Dell Storage Forum 2012 24 October 2012 | Sydney, Australia

Cloud Services K-12 and Higher Ed

Kyle Bunting

Cloud Services Director Australia and New Zealand

eResearch Australasia 2012 29 October 2012 | Sydney, Australia

Converged Infrastructure Solutions Marketing

Blade servers

Small datacenters

Tower servers

The Facet of Dell You Probably Already Knew About …

Small business

Remote and branch offices

Medium to large datacenters

Hyper-scale datacenters

T320, T420 SMB 1S and 2S

T620 Scalable 2S

M1000e Modular servers

R210II, R320, R420, R415 SMB 1S and 2S (1U and 2U)

R520, R515 SMB and Storage

Optimized

R910, R920 Highly scalable 4S/4U

R720,R715, R820, R815

Scalable 2S and 4S/2U

R420,R620 Dense 2S/1U

C6220 Cloud storage and

multi-node optimized

R720xd Storage optimized 2S

T110 II

Rack servers

M520, M620, M820, M915 Dense 2S to scalable 4S

Virtualization Solutions Marketing — NGCS Confidential 3

The day-to-day challenges for IT data center infrastructure teams

Too many interoperability issues that affect IT

service quality & absorb admin time

Takes too long to design, procure, deploy integrate and configure

new infrastructure

Takes too long ,and too many resources, to integrate

the infrastructure

Application performance can be inconsistent and

often poor

Power, cooling and other operational costs are too high

Too many tools required to manage the

infrastructure, requiring high levels of admin

specialization

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$200M

Dell achieved this by virtualizing 10,000 servers and reducing applications from 7,000 to less than 2,500

saved by Dell 5B+

Diagnostic image objects

Managed by Dell in the cloud. Supporting 40,000 physicians and 500 individual practices

VMware vCloud Datacenter Service partner providing hybrid cloud globally

1 st To market with a Dell OpenStack Solution

OpenStack software, Dell’s Crowbar deployment, management and services

1 st

Security events

SaaS seats managed

6.2M 20B 1,000,000+

Per day with Dell Boomi, over 3Xs our nearest competitor

Integration processes

Active in 41 countries with 15,000 customers

Processed daily by Dell SecureWorks, a core component of the Dell Cloud

Approx. 80% of customers, 80% of the time, deploy 80% of the solution the same way!

Standard Apps that don’t REALLY provide

competitive advantage = virtualization centric = operational advantage

Dell Storage Forum 2012 24 October 2012 | Sydney, Australia

Top CIO reasons to leverage cloud services* • Scalability on demand/

flexibility to the business • Reduced hardware

infrastructure costs • Reduced IT staffing/

administration costs • Access to

skills/capabilities they have no interest in developing in-house

Leveraging cloud services is on the CIO agenda

81% of CIOs plan to leverage

cloud services

Cloud Services

*Source: CIO Research

“Cloud is not a destination or singular path, but a transformation that places IT squarely at the center of the enterprise as both a leader and enabler of value-creation.”

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Michael Dell, Chairman & CEO

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World’s Simplest Path to Cloud

Automated tools Secure from the

inside out

Open

Improve choice and innovation

Integrated

Integrate without boundaries

Secure

Take a Pragmatic Approach

Drive Innovation without

disruption

Adopt Cloud as a business strategy, not a technology

Global Marketing Confidential 9

Dell Cloud Services - Australia Dell vCloud: Available Compute Options

Compute by the Hour Pay As You Go (PAYGO)

Compute by the Month Reserved

Compute by the Blade Hosted Private Cloud

MULTI-TENANT No Minimum Commitment

Capacity Subject to Availability ~$1 AUD per hour

MULTI-TENANT At Least 1 Year Commitment 100% Guaranteed Availability

~$200 AUD per month

SINGLE-TENANT At Least 1 Year Commitment

Customer “Owns” Server ~$6000 AUD per month

Charged per hours used Charged per month reserved Charged per month per blade

Additional Components

SATA or high performance

SAS/SSD Data Storage

Australian ProSupport

Support for Windows or SUSE Linux

vShield Security

SecureWorks

SecureWorks Security

Global Marketing Confidential 10

Dell Cloud offering: Dell differentiation

• Resources available as pools (e.g. 100 vCPUs, 400GB Mem, etc.) vs. fixed individual VMs

• Three tiers of offerings (PAYGO, Reserved, Dedicated) • Three storage types (SSD, SAS, Near Line SAS)

Security

Flexibility

• SecureWorks IDS/IPS protection on all tiers • VMware vShield Edge on all tiers • Infrastructure protected by Juniper firewall technology

• Simplified & rapid implementation of VMware standard vCloud • Most resources included in base price (OS/VMware licenses,

inbound network access, storage I/O, basic support) • SLA easy to understand and implement (99.95% uptime) • Hybrid made easy using vCloud Connector in customers’ existing

VMware environments

Simplicity

10 Dell Confidential

Introducing Dell’s Simplified Desktop as a Service

11 Dell Confidential

Dell cloud client computing

any user any app any device

Consider the possibilities

12 Dell Confidential

Increased security and privacy

Rapid deployment, easy adds, moves, changes

Increased reliability

Access from anywhere, at any time

Reduction in power, noise, and cooling

Improved disaster recovery and business continuance

Improved compliance

Increased manageability

Reduced TCO

$

13 Confidential

Any user and their unique needs

Task workers – Knowledge workers – Mobile workers

any user

On the go At home At work

Global Marketing End User Computing 14 Dell Confidential

DVS Simplified vs. Traditional VDI

San Storage

$$$

Servers$$• hypervisor

LoadBalancers

ConnectionBrokers

$$$$

ActiveDirectory

Virtual Centers

$$

Simplified DaaS Rich User Experience

Traditional HVD Diverse DVS Experience

Low touch cloud-based Implementation Easy desktop management Low OPEX monthly subscription pricing Modular scale from 50 users and up

High touch implementation Feature rich management Priced higher than a traditional PC Scalable to customer requirements

User App Data

Corp User Devices

Secure V

PN

Customer IT Environment

Mobile Users

Secure VPN Secure VPN

Remote Users Dell Cloud

Active Directory Server

Thank you!

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