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To Whom It May Concern Christian Ford spent a week working at BBAM with our Account Service team. During his work experience with us, Christian was required to attend client briefing sessions, a radio recording and internal and external WIP meetings. Christian demonstrated his keen interest in all of these marketing procedures, offering proactive and knowledgeable comments when appropriate. It was clear to all of us, who had contact with Christian that he has all the right attributes and attitude to succeed in an advertising agencies Account Service team. In fact it would be fair to say if Christian chose to work within a companies marketing department, he would find success there as well. Often we see young marketing graduates entering the work force with little passion for their chosen career. In Christian’s case this was not evident. With time and workplace training, I believe Christian would become a valuable asset to his employer. I am looking forward to hearing from Christian once he has graduated from University and have no hesitation in recommending him for a role in advertising and marketing. Sincerely John Booth 361 Oxford Street West Leederville 6007 – Phone 08 94444488

Christian Ford Reference

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To Whom It May Concern

Christian Ford spent a week working at BBAM with our Account Service team.During his work experience with us, Christian was required to attend client briefing sessions, a radio recording and internal and external WIP meetings.Christian demonstrated his keen interest in all of these marketing procedures, offering proactive and knowledgeable comments when appropriate.

It was clear to all of us, who had contact with Christian that he has all the right attributes and attitude to succeed in an advertising agencies Account Service team.In fact it would be fair to say if Christian chose to work within a companies marketing department, he would find success there as well.

Often we see young marketing graduates entering the work force with little passion for their chosen career. In Christian’s case this was not evident.With time and workplace training, I believe Christian would become a valuable asset to his employer.

I am looking forward to hearing from Christian once he has graduated from University and have no hesitation in recommending him for a role in advertising and marketing.

SincerelyJohn Booth

361 Oxford Street West Leederville 6007 – Phone 08 94444488

Page 2: Christian Ford Reference