China Bankers Forum

Summary Report (2007~2014)

Contents

Forum Organizers

Forum Theme

Invited Speakers

Participants Analysis

Satisfaction Survey

Forum Partners

Media Coverage

n Campus

Forum Organizers

The China Europe International Business School (CEIBS) is a not-for-profit joint venture, established in 1994 with the financial and political support of the Chinese government and the European Commission. As No. 1 business school in China and Asia Pacific (MBA ranking by Financial Times for six consecutive years 2004-2009), CEIBS is the leading centre in the region for organizing industry forums bringing together industry leaders, senior government officials and renowned academics in an open, neutral environment to discuss and debate hot issues facing China and the world.

Economy & Nation Weekly, hosted by the Xinhua News Agency, is a market-oriented and high-end financial news magazine. With a strong sense of mission in reporting directly, responsibly and constructively and the concept of providing thoughts and opinions for the rise of China and the transformation of society, Xinhua News Agency Economy & Nation Weekly is quickly making its way among domestic top level financial magazines with a circulation of 310,000 and a distribution network covering more than 80 major cities nationwide, relying on the worldwide reporting network of the Xinhua News Agency and a professional editorial team.

Adhering to the principle of “Independent Standpoint, Exclusive Coverage and Unique Perspective”, CAIJING Magazine closely observes the most important issues of China’s economic reforms, moves and policy changes as well as major events in capital markets. CAIJING Magazine also has a broad international perspective through first hand reporting on international political and economic developments. CAIJING Magazine has become firmly established as the most authoritative media outlet trusted by its readers and the leading voice in the Chinese business and financial circles.

Supporting Organizers

The CEIBS Lujiazui International Finance Research Center (CLFC) was initiated by China Europe International Business School (CEIBS) and Shanghai Lujiazui (Group) Co., Ltd. in October 2007. Based in Shanghai, an emerging financial hub, the Center shall server as an open and international platform for academic exchange while focus on studying the development of financial industry and the improvement of relevant legal system and provide first-class consulting and training services to financial institutions, regulators and legislators. The Center is committed to becoming an influential think tank for the development of Shanghai as an international financial center and a platform for China-EU academic exchange.

Shanghai Banking Association (SBA), formerly known as Shanghai Banking Association of Foreign Exchange, was founded on December 22nd, 1992 and renamed in 1998. Established with the approval of Shanghai Administration of Social Organizations and guided by CBRC Shanghai Office, SBA is a professional, non-profit trade association, speaking for banks and other financial institutions in Shanghai. Through textual research, SBA stems from Shanghai Bankers’ Association founded in 1918. SBA performs the duties of self-discipline, rights protection, coordination and service. Our mission is to maintain an effective and competitive market place for Shanghai banking industry and realize the members’ common interests so as to play an active role in building Shanghai into an international financial center. As of Oct. 1st, 2014, SBA represents 169 members, including 145 full members and 24 associate members. Full members cover policy banks, large commercial banks, joint stock commercial banks, city commercial banks, asset management companies, rural banks, foreign-funded banks, licensed specialized business units and other types of financial institutions. Associate members are mostly representative offices of foreign financial institutions in Shanghai. SBA is committed to building itself into a highly professional and international trade association, correspondent to the strength of Shanghai banking industry and Shanghai’s aspiration to be an international financial center.

Forum Theme

2014：China’s Banking Sector 2014: Rising to the Occasion A review of China’s financial industry in 2013 conjures up a picture of new market entrants pitting themselves against long-established players: with a market size of over one trillion yuan, China’s Internet giants like Baidu, Alibaba and Tencent (BAT) abruptly made inroads into the traditional financial industry; in defiance of the rigorous taboos in the financial industry, Internet companies kept carrying out micro-innovations, which breathed new life into traditional financial products like monetary funds. As Internet finance was pressing ahead with interest rate liberalization, gone were the days when traditional banks could pocket a high interest rate margin. Meanwhile, the calls for inclusive finance set a higher demand on financial ethics. When a fierce battle was fought in small-and-medium-sized markets, given the accumulation of social wealth and the rise of China’s new rich class, the product-driven private banking would no longer be able to meet the growing market needs. In face of new trends and changes in the financial industry, traditional banking giants that hold the reins will need to reach out and keep pace with the times so as to win the future.

Forum Theme

2013：The Reform and Innovation of Commercial Banks

As the “brightest pearl” in the crown of finance, commercial banks have long been in the regulatory and public spotlight, a unique position that has given them a comparative advantage vis-à-vis funds and insurance companies, but it has also made them hesitant to enact key reforms and innovations. But as time passes, interest-rate liberalization and rising financial interconnectedness have brought new and unprecedented challenges and opportunities for China’s commercial banks. How should commercial banks cope with interest rate liberalization to sustain their huge profits from the traditional deposit-loan business? What should bank executives do to reconcile the different objectives of bank branches and government regulators - more specifically, how should they reconcile profit maximization with risk control? With “Pan-asset Management” as the new trend in the financial market, how can commercial banks balance their “passageway business” and internal asset-management business in order to retain the high-net-worth customers while ensuring steady yields from “passageway deals”? In today’s age of internet finance, and especially in the upcoming era of mobile internet finance, commercial banks have no choice but to swallow their pride and embrace change. At the critical moment of China’s financial development, CEIBS has joined hands with CAIJING Magazine to hold this forum, inviting renowned experts and scholars to share their insights on management innovation and innovative management of commercial banks.

