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Clarke, R. J (2001) L909-11: 1 Multimedia in Organisations BUSS 213 Lecture 1 Defining Media, Multiple Media, and Organisational Multimedia

Clarke, R. J (2001) L909-11: 1 Multimedia in Organisations BUSS 213 Lecture 1 Defining Media, Multiple Media, and Organisational Multimedia

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Clarke, R. J (2001) L909-11: 1

Multimedia in Organisations

BUSS 213

Lecture 1Defining Media, Multiple Media, and Organisational Multimedia

Clarke, R. J (2001) L909-11: 2

Notices

Assignment 2 marks available Wednesday of this week

Group 6 should download the new version of this file

Clarke, R. J (2001) L909-11: 3

Agenda

Defining MediaExamples of New Media

Temporal Media (Audio, Video)Immersive Media (QTVR, VRML)New Media (Time Slice, STI)

Using New Media: Integration for Intranets

Clarke, R. J (2001) L909-11: 4

Defining Media

Clarke, R. J (2001) L909-11: 5

New Media- Relevance

some new digital media are being used to solve organisational problems

for example QTVR is being used by:Real Estate Agents use it to describe the

interiors of expensive properties which are to be auctioned,

Queensland Police are using it to create a realistic reconstruction of the crime scene

Clarke, R. J (2001) L909-11: 6

New Media- Relevance

there are many forms of new digital media which are currently being created- many simply await an application for which they are suited

because Intranets are not necessarily limited to the speed and bandwidth constraints of the Internet- some of these new forms of media will be first available on Intranets

Clarke, R. J (2001) L909-11: 7

Defining Media (1)

Just what is a media?- the answer to this simple question is surprisingly complexif we can answer this question we may

be able to understand the relationship between the so-called new digital media and traditional media

we may also be able to build multimedia systems

Clarke, R. J (2001) L909-11: 8

Defining Media (2)Failure of Technical Classification of Media

Recall Reading #3 which classifies the types of media according to the type of data structures that are used

this is not an adequate explanation because it ignores how users actually ‘read’ or interact with these forms of media

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Defining Media (3) Media Classification Failure: Time Slice

an example of this is Time Slice Imaging (described latter) Technical Classification considers it to be

the same as Digital Video- Time Slice like Digital Video cannot be interacted with

yet, Time Slice provides an completely different experience for users- they ‘read’ it differently

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Defining Media (4)‘New’ Media from ‘Old’ Media

the major reason new forms of media can be created is that traditional digital media can be transformed from data to processes

is achieved by adding:Selection- on event do thisRepetition- repeat this until thatto the usual State for static media or

Sequence for Time-ordered media

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Defining Media (4)Creating ‘New’ Media

if we can understand and define media we may be able to create entirely new kinds of passive and interactive experience for users!

but a better definition will require IS :to go beyond technical considerations of data

and process, andto also consider how users ‘read’ media- the

realm of semiotics!

Clarke, R. J (2001) L909-11: 12

Time Slice Imaging

Clarke, R. J (2001) L909-11: 13

Time Slice Imaging (1)

to capture a time slice image:use a special camera consisting of a large

number of still cameras (~120) and arranged them in a large arc

the optical configuration of each still camera is such that each image overlaps its predecessor and successor

connect the cameras so that they all take an image of the same subject simultaneously

Clarke, R. J (2001) L909-11: 14

Time Slice Imaging (2)

to create the time slice image:edit together each of the still images

either using linear film editing or by using non-linear digital editing, and

assemble the images onto a video tape ordering the images according to camera position- that is in a sequence from left-most camera to the right-most camera

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Time Slice Imaging (3)

then play back the movie! the result is a captivating experience- a

frozen moment scene from a huge number of anglesit is so startling because we do not see time

this way and we are never able to get a view from multiple positions

truly a new media- technically identical to digital video but very different for users!

