Clock Tower Distillery Design Proposal

Carrie Bagnall Mount Mary University

Fall 2013 Studio IV: Design

Exterior Perspective

Research Elements Corporate Facility Design •Solve space planning problems related to individual needs and workflow •Business strategy trends Exhibit •Blending of themes and layering of information Graphics and Branding •Signage & Wayfinding; Creating a sense of place Distillery Equipment & Layout

Concept Images & Terms

VINTAGE INDUSTRIAL

STEAM PUNK

MILWAUKEE RAIL

TIME & TRAVEL

Sustainable Elements

• Locally harvested ingredients • Reclaimed charred oak whiskey barrel planks • Natural textiles • Long lasting, durable materials • LED lighting • Solar panels to assist in fermentation process •Cradle to Cradle certified window shades

•Cradle to Cradle certification means they are able to be recycled and manufactured into new, first-quality products again and again—circulating perpetually in a closed-loop cycle and making the most of their materials.

Location

612 S. 2nd Street Milwaukee, WI Walker’s Point

613 S. 2nd Street Milwaukee, WI

Floor Plan – 15,232 SQ FT Square Footage:

Full Furniture Plan

“The first area I will discuss is the entry…” Zoom into Entrance Floor plan

Entrance & Ticket Counter

“The first area I will discuss is the entry…”

FF&E Ticket Counter Reclaimed Charred Oak

Barrel Planks

Metal Laminate

Wire Cage Edison Pendant

Solid Vinyl Flooring

Galaxy Black Quartz

Ticket Counter Rendering

Tasting Room Furniture Plan

Tasting Room Zoom into floor plan of Tasting Room

FF&E Tasting Room Hand-Colored Tan Leather

Solid Vinyl Tile

Wooster Pendant

High Performance, Sustainable Textiles

Tasting Room Rendering

Bar Furniture Plan

Zoom into Bar Floor Plan

Bar FF&E Metal Laminate

Galaxy Black Quartz

High Performance, Sustainable Textiles

Wire Cage Edison Pendant

Bar Renderings

Back Bar

Retail Furniture Plan

Zoom into Retail

Retail FF&E COPPER PENDANT FIXTURE

Retail Rendering

Dining I Furniture Plan

Zoom into Dining I Plan

Dining I FF&E

Circa 1930 Adjustable Pulley Sconce

Solid Vinyl Plank Floor

High Performance, Sustainable Textiles

Metal Laminate Perforated Wood Beams

Art Glass

Dining I Rendering

Talk for a bit longer

Dining II Furniture Plan

Zoom from Dining I to Dining II

Dining II FF&E

Antiqued Metal Drum Pendant

Solid Vinyl Plank Floor

Circa 1930 Adjustable Pulley Sconce

High Performance, Sustainable Textiles

Paint Metal Laminate

Wall Covering

Dining II Rendering

Talk a bit longer…

Distillery Floor Plan

Zoom into DISTILLERY! Go though the distillation process and efficiency of design

Distillery FF&E

Sealed Colored Concrete, Acid Based Stain

Sealed Concrete

Copper

Accent Paint

Paint Color

Distillery Rendering

Multi-Purpose Furniture Plan

Office Furniture Plan

Zoom into Office Area First Level

Office FF&E

Paint Color

Carpet

Conference Table

Ergonomic Conference Chair

Wood Veneer Textile

Conference Room

Conclusion Clock Tower Distillery is a Milwaukee micro-craft distillery, specializing in unique, artisan infused spirits made from bountiful Midwest harvests. Spirits are crafted from all-natural seasonal ingredients sourced from local, sustainable Wisconsin farmers ensuring the highest quality ingredients at their flavor peak. Clock Tower Distillery’s honors historic Milwaukee’s industrial era and the innovative steam powered machinery produced. Historical photographs by H. H. Bennett will be exhibited throughout public areas to engage visitors in the story behind the spirits and city. Elements of copper, rusted metal, leather, salvaged wood and gears are the parts and pieces that helped build Milwaukee’s industrial revolution, and so these parts and pieces will also make up the interiors of Clock Tower Distillery.

Questions? Comments? Concerns?

Note: No liquor samples will be served following the completion of this

presentation. My apologies.

Thank You, Ladies and Gentlemen!