Chief Innovation Officer SummitInciting Discovery, Inspiring Change

December 5 & 6, 2013 NY Marriott Downtown, New York

Confirmed Speakers 1

Confirmed Speakers• Chief Innovation Officer, Airbus

• Chief Innovation Officer, US Bank

• Chief Innovation Officer, Clorox• Chief Knowledge Officer, NASA

• Chief, Worldwide Innovation, Pfizer• Chief Food Innovation Officer, Long John Silver’s

• Chief Innovation Officer, Lockheed Martin

• Chief Innovation Officer, Boston’s Children Hospital • Chief Innovation Officer, World Bank

• Chief Innovation Officer, Hyatt Hotels

• Head of Innovation, Chrysler• President, NA, Imaginatik

• President, Fahrenheit 212• CEO, Solstice Mobile

• Dean of Worldwide Innovation, Gap

• SVP, Innovation, Brown Brothers Harriman• SVP, Strategic Business Innovation, Walt Disney Company

• VP, Research & Innovation Centre, Sony

• VP, Creativity & Business Innovation, Estee Lauder

• VP, Global Innovation, Goodyear• VP, Concept Innovation, Starbucks

• VP, Breakthrough Innovation, Kraft Foods• VP, Innovation Programs, Fisher-Price

• VP, Strategic Innovation, Salesforce.com

• Director, Innovation Operations, Swarovski• SVP, Strategy, Communispace

• Senior Manager, Innovation, Sony

• Senior Director, Emerging Technology, Thompson Reuters• Innovation Leader, Intuit

• Director, Innovation, AstraZeneca• Director, Business Innovation, InnoCentive

• Author, Econovation

• Global Head, Consulting, Imaginatik• President, Strativity

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2013 Delegates Include

• Director, Innovation, Nordstrom

• Director, Innovation, Halliburton

• Executive Director, Commercial Innovation, Merck

• Vice President, Innovation, The Hershey Company

• VP, Corporate Innovation, Kimberly-Clark

Who Will You Meet?There is no question that IE. provides the gold standard events in the industry and will connect you with key decision makers and thought leaders in the market. You will be meeting senior level executives from major corporations and innovative small to medium size companies.

Job Title Of Attendees

President/Principal

SVP/VP

C-Level

Snr. Director/Director

Global Head/ Head

Snr. Manager/Manager

Academic (1%)

78%

1000+ Employees300-999 Employees50-299 EmployeesLess than 49 Employees

Company Size Of Attendees

8%

11%

25%56% 81%Attendees are

companies with at least 300

employees

3%

21%

12%

42%

13%

8%

Attendees are at Director level or above

2

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Chief Innovation Officer summit brings together innovation leaders from the world's most reputable companies for 2 days of interactive learning and unparalleled networking opportunities. Reinvigorate your business with fresh ideas, meet industry pioneers and discover how to deliver breakthrough results.

This event is for intrapreneurs & futurists, visionaries and early adopters. All professionals working in areas of Innovation, R&D, Product Development, Consumer Insights, Marketing & Technology.

Register now to secure your place!

About The Summit

Speaker Information

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Yann Barbaux was appointed Chief Innovation Officer of Airbus in May 2013. Before, Yann was Head of EADS Innovation Works, the Corporate Research Organization of EADS. Beginning of 2000, Yann Barbaux was appointed as Vice President in charge of R&T and Defence in the Corporate Merger Integration team, tasked to prepare and accompany the creation of EADS. In 2002, he was appointed Chief Operating Officer of GIE EADS CCR. Barbaux has published and contributed to a high number of technical publications in International Scientific Reviews and holds a patent on Structural Concepts for a Supersonic Aircraft.

Innovation at Airbus

Airbus’ newly-nominated Chief Innovation Officer Yann Barbaux will provide insight into some of the effective innovation methodologies applied to the aeronautics industry at Airbus. He will illustrate the benefits of such methodologies with concrete examples, and how the end results bring value to customers and the company as a whole.

Yann BarbauxChief Innovation OfficerAirbus

Wayne Delker is SVP - Chief Innovation Officer and was appointed to the company's executive committee in June 2009. Delker, who previously held the title vice president - Global Research & Development since joining Clorox in 1999, serves as the company's chief technical and innovation executive. He leads worldwide R&D for all of the company's products, provides technical and scientific guidance within the operating divisions and other staff functions, and oversees the company's stewardship activities, ensuring the health, safety and environmental benefits of our products. He also leads Clorox's multifunctional innovation process for developing new products and improving existing products.

Innovation Machine

I'll be discussing the Clorox innovation journey over nearly a decade as our business reality has required that we get more and more from innovation. I'll give examples of the things we've learned along the way. Some of these are expected, and some were very unexpected. Some we were successes and some were failures, but we learned from both. Over the course of the years we have created an approach to innovation which is unique to Clorox and has led to a steady increase in both profits and sales from innovation every year. I'll try to generalize these learnings into some simple themes that I think cross companies and industries. However, the journey will continue since we are not yet where we want to be, and I'll give some examples of what I think the next challenges will be for us, and others trying to take their innovation machine to the next level.

Wayne DelkerChief Innovation OfficerThe Clorox Company

Speaker Information 4

Recently described by FedInsider as “innovating innovation itself,” Mr. Chris Vein is the Chief Innovation Officer for Global Technology Development at the World Bank. In this capacity, Chris leads the implementation of the World Bank’s Information and Communications Technology (ICT) Strategy, ICT policy and engagement dialogue with internal and external clients, and global ICT knowledge and expertise with client countries. Prior to joining the World Bank, Chris was the Deputy U.S. Chief Technology Officer for Government Innovation in the White House Office of Science and Technology Policy.

