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    1

    Company Name CONFIDENTIAL

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    Policy Paper

    for

    Enhancing

    Healthcare Accessibility

    through

    Financing

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    Enhancing Healthcare Accessibility through Financing

    Contents

    A. Executive Summary 1

    B. Preamble/Objectives 1

    C. Environmental Analysis 2

    D. Issues in Healthcare Financing 12

    E. Medical Requirements of the Population 13

    F. Newer Health Financing Options 15

    G. Recommendations 19

    H. Conclusion 21

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    Acknowledgements

    The white paper on Enhancing Healthcare Accessibility through Financing has been prepared under thepurview of CII Healthcare Sub-Committee on Accessibility. Valuable contributions from the followingmembers of the Sub-Committee have been the guiding force behind this white paper:

    1. Mr N Rangachary, Advisor to Government of Andhra Pradesh and Chairman of the CII

    Healthcare Sub-committee on Accessibility

    2. Dr Ajit K Nagpal, Chairman - Executive Council, Batra Hospital & Medical Research Centre

    3. Mr Nimish Parekh, Founder & President, Cecilia Healthcare Services Pvt. Ltd.

    4. Dr T Jagannathan, Chief Administrative Officer, Sir Ganga Ram Hospital

    5. Ms Rajni Sekhri Sibal, Director - Health Insurance, Max Healthcare Institute Ltd

    6. Ms Ujjaini Dasgupta, Head Health Insurance, Bajaj Allianz General Ins. Co. Ltd.

    7. Mr Chandrashekhar, Chief Marketing Officer, Apollo DKV Insurance Co. Ltd

    8. Dr Ashoke Bhattacharjya, Executive Director - Health Outcomes & Policy, Johnson & Johnson

    Ltd

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    Abbreviations

    CGHS Central Government Health Scheme

    CHI Community Health Insurance

    ESIS Employee State Insurance Scheme

    GDP Gross Domestic Product

    GIC Government of IndiaGOI Government of India

    HAS Health Savings Account

    HMO Health Management Organisation

    IRDA Insurance Regulatory and Development Authority

    MSA Medical Savings Account

    NBFC Non- Banking Financial Company

    NGO Non-Government Organisation

    NSSO National Sample Survey Organisation

    PPF Public Provident Fund

    PPO Preffered Provider Organization

    RSBY Rashtriya Swasth Bima Yojna

    TPA Third party Administrator

    UHI Universal Health Scheme

    US United States

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    Enhancing Healthcare Accessibility Financing

    A. Executive Summary

    Accessibility to Healthcare pertains to the populations ability to reach, obtain or afford entranceto the healthcare services. India being the second most populous country with a pronounced

    fragmentation in its social, economic and demographic structure, accessibility to healthcare to

    the population has become a matter of concern. The growth of the healthcare sector per se has

    been rather slow to address the need of the society.

    The purpose of this document is to discuss the various options available in the binging of health

    care within common reach to and suggest that health care, if properly financed, can be a major

    impetus for improving accessibility among all the sections of the society. A multiprongedapproach by the government in partnerships with banks, micro finance institutions, Non-Banking

    Financial Companies (NBFCs) and Third Party Payers is required. Participation across all the

    services, modes and participants at all the levels of care designed to promote health from

    preventive to trauma care, whether directed to individuals or to groups is equally vital.

    The growth in the health insurance area has been slow and it is thought that insurance being

    only one of the modes of accessibility, various other possible options that could meet the

    unique needs of the different segments should be seriously considered. Measures such ashealth savings account, government grants, risk pooling insurance, capitation and other

    provider risk sharing, borrowing and self financing have been discussed in the main study. For

    a country where more than 25% of the population lives below the poverty line it becomes

    necessary to find out of the box solutions and not stick to traditional measures which prima

    facie have proved ineffective.

    A single system / limited approach to health financing may not work in a country of 1.2 billion

    with such diverse needs.

