Upload
lemien
View
228
Download
0
Embed Size (px)
Citation preview
Class Activity Cards
A four-level business English
course (A2 - C1)
ManagementDoing an MBA - DiscussionWrite on the board:
Is it a good idea to do an MBA?
To help stimulate the discussion, offer these advantages and disadvantages:
Advantages:
•highersalary
•accesstotopmanagementposts
Disadvantages:
•veryexpensive
•manysuccessfulentrepreneursdon’thaveone!
The Business 2.0 – For the next generation of business professionalsFor more class activities, teaching tips and resources, visit www.macmillanenglish.com/TheBusiness2.0
Class Activity Cards
Personal developmentGet that perfect job!Ask your students to evaluate their skills on a level from 1-5 in the following areas:
1You’relookingforanewcareerinthecurrent,difficulteconomicclimate.Selfevaluateyour skillsset.Giveyourselfalevelonascaleof1-5(1isnotverygood,5isverygood).
A four-level business English
course (A2 - C1)
The Business 2.0 – For the next generation of business professionalsFor more class activities, teaching tips and resources, visit www.macmillanenglish.com/TheBusiness2.0
E)flexibility F)self-awareness G)knowledgeoflanguages H)ITskills
A)financialmanagementskills B)customerserviceorientation C)leadershippotential D)analyticalthinkingskills
Discussion1)Getstudentstoswaptheirscoreswithapartner.Whatkindofjobwouldtheyeachrecommendfortheother?Why?
business management service accountancy teaching
computers fashion retail tourism finance
Class Activity Cards
ServicePrice vs qualityWrite the following words on the board.
A)price B)quality C)service D)design E)brand
Askthestudentstothinkaboutwhatmattersmosttothemwhenbuyingsomething.
Pairwork
Askstudentstodiscussinpairswhichmattersmostinthefollowingareas:
A)anewmobilephone B)apairofjeans C)amealinarestaurant D)aflighttoseeafriendabroad E)anewcomputer F)buyingonline
A four-level business English
course (A2 - C1)
The Business 2.0 – For the next generation of business professionalsFor more class activities, teaching tips and resources, visit www.macmillanenglish.com/TheBusiness2.0
Class Activity Cards
Enterprise90-second product pitchGivestudents5minutestothinkofanewproductthattheywillpresenttopotentialinvestors.
(Forlower-levelclassesthinkaboutlimitingthenewproducttoacertainareasuchas:anewkitchenutensil,aproductforapet,acaraccessory)
Givethemthepromptsbelowtohelpcovertheareasinvestorswillwanttoknowabout.
• Product/service(What?) • USP*(Whatisexcitingandnew?) • Loan(Howmuchdoyouneed?) • Break-evenpoint(When?) • ROI^(WhatcanyougivebacktotheInvestors?)*uniquesellingpoint^returnoninvestment
Askthestudentstopresenttheirproducttotheclassin90-seconds
A four-level business English
course (A2 - C1)
The Business 2.0 – For the next generation of business professionalsFor more class activities, teaching tips and resources, visit www.macmillanenglish.com/TheBusiness2.0
Class Activity Cards
MarketingSocial networking strategyPairwork
Askstudentswhichsocialnetworkingsitestheyuse?(e.g.Facebook)
Askiftheyfollowor‘like’anycommercialcompaniesandwhy?
Discussion
Isitagoodideaforcompaniestouseasocialnetworkingstrategyaspartofmarketing?Why?
Some viewpoints
Yes
•Goodforrelationshipbuildingwithcustomers
•Somecompanieshaveverygoodbloggers
No
•Socialnetworkingstrategiesarenotgoodforselling–lowROI
•Maintainingasocialnetworkingstrategywastesemployees’time,fornorealbenefit
A four-level business English
course (A2 - C1)
The Business 2.0 – For the next generation of business professionalsFor more class activities, teaching tips and resources, visit www.macmillanenglish.com/TheBusiness2.0
Class Activity CardsClass Activity Cards
FinanceBorrowing moneyPre-discussion
Tellstudentstheywanttostartanewcompany.Fellowdirectorshavethefollowingideasofhowtoraisecash.Thisiswhattheysay:
“Tryandlookforabusinessangel” “Applyforatraditionalbankloan” “Applyforaloanfromapeer-to-peer*scheme” “Investtime,notmoney;tryandsetupthecompanywithoutgoingintodebt”
Discussion
Studentsdecidewhichoptiontotakeandexplainwhy.
Some lower-level classes may benefit from the following prompts:
• “It’shardtofindabusinessangel” • “Bankloansareexpensive”
A four-level business English
course (A2 - C1)
The Business 2.0 – For the next generation of business professionalsFor more class activities, teaching tips and resources, visit www.macmillanenglish.com/TheBusiness2.0
• “Isn’tapeer-to-peerschemerisky?” • “Ijustdon’thavethefreetimetoinvest!”
*Peer-to-peerscheme:peoplewhohavesparemoneylendittopeoplewhowanttoborrow.Arecentdevelopmentinobtaininglow-costloans.
Class Activity CardsClass Activity Cards
Supply chainReverse logisticsReverselogisticsiswhenaproductgoesbackwardsthroughthesupplychainnetwork.Forexample,whenacustomerreturnsafaultyproducttothedistributor;orwhenadistributorreturnsittothemanufacturerinordertodestroyitorrecycleit.
Role-play
Acompanyhasreceivedahugeshipmentofdamagedgoods.Whatshouldtheydowiththem?
Returnthemtothemanufacturetodestroy SellthemasdamagedgoodsoneBay Donatethemtothedevelopingworld/toacharity Sendthemawayforrecycling
Askstudentstodiscusswithapartnerwhichoptiontochooseandwhy
A four-level business English
course (A2 - C1)
The Business 2.0 – For the next generation of business professionalsFor more class activities, teaching tips and resources, visit www.macmillanenglish.com/TheBusiness2.0
Class Activity CardsClass Activity Cards
International tradeCommunication across borders
“Peoplespendtoomuchtimeone-mailsandarelosingtheabilitytocommunicatefacetoface.”
“Wecannotdobusinesswiththem.Theyneveransweroure-mails!”
Discussion
1Howmanye-mailsdoyousendeveryday?Howmanydoyoureceive? 2Haveyoueverhadaproblemwithsomeonemisunderstandingane-mail?Whathappened? 3Inlightofthestatementsabovedoyouthinke-mailshelpbusinesspeoplecommunicatebetter?
A four-level business English
course (A2 - C1)
The Business 2.0 – For the next generation of business professionalsFor more class activities, teaching tips and resources, visit www.macmillanenglish.com/TheBusiness2.0