Innovation at World Bank

The World Bank Group's goals and those of the emerging post-2015 development agenda call for transformative change. These visions for a new era in development are rightly bold and ambitious, yet they cannot be delivered without fully embracing the transformative power of technology and innovation. As a "game changer" technology and innovation are having a direct impact on poverty and in our client countries and many examples exist of the resulting economic and social transformation. In this session, Mr. Vein will discuss how the Bank is rethinking project design, operational iteration, and results collection among other actions to in part provide opportunities to "leapfrog" stages of development.

Chris VeinChief Innovation OfficerWorld Bank

Jim Euchner is Vice President of Global Innovation at Goodyear Tire & Rubber Company, where he is responsible for new growth trajectories for the company. He is also editor-in-chief of Research-Technology Management, a journal for practitioners of research, technology and innovation management. He previously held senior management positions in the leadership of strategy, innovation and IT at Pitney Bowes and Bell Atlantic (now Verizon). He holds BS and MS degrees in mechanical and aerospace engineering from Cornell and Princeton Universities, respectively, and an MBA from Southern Methodist University.

Business Model Innovation in Practice

Business model innovation is a messy, iterative process, filled with fits, starts and resets. In this talk, I will discuss an approach we use at Goodyear for moving from strategic opportunity area to incubation of new businesses. A key step is creating, validating and de-risking business models appropriate to the innovation.

Jim EuchnerVP, Global InnovationGoodyear Tire & Rubber Company

David Alan Smith is a computer scientist and entrepreneur who has focused on interactive 3D and using 3D as a basis for new user environments and entertainment for over thirty years. Currently he is Chief Innovation Officer and Lockheed Martin Senior Fellow at Lockheed Martin Training and Logistics Services, where he is focused on next generation human centric computing and collaboration platforms. Since joining Lockheed Martin he has developed a number of key technologies. He won the Lockheed Martin GTL Inventor of the Year for the last three years (every year he has been eligible).

Challenges and Opportunities in Innovation

Change inside of large organization is essential but difficult. Companies become very efficient and profitable in performing in a certain way. Innovative opportunities are usually viewed with skepticism and full awareness of the opportunity costs associated with them. Like any successful organism, antibodies appear to destroy anything that might damage the system. The challenge for the innovator is to figure out how to survive and thrive in this atmosphere to ensure that the company is able to continue to grow and evolve and remain relevant in the future.

David Alan SmithChief Innovation OfficerLockheed Martin

Speaker Information 5

Markus Ferrigato is Director of Innovation Operations at Swarovski Professional – the B2B part of the Swarovski Crystal Business, based at Swarovski headquarters in Wattens, Austria. He joined the company in 2004 and has held various positions within the company before joining the innovation management team as Director of Innovation Operations. He led the reorganization project of the research and innovation, units and was responsible for the formulation of the revised innovation strategy. Markus and his team are responsible for all types of innovations at Swarovski Professional – product, process, technology, service and business model innovation.

Innovation Mastering Innovation Management: Theory is fine – but here is what really matters

Innovation – in theory – is the catalytic process of creating value out of an idea or invention. Over the last decades companies all over the world started to install innovation management departments to accomplish ambitious business goals and to tap new segments and markets. Furthermore, the term “innovation” is extensively used in many companies’ communication repertoire – almost as a must have. Swarovski found itself in the same situation as so many other companies when committing to innovation management – the dissonance between the theoretically proven approach and the decisive little things that really make the difference between a strong will and vigorous results. This presentation will cover 2 main pillars – culture & people and process & structure – which we learned are crucial factors to succeed in innovation management’s daily work especially in a phase of organizational change.

Markus FerrigatoDirector, Innovation OperationsSwarovski

Marie Zhang is the Chief Food Innovation Officer and SVP, Research and Development, Quality Assurance and Supply Chain for Long John Silver’s. Through her roles, she leads a motivated team to support the company’s 1,300 global restaurants in re-imaging LJS’s menu vision and executing the highest standard of quality and food safety through a cost-effective supply chain strategy. Marie is a performance-driven executive with a proven track record dating 20 years of increased profitability through new product innovation, product quality improvement and supply chain efficiency.

Innovation at Long John Silver’s

Innovation through the creation, diffusion and use of knowledge has been recognized as a key driver of economic growth. In a marketplace battered by slumping sales, traffic, and rising commodity and fuel prices, restaurants are turning to their food innovations to help boost business and profitability. Long John Silver’s, which was founded in 1969, was purchased from Yum! Brands Inc. in 2011 by a group of local investors. Since the purchase, the company has put a premium on developing new products and improving brand awareness for more than 1265 restaurants. Seafood is a very healthy protein; the next decade will be centered around it. As a quick-service seafood restaurant, it is Long John Silver’s privilege to promote healthy protein into the American lifestyle by elevating menu innovation. Today’s consumers are looking for more exciting, flavorful and customized experiences, and Marie’s team strives to provide consumers with those experiences through new product innovation. In addition, her product innovation is focused on broadening demographic appeal while balancing health and indulgence.

Marie ZhangChief Innovation OfficerLong John Silver’s

Speaker Information 6

Luis makes big things happen for high-growth technology organizations. At Imaginatik, he leads sales, marketing and consultancy in North America. He reposit ioned GroupSystems into a market leader in SaaS enterprise collaboration software, driving sales more than 400%. At GE Capital (GeoLogistics), he co-led the creation and management of a pioneering $2 billion supply chain outsourcing business.

