Check-Inn Presentation Print PDF

8/6/2019 Check-Inn Presentation Print PDF

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About Us

Why Check- Inn?

Vision, Mission and Values

Check - Inn Brands

Brand Architecture and Positioning

Key Attributes and Product Features

Proposed Market Presence

Owner Value Proposition

Partner With Us

Strategic PartnersManagement Team

Contents


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Hospitality Chain of Select and Full-

Service Hotels and Serviced Apartments

Catering to transient demand for

accommodation within Primary,

Secondary, Pilgrimage and Leisure

Destinations across India.

About Us


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The total built up area required to develop the proposed hotels is significantly lowercompared to larger format, full service hotels, thus providing a unique opportunity to

Check Inn Hotels to leverage their existing land banks across various markets in India.

Overall a large portion of the competitive landscape is doted with stand-alone hotelsand guesthouses. Most global budget/mid-market brands have limited recall value

with the Indian consumer, thereby presenting an opportunity to create a brand.

The rate adjustment factor will be comparatively lower for hotels with budget/mid-

market orientation and these hotels are expected to present a flatter, but more

stable, growth trajectory over a long term period.

Leverage of ExistingLand Banks & Residual

FSI/FAR

The Opportunity To

Create A Brand

Value For Money

Proposition

Why Check-Inn? (2/2)


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Vision, Mission and Values

Innovation - To remain at the cutting edge in a rapidly

changing environment, by developing and implementing

innovative hospitality solutions.

Integrity - To maintain the highest standards of integrity in

every aspect of our business, so our partners and customers

will maintain and build their relationships with us.

Environmental protection - To create an environmentally

sustainable means of hospitality by conserving energy and

resources, without cutting back on customer experience.

Vision

Mission

Values

To enhance the experience of business and leisure travel, by

focusing on premium comfort and essential services at unbeatable

value.

To provide efficiency, comfort and superior customer experience

as part of a value package of a select-service hotel, situated at key

destinations.


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Check-Inn Brands


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Key Highlights & Product Features

Brand Architecture & Positioning


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The Check-Inn XPRESS brand is positioned to cater to

budget/economy segment with select service offerings and a

price positioning between Rs.3,000 and Rs.6,000.

The proposed hotels will ideally be located within 3 to 5

kilometer circular radius of high density demand areas such as

commercial hubs, business districts, special economic zones,

business parks, integrated mixed-use developments and nodal

transportation hubs.

The brand foot-print will encompass primary, secondary and

tertiary business destinations and principle points of visitationin key leisure markets.

Brand Architecture

and Positioning


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Product Type Hotels and Resorts

Services Select Service

Positioning Budget & Economy

Pricing Rs. 3,000 Rs. 6,000

Typical Base Category Room Size 15-20 sq m

Total FSI and Built-up area per key 400-600 sq ft

Dev. Cost per key w/o land Rs. 12 Lac Rs. 15 Lac

Attributes Check-Inn XPRESS

Key Attributes

Inventory 40 - 75 Keys


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Key card elevator access

Electronic Surveillance of all

hotel public areas

Flexi check-in and check-out

timings

Iron and iron board on request

Convenience store

Guest lockers and left luggage

services

Vending machines

Wi-fi internet Connection

Shoe shine machines on each

floor

Guest pantry with ice vending

machines

Travel and courier services

Outsourced laundry and

drycleaning facility

Business centre and board

room

Queen size comfort bed

with retractable luggage

rack

Comfort duvets with four

pillows

3 fixture bathroom with

high pressure rain shower

26-32 inch flat-screen TV

DVD Player

Free high speed wi-fi

internet connection

Soft mini bar

Open flexi wardrobe

Full length mirror

Work desk

Tea/Coffee Maker

In Room Safe

24x7 casual multi

cuisine

Limited in-room dining

Packed meal provisions

for guests

Meal concierge with

cuisine call-in facility

Board room (optional,

based on space

availability)

Product Features

Ho

telFeatures

In-RoomF

acilities

F&BandConference


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Brand Architecture

and Positioning

The Check - Inn PREMIER brand is positioned to cater to

upscale segment with full service offerings at a price range

upwards of Rs.5,000.

During the phase-I of brand expansion, all Check - Inn

PREMIER products will only be operated under

management contracts.


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Attributes Check-Inn PREMIER

Key Attributes

Product Type Hotels, Resorts and

Serviced Apartments

Services Full Service

Positioning Upscale

Inventory 75+ Keys


Typical Base Category Room Size 28 sq m or higher

Total FSI and Built-up area per key 900 sq ft or higher

Dev. Cost per key w/o land Rs. 20 40 Lac


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hotel public areas

Room use for full 24 hours

Iron and iron board on request

Multiple retail outlets

24x7 room service

Free wi-fi internet connection

Shoe shine and shoe bags in

each room

Complimentary ice and in-

room bar services

Travel services, car rentals and

guest concierge

24x7 laundry and drycleaning

with express 24x7 business centre and

board room

24x7 fitness centre with key

card access

Library and DVD rentals

Swimming pool and spa

24X7 multi cuisine

restaurant

Specialty restaurant

Bar and lounge Conference rooms and

board rooms

Pre - function areas

24X7 room service

H

otelFeatures

In-RoomF

acilitie

s

F&BandConference

Product Features

King size and twin bed

Comfort beds, comfort duvets

with four pillows

4 fixture bathroom with highpressure rain showers

Lounge and dining area in each

room

Rotational 42 inch plasma TV

and DVD player

I - Pod docking station with FM

and alarm clock

Free high speed wi-fi internet

connection

Mini bar and tea-coffee maker

in all rooms

Dedicated double wardrobe

with in-room safes

Full length mirror

Dedicated work desk with ergo.

chair

Video door phones and double

locking rooms in female

friendly rooms


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Brand Architecture

and Positioning

The Check Inn RESIDENCES brand is positioned to cater to

extended stay segment with full service offerings at a price

range of Rs.3,000 to Rs.5,500.