    The country needs viable alternatives to the existing pattern of accessibility to healthcare

    including possibly a medical investment account to be operated as a running account over a

    period of time enhanced by conditions and depleted by accessibility This document gives a

    preview to the approach which suggests how future policy needs to be formulated in order to

    encapsulate the role of each stake holder.

    B. Preamble/ Objectives

    The CII Healthcare Subcommittee on Healthcare Accessibility has been constituted under the

    chairmanship of Mr. N. Rangachary, for understanding the issues related to health manpower

    and to crystallize governments plans of action

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    C. Environmental Analysis

    Today India spends around 4.8% of its GDP on healthcare. Around 78% of healthcare spent

    in India is done from private funding. The voluntary (private) insurance cover is still limited to

    only 1.4% of the total population of India. The Government (central and state) spends is

    around 1.2% of GDP on health care. The focus of Government is today on primary

    healthcare and healthcare awareness programmes.

    India is still among the few of the least spending countries on healthcare. It lags behind most of the

    developing countries in this aspect - except for certain emerging economy nations like Pakistan,

    Bangladesh Afghanistan etc as can be seen from the exhibit above. Comparable countries like

    China, Brazil and Mexico along with the developed world have a much better coverage of public

    spending on healthcare as a percentage of GDP. United States approximately has three times the

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    Coverage of health care in India is limited to a small fraction of the population. The private fundingstill plays quite a vital role in filling the financing gaps, through out-of-pocket spending, insurance,

    employee benefit schemes etc.

    Sources of Health Financing in India

    Health financing is by a number of sources as depicted below.

    1.2%

    2.0%

    3.4%

    2.9%

    3.2%

    6.4%

    6.8%

    3.6%

    3.6%

    4.2%

    3.3%

    5.2%

    3.1%

    8.4%

    0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0%

    India

    China

    Brazil

    Mexico

    South Africa

    Australia

    United States

    Public Health Expenditure (% of GDP) Private Health Expenditure (% of GDP)

    Health Insurance Insurance-social andi b d h

    Employers BenefitSchemes, the not-for-profit

    sector (NGO andCharitable hospitals)organizing and financinghealthcare;

    Households:out-of-pocket

    Local, State and CentralGovernments, in addition to

    numerous autonomouspublic sector bodies;

    PublicFinancing

    PrivateFinancing:

    Risk PoolingOthers

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    1. Public Financing of Healthcare in India

    Health is primarily a state responsibility in India. State governments mostly take care of healthcare

    delivery and central government works more on the preventive and on national disease control

    programs.

    State Government Healthcare Spending Distribution

    Health care functions % Distribution

    Services of curative care 47.6

    Rehabilitative or long term nursing care 0.2

    Ancillary services & therapeutic appliances 1.9

    Reproductive and child health services 12.2

    Drugs control 0.3

    Nutritional program of State Dept of Health 0.1

    Control of Communicable diseases 6.2

    Control of non-communicable diseases 0.4

    Public health or RCH education/training 0.5

    Other public health related activities 1.3

    Health administration 8.4

    Capital expenditure 4.7

    Medical education and training of health personnel 8.7

    Research and development 0.2

    Food adulteration 0.2

    3528, 39%

    5455, 61%

    Government Expenditure on Healthcare in India (US$ Million)

    Central Government

    State Government

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    2. Private Healthcare Financing in India

    Private Financing constitutes of: (1) Public and Private Employer financing, (2) Out of Pocket

    spending, (3) Non-Government Organizations etc.

    As discussed earlier, this constitutes around 78% of total healthcare financing in India. Around 5% of

    financing is done by private and public employers. Others such as not-for-profit organization, non-

    government organization etc constitute 2.4% of total healthcare spend. Around 69% of total

    financing in India is purely out of pocket.