The Premature Extinction of the CINO

It’s too early to celebrate the CINO role or a formal Innovation function at large organizations as “here to stay” phenomena. Like many other efforts at transformational change during the past 25 years, CINOs confront widespread resistance. Performance measurement is difficult. CEOs and executive committees struggle with what tomorrow will look like for Innovation. CINO extinction is likely unless several lessons are applied! Luis Solis, Imaginatik’s President of North America and a 25-year transformation and technology leader, will reveal a compelling framework for fortifying the CINO position and the Innovation function for future success. Derived from his work at Imaginatik and pulling content from his upcoming book “Innovation Alchemists”, Luis’ presentation will share insights and advice valuable to CEOs and CINOs alike.

Luis SolisPresident, North AmericaImaginatik

A world authority on customer experience and customer-centric transformation, Lior Arussy delivers results. He founded Strativity Group, the global customer experience research and consulting firm, which helps clients create exceptional customer experiences, yielding exceptional results. He has worked with some of the world’s leading brands eg Mercedes-Benz, Capital One, HSBC, Nokia, SAP, FedEx – helping them convert from product to customer centricity and produce outstanding growth. He is the author of 6 books, including ‘Customer Experience Strategy’ - “the most ambitious and successful attempt at a comprehensive text on… customer experience management...refreshingly practical”; and has received CRM Magazine’s “Influential Leader Award”.

Lior ArussyPresidentStrativity The Performance Innovation – Creating A

Culture of Innovation Everywhere

In the customer experience era, companies cannot depend on a few people to determine the future. Innovation belongs to every employee - in every department - through every interaction, no exception. The shift from products to experiences requires employees to own the innovation charter and deliver in real time. This presentation will share the principles of unleashing the power of innovation in every employee.• What is the difference between experience and product

innovation?• What keeps employees from innovating right now?• How to create a nurturing innovation culture?• Featured Case Study: Mercedes Benz – Transforming

25,000 employees into innovative experience creators

Speaker Information 7

Michael Perman is Dean of Global Innovation at Gap, Inc, where he leads innovation programs for new products and consumer experiences across all of Gap’s brands. He leads the “Mindspark” program, which is a multi-sensory team event that addresses key business challenges using creative problem-solving tools. Michael is also responsible for developing innovation architecture and talent. Prior to joining GAP, Michael was Senior Director of Global Marketing at Levi’s, where he helped reposition the women’s business and introduce Levi’s Curve ID.

Alternative Realities of Innovation

Innovation is the ability to perceive and the courage to act upon alternative realities that lead to growth. So, how can we perceive these alternative scenarios and what gives us the confidence to follow new paths? In this session, you’ll learn new approaches to design-thinking and co-creation tools based in neuroscience that enable organizations to emerge confidently with new ventures. Michael Perman will also speak about Gap, Inc's plans to build organizational capacity for innovation by focusing on talent.

Michael PermanDean of Global InnovationGap Inc.

Enrico Pisino was appointed Head of Innovation, Chrysler Group LLC in November, 2011. Enrico Pisino was appointed Head of Research and Innovation, Fiat Group Automobiles in May, 2013. In this role, he has responsibility for managing and directing Research and Innovation activities for: new features for vehicle programs, innovation processes to identify emerging technologies, ensuring overall alignment of innovation programs with Fiat’s and Chrysler’s brands, competitive marketplace and technology development, transferability of technological innovation among vehicle platforms, the development of best practices and tools for design and engineering, as well as ensuring full commercialization and implementation to products.

Innovation as a Competitive Advantage in the Global Automotive Market

I will present and share some thoughts about Innovation and the future of the automotive landscape. In particular I will introduce 3 items: First, the scope of the Chrysler and Fiat alliance; Second, I will provide you with an overview of the Fiat & Chrysler Innovation Network and Processes to compete in a global market, and lastly, I will underline the driving forces in automotive evolution and how the new technology should contribute to overcoming automotive industry challenges.

Enrico PisinoHead of InnovationChrysler Group

Phil is focused on building new products and services that will generate meaningful long-term revenue for the firm. He is also one of eleven innovation experts appointed by the Governor of Massachusetts to his Council for Innovation, which was established to advise the Governor on how best to improve government efficiency and use technology to streamline the delivery of government services. Prior to joining Brown Brothers Harriman, Phil worked for FHB Formation, a start-up that acquired control of Northeast Bancorp. He also previously led a start-up, financed by the Kraft Group, that is focused on commodities trading and risk management.

Building an Innovation Function

As CEOs look to find sources of growth in a no growth to low growth world, innovation is almost always part of the answer. Creating a centralized innovation function, if carefully constructed and thoughtfully managed, can make a dramatically positive impact on even the largest organizations. As someone who has built an innovation function from scratch inside a global bank, and who was previously an entrepreneur, Phil Swisher will provide specifics on how to design, build, and run a world-class innovation program in your organization.

Phil SwisherSVP, InnovationBrown Brothers Harriman

Speaker Information 8

Dominic Venturo is chief innovation officer for U.S. Bank Payment Services. In this role, he leads a team of visionaries who see potential in emerging technology or business models and adapt those to fit customer needs as they understand them today or how they envision them in the future. Mr. Venturo’s team develops new products, sets the strategy for emerging innovations in payments and creates the environment within the bank through which these innovations are tested, adjusted and brought to market.

Creating a Framework for Payments Innovation

Financial Services companies compete with other Financial Institutions and non-Financial Service companies in many markets and segments. This is especially true in the Payments businesses where seemingly weekly a new start-up focused on an aspect of banking and payments emerges. To compete in this rapidly evolving marketplace, U.S. Bank formed the Payments Innovation group. However, creating a dedicated team to focus on innovation in payments was only a first step. A new framework had to be created to support the new objective of developing and testing new concepts before investing in building commercialized products. Since launch in 2007, Payments Innovation has delivered 4-5 pilots to market each year and has been recognized by industry publications as a leader. Find out how this framework was developed and altered as the group evolved.

