CLOTHING THAT MOVES - engelbert strauss...REDWHITEThe e.s. Customer Magazine Issue 2017 CLOTHING THAT MOVES A benchmark collection engelbert strauss GmbH & Co. KG . Frankfurter Straße

T h e e . s . C u s t o m e r M a g a z i n e

REDWHITE

Issue 2017

CLOTHING THAT MOVES

A benchmark collection

engelbert strauss GmbH & Co. KG . Frankfurter Straße 98-108 . 63599 Biebergemünd . Telephone (06050) 9710-10 . engelbert-strauss.de

We are very pleased to welcome you to engelbert strauss. In this latest issue of our REDWHITE magazine you will find new product developments as well as exclusive insights into our company. Furthermore, we will endeavour to update you about new plans and introduce you to some of the people behind our brand and the red white ostrich logo.

A completely new generation of workwear is the foundation for our collection e.s.dynashield. Outstanding flexibility combined with the highest comfort and extreme robustness, we have developed the fabric specifically for this clothing line and we are presenting it here.

“Make fashion work”, we endorse the working world. This is why we utilize the input of young graduates with regards to our products and cooperate with the most renowned fashion schools throughout Germany. We would like to promote young talent and spark enthusiasm for the workwear industry.

We aspire to actively shape the advancement of new technologies within the working world. Currently we are working with a research team from the Technical University of Dresden to develop intelligent clothing for robots. Together we hope to create smart solutions for the future.

We hope that you enjoy this read and getting to know our company.

The Strauss family

PS: Craft is art and art is craft.The Lifestyle Special showcases our art installation “works of art” above the rooftops of Los Angeles.

A WARMWELCOME

CONTENT REDWHITE

04 PRODUCT & BRAND PRESENTATION OF

NEW ITEMS e.s.dynashield collection

MIX & MATCH Company image with a system BRANDING Personalisation of workwear

18 DEVELOPMENT & PRODUCTION INSIGHTS INTO THE

PRODUCTION PROCESS Sites · Documentation Asia

40 BIEBERGEMÜND SITE CURRENT REPORTS Philosophy · Awards

46 BRAND COMPETENCE PROJECTS WITH FASHION

SCHOOLS workwear couture® · Interview · Cooperations

54 TECHNOLOGY LOGISTICS & IT Awards · e.s.robotics

60 WORKWEARSTORE® A GLIMPSE BEHIND THE SCENES Concept · News

including

LIFESTYLE

SPECIALworks of art

REDWHITE FS1702 03REDWHITE FS17

STRETCH YOUR LIMITS

e.s.dynashield – flexible like never before

The e.s.dynashield collection is the new generation of workwear, launched in the Autumn of 2016. We have now added fresh colours and designs for women.

P R O D U C T & B R A N D - e.s.dynashield

Breaking down boundaries and setting new standards, the e.s.dynashield collection makes it possible.


Ultimate flexibility, pleasant to wear, now women can benefit from the collection. We are launching the e.s.dynashield ladies range in spring/summer 2017.

In addition to the trousers, the e.s.dynashield will be expanded to include cargo trousers, functional shorts and jackets for men and women. The products are all made of bXeric® double weave, a material specially developed by engelbert strauss.

Fresh colours and casual styles – at our customers' request all garments are now available in cement/graphite, cobalt/pacific and hazelnut/chestnut. This means that the products can be combined easily with existing collections.

Before they are actually used, the products are put through their paces by our test wearers. Reinhard is one of the testers. “These products are just right for my line of work, because I am constantly on my knees and up again all day long. The trousers are very durable especially in those areas that are subject to a lot of wear, like the knees. And despite their durability, they are still very comfortable. I have never had products that were so pleasant to wear," says the tiler.


The ideal collection for all thosewho move a lot at work.

Absolute flexibility – tester Reinhard pushing

them to the limit

REDWHITE FS17 0706 REDWHITE FS17

ROBUST AND DYNAMIC

The new e.s.dynashield collection offers ideal prerequisites for show-technicians, landscape gardeners, tilers and all other professionals that are constantly on the move at work. Specially designed according to customer requirements and tested intensively under work conditions, the collection combines absolute comfort, flexibility of movement and uncompromising durability.

bXeric® double weave - the yarn is the key.

e.s.dynashield artisticallyportrayed


Technical drawings by the development team. A yarn that delivers textile technical performance values at the highest level.

