setting Up the Dribble-Drive Motion: Principles for running the Dribble-Drive Motion offense.

Downtime: Blogs by Lem ElwayCatching the Runaway Train: How do we stop sport specialization? By taking a hard look at how we, as coaches, promote it.

Defi ning a Season: Okay, so we had a losing season. That doesn’t mean it was bad. In fact, we all learned a lot.

Downtimeby Lem E

Off Court Issues:

Resources:Links to clinics, coaching associations, polls, and rules changes.

www.CoachingManagementOnline.com

NOTHING BUT NET

Nutrition

Strength & Conditioning

Coaching Life

Tips for improving your athletes’ core strength.

The science behind pregame meals has become much more precise in recent years. Come gametime, those following the correct diet are reaping the rewards.

A look at fi ve coaches who have stepped outside the norm and developed innovative approaches to coaching.

A high school in Massachusetts has laid out in writing what it means to be a team captain.

A higout icapta

Student-Athlete Welfare

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Page 51: Coaching Management 16.6

In existence since 1981

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THE ORIGINALThe SUPER CAT is in basketball and athletic programs all across America. The Super Cat has been proven to be the most effective machine in developing the “Power Potential” of athletes. Other machines don’t come close to the Super Cats durability and safe operation to outlast any strenuous workout regiment. We are record-ing the highest vertical jump on athletes in weight training history.

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Page 52: Coaching Management 16.6

Why coaches are switching to Dr. Dish!

Airborne Athletics, Inc.Superior technology. Superior training.

116 West Main St. Belle Plaine, MN 560111-888-887-7453

Coaches agree that it’s critical to have a strong presence in the paint. Does your shooting machine allow your big men to get thousands of extra reps on their own?

Only Dr. Dish trains your Big Men and your perimeter shooters in virtually every facet of the game!

Court Smart Technology™ - any pass to any spot from any location, at game speeds

Customize and save 50 drillsRemote controlledBattery operated (up to 8 hrs

on court, or indefinitely while plugged in)

BallBoy™ Net Collection System for use under or away from the basket (included)

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