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© 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 1 Cisco Unified Application Environment Consultant Deep Dive on September Release David Wilson Product Manager Cisco Unified Application Environment

Cisco Unified Application Environment · Presentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 2 Topics What is the Cisco Unified Application Environment?

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© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 1

Cisco Unified Application Environment

Consultant Deep Dive on September Release

David WilsonProduct ManagerCisco Unified Application Environment

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 2

Topics

What is the Cisco Unified Application Environment?Release 2.5 overview

Etch overview

Product roadmapRelease 8.0 overview

Release 9.0 directions

Application portfolio and examples

Platform comparisonCisco Unified Application Environment

WebEx Connect

Smart Business Portal

Q&A

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 3

What Is the Cisco Unified Application Environment?

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 4

Cisco Unified Application Environment Strategic Context

Initial wave of unified communications adoption driven by telephony cost reduction via toll bypass, etc.

General agreement that far greater ROI will be driven by applications that leverage this new unified communications platform

Applications that converge unified communications with enterprise applications and data can

Transform business processes

Improve communications

Create sustainable competitive advantage

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 5

Cisco Unified Application Environment What Is It?

What is it?Enables rich portfolio of partner applications that leverage the Cisco Unified Communications platform to enhance business collaboration.

Makes it easy to develop, deploy and manage applications that deliver unified communications services or integrate UC services with enterprise applications and data.

What products are in it?Cisco Unified Application Server (including Apache Etch)

Cisco Unified Media Engine

Cisco Unified Application Designer

Plus SDK, developer site, sample apps, etc.

What benefits does it offer?Normalization, simplification of Cisco APIs

Exposure of APIs in multiple ways to meet varying developer requirements

Improved application lifecycle management

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 6

Release 2.5 Overview

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 7

• Applications and plug-ins run anywhere• Language and IDE agnostic• Etch open source via Apache Foundation

Cisco Unified Application Environment Major Features of Release 2.5

Open Architecture

Management Architecture

Expanded Cisco UC Plug-in Support

• New java web app, redesigned UI• No more PHP, simplified SDK experience• Solid foundation for future enhancements

• New APIs for other Cisco UC products• Continuous process, modular releases• Messaging plugin: Unity, Unity Cxn

All of this while making no core application server architecture changes and still providing 100% API

compatibility

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 8

Cisco Unified Application Environment Services & APIs

SCCP

H.323

JTAPI

Unified

Communications

Manager

Call Control

SIP

ETCH Bridge

Java

Dialogic

HMP

Unified

Media

Engine

DeviceListX

Ext Mobility

Unified

Communications

Manager

Configuration

AXL‐SOAP

Unity 

Connection

Unity

Other

Unified

Communications

Services

Unified 

Presence

HTTP

Web Services

SQL

LDAP

Other Services

SMTP

NeoSpeech

Text‐To‐Speech

Persay

Speaker 

Verification

Nuance

Speech Rec

C# Javascript SOAP RPC‐Hybrid

Web Gateway

8.0 Release

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 9

Etch Overview

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 10

What is Etch?What is Etch?

Network service description languageCompilerRuntime

Why Etch?Language independence

Transport independence

Small and quick – high performance

Symmetric

Router

Event Manager

Native Action Handler

EtchMeta Data

Etch Bridge

Etch-based App

Etch-based Plugin

Apps

Providers

Cisco Unified AS

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 11

Etch Vision

Open sourceOpen sourced on developer.cisco.comNow also being incubated as an Apache open source projectContributions will extend beyond Cisco engineering

Plugin servicesCisco initial focus on Cisco Unified Communications servicesCisco secondary focus on other Cisco services (e.g. location, etc.)Partners building other plugin services

Future proofedEasy ability to API-enable all services as new standards emerge

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 12

Product Roadmap

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 13

Cisco Unified Application Environment v8.0 Product Plan

Meet Web 2.0 application requirementsJavascript (via Javascript binding)

SOAP (via integrated Web Gateway)

RPC-Hybrid (via integrated Web Gateway)

Meet application localization requirementsMRCP2-enable Cisco Unified Media Engine

Nuance TTS support (much broader global language pack availability)

Nuance ASR enhancements (support for non-Western languages)

Address short list of outstanding multi-byte language issues

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 14

Cisco Unified Application Environment v9.0 Product Direction (Not Yet Committed)

Unified Communications platform integrationPort to Linux, VOSCo-residence with Unified Communications Manager

Enhanced pluginsJTAPIUnified Presence

New pluginsUnified Conferencing (MeetingPlace)Jabber IM Unified Communications Manager ExpressMore…

OtherEnhanced failover

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 15

Developer Resources

To download the Cisco Unified Application Environment products for development and test, visit:http://developer.cisco.com/web/cuae/downloadsTo access the free developer support forum resources, visit:http://developer.cisco.com/web/cuae/forumsTo get admin and developer documentation (including a complete API guide), visit:http://developer.cisco.com/web/cuae/docsTo check out sample applications with source, visit:http://developer.cisco.com/web/cuae/wikidocs?src=/wiki/display/CUAE/ExamplesTo view presentations, videos and product demonstrations from the 2008 Austin Developers Conference covering the new 2.5 release, visit:http://developer.cisco.com/web/cuae/devconf2008