Over the past few months our development team has been working intensively on designing a material that is abrasion resistant, offers flexibility of movement and is very pleasant to wear. The result is the material bXeric® double weave fabric used to make the products of our new e.s.dynashield collection.

Hard on the outside, soft on the inside - the special mix of polyamide and elastane plus the unique double weave

technology are the secret ingredients of the bXeric® double weave material. The outside of the material is extremely durable whilst the inside is pleasantly soft on the skin. The products of the e.s.dynashield collection are ideally suited to tradesmen and women who move a lot and are constantly up and down on their knees.

The fabric is characterized by extremely good levels of moisture absorption, is quick drying, water repellent and breathable. The special yarn within the fabric is extremely lightweight and offers a unique level of flexibility.

[Picture right] Developed for the collection: bXeric® double weave

material [Picture below] Technical drawings by the developer team

[Picture bottom right] A thread that offers f irst rate technical performance

values for textiles


COMPANY IMAGEWITH A SYSTEMThe right colour for the team

Nothing portrays your company image better than well dressed employees. Their motivation increases the better they feel in their work outfits. At engelbert strauss all clothing lines are colour coordinated and can all be combined with each other. The individual collections are available in various sizes, materials and styles. This allows a wide range of possibilities to create uniform company looks with plenty of scope for individuality.

“High quality company clothing enhances the image and shows appreciation for the employees. Ideally the team outfit should comprise of several different items that can be combined, mixed and matched to motivate the wearer” says Henning Strauss.

Your company image is in good hands with us. Be it one product or 10,000, our experienced customer service specializes in providing individual advise.

The first step in choosing a company outfit is often to define its colours. These are usually based on the company logo or a specific industry. Each of our colour worlds has various products that are excellently matched to each other.

The material plays an important role when selecting the outfit. It is not only hugely important in terms of how the garment will be used, but also reflects personal material preferences. Be it cotton or functional materials, we have an extensive assortment. Furthermore each of our collections offers almost 100 sizes.

P R O D U C T & B R A N D - Mix & Match

COLOURSTYLE

MATERIAL SIZE


Shirts in an elegant pique style. A real eye-catcher and a welcome change at work.

PUT ON JOYSporty style, uniform outfit - the latest engelbert strauss striped shirts now compliment our range of plain coloured basics. Various colours are combined cleverly in the t-shirts and polo shirts. This allows the wearer an even larger variation when selecting garments, perfectly matched to the uniform company appearance, yet still allowing for the wearers personal preferences.

A change from everyday grey.

P R O D U C T & B R A N D - Mix & Match


Opt for colour: the e.s. striped shirts can be combined in many ways


STRONG BRANDING

Textile finishing team

Personalisation of workwear has been one of our core fields of competence for the past 30 years. We use high quality textile finishing equipment to embroider, print and laser logos onto company outfits, turning them into unique items. We have more than 120 embroidery machines in-house to cope with large, medium and small orders. Our experienced internal team of advisors are perfectly familiar with the different personalisation processes.


More than two thirds of the engelbert strauss workwear is produced in South East Asia: in Laos, Bangladesh, and Vietnam. Some of the local production facilities, which employ more than 10,000 people manufacture exclusively for engelbert strauss. They specialise in handling our robust fabrics and attaching a multitude of pockets. They have in-depth technical know-how and are among the best in their respective countries.

We manufacture products in Europe, Africa and Asia, currently 31 countries in total. We have long standing business relationships with most of our production partners and suppliers.

Insights into the production process

SITES ACROSS THE WORLD

DEVELOPMENT AND PRODUCTION

* As per: 31.12.2016

D E V E L O P M E N T & P R O D U C T I O N - Sites

MEMBER OF THE FAIR WEAR FOUNDATION engelbert strauss joined the Fair Wear Foundation in the autumn of 2016. The aim of the organisation is to improve working conditions within the textile industry. For more information please visit: engelbert-strauss.de/sustainability

GERMANY11 factories

LUXEMBOURG1 factory

BELGIUM1 factory

ITALY7 factories

PORTUGAL2 factories

BOSNIA AND HERZEGOVINA1 factory

SLOVAKIA2 factories

TUNISIA3 factories

HUNGARY2 factories

ALBANIA1 factory

BULGARIA2 factories

ZIMBABWE1 factory

TURKEY9 factories

POLAND2 factories

LATIVA2 factories

ROMANIA3 factories

MOLDOVA2 factories

PAKISTAN12 factories

INDIA2 factories

BANGLADESH14 factories

VIETNAM7 factories

LAO1 factory

MYANMAR1 factory

CHINA35 factories

THAILAND2 factories

PHILIPPINES1 factory

TAIWAN1 factory

SOUTH KOREA1 site

SRI LANKA3 factories

MALAYSIA2 factories

INDONESIA1 factory


D E V E L O P M E N T & P R O D U C T I O N - Asia

How are engelbert strauss products made? Where do they come from?Answers and insights are provided in a documentary that was filmed in several production facilities across Asia.