    Employee Benefit is another way of private financing happening in India, which is still in a very

    limited scale in India, primarily due to the reasons:-

    Most people work in the vast unorganized sectors in India and in these sectors the

    companies dont give any health benefit to employees

    The original schemes presently run do not cover self-employed personnel, professionals,e tc.

    This sector, because of the tremendous growth of the service sector in the recent times

    constitutes on major chunk of employed population still not governed by any health

    protection measures as part of employer-employee relationships.

    The daily wage workers are given very little or no benefits by employers and a large

    proportion of employee fall under these category.

    There is no mandatory regulation or legislation by government for enforcement of medical

    benefits for employee.

    Recent statistics shows a major fraction of the private healthcare funding in India is financed out ofpocket. The rising costs are and will pose major challenges to its sustainability in the times to come,as major hospitalization especially during emergencies often mean a huge financial burden onindividuals.

    7.2%

    14.4%2.2%

    68.8%

    2.0%3.0% 1.4%

    2.4%

    Sources of Finance in Health Sector in

    India

    Central Government State Government

    33%

    26%

    19%

    18%4%

    Composition of World health

    expenditures

    General Social Insurance Private Insurance

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    3. Risk Pooling - Health Insurance

    With rising health care costs, risk pooling by health insurance is one of the significant modes of

    optimizing efficiency of health care financing and delivery. Health Insurance is still in its infancy, with

    a current meager coverage of approximately 2% in India.

    Evolution of Health Insurance in India

    1850

    Triton Insurance Company Ltd., the first general insurance company established in Calcutta by the British-Advent of General insurance business in India

    1907

    The Indian Mercantile Insurance Ltd. set up, the first company to transact all c lasses of general insurance

    business.

    1938Insurance Act,1938 for effective control over the activit ies of insurers

    1957

    General Insurance Council, a wing of the Insurance Association of India, formed & framed a code of conduct forensuring fair conduct and sound business practices.

    1968

    The Insurance Act amended to regulate investments and set minimum solvency margins and the Tariff Advisory

    Committee set up.

    1971General Insurance Corporation(GIC) incorporated as a company and commence its business on 1st Jan,1973

    1972-

    73

    The General Insurance Business (Nationalization) Act, 1972 nationalized general insurance business with effectfrom 1st January 1973. 107 insurers grouped into four companies viz. the National Insurance Company Ltd., the

    New India Assurance Company Ltd., the Oriental Insurance Company Ltd. and the United India InsuranceCompany Ltd.

    1986Introduction of first mediclaim Insurance Scheme by GIC

    1993

    Malhotra Committee Set up to propose recommendations for reforms to complement the reforms initiated in

    the financial sector

    1994

    Malhotra Committee recommended that Govt stake in insurance companies to be brought down

    Pvt companies be permitted to enter the insurance industry

    Foreign companies be allowed to enter by f loating Indian companies in a joint venture

    1999-

    2000

    Insurance Regulatory and Development Authority (IRDA) constituted as an autonomous body on

    recommendations of Malhotra Committee and incorporated as a statutory body in April, 2000

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    Functioning of Health Insurance in India, the flow of finances and services has been depicted the

    exhibit below.

    The coverage of health insurance has been gaining ground in India since its evolution d but the

    growth trajectory in terms of population covered has been quite gradual. 17 out of 1000 hospitalisedcases are reimbursed as of now. This can be further bifurcated as 7 in rural and 39 in urban per

    1000 cases, as per NSSO 60th Round Morbidity, Health Care and Condition of the Aged (Report

    507, 2006).

    0

    5

    10

    15

    20

    25

    30

    0

    100200

    300

    400500

    600700

    800

    900

    1000

    Health Insurance

    0.10% 0.17%0.20%

    0.30%0.46%

    0.80%1%

    1.55%

    2.20%

    0.00%

    0.50%

    1.00%

    1.50%

    2.00%

    2.50%

    Percentage of Population Covered

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    Types of Health Insurance in India

    I.