Forum Theme

2012: The Transformation of Banking Models 2011: Reshaping the Global Banking Landscape: The New Role of China 2010: Global Banking: Restructuring and Reform 2009: The Future of Banking – New Perspectives

2008: The Way Forward -- China’s Banking Industry Under Macro Readjustment 2007: Emerging Landscape of China’s Banking Structure: Who Will Be the Winners?

Invited Speakers

Government Officials

Wu Xiaoling Standing Committee Member of the National

People’s Congress,

Deputy Director of Financial & Economic

Affairs Committee of NPC

Zhu Min Vice President of IMF

Guo Shuqing Chairman of China Securities Regulatory

Commission; (Then) Chairman of China

Construction Bank

Cai E’sheng Vice Chairman of China Banking Regulatory

Commission

Su Ning (Then) Vice President of

People’s Bank of China

Jiang Dingzhi (Then) Vice Chairman and Deputy Secretary of

the Committee of CCP, China Banking

Regulatory Commission

Tu Guangshao Standing Committee Member of the CPC

Shanghai Municipal Committee,

Vice Mayor of Shanghai

Feng Guoqin (Then) Executive Vice Mayor of

Shanghai Municipal Government

WANG Yanxiu Director of Supervisory Cooperation

Department for Banking Innovation, China

Banking Regulatory Commission

Invited Speakers

Government Officials

Xu Nuojin Senior Advisor of Financial Survey and Statistic

Department of the People’s Bank of China

Mu Huaipeng Director of Legal Affairs Department, The

People’s Bank of China

Shen Liantao Chief Consultant of the China Banking

Regulatory Commission

Norman Chan Chief Executive of Hong Kong

Monetary Authority

Fang Xinghai Director of Shanghai Municipal

Government Financial Services Office

Nick Anstee (Then) Lord Mayor of the City of London

David Brewer Chairman of China Britain Business

Council

(Then) Lord Mayor of the City of London

Invited Speakers

Industry Leaders

Ma Weihua President of China Merchants Bank

Li Ruogu Chairman and President of the

Export-Import Bank of China

Li Jun (Then) Vice Chairman and President

of Bank of Communications

Wang Yongli Executive Director & Vice President of

Bank of China

Yang Wensheng Vice President of China

Construction Bank

Zhang Hongli Vice President of

Industrial and Commercial

Bank of China

Dong Wenbiao Chairman of China Minsheng Bank

Hong Qi Managing Director, President & CEO

of China Minsheng Banking Corp.,

Ltd.

Liu Jun Vice General Manager, China

Everbright Group; Executive Vice

Chairman, China Everbright

International Limited

Wang Tongshi (Then) President of China Minsheng

Banking Corporation Limited

Lian Ping Chief Economist, Bank of

Communications

Cao Yuanzheng Chief Economist, Bank of China

Invited Speakers

Industry Leaders

Wang Guizhi Vice President of China Guangfa Bank

Xu Xueming Vice President of Postal Savings

Bank of China

Gao Shuzhen President of Harbin Bank

Cao Tong Vice President of China Citic Bank

Huang Jinlao Vice President of Huaxia Bank

Sun Xiao Chairman of Maanshan Rural

Commercial Bank

Hu Zuliu Managing Director of

Goldman Sachs (Asia)

Vincent Cheng Chairman of HSBC Asia Pacific

Andrew Au Chairman of Citibank (China) Co., Ltd.,

CEO of Citi China

Cheng Teck Lim Executive Vice Chairman & CEO of

Standard Chartered Bank (China)

Limited

Dorothy Kwan Vice-Chairman and Chief Executive of

Hang Seng Bank (China) Limited

Jackson Cheung Chief Executive Officer of Societe

Generale (China) Limited

Invited Speakers

Industry Leaders

Albert Chan Financial Services Client Services

Group Lead of Accenture

Greater China

Caio Koch-Weser Vice Chairman of Deutsche Bank Group

Andrew Crockett President of JP Morgan

Chase International

Eric Raynaud Chief Executive Officer for Asia

Pacific of BNP Paribas

Stephen S. Roach Asia Chairman of Morgan Stanley

Sushil Saluja Managing Director of Financial

Services Asia Pacific of Accenture

Jeroen Drost CEO of ABN AMRO Asia

Rodney Ward President of Investment

Banking Asia, UBS AG

Laurent Couraudon Country Head for China of BNP Paribas;

Chairman of the Board of Directors of BNP

Paribas (China) Ltd.