ENGELBERT STRAUSS ASIA

[Picture left] Quality check: Trousers e.s.motion 2020[Picture right] e.s. Glove production in Vietnam

21REDWHITE FS17 2120 REDWHITE FS17

We have selected production facilities in Asia that manufacture exclusively for engelbert strauss. We work with our partners on-site to directly coordinate the pro-duction processes for our products, from the production of the materials through to sizing and sewing.

Every well made product starts with high-quality raw materials. Our work materials need to satisfy very high technical performance values. We attach great importance to the durability and comfort properties of our products which is why we often arrange for our materials to be produced uniquely to our specifications.

In addition to the choice of raw materials and the right thread composition, colour stability is very important for engelbert strauss workwear.

Due to the use of various materials, natural fluctuations in the properties of the cotton and colour changes as a re-sult of UV, colour management plays a central role in this process. To guarantee that colours remain the same for many years, we have developed our own colour formulas.

engelbert strauss dyes the yarns first, then the special patterns are woven. For instance this is how engelbert strauss checked pattern for the e.s.fusion gastronomy collection is created.

The woven raw material is wound onto large reels, then sent for cutting. Supported by large plotters, the material strip is cut in several layers and the parts are then bundled. Experienced seamstresses create our garments in several steps on various production lines.

Our work trousers in particular are very detailed with many pockets, thus requiring expert and experienced employees in our sewing department. In addition to the yarns specified by engelbert strauss, the use of the correct machines as well as their configuration is crucial.

State-of-the-art technologies and trained staff help us to implement our ideas. We set ourselves high standards in terms of the design and function of our products. Every step within the production process has been carefully coordinated. Extensive checks are conducted during the entire production process.

engelbert-strauss.de/development


[Picture top left] Production facility in Vinh, Vietnam

[Picture bottom left] Henning Strauss in the material production

[Picture bottom right] It is all down to the right mix

[Picture on the right] The defined composition is woven to the required

yarn count.

RAW MATERIAL & THREAD



The yarn is dyed f irst before being woven into special patterns. Quality

checks are conducted directly whilst still on the machine.

WEAVING PROCESS



RAW MATERIALS8,000 metres of material weighing one and a half tonnes

and standing two metres high – this woven raw material is wound on to reels and ready for production.

RAW MATERIALS


[Picture top left] Production planning with long-standing partners [Picture top left] 100% quality assurance inspection [Picture top right] Digital pattern: lots of single parts are required to make e.s. work trousers. [Picture bottom right] The strong work materials require absolute precision during sewing.


CUTTING & SEWING



[Picture left] Henning Strauss in the colour laboratory [Picture top right] A new colour shade is

created. [Picture bottom right] Detailed matching to the

engelbert strauss colour range

Colour management is very important for workwear which is why engelbert strauss develops its own colour concepts.

COLOUR PRODUCTION


[Picture top] Mechanical load is tested in a pilling test: [Picture bottom left] Ready to go! Workwear

needs to be able to withstand a wide range of loads [Picture bottom right].

Martindale test – the number 1 test for wear

To guarantee a constant level of quality, we test our products throughout the entire production process.

QUALITY CHECK



R E D W H I T E - Development & Production

[Picture on the left] Shoe ‘Sirius’ in action - enjoy work. [Picture top right] Dexterity is required during the sewing of the shaft. [picture bottom right] e.s. shoe

technician Carsten checks the colour and material before they are processed further.

SHOES



[Picture top left] manufacture of a shaft [Picture bottom left] Preparation for the water penetration test of the membrane

[Picture right] e.s. shoe technician Carsten helps the employees on site



[Picture top left] Automated production of the e.s. Mechanic's glove Viper

[PICTURE BOTTOM LEFT] Hand in hand – real teamwork

[Picture right] Perfect protection for the most important tool

GLOVES


Purc

hasi

ng

Conc

ept d

esig

n

Ret

ailM

arke

ting

Campus

workwearstore®

Atrium & logistics

Dev

elop

men

t

A66

Frankfurt

Cust

omer

ser

vice IT

HR

Fina

nces

Adm

inis

trat

ion

Hou

se &

Co

Development, production control and purchasing, marketing and retail- a trend factory in a green setting. The new campus building is home to the entire creative process, from the initial idea through to the presentation of the finished products in our stores. The existing

building remains the operative hub of the company. The logistics, sales and customer service departments require the most space, which they share with their colleagues from HR, accounting and the IT departments.

