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Editor’s introductionCivil Service World exists to help civil service leaders and managers understand their working environments and achieve more in their jobs. Providing authoritative, high-quality, independent journalism to the civil service and national politicians, it is the only publication that reaches every senior civil servant. Its success is based both on its unique access to top Whitehall officials, and the trust its branenjoys across government.
Meanwhile our website is the go-to source for up-to-date, informed and independent news coverage of the civil service. Our free breaking news alerts and daily email bulletin are read right across Whitehall, and keep our readers on top of the stories that affect their professional lives
We’re experiencing a highly uncertain period in British politics, with myriad new scenarios to which civil servants must adapt rapidly. Under our editorship, however, CSW will maintain its unique and respected position as a critical friend to the civil service, as well as a platform for different perspectives.
Jess Bowie and Suzannah Brecknell, Editor, Civil Service World
For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660
“I read every issue, and if it’s not here I notice. It’s genuinely interesting, in terms of what the top level of government and the people around that are thinking about where we’re going and what the challenges are. With the news and the more substantive issues, I find it an ideal blend.”
Jon Thompson, Chief Executive of HMRC
Social media performance
Our audienceWebsite performance
Visitors stats:
Twitter followers
Newsletter subscribers
PrintDelivered to circa
3000 subscribers
Average page views pcm
203,000
25,247 12,600
Average unique users pcm
70,223 Email bulletin performance
Influential followers include Print and Email recipient: breakdown by department
• Foreign Office official account
• UK Civil Service official account
• Clare Moriarty, PermanentSecretary, Department forExiting the European Union
• Alex Aiken, Executive Director forGovernment Communications
• Melanie Dawes, PermanentSecretary, DCLG
Prime Minister’s office 22
DFID: 209
HM Courts: 333
DEFRA: 367
FCO: 381
DCLG: 401
DfE: 444
DOH: 460
MoJ: 479
Cabinet Office 551
DFT: 623
Dept for Business, Innovation and Skills: 628
Home Office1301
Other Central Gov: 1471
MoD: 2751
HMRC: 3528
Other: 3962
Chief Executive Offic
Chief Operating Offic
Director
PermanentSecretaries
MPs
Lords
Job titles that we reach:
For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660
Civil Service World is the only independent professional publication available to every senior official in the UK
Targeting our readership
Increase your visibility to over 70,000 unique users with banners, leaderboards, MPUs and skyscrapers across our website. We can also carry out rich media advertisement.
Ensure your content reaches the people that matter
Sponsor our email bulletins – we do five every week and theyhave over 25,000 subscribers, including 22 from the Prime Minister’s office, 551 in the Cabinet Office and over 3,500 in HMRC. Check the ‘Our audience’ page for a complete breakdown.
You can also make the most of the trust in our brand by publishing content on our website. Whether you want to host a report or publish a thought leader, CivilServiceWorld.com is the ideal place to demonstrate your intelligence, innovation, or service offering.
Generate marketing and sales leads for your business
Acquire crucial data. Place your white paper/information on our website and we’ll capture the data from the downloads. We can also help you drive event registrations using email, social media, advertising and content creation.
Print & OnlinePromote your product or service directly to senior civil servants
Use advertising to target civil servantsdirectly through the only publication that reaches every senior civil servant in the UK.
Ensure your content reaches the people that matter
Go into detail on the issues you want to focus on and benefit from the qualityassurance that comes with Civil Service World. Our team will work with you to produce a supplement on your choice of subject, which we’ll distribute alongside the magazine.
For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660
Testimonials and clients
“CSW provides BT with an important presence in a critical growth market. We must make well informed choices, both for our clients and our own business and our relationship with the Dods team allows us to do that. With Dods we gain valuable insights, are able to meet with key stakeholders and discuss in some depth the key issues of the moment. Not only does this provide BT with high quality information it also gives us a powerful voice with our stakeholders.”
Simon Godfrey, Senior Director, BT Public Sector
We work with a range of organisations, from large corporations to trade associations and NGOs. Our clients include:
“I think the publication is really good. It’s a very useful source of information and I know that people read it: senior civil servants take this publication very seriously and it’s very influential. It’s a fantastic platform.”
Sir Bernard Jenkin MP, Chair, Public Administration and Constitutional Affairs Committe
For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660
“I’m a big fan of Civil Service World and really look forward to reading about what is going on elsewhere in Government each time I receive a bulletin. Some bulletins one gets have very little in terms of substance, but I like the way CSW’s is simple, with clear headlines that reflect the stories on the website.”
