Upload
gigi
View
26
Download
0
Tags:
Embed Size (px)
DESCRIPTION
City of Westlake. P ublic I nvolvement & P ublic E ducation Program. Westlake Watershed Group. Citizen’s advisory committee for Phase II regulations Formed in Summer ‘04 11 initial members Group meets quarterly on Friday mornings before work. Founding of W.W.G. - PowerPoint PPT Presentation
Citation preview
City of Westlake
Public Involvement & Public Education Program
Westlake Watershed Group
Citizen’s advisory committee for Phase II regulations
Formed in Summer ‘04 11 initial membersGroup meets quarterly on Friday mornings
before work
Founding of W.W.G.Solicited for members in Mayor’s Newsletter,
city website, City Council Meetings and direct mailings to properties abutting creeks throughout city.
Meetings overseen by Director of Engineering and Storm Water Discharge Coordinator.
Members were all Westlake residents, business owners or city employees.
Originally seen as a “sounding board” for Phase II policies.
W.W.G. Members32 people in WWG
Constant growth
Who we are…ResidentsCity employeesEngineersBiologists / Scientists
Business owners & employees
EducatorsCity Council members
Why use citizen based group?Local control = local interestsGreat sounding board for project ideasBroadens lists of contactsNew ideas / resourcesLocal history, experienceExpertise in multiple fields
Macroinvertabrate biology, organic lawn care, pond maintenance, organic gardening, chemistry, education, engineering, construction, …
GO GREEN Westlake
In 2007 the WWG blanketed our PIPE efforts under our “Go Green” program.Program designed to recognize efforts of
citizens & businesses using Eco-friendly practices.
Yard signs & stickers displayed in front yards, at schools & on doors of vehicles and businesses to generate interest in program.
Going Green for use of Rain Barrels, Rain Gardens, organic fertilizer use, water quality BMPs, etc.
Effectiveness of GOing GREEN Low cost to city – production of
signsHigh recognition of logoProvides information for contact
– website addressGenerates a lot of “neighborhood
marketing” Neighbors talking to neighbors about
Going Green
Educational MediaCity website• links to videos, pamphlets, outside resources• upcoming events, workshops
Educational MediaMayor’s Newsletter
• Quarterly mailing to all residences & businesses
• Effective, highly read publication
• Provides notification of upcoming events, messages & opportunities to join WWG
Educational Media
Community Television Channel
Broadcasts of self-produced videosCrocker Rd. Water Quality BasinRain Barrel Workshop
Educational Media / Public InvolvementSchool ProgramsName the Stream & Coloring Contests
Kids essay contest to name a stream thru city park Coloring contest showing importance of pollution prevention Winning entries made into banners and displayed in park
Retention Basin Design Program High School Environmental Science Class designing a retrofit
of existing basin to a water quality basinSchool Rain Garden and Rain Barrels
New high school and middle school incorporating water quality BMPs in their design – to be used / maintained by environmental clubs in each building
Educational Media
PostersBroad-based messages to change
resident behavior.Fertilizer use -2011, Car Washing -
2009.Self-produced or modified from
other organizations.Distributed to public buildings,
schools, churches or businesses where target market was.
Educational Media / Public InvolvementRain Garden
WorkshopSpring 2008Rain garden created at
Recreation Center (high visibility)
Signs explaining benefits / uses of rain garden & available resources / contacts for building your own
Available fliers, books on building gardens
Rain Barrel Workshop Spring 2011 Rain Barrel
installation / benefits explained at workshop
Workshop videotaped and put online for reference
Rain Barrels & diverters used were available for discounted purchase by attendees
P.I.P.E. ProgramHow & why?Marketing research done in 2008 on
effectiveness of public media outlets for Westlake
Feedback from WWG membersFeedback from citizens & businesses
Phone calls for city servicesAttendance & comments at workshops
Highly cost-effective & easy for residents to use
Where we’re GOing GREENThe future of the Westlake PIPE program
Continue with regular meetings of W.W.G. Always look to add new members & new ideas.
Continue with annual workshops – Rain & Garden Show
Produce related annual educational messages to be tied in with appropriate community involvement activities
Stay flexible and look to change in most effective way to get out the message or involve another community group.
Why We’re Proud of our PIPELocal control & involvementLow cost to the city – annual budget of $
1000.00Effective messages and workshops.