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Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250

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Page 1: Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250
Page 2: Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250

Editor’s introductionCivil Service World exists to help civil service leaders and managers understand their working environments and achieve more in their jobs. Providing authoritative, high-quality, independent journalism to the civil service and national politicians, it is the only publication that reaches every senior civil servant. Its success is based both on its unique access to top Whitehall officials, and the trust its branenjoys across government.

Meanwhile our website is the go-to source for up-to-date, informed and independent news coverage of the civil service. Our free breaking news alerts and daily email bulletin are read right across Whitehall, and keep our readers on top of the stories that affect their professional lives

We’re experiencing a highly uncertain period in British politics, with myriad new scenarios to which civil servants must adapt rapidly. Under our editorship, however, CSW will maintain its unique and respected position as a critical friend to the civil service, as well as a platform for different perspectives.

Jess Bowie and Suzannah Brecknell, Editor, Civil Service World

For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660

“I read every issue, and if it’s not here I notice. It’s genuinely interesting, in terms of what the top level of government and the people around that are thinking about where we’re going and what the challenges are. With the news and the more substantive issues, I find it an ideal blend.”

Jon Thompson, Chief Executive of HMRC

Page 3: Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250

Social media performance

Our audienceWebsite performance

Print

Visitors stats:

Twitter followers

Newsletter subscribers

PrintDelivered to circa

3000 subscribers

Average page views pcm

203,000

25,247 12,600

Average unique users pcm

70,223 Email bulletin performance

Influential followers include Print and Email recipient: breakdown by department

• Foreign Office official account

• UK Civil Service official account

• Clare Moriarty, PermanentSecretary, Department forExiting the European Union

• Alex Aiken, Executive Director forGovernment Communications

• Melanie Dawes, PermanentSecretary, DCLG

Prime Minister’s office 22

DFID: 209

HM Courts: 333

DEFRA: 367

FCO: 381

DCLG: 401

DfE: 444

DOH: 460

MoJ: 479

Cabinet Office 551

DFT: 623

Dept for Business, Innovation and Skills: 628

Home Office1301

Other Central Gov: 1471

MoD: 2751

HMRC: 3528

Other: 3962

Chief Executive Offic

Chief Operating Offic

Director

PermanentSecretaries

MPs

Lords

Job titles that we reach:

For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660

Civil Service World is the only independent professional publication available to every senior official in the UK

Page 4: Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250

Targeting our readership

Increase your visibility to over 70,000 unique users with banners, leaderboards, MPUs and skyscrapers across our website. We can also carry out rich media advertisement.

Ensure your content reaches the people that matter

Sponsor our email bulletins – we do five every week and theyhave over 25,000 subscribers, including 22 from the Prime Minister’s office, 551 in the Cabinet Office and over 3,500 in HMRC. Check the ‘Our audience’ page for a complete breakdown.

You can also make the most of the trust in our brand by publishing content on our website. Whether you want to host a report or publish a thought leader, CivilServiceWorld.com is the ideal place to demonstrate your intelligence, innovation, or service offering.

Generate marketing and sales leads for your business

Acquire crucial data. Place your white paper/information on our website and we’ll capture the data from the downloads. We can also help you drive event registrations using email, social media, advertising and content creation.

Print & OnlinePromote your product or service directly to senior civil servants

Use advertising to target civil servantsdirectly through the only publication that reaches every senior civil servant in the UK.

Ensure your content reaches the people that matter

Go into detail on the issues you want to focus on and benefit from the qualityassurance that comes with Civil Service World. Our team will work with you to produce a supplement on your choice of subject, which we’ll distribute alongside the magazine.

For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660

Page 5: Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250

Testimonials and clients

“CSW provides BT with an important presence in a critical growth market. We must make well informed choices, both for our clients and our own business and our relationship with the Dods team allows us to do that. With Dods we gain valuable insights, are able to meet with key stakeholders and discuss in some depth the key issues of the moment. Not only does this provide BT with high quality information it also gives us a powerful voice with our stakeholders.”

Simon Godfrey, Senior Director, BT Public Sector

We work with a range of organisations, from large corporations to trade associations and NGOs. Our clients include:

“I think the publication is really good. It’s a very useful source of information and I know that people read it: senior civil servants take this publication very seriously and it’s very influential. It’s a fantastic platform.”

Sir Bernard Jenkin MP, Chair, Public Administration and Constitutional Affairs Committe

For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660

“I’m a big fan of Civil Service World and really look forward to reading about what is going on elsewhere in Government each time I receive a bulletin. Some bulletins one gets have very little in terms of substance, but I like the way CSW’s is simple, with clear headlines that reflect the stories on the website.”

