Embed Size (px)
Citation preview
MEDIAK I T
BUSINESS TECHNOLOGY LEADERSHIP
2017
CIO E A S T A F R I C A CIO
Fostering access, promoting insight and developing
meaningful interactions within the information
technology community
The media landscape is evolving – and so is CIO East Africa’s approach to bringing you
a comprehensive set of marketing and thought leadership tools. These tools will help
you engage with and sell to an IT executive audience who are moving rapidly with the
times.
Over the last several years, CIO East Africa products, services and programs have
broadened in scope and effectiveness as we develop more intimate engagements with
the IT executives and though leaders. As a result, CIO is at the forefront of program
development that speaks specifically to this elusive target.
Our products, services and program portfolio is based on converged marketing,
leveraging the 4Cs: content, community, conversation and commerce, across
converged media channels to showcase your solutions, create conversations and
accelerate your marketing results.
By participating in CIO programs, you will exceed high quality awareness. You will
engage your target audience, drive leads and move your clients to the selection and
deployment of your solutions, regardless of where that audience is and what platform
or device they may be using.
We look forward to working with you to maximize your investment in our products and programs.
Harry Hare
Publisher, CIO East Africa
3
M E D I A K I T 2 0 1 7
2017 Editorial Calender
Digital Transformation Martin Mirero, Director ICT, Huduma Kenya
Cloud Catherine Maraga – CIO, Sidian Bank
Platform Architectures Michael Mbuthia – CIO, Kenya Bankers Association
Workplace Transformation Joan Ambutu- Head of ICT East Africa at Unilever
Secure IT/Data security Steve Njenga, CIO, Barclays Bank
Enterprise Mobility Ahmed Yehiya – CIO, Safaricom
Big Data and Analytics Mercy Meme- Head of ICT Ministry of Lands
IoT Paul Ikanza, CIO, The Vision Group
Smart Cities Solomon Muganwa – CIO, NSSF Uganda
CIO 100 Awards John Wachira – CIO, Mabati Rolling Mills
The Year Ahead CIO of the Year 2017
7th CIO Of The Year
February
March
April
May
June
July
August
September
October
November
December & January
2018
CIO
u
IoT
MAIN FEATUREMONTH COVER STORY
CIO E A S T A F R I C A CIO
2017 EVENTS CALENDERC I O E X E C U T I V E B R E A K FA S T A F R I C A S U M M I T S D E M O A F R I C A
T h e Y e a r A h e a d C I O A WA R D SC I O G O L F
5
M E D I A K I T 2 0 1 7
CIO EAST AFRICA organizes a wide range of events de-
signed to create an ongoing dialog about the effective use
of information and communication technology in modern
businesses, the latest trends and key issues, and the chang-
ing economic, social, and regulatory environments affecting
both the sale and use of ICT.
Bringing together users, analysts, vendors, business and
professional associations, academics, government officials,
and the press, CIO East Africa events focus on how technol-
ogy helps enterprises and individuals succeed in East Africa.
The Year Ahead will stargaze the technology landscape in
the region for the next 12 months.
IT Security/Cyber Defence
Big Data & Analytics
Enterprise Mobility
Cloud Computing
Internet of things
Storage
Every year, CIO Golf marks CIO East Africa’s anniversary.
The common wisdom holds that the golf course is where
business deals get made and that playing golf is a must
for a successful corporate career. We bring CIOs to the
course to celebrate our anniversary with us and at the
same time facilitate relationship building, network-
ing and career advancement through the power of
the game of golf.
THE YEAR AHEAD 16th February 2017, Thursday
Norfolk Hotel
CIO GOLF DAY 27th May 2017, Saturday
Limuru Golf Club
Some of the topics to be
covered include:
CIO E A S T A F R I C A CIO
The CIO Executive Breakfast forums are regionally focused morning
executive events for senior IT leaders at mid- to large-sized organ-
izations in the private and public sectors. Produced by CIO East
Africa magazine in partnership with sister organizations, these
Forums provide compelling, content-rich networking events
where CIOs and senior executives can collaborate on business
and technology issues ranging from the impact of local econom-
ic conditions to the most pressing national trends affecting IT in
the enterprise
CIO EXECUTIVE BREAKFAST SERIES
DEMO AFRICA
DEMO Africa is one of the flagship initiatives of LIONS@frica and aims
to connect African startups to the global ecosystem. DEMO Africa
is the place where the most innovative companies from Afri-
can countries get a platform to launch their products and an-
nounce to Africa and the world what they have developed.