To find out more about an onsite developer class that can get you up and running developing apps and plugins with the CUAE, visit:http://www.cisco.com/warp/public/437/services/ndm/index.htmlTo get increased licenses for dev, test and demo, email a request to:Daniel Bethke (dbethke)

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 16

Packaged Application Portfolio

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 17

Cisco Unified Application Environment Business Process Transformation – Password Reset

Gold Systems Password ResetReduces calls to the IT help desk by 25-35% by eliminating the need to call due to forgotten passwords

User invokes IP phone service to authenticate user, reset password, and communicate temporary password via TTS, with no help desk intervention

FCS targeted for November

Solutions Plus application

Great example of business process transformation

Web interface localized to 10 languages, voice interface English only initial release

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 18

Cisco Unified Application Environment Cisco Application Examples from the Portfolio

Cisco Smart Business PortalPortal integrates Cisco UC seamlessly with enterprise apps

Cisco Unified Quick ConnectBuilt by LitescapeOEM’d by CiscoDelivers instant communication, walkie talkie style, to 7921 individuals or workgroups

Cross Cluster Extension MobilityBuilt by Advanced ServicesExtends EM across clusters for large enterprise customers

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 19

Cisco Unified Application Environment Bundled Application Suite – Beacon Office

Radianta Beacon OfficeIncludes:

PagingCall RecordingDialerPhone LockPersonal Queue Emergency AlertTime CardCall NotesCallbackExtension Mobility Login

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 20

Cisco Unified Application Environment Industry Vertical Applications – Healthcare

Healthcare packaged applicationsHorizontal Medical Imaging application by McKessonCisco Unified Quick Connect for 7921 workgroupsCisco Nurse Connect solutionPartnering work well underway with leading nurse call and EMR vendors

Healthcare custom app examplesUBHT (Bristol Hospital)York HospitalSheffield Childrens HospitalNorth Staffordshire TrustSee Paul Volkaerts app on C-Vision

Healthcare challengesRegulatory requirements

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 21

Cisco Unified Application Environment Industry Vertical Applications – Retail

Retail packaged applicationsWorkforce Scheduling & Optimization applications by Workbrain, Kronos

Workforce Task Management application by Reflexis

Retail Communications Suite by Radianta

Customer Service Connection Retail Messaging Direct Retail Mobile Connect

Litescape Retail

Cisco Unified Quick Connect for 7921 workgroups

Retail challengesHighly distributed environment

Requirement for local store survivability

Resistance to another server

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 22

Cisco Unified Application Environment Current Packaged Application Portfolio - Summary

Cisco Feature Gaps/Extensions

Horizontal UC Applications

Horizontal Biz Proc Transform

Retail Industry Vertical

Healthcare Industry Vertical

Bundle RadiantaBeacon Office

RadiantaBeacon Office

OEM Cisco UnifiedQuick Connect

Cisco UnifiedQuick Connect

Cisco UnifiedQuick Connect

S+ RadiantaBeacon Office

RadiantaBeacon Office

Gold SystemsPassword Reset

Arms Length

Radianta RemoteAgent ExpressRadiantaSurvivable Remote AgentCisco ASCross ClusterExtension MobilityFidelus VoiceMessaging Gateway

PolycomVideoControlRadiantaMultichannelExpressRadiantaCampaignExpressRadiantaEmergencyAssistRadiantaEmergency Advisor

Cisco SmartBusiness PortalLitescapeCallTrack ProFidelus LocatorFidelus CRMCampaignAcceleratorParsecTransportBooking

RadiantaBeacon RetailLitescape RetailWorkbrainWorkforceScheduling &OptimizationKronosWorkforceScheduling &OptimizationReflexisWorkforce TaskManagement

McKessonHorizontal MedicalImagingRadianta BeaconHealthcare

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 23

Cisco Unified Application Environment & WebEx Connect

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 24

Working Together WebEx Connect & Unified Application Environment

PARNTER APPLICATION

WEBEX CONNECT PLATFORM SERVICES

CORPLIBRARY

POLICY DOC MGMT, CALENDARS

OTHER SERVICES

GROUPSUSERS

IM and PresenceIM and Presence

App Module is part of a Connect Space

App Module is part of a Connect Space

Partner Application serves content and functionality into App Modules

Partner Application serves content and functionality into App Modules

SOAP/RPC-HybridSOAP/RPC-Hybrid

SOAP/REST Protocol SOAP/REST Protocol

WEBEX CONNECT CLIENT

AIM NETWORK TABLESERVICE

PERSISTENTCHAT

UNIFIED APPLICATION ENVIRONMENT PLATFORM SERVICES

PRESENCEUNIFIEDMESSAGING

OTHER SERVICES

CALLCONTROL

UNIFIEDCONFERENCING

MEDIAPROCESSING

Partner Application may also expose services through Etch

Partner Application may also expose services through Etch

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 25

Q&A

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 26

Questions?

[email protected]