Clarke, R. J (2001) L909-11: 16

Time Slice Imaging (4)Examples

first mentioned in a small news item- Scientific American or New Scientist

Other Examples:Various Advertisements Lost in Space (1998)The Matrix (1999)

Lecture Video Example:BBC (1998) The Human Body- Part 2

Clarke, R. J (2001) L909-11: 17

Timeslice Camera

“This camera gives a five-metre long 90 degree circular tracking shot in time-slice, live-action, long exposure, high-speed shutter or any combination. The camera performs like a compact motion-control rig. The optics are multi-coated, allowing the camera to perform to wide screen feature film standards. Again the construction is robust, enabling the camera to travel to far flung locations and work under the harshest conditions (as has proven the case with natural history work).”

http://www.timeslicefilms.com/cameras_pc.html

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QuickTime VR

Clarke, R. J (2001) L909-11: 19

QuickTime VR

first partially immersive VR systemQTVR is proprietary in that it must be

developed on a high-end Macintosh, but can be played on multiple platforms

just like QuickTimenot a problem for multimedia developers

who often prefer this platform because of its continuous support of graphic arts and design markets

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QuickTime VRTypes

there are several types of VR that can be built using QuickTime VR:Object MoviesSingle Node Panoramic MoviesMulti-Node Movies

Sparse Multi-Node SceneContinuous Multi-Node Scene

Clarke, R. J (2001) L909-11: 21

QuickTime VRSources of Object Movies

photography of real object/s from all views using film or video

model and render virtual object/s from all views digitally

each view becomes a distinct frame in a frame space formed by a QuickTime movie

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QuickTime VRFrame Order and Frame Space

the order of frames in the frame space is important:if the object is real then simply photograph

views in the corrct orderif the object is virtual then frames must be

rendered in the corrct order

Frame Access Function is used identify which frames to display based on user interaction

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Frame Space & Access FunctionFrame Space

frame = f(,)

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Object MoviesDefinition...

two forms of object movies:a 360º series of images around the

‘equator’ of an object, or a series of images which form a number

of ‘latitude’ loops around an object including the ‘north and south poles’

assembled to form a continuous loop of images

Clarke, R. J (2001) L909-11: 25

Object Movies...Definition

size of the object is a consideration when creating object movies:if the object for which an object movie

is to be created is small then the object is rotated,

otherwise the camera rig is moved around the object to simulate rotation of the object

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Object MoviesBackground Issues

object movie backgrounds are generally black and featureless

makes the transition from the embedding media (panoramic VR or video) less jarring

it is also extremely difficult to match up the photometric and geometric characteristics of different media (described latter)

Clarke, R. J (2001) L909-11: 27

Object MoviesMedium...

photography- produces great resultsbut has many difficult steps which are

out of the control of the content creatordependent on Kodak who are the only

company that can create the necessary PhotoCDs

Clarke, R. J (2001) L909-11: 28

Object MoviesMedium

analog video-must be digitised which will require very

expensive hardware and softwarevery noisy and will need image pre-processing

before making the Object Movie

digital video-convenient I-link (Firewire) upload of images to

VR development machineexpensive but worth it!

Clarke, R. J (2001) L909-11: 29

Object MoviesCamera Requirements...

if using photography you will needa very good quality 35mm SLR camera-

could be an old manual high-end camera or a new state-of-the-art high end-camera

camera mount that can hold the camera in portrait orientation

camera head which can turn the camera in equal segments of a circle

Clarke, R. J (2001) L909-11: 30

Object Movies…Camera Requirements

a wide angle lens- the wider it is the fewer the number of photographs are needed

lens characteristics (<15 mm is a very expensive fisheye lens; >28mm is approaching a normal lens- so forget it)15mm 12 images18mm 12 images28mm 18 images