The new company campus at the Biebergemünd site is further evidence that engelbert strauss is investing in the future. The new offices are modern and open plan, flooded with natural light and comfortable. This unique atmosphere is where creative ideas for new trends and innovative products hatch.

ROUTE 66In sync with nature, in tune with the times.

Logi

stic

s


GREAT CLIMATEHappy employees are our priority. Anyone that carries the slogan ‘enjoy work’ should implement and live this in their company. That is why our philosophy is so important to us.

Our company’s philosophy

B I E B E R G E M Ü N D - Philosophy

The place to be- Cucina del Campo. Delicious true Italian pizza, stylish salads and healthy superfoods are made to order in our trendy trattoria designed with a West Coast flair.

<<<

Just as they should be - our own pizza creations by our experienced pizza bakers guarantee a special taste explosion.

<<<

Trendy, unusual or classic – our master ice cream-maker keeps coming up with new ideas. This hand-made ice cream brings a smile to every face.

<<<

Be it a hot stone for lunch, diamond facials or mood boosters with coloured lights - our Alea Spa is a real treat for body and mind.

<<<

We also welcome all athletes who would like to push themselves in our f itness area, which is always open.

<<<


TOP

GERMANY’S BEST EMPLOYERS

IN COMPARISON

IN COOPERATION WITH:

NATIONALEMPLOYER

2017

RIGHT AT THE FOREFRONTWe were awarded the 'Most popular family company' prize two years running. We took place 22 in the overall ranking which means we are one of the top 100 family-run companies in Germany. We improved our ranking by eleven places compared to last year. We also received the 'Top National Employer' for the second time. We were also nominated for the 'German Brand Award 2017'.

e.s. wins business awards once again

engelbert strauss is one of the top 100 most popular family-run companies in Germany. This is the result of the latest Germany-wide survey by Deutschland Test, Focus-Money and a reputed research institute. More than 106,000 people were asked to grade 229 selected family companies on a scale from 1 (excellent) to 5 (poor). The objective was to identify family companies and brands that were particularly respected by the consumers.

We also won the 'Top National Employer 2017' in the category 'Clothing, shoes and sports equipment' again. This means we are one of the best employers in the country. More than 100,000 employees from various industries evaluated companies in Germany with workforces in excess of 500.

The survey, which is one of the largest of its kind in Germany, was conducted by Focus in cooperation with Xing and kununu. Survey participants were asked for instance how satisfied they are with the management style of their line manager or what career prospects they have. Also, they were asked if they would recommend the company.

As a specialist supplier in the workwear sector, we are known to many people, but not everybody. Which is why it is doubly pleasing that we were awarded these two prizes," says Steffen Strauss.

The Rat der Formgebung and the German Brand Institute have nominated us for the ‘German Brand Award 2017’ in two of its categories ‘Fashion’ and ‘Employer Branding’.

B I E B E R G E M Ü N D - Awards


Hand-made and made-to-measure – the

'Leaf-Couture' was created with ultimate dexterity.

IT'S WORK WE LOVEWorkwear couture in cooperation with fashion schoolsThe exclusive lifestyle line ‘workwear couture’ is swiftly becoming more popular. In order to demonstrate to creative minds and young talents of the future that fashion and workwear can unite, we are working on various projects with renowned fashion schools across Germany.

B R A N D C O M P E T E N C E - workwear couture®


4,000 fresh laurel leafs, real moss, engelbert strauss roughtough

material – the couture- designer team used these materials to

create high-quality one-of-a-kind fashion items. The 'Leaf-Couture“' was presented by Alena Blohm, the famous top model from New York.

B R A N D C O M P E T E N C E - workwear couture®


Patent for creative and innovative ideas

T E C H N O L O G Y - cosmo.one

There are so many possibilities in the workwear world. Lead designer Claudia explains why the potential in the sector is so large and what opportunities there are for young talented persons.

What distinguishes the workwear world?Claudia: workwear is an inexhaustible range. We merge the know-how we have from various sectors to interpret our task in a completely new way. This starts with the function and material, through to the design.

