CIA

Spreading FirefoxDiffusion Update

CIA d.school 18may06

Total Visits

0

2000

4000

6000

8000

10000

12000

14000

Week 1 Week 2 Week 3

Firefoxies

Team G

Googlebetter

Save Granny

Faithbrowser

Million Reasons

Celebrity Firefox

Downloads

0

500

1000

1500

2000

2500

3000

Week 1 Week 2 Week 3

Firefoxies

Team G

Googlebetter

Save Granny

Faithbrowser

Million Reasons

Celebrity Firefox

Conversion to Download

0%

5%

10%

15%

20%

25%

Week 1 Week 2 Week 3

Firefoxies

Team G

Googlebetter

Save Granny

Faithbrowser

Million Reasons

Celebrity Firefox

CIA