Clarke, R. J (2001) L909-11: 31

Object MoviesSupports

any supports should not be visible in the completed object media

special supports for the items being photographed can be expensive- need special jigs to get a 360º series including the ‘poles’

can use an old record turntable if the objects are small

Clarke, R. J (2001) L909-11: 32

Single-Node Panoramic Scene

allows a user to see a space or interior from a single point-of-view

does not allow the user to explore the interior

other types of QTVR objects (eg. Sparse and Continuous Multi-Node Scenes) are made by stitching multiple single node panoramic scenes together

Clarke, R. J (2001) L909-11: 33

Sparse Multi-Node Scene

Users can jump between a set of key nodes located at points of interest in a space or interior

provides an experience which allows some limited navigational freedom

useful when there are only a few key points of interest and no need to show a continuous space

Clarke, R. J (2001) L909-11: 34

Continuous Multi-Node Scene (1)

user has much more freedom to visit different locations in space

key nodes which lie at path intersections in front of interesting objects and displays

continuous space is created by positioning nodes between the key nodes- needed when everything is interesting

Clarke, R. J (2001) L909-11: 35

Continuous Multi-node Scene (2)Example: MicroLabs, UOW c. 1995

Can be viewed or downloaded from the BUSS909 Intranethttp://www.uow.edu.au/~rclarke/buss909/labscene.mov

Clarke, R. J (2001) L909-11: 36

QTVR Production Steps

Node PlanNode

Photography

Photo- chemical

Processing

PhotoCD Mastering

Hot-spot Stitching

Registering Views

Single Node Stitching

Multi-node Stiching

1 2 3 4

5 6 7 8

Clarke, R. J (2001) L909-11: 37

QTVR Production DifficultiesPhotochemical Processes

a surprisingly large range of problems during VR production can occur as a result of the use of photographic source materials, photochemical processing and photo CD mastering stages

Clarke, R. J (2001) L909-11: 38

QTVR Production DifficultiesPhotometric Mismatches; Missing Frames

similar mismatches occur between the photometric characteristics of photographic systems and video systems used to create VR and content sequences

missing frames from a node can lead to the exclusion of an entire node

Clarke, R. J (2001) L909-11: 39

QTVR Production DifficultiesOptical Geometry Mismatches

mismatches between geometric characteristics of wide angle film lenses used in the production of VR and wide angle video lenses used in capturing ‘live action’ sequences that will be linked to the VR

apart from the fact that these are the only stages conducted outside the control of the VR production

Clarke, R. J (2001) L909-11: 40

VR Production Digital Breakthrough

digital workflows are being developed with the advent of megapixel digital still cameras (left), and affordable (almost! sigh!) digital video camera (right)

http://philohome.free.fr/lbracket/lbracket.htm

http://www.canondv.com/xl1/index2.html#

Clarke, R. J (2001) L909-11: 41

QTVR Production StepsDigital Workflow

Node PlanNode

Photography

Photo- chemical

Processing

PhotoCD Mastering

Hot-spot Stitching

Registering Views

Single Node Stitching

Multi-node Stiching

1 2 3 4

5 6 7 8

Download

Clarke, R. J (2001) L909-11: 42

Other Kinds of Virtual RealitySpherical VRs (Single Nodes)

http://philohome.free.fr/tripod/sample.htm

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Other Kinds of Virtual RealitySpherical VRs (Stitched Panorama)

Clarke, R. J (2001) L909-11: 44

Integrating New MediaExample: Systems in Context CD-ROM

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Using New MediaReuse and Scalability Requirement

the authors created a Multimedia Case Study structure which was sufficiently general to show most workplace actions and activities

major advantages of creating a general structure are reuse and scalability

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Using New MediaTemplates and Widgets

the use of Media Templates to speed up the systems integration of the various media elements used,

a specially designed text widget, which enables large texts to be displayed within limited screen real estate

Clarke, R. J (2001) L909-11: 47

Using New MediaTemplates and Widgets

the unusual properties of some of the inter-media developed in this project necessitated the use of templates

the Multimedia Case Study structure utilised three templates:Digital Video TemplatesVR TemplatesComputer Model Templates

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Digital Video Template

supports sets of related QuickTime Digital Video clips

the interface for this template provides users with the ability to select between alternate points-of-view for a given action or activity at appropriate points during the playback of the video.