Chris Lamb, Department for Work and Pensions, Digital Engagement Team

Page 6: Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250

Print

Online

Rate Card

Options Rate

Single full page £3,950

Double page spread (DPS) £7,750

First DPS £7,000

Half page £2,550

Quarter page horizontal strip £1,250

Quarter page horizontal strip on Editor’s ‘Red Box’ page £1,650

Options Rate

Display Advertising: - Banner - £2,000 per month(based on run of site – 20% share of voice)

- MPU - £1,500 per month(based on run of site – 20% share of voice)

Newsletter Sponsorship £999 per 5 emails

Hub Partnerships £30,000

3rd Party email £1,500

Lead generation (Whitepaper/report) From £2,500 per placement

Article online: - Client article - from £1000- CSW commissioned - £3,000

Event promotion From £3,000 per week

Special positions

Inside front cover £5,500Outside back cover £6,000Inside back cover £4,250First right-hand page £4,500

Bespoke RoundtablesA tailored Roundtable discussion, organised, supported by and promoted through Civil Service World on a subject matter of your choice

from £15,000

For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660

Thought leader £2,000

Page 7: Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250

Work in tandem with our editorial team to create a content ‘hub’, helping you to:

• Associate your brand with highquality, independent editorialcontent

• Connect with stakeholdersthrough high impact, content-ledmarketing

CSW Partnership

Our hubs consist of two complimentary content layers:

Independently commissioned editorial content: Focused on a sector-specific theme, this part of the hub features a mix of expertadvice and opinion. All content, which retains complete independence, is branded as “supported by” your organisation.

Partner content: This is a dedicated platform for your organisation to distribute its own content. Your partner content area can also host lead generation assets such as whitepapers/reports and can be used for data capture.

For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660

Page 8: Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250

Hub partnership components (CSW and Public Technology)

• 1 x piece of independent content uploaded perweek on the editorial theme,

• 1 x Banner

• 1 x MPU

• 1 x client logo with live links

• 1 x stakeholder blog

• Clients’ editorial integrated into theme homepage

• 12 (min) x emails to drive audience engagement

• 12 (min) x tweets to drive audience engagement

• 1 x Banner

• 1 x MPU

• 12 (min) x emails to drive audience engagementwith your content

• 12 (min) tweets to drive audience engagement

• 1 x twitter feed

• Commentary opportunity on breaking news aroundyour theme

• 4 x lead generation assets e.g. whitepaper

• Min 100 leads – unlimited.

• 12 (min) x email to drive data capture

• 12 (min) x social media activity to drive data capture

Thematic Hub Partner Zone Lead Generation

Unlimited uploading of clients own assets such as multimedia, video, case studies, infographics, interviews etc. Links to the “theme” homepage

For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660

Page 9: Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250

RateService

Civilserviceworld.com

Publictechnology.net

Thought leadership pieces

Lead generation Inc social media & email support Additional options such as third party emails, banners, content, related links etc. charged in addition

Event promotion

Webinar

Period/Options

12 months

12 months

4 weeks

4-12 week terms

4-12 week terms

£30,000

£18,000

£999 client supplied £1,500 commissioned

from £2,500 4 weeks

Hub Partnership - Prices

For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660

from £3,000 per week

£8,000

Page 10: Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250

Related opportunitiesTo further develop your relationship with key people in the UK’s public sector, we can provide bespoke data and analysis to keep you up to date with public sector issues that affect your organisation. We can also keep you informed of current thinking through pollsand key events.

NICS Live Over 1,000 attendees

Civil Service People:

Contact details of all Government Departments and Agencies

Over 4,000 senior civil servants and civil service official

Target departments or institutions

Average of 1,000 civil servants responding to polls

130,000 local government staff inour polling data

The leading provider of governance, policy making and personal development courses

35 National governments we’ve worked with

Over 8,500 delegates trained each year

740 courses delivered last year

Over 15,000 average monthly unique users

Dods People Dods Research Dods Training Media

Events

22000117179

Civil Service Awards rewarding excellence in the Civil Service

Cyber Security Over 250 attendees

Public Sector ICT Over 200 attendees

Holyrood Public Service Awards

Holyrood Connect Conference

Civil Service Live: a regional programme attended by over 7,000 civil servants

For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660

Page 11: Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250

Media and publishing titles Dods events Partnership events

20017172017

Connect with political representatives and public affairs professional

Tailored intelligence for understanding and reacting to political changes

In-depth, bespoke political and public sector analysis

Connecting you with the people and information you need to reach

Developing governance, policy making and communication skills

About Dods Group

For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660

Page 12: Civil Service World Media Pack 2019 AM update3...Single full page £3,950 Double page spread (DPS) £7,750 First DPS £7,000 Half page £2,550 Quarter page horizontal strip £1,250

Essential information and connections

London 11th Floor | The Shard | 32 London Bridge Street | London SE1 9SG

Brussels 7th Floor | Rue du Trône 60 | Brussels 1050 | Belgium

Edinburgh 32 Calton Road | Edinburgh | EH8 8DP

Paris 315 Bureaux de la Colline | 92213 Saint-Cloud cedex | Paris

020 7593 5500 020 7593 5501 [email protected] www.dodsgroup.com Registered in England number: 04267888 © Dods Group plc 2017