    Voluntary health insurance is provided by all insurance companies in India - both public and

    private companies. Buyers pay premium to an insurance company that pools people with

    similar risks and insures them for health expenses. The premium is set at a level, which

    provides a profit to third party and provider institutions and they are based on an assessment

    of the risk status of the consumer and the level of benefits provided.

    Voluntary health insurance schemes or for-profit schemes

    Since last few years the health insurance market in India has been growing somewhat

    rapidly. Not only the premiums collected by the insurance companies have been growing but

    also the coverage of population has increased but not to those levels that promises

    universal coverage.

    The premiums of health portfolio has increased by 55% (year on year) in 2006-07. The

    reasons for this growth have been increased awareness and knowledge amongst the

    consumers. With more stand alone health insurance coming up the focus on healthinsurance is increasing. So it is expected that the industry will bring more innovative health

    insurance products which will push further the coverage of health risks. .

    II.

    o Employee State Insurance Scheme or ESIS

    Mandatory Social Health Insurance Schemes or government run schemes

    o Central Government Health Scheme or CGHS

    o Universal Health Insurance (UHI) scheme

    Employee State

    Insurance Scheme

    The Employee State Insurance Scheme (ESIS) is a social insurance

    scheme which provides protection to employees against loss of

    wages due to inability to work due to sickness, maternity, disability

    and death due to employment injury. It offers cash benefits,

    preventive care and health education. Medical care is also provided

    to employees and their family members without fee for service.

    The monthly wage limit for enrolment in the ESIS is under

    Rs.10,000, with a prepayment contribution in the form of a payroll

    tax of 1.75% by employees, 4.75% of employees' wages to be paid

    by the employers, and 12.5% of the total expenses are borne by the

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    state governments, with total expenditure of Rs. 1,27,896 Lakhs.

    Central Government

    Health Scheme

    This scheme entitles Central Government employees medical

    facilities for which comprehensive provisions are contained in

    Central Services (Medical Attendance) Rules 1944. Presently, it

    covers employees in 30 cities including almost all state capitals,

    with more than 4,32,000 beneficiaries.

    Benefits offered include all outpatient care preventive and

    promotive care in dispensaries. Inpatient facilities in governmenthospitals and approved private hospitals are also covered.

    This scheme is mainly funded through Central Government funds,

    and a very small premium is collected from employees.

    Insurance offered by

    NGOs / communitybased health

    insurance

    There are 20 documented Community Health Insurance (CHI)

    schemes in India. The members prepay a set amount each year forspecified services. The premiums are usually flat rate (not income-

    related) and therefore not progressive. The purpose of these funds

    is improving access to services rather than making profit. Quite

    often there is a problem with adverse selection because of a large

    number of high-risk members as premiums are not based on

    assessment of individual risk status. Typically targeted at poorer

    populations living in communities, in which they are involved in

    defining contribution level and collecting mechanisms, defining the

    content of the benefit package, and/or allocating the schemes,

    financial resources. These are generally run by trust hospitals or

    nongovernmental organizations (NGOs).

    The schemes that are normally on offer are group insurance

    schemes and not much of an encouragement is found to cover

    individuals for obvious reasons.

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    Coverage under Various Insurance Schemes

    Critical Issues in Health Insurance

    There are many crucial issues associated with health insurance both from the supplier or insurers

    side as well as from the demand or the insured individuals side. The consequences faced and the

    possible corrective measures have been discussed in detail below:

    Issues Consequences Corrective Measures

    Supply side (Risk posed by Insurers)

    Supplier induced demand Increased demand by patients.

    Raises costs of care

    User provider payment like

    capitation, pre-payment, case

    payment etc

    Risk Selection (Skimming) No insurance for sick, poor and

    elderly

    Open enrolment, Community

    rating, Risk adjusted premiums

    for individuals

    17.6

    4.4

    35.5

    30.0

    0.7

    Lives Covered (Millions)

    Voluntary health insurance CGHS (Centre Government Health Scheme)

    ESIS (Employee State Insurance Scheme) Community Based Insurance

    Micro Insurance

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    Demand side (Risk posed by

    the insured)

    Moral Hazard

    Over-use of services by patients Deductible, Co-insurance, Co-

    payments, Gatekeepers

    Adverse SelectionLittle risk pooling.