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Digital Video Template

Unfamiliar workpractices can be made familiar by allowing the user to see the action from multiple points of view.

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Virtual Reality Template

supports the display of Quicktime VRsthe interface for this template alerts

users to the existence of other embedded VR Objects and video/computer animation sequences

used to show the architectural layout of workplaces.

Clarke, R. J (2001) L909-11: 51

Computer Model Templatesupports the display of computer

generated modelsthis template provides user with the

ability to select between related sets of computer models, which may be nested.

is used to reveal objects not directly visible within a scene or to explain abstract concepts

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Computer Model Template

these templates work in conjunction with each other

if the VR Template indicates an embedded resource is available the VR display frame of the VR Template morphs into the video display frame of the Digital Video Template.

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Text Widget

the digital video, virtual reality, and computer model templates are designed to work in conjunction with a specially designed text widget

Clarke, R. J (2001) L909-11: 54

Text Widget

the text widget is a cross between an hypertext browser and an outline processor

users can click on a tab to get a more complete textual description of an object or item of interest

Hyper-links are provided to open related text tabs or to highlight a region on an image for example

Clarke, R. J (2001) L909-11: 55

Text Widget

the hyper-links are bi-directional, for example, clicking on a hyper-region in an image, also opens up an appropriate textual description

the advantage of this widget is that extended texts can be displayed without the user being overwhelmed by information

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Text Widget

the design of the tabs enables the structure and content of these texts to be easily quickly ascertained.

Clarke, R. J (2001) L909-11: 57

LinksSpherical VRs

Equipment Setup

Tripods- Handheld (Virtual) Method: http://philohome.free.fr/tripod/shooting.htm Example: http://philohome.free.fr/tripod/sample.htm

Tripods- Actual Equipment: http://philohome.free.fr/lbracket/lbracket.htm

Plug-ins http://www.smoothmove.com/03products/03iMove_Viewer.asp

Timeslice Cameras http://www.timeslicefilms.com/cameras_pc.html

Clarke, R. J (2001) L909-11: 58

LinksSpherical VRs

Helmut Dersch's Panorama Tools (PTools) PTools http://www.fh-furtwangen.de/~dersch/ Ptgui http://www.ptgui.com/ (Joost Nieuwenhuijse)

PTools Related Tutorials Ben Kreunen http://www.bigbenpublishing.com.au/360/docs/tutorial/index.html Sascha Kerschhofer http://www.htu.at/~sascha/ptguide/

PTools Related Examples (Philippe Hurbain’s Site) Indoor Panoramas http://philohome.free.fr/panogallery/indoor.htm Outdoor panoramas http://philohome.free.fr/panogallery/outdoor.htm Kite Panoramas http://philohome.free.fr/kitephoto/kapp.htm

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References

Clarke, R. J. and L. Schafe (1997) “Prototyping Multimedia: Experiences from the ‘Information Systems in Context’ CAUT Project” ASCILITE’97 Perth

Clarke, R. J. and L. Schafe (1999) Supply and Warehousing at BHP: Stocked Repairable Items Information Systems in Contexts CD-ROM, University of Wollongong in press

Martin, J. R. (1992) English Text: System and Structure Philadelphia/Amsterdam: John Benjamins Publishing Company

Schafe, L. and R. J. Clarke (1995) Information Systems in Context CAUT Proposal, University of Wollongong

Gibbs, S. J. and D. C. Tsichritzis (1995) Multimedia Programming: Objects, Environments and Frameworks Chapter 2: Media Types, ACM Press Books/Addison-Wesley Publishing Company, 15-78; Reading #3