Fashion and workwear. How does that go together?Claudia: really well in fact. Our motto in the design department at engelbert strauss is 'Make fashion work'. We focus just as much on design and creativeness as we do on function and quality.

The e.s.vision cross line is a real innovation in the market. What makes this collection so special?Claudia: The cut protection trousers from the collection are made up of seven layers and are extremely comfortable to wear. We have a registered patent for this development. The entire collection combines all functions, such as dirt

protection, pockets and durability. The design is also given a new meaning here. The prints make the products unique.

engelbert strauss would like to develop lots of unique products. Which is why the company is searching for new employees. What qualities do new staff require?Claudia: There is plenty of room for creativeness in our company. That is why we are looking forward to creative people who bring with them a breath of fresh air and the motivation to apply their previous know-how, even from other sectors, into the workwear world.

Is that why we recruit in the fashion schools?Claudia: We have cooperated with reput-ed fashion schools throughout Germany for many years. To highlight the potential of workwear, we are currently cooperating with the fashion schools on several projects. Here, too, there are no limitsas far as creativeness is concerned.

connect.engelbert-strauss.de

The interplay of workwear and design

MAKE FASHION WORK

B R A N D C O M P E T E N C E - Interview


B R A N D C O M P E T E N C E - Cooperations

TOOLS ANDTALENTSProjects with renowned fashion schools

In regards to our products we are proud to utilize the input of young graduates. In order to attract creative and talented people for future products, we are working with the most renowned fashion schools throughout Germany.

Lorem Ipsum Dolor Sit

At first, the task presented to the fashion schools seems unusual for a workwear supplier, this is exact-ly our aim. “We want to show that there is a lot more to workwear than just durable and strong materials. Workwear is cool, casual and offers a lot of creative potential. That is why it is important for us to show young designers the entire scope of the sector,” says Steffen Strauss.

Various teams from throughout Germany each work on different projects. “We firmly believe that the workwear sector offers a wealth of individual opportunities for further development. There is also huge potential in particular in terms of colours, forms and technical materials,” says Steffen Strauss.

This is how e.s. works – insights into the company by means of interesting and varied presentations.

B R A N D C O M P E T E N C E - Cooperations


AWARD WINNING TECHNOLOGY

engelbert strauss is the first company in Europe to use robots to pick orders and has integrated made-to-measure workflows into its IT infrastructure.

European logistics prize 2016

T E C H N O L O G Y - Awards

In our newly created returns warehouse in Frankfurt we and our logistics partners focus on innovative solutions: our employees no longer go to the shelves, the shelves with the goods come to the employees, fully automated. There are 75 robots available to transport 800 shelves. They replenish stocks by bringing products to the employees at their permanently installed work stations. The robots align themselves on the QR codes attached to the floor and the intelligent software in the background. We were awarded the ‘German Logistics Prize 2015’ and also the ‘European Logistics Prize 2016’ for this innovative solution. Every year the European Logistic Association (ELA) presents this award in Brussels to honour those companies in Europe that produce the best logistic concepts.

Our new system shows that man and machine can work hand-in-hand. When checking returned goods human evaluation is paramount and robots are used to move the goods. This helps to make our employees’ work less arduous and hopefully more pleasant.

"In addition to fast dispatch, the immediate exchange of the goods is hugely important for us. As the company focuses on size-related production, such as clothes and shoes, it is important to have efficient processes when dealing with returned goods," says Steffen Strauss.


MAKE IT WORKHand in hand with 'e.s.robotics'

We want to play an active part in designing the further development of new technologies in the world of work. Our goal is to provide support for difficult decisions and to find clever solutions. At the moment we are working with a research group from the Technical University of Dresden to develop intelligent clothing for robots.

T E C H N O L O G Y - e.s.robotics

In cooperation with the Software Technology Group of the Technical University of Dresden and under the name 'e.s.robotics', we will design intelligent clothing for robots into which fine sensors and state-of-the-art high-tech are installed that measure and replicate human movements.

The human movement is saved and transferred to the robot. This allows the robot to copy certain movements and assume work tasks. For example, it can lift and put down heavy packages or objects. In this way, humans and robots work hand-in-hand. This is a huge help to people at work.



A look into the future



W O R K W E A R S T O R E ® - Concept

Chandeliers made from pit lamps, design lights crafted from spirit levels, walls constructed with historical drills and chainsaws, oversized decorative coils and elegant pallet loungers - we really have interpreted craftsmanship with a unique style in our workwearstores®.