    Insurance market to be

    adversely affected

    Tax subsidy, Group Coverage

    Under-utilization of healthcareservices

    Under use of health services

    due to lumpy costs, mainly by

    the poor and also for preventive

    care

    Education and awareness, Free

    or subsidized care, networking

    with hospital through TPAs to

    facilitate cashless hospitalization

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    D. Issues in Healthcare Financing

    Certain crucial concerns associated with healthcare financing affect the accessibility to

    healthcare in India. The issues that need to be addressed are enumerated below:

    a) Health Insurance coverage

    Health Insurance has been able to cover less than 2% of population in India as of now. A

    better coverage can play an important role in addressing the societal burden of financial

    catastrophe that many Indians face when facing health problems.

    b) Private Financing primarily out-of-pocket spending

    More than 78% of the population still meets the healthcare costs from their own resources -

    94% of this being out-of-pocket.

    c) People spending a lot even while accessing services from public providers

    Studies reveal that people especially the vulnerable individuals end up spending more thanthe required fee-for-service, even while accessing services from public providers, which

    might be primarily due to improper mobilization of the available limited resources.

    d) Low awareness

    Low awareness level about health financing mechanisms such as insurance, financing

    options, available products, role of TPAs, associated organizations etc contribute to a

    considerable extent to the problem of inadequate coverage. Even in terms of existingschemes in the organized sector, there is the phenomenon of information inadequate

    information amongst the vast majority of the population. Community financing schemes

    usually require training and education of all those involved.

    e) Lower Outreach

    Outreach of financing options as well as their modes has not been very significant, taking

    into account the vast differentiated population across the geography of the country.

    f) Insurance Malpractices

    Malpratice in insurance pertains to unfair trade practices, faulty claims, overcharged bills etc.

    g) No other financing option

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    E. Medical Requirements of the Population

    Health care embraces all the goods and services designed to promote health, including preventive,curative and palliative interventions, whether directed to individuals or to populations. The various

    services and their modes are described in detail below.

    1. Tertiary care, Critical care, trauma care

    This level offers super-specialist care, provided by regional or central level institutions. This

    is largely covered by most insurance products with certain selective clauses.

    Tertiary care is provided by many large Government and Charitable Hospitals spread across

    the country. Though these hospitals mostly provide services at highly subsidized rates, but

    the cost of medicines and consumables is mostly borne by the patient, which is often very

    high and unaffordable by many.

    2. Secondary Care, Maternity, Geriatric Care, Pre and Post Natal care

    Tertiary care, Criticalcare, trauma care

    SecondaryCare, Maternity, Geriatric

    Care, Pre andPost Natal care

    Primary care, Pharmacy, Diagnostics, MedicalTransport

    Nutrition, Safety Sanitation, Hygine

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    Most of the deliveries in India take place in houses by untrained people (Dai) rather than in

    hospitals or by trained medical personal. One of the reasons for that is affordability and

    accessibility of medical services. The current public infrastructure is unable to reach

    everywhere and cater everyone with its limited infrastructure and at the same place private

    healthcare facilities cannot be afforded by all.

    3. Primary care, Pharmacy, Diagnostics, Medical Transport

    These are the first levels of contact between individual and the health system where

    essential healthcare is provided. A majority of prevailing health complaints and problemscan be satisfactorily dealt with at this level. This level of care is closest to the people and

    basically represents outpatient clinical care by general physicians. In the Indian context, this

    care is provided by the primary health centers and their sub-centers, in the government

    sector and by general physicians and clinics in the private sector.