Dominic VenturoChief Innovation OfficerUS Bank

Steve Faktor is an entrepreneur, futurist and digital commerce expert. Steve is CEO of IdeaFaktory incubator, which helps companies develop and speed innovations to market by partnering with top startups. Steve is author of Econovation, which reviewers call “a fascinating, erudite, bitingly funny, well researched, and…important book” about capitalizing on the end of consumerism and rise of 'producerism'. Steve is a top keynote speaker and contributor to Forbes, Harvard Business Review and LinkedIn Influencer. As head of the American Express Chairman’s Innovation Fund and senior executive at Citi and MasterCard, Steve created several $100M+ businesses and deployed multiple enterprise innovation programs.

Steve FaktorAuthorEconovation

The Are You Innovating Happiness?

You better be. In a world automating faster than anyone imagined, almost everything is getting cheaper and easier. People in developed markets are hurdling towards a life ruled by leisure and entertainment. From now on, every new invention and every new job must achieve one thing: innovate happiness. It won’t be easy. Our new digital lives leave a big, empty biological hole – something the booming self-help and yoga pants industries won’t solve alone. So innovators must work harder than ever to master the rules of competing in this saturated, pleasure-seeking world - a Disney World, of sorts. In this session you’ll learn what those rules are, who’s mastered them, and how to bake happiness into every innovation.

Speaker Information 9

As the Senior Vice President of Strategy, Bill helps align communities to our clients’ business priorities. In this capacity, Bill is focused on the implications of consumer insights and how clients can translate these insights to business growth. Prior to Communispace, Bill worked at Arnold Worldwide for nine years where he founded a business strategy group that was instrumental to Arnold’s success with new business and client results. Bill also created a consulting capability called Capital Insight, designed to communicate a public company’s investment story to Wall Street analysts, investors and the media. Bill has worked with dozens of blue-chip companies in nearly every category where his work focuses on getting to big, business-building ideas simply, quickly and often. He is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Inspiring the Future

Businesses are operating in a more volatile world than ever before. Every business model is open to challenge and under constant threat. Increasing levels of data and pressure to move faster make it difficult to take time to step back and think – making businesses and their people resistant to change. On top of that, demanding consumers want more for less and rely on their feelings as facts. These aspects of the current business landscape make it challenging to get inspired and create breakthrough innovations. To inspire the future, we must turn many of the principles that have guided market research for the last 50 years upside down. Inspiring the future is all about consumer inspired growth by creating real value in customers’ lives. This session will cover six key principles of an ‘outside in’ approach to helping organizations grow and serve as pillars to inspire the future of your business.

Bill AlbertiSVP, StrategyCommunispace

J's mission is to help transition enterprises into the era of contextual computing. J is the Founder and CEO of Solstice Mobile (www.solstice-mobile.com), one of the nation's largest and fastest growing enterprise mobile software and services firms. Solstice sets sound mobile strategy and builds amazing apps for some of the country's greatest brands. Solstice has offices in New York and Chicago and houses over 200 passionate, mobile-focused designers and engineers.

Ms. Mobile, Meet Mr. Big Data: Making an Innovation Baby

Disruptive technologies are the functional building blocks of ingenuity and advancement. We are at the convergence of two of the largest technology disrupters in history. The combined power of mobile and big data are enabling contextual engagement, predictive analytics, IoT, wearables—fully transforming industries and creating new business models. Often elusive in this disruptive revolution is the right focal point and how to cultivate enterprise value. J Schwan will present technologies and strategies with the most tangible enterprise opportunities. He will present pathways and methodologies to accelerate innovation, while sharing best practices honed from collaborating with leading brands on their innovation imperatives.

J SchwanCEOSolstice Mobile

Speaker Information 10

Dr. Ed Hoffman is the director of the NASA Academy of Program/Project and Engineering Leadership (APPEL) and NASA's Chief Knowledge Officer. He works within NASA as well as with leaders of industry, academia, professional associations, and other government agencies to develop the agency's capabilities in program and project management and engineering. Dr. Hoffman has written numerous journal articles, co-authored Shared Voyage: Learning and Unlearning from Remarkable Projects (NASA, 2005) and Project Management Success Stories: Lessons of Project Leaders (Wiley, 2000), and speaks frequently at conferences and associations. He serves as adjunct faculty at The George Washington University. He holds a Doctorate, as well as Master of Arts and Master of Science degrees from Columbia University in the area of social and organizational psychology. He received a Bachelor of Science in Psychology from Brooklyn College in 1981.

Promoting Innovation Through Continuous Learning at NASA

Learning and innovation are critical to the success of NASA's complex projects. The agency’s performance as a learning organization has grown through lessons learned from major mission failures. The space shuttle Challenger and Columbia accidents and the Mars Climate Orbiter and the Mars Polar Lander failures all resulted in rigorous independent investigations and intensive activities to learn from these events. In the aftermath of the loss of the space shuttle Columbia in 2003, the Columbia Accident Investigation Board wrote that, “NASA’s current organization...has not demonstrated the characteristics of a learning organization.” This finding, similar to those that followed earlier failures, sparked intensive efforts to address the organization's ability to assimilate changes and learn from events. The decade since the Columbia accident has made clear the importance of approaches that emphasize both people (networks, communities of practice, and a culture that promotes openness and sharing) as well as systems (user-friendly, accessible information, including timely dissemination of lessons learned and best practices). A key priority in all these efforts has been to focus on the needs of practitioners. Project teams can now make use of support organizations that offer expertise in program/project management, engineering, and safety. Practitioners at all career levels across the agency also have opportunities to learn through a rich variety of knowledge services and activities, including online tools, knowledge sharing forums, case studies and publications, and hybrid formats that blend these and other elements. This approach ensures that teams get the support needed in the field and the agency retains its knowledge and matures as a learning organization. It is a flexible model that continues to adapt as NASA's needs evolve.