Q1: DIGITAL TRANSFORMATION
Nairobi 9th March
Dar es Salaam 30th March
Kampala 20th April
Q2: INTERNET OF THINGS
Nairobi 11th May
Dar es Salaam 1st June
Kampala 22nd June
Q3: SECURITY
Nairobi 13th July
Dar es Salaam 3rd August
Kampala 24th August
Q4: BIG DATA & ANALYTICS
Nairobi 14th September
Dar es Salaam 5th October
Kampala 26th October
August 2017
Various
Johannesburg
Various
7
M E D I A K I T 2 0 1 7
9th -10th November 2017
Enashipai resort and Spa
Invited Guests: C- Level
CIO100 is an acknowledged mark of enterprise IT ex-
cellence. It’s a celebration of 100 organizations (and the
people within them) that are using information tech-
nology in innovative ways to deliver business value,
whether by creating competitive advantage, optimizing
business processes, enabling growth or improving re-
lationships with customers. Hosted in other countries
such as the US, Canada, Sweden, Australia, Singapore,
Vietnam and Hungary, the CIO100 Awards is a truly
global recognition. It is an acknowledged mark of ex-
cellence in enterprise IT. According to a survey by PR
Week magazine, CEOs named CIO 100 among the top
10 most influential corporate scorecards anywhere,
compiled by any publication or organization. CIO East
Africa Events provide a forum where an intimate group
of IT Executive Management can engage in active dia-
logue and exchange ideas on the subject at hand, as
well as network and deepen relationships with col-
leagues who share similar experiences or challenges.
Topics have included:
Application Management
Big Data
Cloud Computing
Mobile
Virtualization and more
CIO E A S T A F R I C A CIO
13th & 14th September Tanzania
With so much enthusiasm, economies world over are now looking and bracing themselves for the advent of Internet of Things (IoT) to transform business models, reimagine customer experiences and reinvent public services.
We are glad to present to you the forum dedicated to Big Data in Africa, bringing together professionals from different industries from all the regions of the continent.The Africa Big Data Summit 2017 is Africa’s convergence of data, technology, analytics and science.
13th & 14th December Kenya
The Africa Cloud Summit will help C-level executives on the continent better understand the true capabilities of cloud computing and the transformational opportunities it can bring.
15th & 16th March Kenya
TBC TBC
The CEO/CIO Forum seeks to focus on the most pressing issues that IT leaders are facing, with an agenda geared specifically towards CIOs and CEOs, with their corresponding allies: CISOs, CTOs, VPs, IT/Technology/MIS and IT executives in a leadership role.
14th & 15th June Rwanda
Every year, organizations pour billions of dollars into information security. And like clockwork, every year hackers find new ways to access and steal sensitive data.A nearly US$300 billion global cybercrime market is a powerful incentive for keeping ahead of the technology curve.
AFRICA SUMMITS
2017
9
M E D I A K I T 2 0 1 7
ANALYTICS
2016
I M P R E S S I O N S2 , 2 0 3 , 4 3 0
U N I Q U E V I S I T O R S5 1 5 , 7 4 7
January
February
March
April
May
June
July
August
September
October
November
December
AD SERVER IMPRESSIONS
78,522 38,410
116,523 39,704131,648 32,477
152,234 37,349
109,204 41,851
184,718 43,400
201,159 46,124
244,406 48,603
239,286 45,725240,001 47,375280,897 47,705224,832 47,024
2,203,430 515,747
MONTH UNIQUE VISITORS
SITE VISITSwww.cio.co.ke
January February March April May June July August September October November
Kenya 41,144 54938 47118 50024 56138 55070 58712 63296 71683 64591 59838
Tanzania 2801 3291 3798 4424 5276 5979 5978 20147 11792 3635 2488
Uganda 2526 3571 4516 5052 5858 5888 6240 18348 12992 9922 3635
Rwanda 992 1082 1202 1184 1450 2090 2191 4784 4158 3382 2418
COUNTRIES & TERRITORIES
CIO E A S T A F R I C A CIO
CIO East Africa Magazine o�ers you the opportunity to market your products and services by reaching out to the decisive readers in target markets across East Africa. The publication’s month-long shelf life allows you to reach a huge number of decision makers in the Eastern Africa geographic area which translates to greater sales, more profits
and healthier bottom line. More than ever before, ICT has become an integral part of a company’s business strategy, and therefore, the CIO editions makes it possible for companies to tap into new business segments and optimize on processes shared in the publication