Chris Lamb, Department for Work and Pensions, Digital Engagement Team
Online
Rate Card
Options Rate
Single full page £3,950
Double page spread (DPS) £7,750
First DPS £7,000
Half page £2,550
Quarter page horizontal strip £1,250
Quarter page horizontal strip on Editor’s ‘Red Box’ page £1,650
Options Rate
Display Advertising: - Banner - £2,000 per month(based on run of site – 20% share of voice)
- MPU - £1,500 per month(based on run of site – 20% share of voice)
Newsletter Sponsorship £999 per 5 emails
Hub Partnerships £30,000
3rd Party email £1,500
Lead generation (Whitepaper/report) From £2,500 per placement
Article online: - Client article - from £1000- CSW commissioned - £3,000
Event promotion From £3,000 per week
Special positions
Inside front cover £5,500Outside back cover £6,000Inside back cover £4,250First right-hand page £4,500
Bespoke RoundtablesA tailored Roundtable discussion, organised, supported by and promoted through Civil Service World on a subject matter of your choice
from £15,000
For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660
Thought leader £2,000
Work in tandem with our editorial team to create a content ‘hub’, helping you to:
• Associate your brand with highquality, independent editorialcontent
• Connect with stakeholdersthrough high impact, content-ledmarketing
CSW Partnership
Our hubs consist of two complimentary content layers:
Independently commissioned editorial content: Focused on a sector-specific theme, this part of the hub features a mix of expertadvice and opinion. All content, which retains complete independence, is branded as “supported by” your organisation.
Partner content: This is a dedicated platform for your organisation to distribute its own content. Your partner content area can also host lead generation assets such as whitepapers/reports and can be used for data capture.
For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660
Hub partnership components (CSW and Public Technology)
• 1 x piece of independent content uploaded perweek on the editorial theme,
• 1 x Banner
• 1 x MPU
• 1 x client logo with live links
• 1 x stakeholder blog
• Clients’ editorial integrated into theme homepage
• 12 (min) x emails to drive audience engagement
• 12 (min) x tweets to drive audience engagement
• 1 x Banner
• 1 x MPU
• 12 (min) x emails to drive audience engagementwith your content
• 12 (min) tweets to drive audience engagement
• 1 x twitter feed
• Commentary opportunity on breaking news aroundyour theme
• 4 x lead generation assets e.g. whitepaper
• Min 100 leads – unlimited.
• 12 (min) x email to drive data capture
• 12 (min) x social media activity to drive data capture
Thematic Hub Partner Zone Lead Generation
Unlimited uploading of clients own assets such as multimedia, video, case studies, infographics, interviews etc. Links to the “theme” homepage
For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660
RateService
Civilserviceworld.com
Publictechnology.net
Thought leadership pieces
Lead generation Inc social media & email support Additional options such as third party emails, banners, content, related links etc. charged in addition
Event promotion
Webinar
Period/Options
12 months
12 months
4 weeks
4-12 week terms
4-12 week terms
£30,000
£18,000
£999 client supplied £1,500 commissioned
from £2,500 4 weeks
Hub Partnership - Prices
For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660
from £3,000 per week
£8,000
Related opportunitiesTo further develop your relationship with key people in the UK’s public sector, we can provide bespoke data and analysis to keep you up to date with public sector issues that affect your organisation. We can also keep you informed of current thinking through pollsand key events.
NICS Live Over 1,000 attendees
Civil Service People:
Contact details of all Government Departments and Agencies
Over 4,000 senior civil servants and civil service official
Target departments or institutions
Average of 1,000 civil servants responding to polls
130,000 local government staff inour polling data
The leading provider of governance, policy making and personal development courses
35 National governments we’ve worked with
Over 8,500 delegates trained each year
740 courses delivered last year
Over 15,000 average monthly unique users
Dods People Dods Research Dods Training Media
Events
22000117179
Civil Service Awards rewarding excellence in the Civil Service
Cyber Security Over 250 attendees
Public Sector ICT Over 200 attendees
Holyrood Public Service Awards
Holyrood Connect Conference
Civil Service Live: a regional programme attended by over 7,000 civil servants
For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660
Media and publishing titles Dods events Partnership events
20017172017
Connect with political representatives and public affairs professional
Tailored intelligence for understanding and reacting to political changes
In-depth, bespoke political and public sector analysis
Connecting you with the people and information you need to reach
Developing governance, policy making and communication skills
About Dods Group
For further information or to discuss in more detail, please email: [email protected] or call: 020 7593 5660
Essential information and connections
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Brussels 7th Floor | Rue du Trône 60 | Brussels 1050 | Belgium
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020 7593 5500 020 7593 5501 [email protected] www.dodsgroup.com Registered in England number: 04267888 © Dods Group plc 2017