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Clear Your Desks, it’s pop quiz time! Turn the tables on your audience and send them
Back to School…at least for a few minutes.
Back To School Quiz
Concept:• Ask multiple choice school quiz questions, such as “How
many pints in a quart?” “Who was the 13th president?”, etc. (Or make it about your town, fun events, Rock and Roll trivia, local news trivia, etc.)
• Ask questions about Back To School shopping plans.• Participants entered to win iPad/Back to School gift cards.• Put the correct answers on the confirmation page.• Sponsors’ logos are posted on the quiz page, entrants
receive bounce-back email with sponsor info/offer coupons.
Back To School Quiz Clear Your Desks, it’s pop quiz time.
Execute:• July/August
(In advance of when School Starts in your market)Sell To:• 5 SponsorsPotential Clients:• Any business looking to attract back to school shoppersBuilds Database:• Drives people to register for database to participate in the quizUnifies Data: • Find out audience member shopping plans/interests by asking additional questions in
the quiz
Back To School Quiz Clear Your Desks, it’s pop quiz time.
Campaign: Spotlight your business in a fun Back to School online quiz which tests the audience’s knowledge with questions such as:
”How many pints in a quart?”, “Who was the 13th president? “, “What year did Columbus land in America?,” etc.
Emails: Your business featured as a sponsor in emails sent to our audience inviting them to take the quiz.
Coupons: Your special offer, logo and web link featured in bounce-back emails sent to contest entrants upon submitting their answers to the quiz.
Web: Your business featured on the Back to School Quiz page and in banner ads promoting the quiz.
Back To School Quiz Clear Your Desks, it’s pop quiz time.
Promotional Value: $ ______Your Investment: $ _______
You Receive• Your logo/link/info on Back To School Quiz promotion page on website• Your logo/link included in two emails to our audience about the Back To School Quiz• Your logo/client info on Back To School Quiz contest page• Your special offer coupon, logo/link to your website on bounce-back email to contest
participants• Your business mentioned in on-air/in-print promotion as sponsor of Back To School Quiz • Your business featured in banner ads promoting the contest• Your business mentioned as a sponsor via our Social Media postings
You Provide• Special offer/discount to promote your business• Prize to give away to one or more participants• Promotion of quiz on your website/social media sites/emails
Back To School Quiz Sales Sheet