The proposed residences should ideally be located in close

proximity to principle residential zones within a market with

easy access to schools, hospitals, shopping arcades and malls.

Extended stay travel segment with average length of stay

higher than 7 nights is likely to be the biggest market that will

be served by Check Inn Residences.


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Attributes Check-Inn RESIDENCES

Key Attributes

Product Type Serviced Apartments

Services Full Service

Positioning Mid-Market


Typical Base Category Room Size 42-45 sq m

Total FSI and Built-up area per key 900-1100 sq ft

Dev. Cost per key w/o land Rs. 30-45 Lac


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hotel public areas

Fully equipped kitchen

Iron and iron board in all

residences

Refrigerators in all residences

Free wi-fi internet connection

Resident's lounge

Guest pantry with ice vending

machines

Travel and courier services

24 hour laundry and

drycleaning facility

24X7 fitness centre with key

card access

Limited in-room dining

Packed meal provisions

for guests

Conference room

Ho

telFeatures

In-RoomF

acilities

F&

BandConference

Product Features

Queen size and twin comfort

beds

Comfort duvets with four

pillows and lounger

4 fixture bathroom with high

pressure rain shower

36 inch plasma TV

I - Pod docking station and DVD

player

Free high speed wi-fi internetconnection

Mini bar and tea-coffee maker

in all rooms

Dedicated wardrobe with in-

room safes

Full length mirror

Dedicated work desk with ergo.

chair

Video door phones and double

locking rooms

Fully equipped kitchen with

micro-wave oven


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IT Services

Pan India Sales Support - including established customer relationships with multinational, corporate travel managers ,

targeted sales missions , regional office support , industry trade shows and regional events.

Marketing Support - access to an extensive database of travel professionals , meeting planners , and wholesale

operators ; promotional initiatives ; direct online distribution strategies; and airline mileage vouchers.

Central Reservations System - accessible 24 hours a day , 7 days a week.

Global Distribution System Connectivity - seamless connectivity and instant reservation confirmation to all travel

agents worldwide as well as affiliated web based travel portals.

Internet Distribution System Connectivity - to thousands of top websites and travel portals.

Revenue Yield Management Direction - monthly reports and personalized assessments to assist hotels in increasing

revenue.

Website Booking Engine - to provide a hotel 's website with real-time booking capability.

Voice Reservations - 24 hours a day, 7 days a week service.

Travel Agent Commission Processing - for smoother, more efficient transactions.


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IT Services

Central Reservation


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Market Presence


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Potential Markets of Development Tier I and Tier II cities

Jaipur

Indore

Ahmedabad

Pune

Mumbai

Goa

Bangalore

Mysore

Cochin/Kochi

Chandigarh

Delhi

Noida

Kolkata

Bhubaneswar

Nagpur

Vishakhapatnam

Hyderabad

Chennai

Coimbatore


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Pilgrimage & Leisure Destinations

Katra

Amritsar

Dwarka

Nasik

Tirupati

Dharamshala

Hrishikesh

Haridwar

Varanasi

Mathura

Nathdwara

Madurai

Manali

Mussourie

Mount Abu

Kerala

Goa

Jodhpur

Udaipur

Pilgrimage Leisure


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Owner Value Proposition

Check-Inn is a chain of hotels and serviced

apartments, focused on expanding its brand

presence throughout India by developing select

properties with its business partners.

It is a transformative concept, a unique balance

of premium stay with value pricing, which will

redefine hospitality for the business traveler.

By ways of new builds, adaptive reuse,

conversions, and mixed use projects, developershave a dynamic sphere of possibilities open to

them. Our developments express comfort and

crisply defined brand spirit that continues to set

Check-Inn apart from the rest.


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Partner with us

Check-Inn is looking for property owners in all mid-

size and major metros across India to develop its

range of hotels through development contracts and

management contracts.

Check-Inn is also looking for young, dynamic

students who are willing to go that extra mile to

make their Check-Inn hotels the best in the

immediate competition market.

There are multiple ways of participating in Check-Inns vision of inspired hospitality. Our established

brands and forthcoming entries offer scope to

participate in a wide range of project types, all

determined by brand specifications and the

dynamics of locale along with internationally

qualified parameters.


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Strategic Partners

Architects

Access Architects

Structural Consultants Mahimtura

Consultants

M.E.P. Consultants Spectral

Services Consultants

Financial & Conceptual Advisors

HVS Hospitality Services

Interior Designers C B Richard

Ellis


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Management Team

Check-Inn is being developed by professionals

with decades of experience in the hospitality

industry.

Our dynamic team offers customized management

contracts for our development partners. We

maintain our competitive edge through shared

costs structures, centralised sales and marketing

strategies, sturdy business model, quality designs

and a wide network of customer representatives.


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C - 31 Naman Centre, Bandra Kurla Complex, Bandra East,

Mumbai - 400051, Maharashtra, India

Tel: + 91 22 2652 3000, Fax: + 91 22 2652 4000

Email: [email protected]

Website: www.checkinnhotels.in

Thank You

For information contact:
mailto:[email protected]://www.checkinnhotels.in/http://www.checkinnhotels.in/mailto:[email protected]

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Check-Inn Presentation Print PDF