Ed HoffmanChief Knowledge OfficerNASA

Founder, President and Head of Idea Development at leading innovation consultancy Fahrenheit 212, Mark Payne has spearheaded innovation efforts that have created over $2B in revenue for Fortune 500 companies, emerging businesses and Private Equity firms. One of the architects of the firm’s unique ‘Money & Magic’ philosophy, its outcome-based business model and its breakthrough method of marrying analytical commercial strategy with consumer-centered creativity, he is both a front line innovation practitioner and an industry thought leader. His firm has been called ‘The Innovator’s Paradise’ by Fortune, a ‘White Hot Idea Factory’ by BusinessWeek, the ‘Epicenter of Innovation' by Esquire and ‘Melding the Best of McKinsey & IDEO’ by Fast Company.

Fahrenheit 212: Two-Sided Innovation

As competitive proliferation puts pressure on businesses’ growth rates and margins, innovation has become a mission critical growth engine. But facing this urgency, today’s innovation methods remain wildly unreliable at delivering profitable outcomes. Through its work on the front lines with many of the world’s great companies and private equity firms, Fahrenheit 212 uncovered the reason why: innovation is a two-sided problem. Big outcomes only happen when the needs of the consumer and the business are fully solved. Founder Mark Payne will share insights that shaped Fahrenheit’s unique Money & Magic approach, and how it's transformed innovation impact.

Mark PayneFounder, PresidentFahrenheit 212

Panel Information 11

Panel DiscussionOUT-OVATION: Looking Outwards to Fuel Our Innovation EffortsNearly all of today’s corporate innovation is guided either through internal information, or a relatively cursory use of external consumer insights. But looking outwards may be a better way of creating something new.

• Innovation is a broad term. Is it too broadly defined?• How can and how has consumer insight fueled innovation and created impact for your business?• How is innovation and being guest-centric or customer-centric linked?

Moderated By

Tom BernthalTom founded Kelton with a vision of bringing a journalist’s eye for the human story to the world of research and marketing. As CEO, Tom has been responsible for ensuring Kelton continues to evolve and grow, adding design, strategy, and communications functions without losing our fundamental passion for understanding what makes people tick. As all great journalists do, Tom is a natural-born listener; it’s his ability to intuitively understand what clients need and how Kelton can help that’s led to the company’s growth.

Dr. Iris Mangelschots is currently Executive Vice President Innovation at the Mark Anthony Group Inc, a privately held Alcohol Beverage company. Founded in 1972, the Mark Anthony Group grew organically from a wine importing business to a producer and distributor of fine wine, premium beer and is today the industry leader in the Flavored Malt Beverage and Ready to Drink categories in North America. One of the company’s ‘New to World’ brands is the iconic mike’s hard lemonade®.

Iris MangelschotsEVP, InnovationMike’s Hard Lemonade

Julie Moll is Senior Vice President, Portfolio Strategy and Research for Marriott International. She is responsible for framing competitive strategies and identifying and validating new product and business opportunities for the Marriott portfolio of brands. She leads strategic brand research, competitive intelligence and consumer/market trends; and is responsible for synthesizing and applying insights to shape portfolio and brand direction. Julie joined Marriott in1983 as a Business Analyst with the then-new Courtyard division. She subsequently held a variety of strategic marketing, planning and regional management positions related to the design/launch of new hotel brands, Business Travel Sales and New Business Ventures.

Julie MollSVP, Portfolio StrategyMarriott International

As Founder and President of Kelton, Gareth is a driving force behind the company’s strategy, culture, and success. With nearly 20 years of experience in communications, Gareth leads relationships with several of Kelton’s key clients, and oversees the quality of work produced by the company. He has personally been a leader in nearly every aspect of each of Kelton’s key disciplines – qualitative research, quantitative research, strategy, design and communications. Before starting the firm, Gareth was a political journalist (one of the youngest members ever in the White House Correspondents’ Association) and an embedded reporter in Iraq during the war’s early days.

Gareth SchweitzerPresidentKelton Global

Jason joined GE in 2011 as Director, International Advertising and Content. He leads brand strategy, creative campaign development, and media channel planning across GE’s key growth markets. Jason seeks out the company’s most compelling stories of impact—from across the portfolio—and brings them to life through an array of media. In the past year Jason has circled the globe to launch the company’s “GE Works” campaign in Australia, Brazil, Canada, China, Germany, India, Indonesia, Saudi Arabia, Turkey, and Vietnam.

Jason HillDirector, International Advertising & ContentGE

Panel Information 12

Wendy Mayer is Vice President, Worldwide Innovation for Pfizer. In this role, she is responsible for driving innovative ideas and thinking across the organization through the identification of transformative and disruptive innovation platforms that can be leveraged across the business, and through the development of a culture that will support continued innovation throughout the organization. Wendy joined Pfizer in 1997, and has had various roles across the commercial organization. Prior to her current role she was Connecticut State Director within Primary Care, for approximately $200 million in revenue.

Wendy MayerVP, Worldwide InnovationPfizer

Mark Polson is the Vice President of Creativity and Business Innovation. Mark joined the Estée Lauder Companies in 1991 as Design Director for Visual Merchandising for the Estée Lauder Brand. In 1995, Mark moved to Corporate Packaging as Director of Display Development, responsible for display development. In that role, Mark’s team expanded from servicing three brands to almost all brands in the Company portfolio.