Landscaping, the electrical sector, the construction industry - the engelbert strauss workwearstore® is the best address not only for professionals, but for anyone who likes to get “stuck in”.

Creatively staging the products sends out an enthusiastic message of fun for the world of work.

The extensive range of workwear for all weathers is divided into various colour schemes and professional groups. Trousers in 80 sizes, shoes up to size 52, uniform clothing from head to toe and the right garment whatever the requirement.

From merino to polyester, socks to scarves, our functional area displays products to match the different warmth classes for every material and user type. The logo lounge offers an opportunity to discuss made-to-measure plans for textile personalisation directly at the point of sale for company owners, clubs and private individuals. There is also a generous women’s section.

Real worker trousers in very small sizes to make the little ones feel big. Our workwearstores® also have a separate play area with an ostrich slide for the master craftsmen of tomorrow.

“We love to emotionalise our products. We believe that our fresh designs and modern presentation of products in the workwearstores® have played a large part in creating a modern image for the craft professions” says Henning Strauss.

All our workwearstores® are centrally located and conveniently situated in close proximity to motorways. In addition to the flagship store at Biebergemünd near Frankfurt am Main, there are further stores in Bergkirchen near Munich, Hockenheim near Mannheim and Oberhausen near Düsseldorf.

To find out more about engelbert strauss workwearstores® please visit:

engelbert-strauss.de/workwearstore

CRAFTSMANSHIP IN A NEW LIGHT

With its workwearstores® engelbert strauss presents a unique world of experience. The creative design elements and the special architectural statements are inspiring even to those outside of the craftsmanship field and promise lots of surprises for all the visitors.

The concept behind the e.s.workwearstores®.


“Craftsmanship stands for quality. This should

be reflected in the exterior facade” says

Norbert Strauss.

W O R K W E A R S T O R E ® - Concept


Replenishment always at hand!

As tall as a four story building and as wide as a premier division football goal. The 5,500 most popular items are kept stocked in our fully automated replenishment warehouse at our workwearstore® in Oberhausen. The so-called paternoster is integrated into the retail floor. If you require a product that is not on the shop floor, we can dispense it via the paternoster. “The paternoster gives us a high quality presentation and at the same time functions as a compact small parts storage” says Steffen Strauss.

RETAIL 4.0

W O R K W E A R S T O R E ® - News

workwearstore® Incoming goods

Loadingby logisticsemployees

removalof the goods by service employees

Trousers in 80 sizes, shoes up to 52 – our broad selection of products is a logistical challenge. The pater-noster is an optimum solution.

W O R K W E A R S T O R E ® - News


e.s. WORLD IS JUST A CLICK AWAY

One new feature in the workwearstore® in Oberhausen are the digital e.s. info-points that are installed in various areas of the store. They provide detailed information about the individual products and a virtual overview of all engelbert strauss items.

New e.s. info-points make it possible

The clear menu on the info screen navigates the customer through the entire e.s. assortment.

W O R K W E A R S T O R E ® - News W O R K W E A R S T O R E ® - News

The multifunctional e.s. info points expand the space and make use of the benefits of our goods management system. Each customer can find out all they need to know and our employees can offer more in-depth support.

For instance, the product barcodes can be scanned at the touch points. All information about the products, such as sizes, colours, prices, availability or even combination options are shown in detail at a glance. Videos about the development process or quality can also be viewed here. 3D views and function features bring the product to life on the screen.

Our proven ‘click and collect’ principal in our workwearstore® near Frankfurt am Main shows how we also focus on multichannel solutions. Customers can simply order their goods via the internet and then pick them up in the store. Availability of goods can also be called up via the online portal.

“Digital progress requires new concepts for the retail areas in our stores. We benefit from our competence in mail order logistics. We like using this to make the shopping experience and the diversity of the internet available in compact form on the retail floors” says Norbert Strauss.


T h e e . s . C u s t o m e r M a g a z i n e

REDWHITE

Issue 2017

CLOTHING THAT MOVES

A benchmark collection

engelbert strauss GmbH & Co. KG . Frankfurter Straße 98-108 . 63599 Biebergemünd . Telephone (06050) 9710-10 . engelbert-strauss.de

Documents

CLOTHING THAT MOVES - engelbert strauss...REDWHITEThe e.s. Customer Magazine Issue 2017 CLOTHING THAT MOVES A benchmark collection engelbert strauss GmbH & Co. KG . Frankfurter Straße