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Marisol Vindiola Director of Mexico Initiatives520-770-2167 • [email protected]
Meredith Lipscomb Partner and CTA Manager 520-770-2170 • [email protected]
Updated November 2019
CO-OP Mexico Marketing and spanish Outreach Program
CostPartner Marketing Packages Specs/ Comments
Vamos a Tucson Website Advertising - DTN manages the Vamos a Tucson digital paid content program with programs starting at $100 to $200 per month depending on industry category and page
Vamos a Tucson Social Media Advertising- (Facebook, Instagram & Twitter) Sponsored Giveaway Campaign
Co-Op 20-30 sec Promo Video production in Spanish for Social Media (Facebook, Instagram & Twitter)4 mentions on Social Media Channels Bonus: Visitor Center Hermosillo Videoboard
Vamos a Tucson Monthly E-Newsleter blast to Mexico Consumer Database - One sponsored story
Brochure Distribution at Visitor Centers in Mexico - Hermosillo and Cd. Obregon O� ces
For more information:
Vamos a Tucson TV Segment in “Entre Todos” MegaCable- (One) 2-minute segment
TV Advertising in Telemax - 40 - 20: Sec Promo Spots 40 - 20: Sec Promo Spots
(One) 2-minute segment
Brochure display in Hermosillo and Cd. Obregon o� ces.
Ad Placement on Electronic Billboard Nogales Border -(300) 20: Sec spots daily
Ad Placement on Electronic Billboard Hermosillo - (150) 15: Sec spots daily
Ad Placement on Electronic Billboard Cd. Obregon - (300) 10: Sec spots daily
Vamos Visitors Guide in Spanish -Full Page Editorial Partner editorial with Image
Vamos a Tucson Social Media Advertising- (Facebook, Instagram & Twitter) Sponsored content 4 mentions per month or 1/week.
Header Image • Home Page SponsorSpotlight Text Link • Run of Site Banner Mobile Banner • Featured listingPremium Page Sponsor
$200$100-
per ad/per month
per month
per month
per month
per month
per quarter
per month
per month
per month
per month
annually
$750
$600
$1,250
$1,000
$2,000
$1,000
$850
$850
$500
$150
$500
100K + followers to drive tra� c to partner website
100K + followers to drive tra� c to partner website or social media channel
Video Production Cost
40K+ Subscribers
40K +Guides distributed in local businesses and key Tucson market neighbohods in Hermosillo
30K + Daily Tra� c Approx.
180K + Daily Tra� c Approx.
135K + Daily Tra� c Approx.
Additional Notes:*Investment in this Co-Op Mexico Marketing–Spanish Outreach Program includes a 1-year Visit Tucson Partnership for non-lodging partners.