Mark PolsonVP, Business InnovationEstee Lauder

Panel DiscussionClimate for innovation

• How to create the right organizational conditions to enable teams to achieve their creative best?

• What is the role of leadership in building a climate for innovation?• How to achieve true employee engagement?• What are the biggest challenges to building internal capabilities for innovation?

Liz Krisel is responsible for leading companywide Innovation Programs for Mattel, and Inventor Relations for Fisher-Price. Her programs support Mattel’s growth objectives by building new and dynamic internal and external innovation capabilities and optimizing them company-wide. A few projects of note are an internal social innovation platform to tap Mattel’s vast talent pool, functional summits that enable subject matter experts to convene, and development of an online idea submission platform to broaden the company’s reach with the Inventor and Open Innovation Communities.

Liz KriselVP, Innovation ProgramsMattel / Fisher-Price

Charles E. Speidel is Vice President of the Research and Innovation Center at Sony Electronics, Inc headquarters in San Diego, California. In this role Charles and his team guide Sony in making more informed decisions in all areas of the business in addition to developing innovative solutions for Sales & Marketing activities and product development. Charles brings a wealth of experience to Sony electronics in the US with more than 17 years in various sales and marketing functions within Sony. He has worked at Sony’s European headquarters, Sony France, and Sony Nordic, covering Sweden, Denmark, Norway and Finland.

Charles SpeidelVP, Innovation CenterSony

Moderated By

Whitney JohnsonWhitney Johnson is a leading thinker on driving innovation via personal disruption, and the co-founder of Clayton Christensen’s investment firm. She is a regular contributor for Harvard Business Review and LinkedIn, and speaks and consults with Fortune 100 Companies. Recently, her work was recognized by Management Thinkers 50, which named her as a finalist for the 2013 Future Thinker Award.

Panel Information 13

Rachel Antalek is a seasoned marketer with 20 years of experience in the beverage and restaurant industries. She is currently VP, concept innovation, for Starbucks, responsible for long-term beverage and retail innovation. In previous roles, Rachel was marketing director of Starbucks Coffee Deutschland, overseeing the brand’s marketing and communications activities in the German market. Her other roles at Starbucks have included oversight of the global beverage team (category & product development) as well as director of the international beverage team and the global espresso and brewed coffee teams.

Rachel AntalekVP, Concept InnovationStarbucks

Panel DiscussionInnovation in established brands

• Innovation in mature and established businesses• Building corporate-level innovation programs• The process of innovation

Jeff Semenchuk serves as the first chief innovation officer at Hyatt Hotels Corporation, a leading global hospitality company. He has more than 25 years of experience as a corporate innovator, playing key strategic roles for companies for companies in industries ranging from financial services to pharmaceuticals. He previously served as a founder and managing director of Citigroup’s global Growth Ventures & Innovation unit. He was also head of global innovation at Pfizer Consumer Healthcare, has founded four start-ups and worked as a corporate consultant, including serving as a senior advisor with the Monitor Group.

Jeff SemenchuckChief Innovation OfficerHyatt Hotels Group

Barry is VP of Breakthrough Innovation at Kraft Foods Group, leading Innovation across the KFG BU teams. Barry has been at Kraft since 2009. He has 20 years of CPG Brand Marketing experience, with 14 years spent mostly or entirely focused on leading Innovation. Leading CPG companies he has worked for in Innovation include SC Johnson, Kellogg's and Wrigley, where he led Gum and Candy innovation for North America prior to coming to Kraft. Barry has an undergraduate degree in Marketing from Marquette and his MBA from Kellogg-Northwestern. Barry is from Chicago, where he resides with wife and 3 kids.

Barry CalpinoVP, InnovationKraft Foods Group

Moderated By

Whitney JohnsonWhitney Johnson is a leading thinker on driving innovation via personal disruption, and the co-founder of Clayton Christensen’s investment firm. She is a regular contributor for Harvard Business Review and LinkedIn, and speaks and consults with Fortune 100 Companies. Recently, her work was recognized by Management Thinkers 50, which named her as a finalist for the 2013 Future Thinker Award.

Discussion Information 14

Group Discussion

Engaging Communities in the Innovation Process

Join us for a live group discussion led by InnoCentive – featuring Mona Vernon from Thomson Reuters and Scott Wilkins from AstraZeneca – as we discuss the importance of problem definition and how companies must tap into communities as part of their innovation strategies.This discussion will explore the role that collaborative innovation has in accelerating the innovation process within the enterprise.  Specifically the topics of:

• Methodologies – implementing systems and teams to help facilitate• Processes – the methods used to make it work• Culture – Creating the environment where collaborative innovation can succeed (both top

down and bottom up)

Dr. Scott Wilkins is a global innovation leader for AstraZeneca and plays a pioneering role in growing the company’s innovation capability. Over the past 4 years, Scott has led the strategic direction and implementation of AstraZeneca’s first innovation platform, and also plays a key role in delivering the company’s culture programme. These initiatives have connected over 30,000 colleagues across the company which have resulted in a new way of working with proven impact across R&D and commercial functions. Scott joined AstraZeneca in 2000, and has held various scientific and leadership roles across the organization.

Scott WilkinsDirector, InnovationAstraZeneca

Mona Vernon, is senior director of Emerging Technology at Thomson Reuters. Mona is building an Open innovation capability at Thomson Reuters. Her focus is on reaping the benefits of both external and open innovation. Mona also initiates, cultivates and manages academic partnerships and scans the technology sector for start-up engagement. She holds a bachelor of science degree and master of science degree in Mechanical Engineering from Tufts University. She also has a master degree in System Design and Management from MIT/MIT Sloan. Prior to joining Thomson Reuters, she worked in Technology start-ups in product development, and technology and product management roles.