    In todays insurance regime, the out patient services are not covered largely and so primary

    care is mostly out of pocket except for certain employees whose employers cover the cost as

    reimbursement, though this is still considered as part of the employees overall remuneration.

    Mostly the cost of medicines is paid by the patient from pocket. This gives rise to the practice

    of self purchase without prescription and is expected to change if medicines get covered by

    insurance or some other mechanism. The patients then buy them only with prescription, to

    get the reimbursement / availing coverage.

    As in primary care and pharmacy coverage, the diagnostics segment also does not getcovered by any insurance mechanism except being taken care of by some employers

    providing for reimbursement.

    4. Nutrition, Safety, Sanitation, Hygiene

    The Indian government has focused increasingly on improving the nutrition safety and

    sanitation standards for the majority of the population.

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    F. Newer Health Financing Options

    Appropriate and sustainable financing mechanism with a multi-pronged approach to alternative

    options in financing are required, as insurance coverage alone is not always sufficient to ensure

    healthcare accessibility, in a country like India with varying geographical, demographical,

    infrastructural and epidemiological patterns. Different possible financing options that can be

    feasibly used in India are:

    1. Health Savings Account

    2. Risk pooling - Insurance

    3. Capitation and other provider risk sharing4. Borrowing

    5. Government grants

    1. Health Savings Account

    Around 78% people pay their medical bills from out of their own pockets in a way comes from

    either savings or borrowers. A way to get people to invest in their health by a mandatory Health

    Savings Account for Employees might be helpful.

    The Mechanism of HSA

    HAS accounts should be similar to the PPF (Public Provident Fund) accounts. The salary of an

    provident fund employee will have a deduction similar to deduction an amount equal to the

    employees contribution should be contributed by the employer.

    The accounts and the contributions are to be handled by a trust or a central organization which

    also shall take care of the application part of the process.

    The deposits to Health Savings Account would be totally tax free. The depositor will be able to

    use the money in the account for certain stated needs - medical needs of persons covered (self

    and members of the family).

    The deductions from the salary can be put at anywhere between 5-10% of their basic salary and

    an equal contribution will come from the employer.

    In case of the self employed and professionals, the contributions will be paid by them individuallyto the account such contributions will be.

    Funds deposited in the HSA by individuals or employees shall be completely free of any tax and

    a higher interest should be given on it.

    U f HSA F d

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    Whether medical savings accounts would be mandatory and universal (Singapore) or

    private and voluntary (US).

    Whether universal MSAs would be funded by payroll contributions (Singapore) orthrough general tax revenue allocated by the government to individual accounts (and if

    so, how the allocations would be made).

    What restrictions there would be on eligible expenses and whether/how to use

    deductibles and co-payments to ensure fiscal solvency and to further restrain demand

    (as in Singapore).

    Whether MSA funds would be managed centrally (as in Singapore) or by private fund

    managers.

    Funding Vehicles

    The Funding Vehicles for this could be

    1. Banks

    2. Post offices

    3. Public Provident Fund Organisation

    2. Risk Pooling Insurance & Capitation

    Funding of healthcare by risk pooling is done through Health Insurance and Capitation.

    Health Insurance

    Both Public and Private Companies provide Voluntary Health Insurance. Buyers pay premium to

    an insurance company that pools people with similar risks and insures them for health expenses.Premium is set at a level, which provides a profit to third party and provider institutions and is

    based on an assessment of the risk status of the consumer and the level of benefits provided.

    Capitation and other provider risk sharing

    Capitation is defined a fixed sum per person paid in advance of the coverage period to a

    healthcare entity in consideration of its providing, or arranging to provide, contracted healthcare

    services to the eligible person for the specified period.

    For example, a hospital may receive a capitation premium per month for every member of a

    particular health plan. In return for this capitation (or per capita rate), the hospital agrees to

    provide hospital services to all members of that health plan, regardless of what the actual cost of

    these services ends up being.