Rate Card2016
Size (pixel) Model 1 week rates + VAT 2 week rates + VAT Monthly Rates
Top page banner - 728 x90
Tenancy US$ 200.00 US$ 350.00 US$ 650.00
CPC 25% of tenancy rate + $10 p/click
25% of tenancy rate + $10 p/click 25% of tenancy rate + $10 p/click
CPM (cost per 1000 impression) average of 40,000 impressions monthly ($800)
Right side square - 250 x 250
Tenancy US$ 150.00 US$ 275.00 US$ 500.00
CPC 25% of tenancy rate + $10 p/click
25% of tenancy rate + $10 p/click 25% of tenancy rate + $10 p/click
CPM (cost per 1000 impression) average of 40,000 impressions monthly ($400)
Skyscraper – 160 x 600
Tenancy US$ 175.00 US$ 300.00 US$ 575.00
CPC 25% of tenancy rate + $10 p/click
25% of tenancy rate + $10 p/click 25% of tenancy rate + $10 p/click
CPM (cost per 1000 impression) average of 40,000 impressions monthly ($600)
2016 Online Advert in US$ dollars
Size (pixel) Model 1 week rates + VAT 2 week rates + VAT Monthly Rates
Top page banner - 728 x90
Tenancy Ksh 17,500.00 Ksh 30,500.00 Ksh 56,500.00
CPC Kshs 870 p/click + 25% of tenancy
Kshs 870 p/click + 25% of tenancy Kshs 870 p/click + 25% of tenancy
CPM (cost per 1000 impression) average of 40,000 impressions monthly (kshs 70,000.00)
Right side square - 250 x 250
Tenancy Ksh 13,000.00 Kshs 24,000.00 Ksh 43,500.00
CPC Kshs 870 p/click + 25% of tenancy
Kshs 870 p/click + 25% of tenancy Kshs 870 p/click + 25% of tenancy
CPM (cost per 1000 impression) average of 40,000 impressions monthly (Kshs 35,000)
Skyscraper – 160 x 600
Tenancy Ksh 15,000.00 Kshs 26,000.00 Kshs 50,000.00
CPC Kshs 870 p/click + 25% of tenancy
Kshs 870 p/click + 25% of tenancy Kshs 870 p/click + 25% of tenancy
CPM (cost per 1000 impression) average of 40,000 impressions monthly (Kshs 53,000.00)
2016 Online Advert
Prime Position Size Rate 1-5 months +VAT Rate 6 -12months +VAT
Inside cover 200 x 270 Ksh 166,000.00 Ksh 151,000.00
Back cover 200 x 270 Ksh 176,000.00 Ksh 159,000.00
Inside back 200 x 270 Ksh 166,000.00 Ksh 151,000.00
Double spread 200 x 270 Ksh 209,000.00 Ksh 187,000.00
Full page 200 x 270 Ksh 157,000.00 Ksh 150,000.00
Half page 200 x 135 Ksh 90,000.00 Ksh 81,000.00
Quater page 100 x 135 Ksh 56,000.00 Ksh 50,400.00
2016 Printed Advert rates
Prime Position Size Rate 1-5 months +VAT Casual Rate 6 -12months +VAT
Inside cover 200 x 270 US$ 2,075.00 US$ 1,890.00
Back cover 200 x 270 US$ 2,200.00 US$ 1,990.00
Inside back 200 x 270 US$ 2,075.00 US$ 1,890.00
Double spread 200 x 270 US$ 2,615.00 US$ 2,340.00
Full page 200 x 270 US$ 1,965.00 US$ 1,875.00
Half page 200 x 135 US$ 1,050.00 US$ 945.00
Quater page 100 x 135 US$ 650.00 US$ 585.00
2016 Printed Advert rates in US$ dollars
Kindly submit your artwork for print with 3mm bleed all round
Kindly submit your artwork for print with 3mm bleed all round
1 1
M E D I A K I T 2 0 1 7
Property Product (Cost in KSH) (Cost in US$)
Property Product (Cost in KSH) (Cost in US$)
US$ 1,250.00
US$ 10,000.00
US$ 3,000.00
US$ 2,100
Ksh100,000
Ksh 800,000
Ksh 300,000
Ksh 210,000
Content Custom article (400-600 words)
Custom magazine (20-40 pgs)
Custom insert magazine (4-8 pgs)
Whitepapers (1000 words)
Property Product (Cost in KSH) (Cost in US$)
US$ 3,500.00
US$ 5,000.00
“Call for quote”
Ksh350,000
Ksh 500,000
“Call for quote”
Custom Events Roundtable workshops(20 pax)
Roundtadle workshops (40 pax)
Conference (100+)
Property Product (Cost in KSH) (Cost in US$)
US$ 50.00
C and Mid-Level IT(per lead)
Property Product (Cost in KSH) (Cost in US$)
Property Product (Cost in KSH) (Cost in US$)
see our various sponsorship packages
US$4,000.00
US$3,500.00
Ksh 400,000
Ksh 350,000
see our various sponsorship packages see our various sponsorship packages
CIO Events Breakfast series (4 hours)
Year ahead (half day)
CIO 100 (2 days)
Golf
Test drive
see our various sponsorship packages
Social Media Ksh 80,000
Ksh 80,000
Ksh 80,000
Ksh 80,000
Ksh 1,500 per tweet/post (3 posts)
US$ 1,000.00
US$ 1,000.00
US$ 1,000.00
US$ 1,000.00
US$ 20.00
Co-branding social media channels
Iives event tweets (per event)
Sponsored tweets/posts (per event)
Sponsored Blogs
live blogs
Magazine Inserts
Cover wraps
Cover promotion
Belly band
Product Review
Ksh200,000 Ksh 250,000 Ksh 180,000
Ksh 220,000.00
Ksh 80,000.00
US$ 2,000.00
US$ 2,500.00
US$ 1,800.00
US$ 2,200.00
US$ 1,000.00
C and Mid-Level IT (per lead)
US $50