Mona VernonSenior Director,Emerging TechnologyThompson Reuters

Steven Domeck joined InnoCentive in 2009 with primary responsibilities for delivering InnoCentive’s Challenge-Driven Innovation methodology within its major enterprise clients. As a new product innovation professional with a combined twenty years of technica l , product development and consulting experience, Steve facilitates of the cultural and rapid innovation principles critical for companies to succeed with an open innovation approach.

Steven DomeckDir., Business InnovationInnoCentive

Workshops 15

Shubber Ali is a Vice President of Strategic Innovation at Salesforce.com, where he works with clients to transform strategically, by focusing on how to rethink and radically simplify business processes and models, with employees, partners and customers, through the lenses of mobility and social technologies. He led Innovation in Silicon Valley for Accenture, where he built the firm's end-to-end internal innovation program, and helped clients to build their own differentiating innovation systems. He co-founded a private equity-backed startup, Flaik.com. He currently serves as Adjunct Professor of Innovation Management in the Executive MBA program at Georgetown University in Washington, DC.

Meaningful Innovation

In this workshop we will focus on delivering meaningful innovation to your business processes and models. First, we will conduct a hands-on exercise to uncover existing orthodoxies in your current businesses – that you have about your own business or industry, or that your customers have about you – that prevent or limit your ability to innovate. Second, we will look at the forces that are disrupting every business today – and then examine how companies across industries, from startups to Fortune 100 business, are leveraging the latest tools in collaboration, mobility, simplicity, and big data to deliver transformational innovation for their customers and how you can utilize these workshop tools to apply their insights directly to your own business.

Shubber AliVP, Strategic InnovationSalesforce

Elisa brings over 20 years of management consulting experience in the field of innovation and change. She has been part of the leadership team at Continuum, a design thinking consultancy, Synecticsworld, an innovation consultancy, and has held other leadership positions at A.T. Kearney and Coopers and Lybrand (PwC). Elisa's work has spurred innovation with clients such as Fidelity Investments, L’Oreal, American Express, Blue Cross Blue Shield and Merck Pharmaceuticals.

Building the Future Innovation Organization

As with other transformation roles of the past two decades, CINOs are at risk of being marginalized, if not eliminated, unless they build the proper organization to fuel success. The landmines are everywhere: an unclear or nonexistent corporate innovation strategy; lack of legitimacy in the eyes of line managers; lack of CEO and Board understanding and material support; and a corporate culture resistant to change and disruption. Elisa O’Donnell, Imaginatik’s global head of consulting, will lead a collaborative workshop to develop organizational strategies and practices for innovation’s success. Starting from general premises of Innovation’s likely long-term role within the enterprise, Elisa will guide participants to address the difficult actions that must be taken to create the sustainable innovation organization of the future.

Elisa O’DonnellGlobal Head of ConsultingImaginatik

Workshops 16

Bennett’s passion is creating extraordinary innovators within large organizations. He currently plays the role of Innovation Leader at Intuit Inc., building employee innovation capabilities such as lean startup, design-thinking and intrepreneurship across the company. Recently profiled in the San Jose Business Journal, Technorati and Forbes, Bennett’s internal startup training series is transforming the wayteams transform ideas into opportunities. Through stories of success and failure, Bennett will share exactly what it takes to create the internal conditions for successful innovation.

Rapid Experimentation for Breakthrough Innovation

Rapid experimentation is a foundational capability for any innovative organization. In this hands on workshop, you'll learn the mindsets and organizational capabilities required for your teams to run fast and effective experiments. This presentation also includes specific examples of "rapid experiments" being run at Intuit and beyond, as well as the infrastructure your organization must build to support this methodology.

Golden Nuggets• Learn specific tools, techniques and principles for rapid

experimentation• Lean a simple method for assessing teams' innovation

capacity• Lean how to make decisions based on experiment data

and customer surprises

Bennett BlankInnovation LeaderIntuit

Martin J. Yudkovitz leads The Walt Disney Company’s Strategic Innovation group, which identifies and develops new businesses for Disney to enter across all of its business lines and manages the corporate-wide process for business innovation. Prior to that role, Mr. Yudkovitz served as Senior Vice President for Corporate Strategy and Business Development at Disney, where he played a key role in devising new strategies that helped the company reach and sustain industry-leading levels of growth and success.

Establishing and Operating a Strategic Business Program at Large Companies

Inherent cultural, bureaucratic, historical, political, legal and other obstacles typically make corporate-wide innovation programs difficult to establish and operate, particularly at large companies in mature industries. Many of these programs fail to achieve satisfactory results because the significance of these issues are either not fully appreciated or incorrectly addressed. Even when properly planned, the execution, inst itut ional izat ion and sustainability of such innovation programs is often a challenge at large companies. This Workshop will address all of the issues associated with innovation programs to identify and enter new businesses at large companies in mature industries and discuss specific project examples that allow for multiple, optional approaches to fit a given company at a given time and maximize success.

Marty YudkovitzSVP, Strategic Business InnovationThe Walt Disney Company

The Information

For larger groups or special requests contact Elliott by calling +1 415 315 9404 or email ejay@theiegroup.com * Team discounts are applicable at the point of registration only.