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    structure, the Prefered Provider Organisation insurance company assumes and retains all

    insurance risk. The healthcare providers are paid on a fee-for service basis, typically pre-

    negotiated at a discount off of normal charges, The providers bear little risk except for the fact

    that they have agreed to receive lower rates in the hopes that their volume of business will

    increase.

    In a staff model Health Maintenance Organisation (HMO), the healthcare providers assume no

    insurance risk. Under this model, healthcare providers are employees (staff) of the HMO. The

    HMO collects a fixed premium per member in return for a promise to provide healthcare services

    to those members. The HMO assumes and retains all insurance risk.

    Funding Vehicles

    The Funding Vehicles for this could be Health Management Organisations etc.

    3. Borrowing

    In India, many people who cannot afford the ever-increasing costs of extended hospitalisation,medical tests, surgeries etc. borrow money from friends and relatives, as this seems to be the

    only way to ensure that the care for themselves or their families is not compromised at the time

    of need.

    According to NSSO 60th Round survey, 308 individuals in every 1000 hospitalized, funds their

    hospitalization through borrowing. An estimated 3.3% of the population is estimated to be getting

    pushed below poverty line on account of medical treatment. The interest rates in India are so

    high that most people cannot take loan for their illness and repay it.

    We need to have a system of Health Benefit Loans at much lower interest rates than personal

    loans. There could be various tax benefits attached the loan.

    Funding Vehicles:

    1. Banks

    2. Post offices

    4. Government grants and Subsidies

    With more than 25 % of the population living under poverty line the government has to intervene

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    Utilization of these funds:

    i. In creating healthcare infrastructure (Government Hospitals)

    ii. Funding for in hospital cure and care of the Below poverty line hospitals.

    Few Government initiatives are already available and in place to pool the risks of these

    population, of which few important ones are enumerated below:

    Rashtriya Swasthaya Bima Yojna is a Central Government scheme, a health insurance for the

    Below Poverty Line (BPL) families in the unorganized sector. It was formally launched onOctober 1, 2007. The objective of RSBY is to provide the insurance cover to below poverty line

    (BPL) households from major health shocks that involve hospitalization.

    Rashtriya Swasthaya Bima Yojna (RSBY)

    The majority of the financing, about 75 per cent, is provided by the Government of India (GOI),

    while the remainder is paid by the state government. State governments engage in a competitive

    bidding process and select a public or private insurance company licensed to provide health

    insurance by the Insurance Regulatory Development Authority (IRDA).

    National Rural Health insurance programme is also specifically aimed for the BPL families.

    National Rural Health Mission

    Aarogyasri is a Community Health Insurance scheme implemented in Andhra Pradesh. The

    scheme provides financial protection to families living below poverty line up to Rs. 2 lakhs in a

    year for the treatment of serious ailments requiring hospitalization and surgery.

    Aarogyasri

    Healthcare Needs and Sources of Fund

    Tertiary

    care, Critical

    care, trauma care

    Secondary

    Care, Maternity,

    Geriatric Care, PreandPost Natal care

    P i Ph

    Savings, Borrowings, Insurance

    Savings, Borrowing, Insurance

    Fundin Sources

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    image of health insurance. Thereby they need to be educated on how to choose the

    right product/service, importance of age factor and the understanding of exclusions

    and claims process.

    b. Communication needs to focus also on providing clarity of products / services,

    grievance re-dressal system.

    c. Public awareness campaigns needs to be undertaken by government and non-

    government organizations through print and electronic media.

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    H. Conclusion

    India is a large country with huge population and immense diversity. It makes it very difficult to cover

    everyone under one scheme. One scheme like health insurance may not be the best way to cover

    this huge population.

    A Multi- Channel Healthcare Funding Model

    I di d l i h l H l h f di h i d b i l d i I di A i f

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    35

    Company Name CONFIDENTIAL

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    Company Name CONFIDENTIAL