Richard D. Stanley (Then) China CEO of Citigroup

Gerard Lyons Chief Economist & Group Head of

Global Research of

Standard Chartered Bank plc

John McCormick Chairman of the Royal Bank

of Scotland Group, Asia

Pacific

Invited Speakers

Industry Leaders

Manuel Galatas General Manager of

BBVA Asia

Francisco Martin Lopez-

Quesada Executive Vice President and

Advisor to the CEO for Asia

Banco Santander

Francois Cristofari CEO of BNP Paribas (China) Ltd.

Phillip Straley Asia-Pacific Managing

Director of Risk

Management of

Accenture

Alicia García Herrero Chief Economist for Emerging

Markets of BBVA

Frank Newman Chairman and CEO of

Shenzhen Development Bank

Pascal Gautheron Managing Director of Banking

Industry, Accenture APAC

David Michael Senior Partner of The Boston Consulting Group; Chairman of BCG Greater China

Phil Rivett Leader of PwC’s Global Financial Services

Assurance

Keith Pogson Managing Partner of Financial Services,

Ernst & Young Asia Pacific

Piter de Jong Vice President of EUCCC and

Chairman of the EUCCC Shanghai

Board

Matthew S. Hosford Chief Risk Officer of Banco Santander,

Asia-Pacific Region

Academia & Speakers from Industry Associations

Invited Speakers

Wu Jinglian Baosteel Chair Professor of

Economics of CEIBS

Xu Xiaonian Professor of Economics and

Finance of CEIBS

Huang Ming Professor of Finance of CEIBS

Zhao Xinge Professor of Finance and

Accounting of CEIBS

Fan Gang Chairman of China Reform Foundation

Director of National Economic Research

Institute

Wang Jun Lead Financial Sector Specialist

of East Asia and Pacific Region,

The World Bank

Ba Shusong Deputy Director General of Financial

Research Institute of the Development

Research Centre of the State Council

Shen Minggao (Then) Chief Economist of

CAIJING Magazine

Ronald I. Mckinnon William D. Eberle Professor of

International Economics of Stanford

University

John H. Boyd Minnesota Banking Industry Chair

Professor, Carlson School, University

of Minnesota

Participants Analysis

23%

31% 5%

11%

6%

4%

3%

2%

10% 5%

Bankers

Insurance/fund/Security/Invest

IT/Telecom/Communications

Accounting/Legal/Consultancy/Marketing

Energy/Chemical/Automotive/Manufacturing

Government/NGO/Culture/Education

Consumer Goods/Trading

Construction/Real Estate/Property

Media

Others

Industry Analysis

21%

35%

18%

3%

10%

13% Top Management

Director

Senior Manager

Academic

Media

Others

Position Analysis

For 8 consecutive years, we had a full audience of more than 300 people. All major foreign and local bankers and financial organizations were represented. Forum 2014 saw 365 participants, with the following charts showing attendance details:

Satisfaction Survey

The feedback from Participants was very positive. The majority of participants were happy with the networking opportunities the conference provided - it is a wonderful platform to facilitate further sharing and exchanging of information.

Year 2014 Evaluation Results

Excellence 31.4%

Good 49.7%

Satisfied 17.1%

Recommendation (It means they would recommend the Forum to their colleagues and friends）

97.7%

Forum Partners

Forum Sponsors

The success of the Forum was not possible without generous support from our sponsors. The support from a variety of companies in the same industry reflects the attractiveness of CEIBS as a neutral academic organization for information exchange and sharing.

Media Sponsors

Forum Partners

Special Thanks to

Strategic Media Partners

Media Partners

Media Coverage

Every year, the Auto Forum draws much attention from mainstream media both local and abroad. The Forum 2014 has generated 871 pieces of relevant coverage, namely, 2 TV interviews, 38 pieces of print media coverage,14 news agency reports, 786 pieces of online media coverage and 31 pieces of Wechat news has created advertising value of RMB 6,097,015.3.

I. TV Coverage

2 TV interviews: advertising value of RMB 573,360; they are from CNBC , Phoenix TV and the length are 3’57”and 1’45”.

Media Coverage

II. Print Media Coverage

38 pieces of print media coverage: advertising value of RMB 3,520,655.3. 17 pieces of in-depth print media coverage are by CBN, Shanghai Securities News , Shanghai Financial News etc.; 21 pieces of other print media coverage are by JJCKB, Workers Daily, JF Daily, Economic Daily and Wenweipo etc.

Media Coverage

III. Internet Live Coverage

786 pieces of online media coverage: advertising value of RMB 1,902,000, including:

• 175 news reports by the National mainstream website like people.cn, gmw.cn,

China.com.cn, sina.com, ifeng.com, sohu.com, 163.com, etc.;

• 102 news from Local major websites, such as xinmin.cn, southcn.com,

eastday.com, taiwan.cn, kaixian.tv, 21cn, ynet.com etc.;

• 75 news from Major financial websites, like ce.cn, 21cbh.com, jrj.com.cn,

cs.com.cn, hexun.com, eastmoney.com and aastocks.com etc.

• 4 news from bank industry related website, like cebnet.com.cn.

• 430 news from Other types of websites like cnfol.com, jinfuzi.com, cn.msn.com,

ccidnet.com etc.

Thanks!

CEIBS Industry Forum