Silver Pass

$1395Access to all sessions &

networking event

$1195Early Bird Price(before Oct 4)

Diamond Pass

$1895Access to all sessions, networking events, annual subscription to IE.

membership & Strategic Analysis Report

$1695Early Bird Price(before Oct 4)

Gold Pass

$1695Access to all sessions, networking events & annual subscription to IE. membership

$1495Early Bird Price(before Oct 4)

Group Discount Offers3 Silver Passes: $3000 ($1000 per attendee)5 Silver Passes: $4750 ($950 per attendee)3 Gold Passes: $3600 ($1200 per attendee)5 Gold Passes: $6250 ($1250 per attendee)3 Diamond Passes: $4200 ($1400 per attendee)5 Diamond Passes: $7250 ($1450 per attendee)

Registration Pricing

Chief Innovation Officer SummitDate: December 5 & 6, 2013City: New YorkVenue: NY Marriott Downtown Hotel, 85 West St. & Albany St, New York, NY 10006Accommodation: DoubleTree - Financial District (8 min walk from summit venue)Reservation Link: Book Your Room OnlineReservations By Phone: +1-800-222-8773 (quote ‘INE’)

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Ways to Register+1 415 315 9404 +1 323 446 7673 Register Online Here

1 Day Pass

$895Full access to the Chief Innovation

Officer Summit, networking events & 30 days access to IE. membership

30 dayonline access to event materials

On-Demand Pass

$600Access to a full recording across both days for the Chief Innovation Officer

Summit

Access to IE.membership siteto view the event

materials

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NAME OF EACH ATTENDEE

TITLE OF EACH ATTENDEE DEPARTMENT

COMPANY INDUSTRY

ADDRESS CITY

STATE/PROVINCE ZIP/POSTAL CODE COUNTRY

EMAIL OF EACH ATTENDEE BUSINESS PHONE NUMBER

1. Delegate Information...

2. Pass Types...Early Bird Pass Options until October 4, 2013

Early Bird Silver: $1195 Attendees ____ Early Bird Gold: $1495 Attendees ____ Early Bird Diamond: $1695 Attendees ____ Early Bird 1 Day Pass : $695 Attendees ____

Regular Pass Options after October 4, 2013 Silver Pass: $1395 Attendees ____ Gold Pass: $1695 Attendees ____ Diamond Pass: $1895 Attendees ____ 1 Day Pass : $895 Attendees ____

Group Discount Pass Options 3 Silver Passes $3000 ($1000 per attendee) 5 Silver Passes $4750 ($950 per attendee) 3 Gold Passes $3600 ($1200 per attendee) 5 Gold Passes $6250 ($1250 per attendee) 3 Diamond Passes $4200 ($1400 per attendee) 5 Diamond Passes $7250 ($1450 per attendee)

For larger groups or special requests contact Elliott by calling +1 415 315 9404 or email ejay@theiegroup.com* Team discounts are applicable at the point of registration only.

Pass Descriptions:Silver Pass: Access to all sessions & networking events, 30 day access to IE. MembershipGold Pass: Access to all sessions, networking events & annual subscription to IE. membershipDiamond Pass: Access to all sessions, networking events, annual subscription to IE. membership & Strategic Analysis ReportOne Day Pass: Access to 1 day of the summit, 30 day IE. Membership

Check (Make checks payable to The Innovation Enterprise Ltd) Invoice me

Visa Mastercard American Express Diners Club Discover

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Prices are exclusive of VAT. Places are transferable without any charge to another Summit occurring within 12 months of the original purchase. Team discounts are applicable at the point of registration only. Any cancellations within a group registration will in turn incur an increase in registration fee for the remaining group participants. Cancellations before October 28, 2013 incur an administrative charge of 50%. If you cancel your registration after October 28, 2013 you will be charged the full fee. You must notify The Innovation Enterprise in writing of a cancellation, or you will be charged the full fee. The Innovation Enterprise reserve the right to make changes to the program without notice. NB: FULL PAYMENT MUST BE RECEIVED BEFORE THE EVENT.

Registration FormChief Innovation Officer SummitDecember 5 & 6, 2013 | New YorkFor registration or more information on the program, please call Elliott on +1 415 315 9404 or email ejay@theiegroup.com or fax this registration form to +1 (323) 446 7673

3. Payment Options...

7 Schedule

Networking Drinks 17.00 - 19.00

December 6

Session One 08.30 - 10.00

Coffee Break 10.00 - 10.30

Session Two 10.30 - 12.00

Lunch 12.00 - 13.30

Session Three 13.30 - 15.00

Coffee Break 15.00 - 15.30

Session Four 15.30 - 17.00

Day Two

December 5Day One 08.30

10.00

10.30

12.00

13.30

15.00

15.30

17.00

19.00

08.30

10.00

10.30

12.00

13.30

15.00

15.30

17.00

Session Five 08.30 - 10.00

Coffee Break 10.00 - 10.30

Session Six 10.30 - 12.00

Lunch 12.00 - 13.30

Session Seven 13.30 - 15.00

Coffee Break 15.00 - 15.30

Session Eight 15.30 - 17.00

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Sponsors

For more information, contact Patrick at plewis@theiegroup.com

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Gold Sponsor Silver Sponsor

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Silver Sponsor

Bronze Sponsor Lunch Sponsor

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Panel Sponsor

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Associate SponsorExhibitor

Media Partners

For more information, contact Kat at kwilson@theiegroup.com

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Partnership Opportunities: Patrick Lewis | plewis@theiegroup.com | +1 415 992 7632Attendee Invitation: Sean Foreman | sforeman@theiegroup.com | +1 415 692 5514

June Chief Innovation O!cer SummitJune 18 & 19Santa Clara

IP Strategy Innovation SummitJune 18 & 19Santa Clara

AprilChief Innovation O!cer SummitApril 29 & 30London

December Chief Innovation O!cer SummitDecember 3 & 4New York

2014 CALENDARInnovation

Expected Attendees IPCXO

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