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Charlotte Overview

Charlotte Overview

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Page 1: Charlotte Overview

Charlotte Overview

Page 2: Charlotte Overview

Fourth fastest growing city in U.S.

Page 3: Charlotte Overview

Business environment

• Major headquarters city• Energy and power generation

technology center• Second-largest U.S. banking center• Telecommunications and IT center

• Multiple back office operations• Rapidly emerging health care industry

center• Largest manufacturing county in

North Carolina

Page 4: Charlotte Overview

Charlotte Douglas International Airport (CLT)

• Home to the second-largest hub of newly mergedUS Airways and American Airlines

• Nonstop service to 151 different destinations,including London, Munich, Paris and Rome

• More than 700 daily flights• 200 acre Norfolk Southern intermodal yard

Page 5: Charlotte Overview

Health Care Continues to Grow

Premier’s corporate headquarters are in Charlotte

One of the nation’s largest andmost comprehensive systems

Ranked as being in the nation’s top 5% of magnet health care centers

Page 6: Charlotte Overview

Excellent Higher Education

• University of North Carolina at Charlotte• Central Piedmont Community College• Johnson & Wales University• Johnson C. Smith University• Northeastern University• Charlotte School of Law• Queens College and more

Page 7: Charlotte Overview

Professional Sports

Page 8: Charlotte Overview

Arts in Charlotte

• Mint Museum• Bechtler Museum• Blumenthal Performing Arts Center• Charlotte Ballet• Charlotte Symphony Orchestra• Discovery Place• Levine Museum of the New South• McColl Visual Arts Center

Page 9: Charlotte Overview

Quality of life

• U.S. National Whitewater Center• Carowinds Amusement Park• Crowders Mountain State Park• Water sports on lakes and rivers• Two hours to the mountains• Three and a half hours to beautiful

Atlantic beaches• Popular craft beer scene

Page 10: Charlotte Overview

Fabulous weather

• Four seasons with mild winters• Sunshine 212 days a year on average• Only half of winter days are below freezing

Page 11: Charlotte Overview

Mecklenburg Population

Source: U.S. Census Bureau, EMSI

2010% Change 2000-

2010

Total 919,628 32%

White 508,946 14%

African American 282,804 46%

Latino 111,944 149%

Asian 42,352 93%

Page 12: Charlotte Overview

Jobs, Jobs …

In July 2014, Sealed Air announced it will relocate its headquarters from New Jersey to Charlotte and create 1,262 jobs.

Sealed Air, No. 345 on the 2014 Fortune 500 list, will establish its global headquarters and its research and development divisions in Charlotte.

In August 2015, Albemarle Corporation announced it will relocate its headquarters from Baton Rouge to Charlotte and create 120 high-paying jobs.

Albemarle Corporation, No. 837 on the 2015 Fortune 1000 list, will establish its global headquarters in Charlotte and invest $12.9 million in capital.

Page 13: Charlotte Overview

Many Opportunities in the Next 20 Years

Page 14: Charlotte Overview

CHARLOTTE REGIONAL ECONOMIC DEVELOPMENT STRATEGIC PLAN

Task Force Meeting May 24, 2016

!!

Page 15: Charlotte Overview

• Engage stakeholders and build ownership in aunified economic development strategy

• Focus activities on a core, single set of targetindustry clusters

• Embrace a plan of action that will reduceredundancy and enhance collaboration acrossthe region’s economic development activities

Our Objectives

Page 16: Charlotte Overview

TARGET CLUSTER NICHE SECTORS

PRECISION MANU-

FACTURING

Transportation Equipment

Advanced Materials

Energy Production Equip. & Comp.

Engineering

Food & Beverage Processing

Designer Crafts

Industrial Machinery

Optoelectronics

HEALTH

Bioinformatics & Genomics

Biomedical Testing & Supply Sys.

Healthcare Software & Tech. Svcs.

Medical Tourism

Nutraceuticals

TARGET CLUSTER NICHE SECTORS

FINANCIAL SERVICES

Banking & Insurance

Banking Regulatory Services

Financial Technology & Analytics

LOGISTICS & DISTRIBUTION

Intermodal Distribution

Logistics Technology & Software

Third-Party Logistics

INFORMATION TECHNOLOGY

Cloud Computing & Data Mgmt.

Cyber Security

Data Centers

Mobile Technology & Software

Visualization Software & Analytics

Recommended Targets

Page 17: Charlotte Overview

Charlotte Region 4x4 Strategy

1 MARKETING

2INNOVATION & ENTREPRENEURSHIP

TALENT

3 INFRASTRUCTURE & BUSINESS CLIMATE

4

Page 18: Charlotte Overview

Charlotte Region 4x4 Strategy

1 MARKETING

2INNOVATION & ENTREPRENEURSHIP

TALENT

3 INFRASTRUCTURE & BUSINESS CLIMATE

4

Page 19: Charlotte Overview

Charlotte Region Recommendations

CharlotteUSA is the economic development brand for the region. Lead with it, strengthen it, and invest in it.

• Refresh and build the Charlotte USA brand.• Create sophisticated and integrated marketing tools,

including a new CharlotteUSA.com website.• Lead target cluster outreach campaigns that integrate

business development and media relations.• Create an annual marketing plan that coordinates

regional marketing activities.

Page 20: Charlotte Overview

Charlotte Region 4x4 Strategy

1 MARKETING

2INNOVATION & ENTREPRENEURSHIP

TALENT

3 INFRASTRUCTURE & BUSINESS CLIMATE

4

Page 21: Charlotte Overview

Charlotte Region Recommendations

• Expand Chamber leadership in ecosystemfacilitation. Fund a VP of Innovation position.

• Elevate and celebrate the role of entrepreneurshipin regional priorities.

• Expand available venture capital and angel capitalin the region. Also reinvigorate the Fund forEntrepreneurship, which provides resources tononprofits that serve entrepreneurs.

• Promote the development of local Fintech startupsthrough stronger connections to local banks.

Page 22: Charlotte Overview

Charlotte Region 4x4 Strategy

1 MARKETING

2INNOVATION & ENTREPRENEURSHIP

TALENT

3 INFRASTRUCTURE & BUSINESS CLIMATE

4

Page 23: Charlotte Overview

Charlotte Region Recommendations

• Align and increase education capacity in cluster-related, high-demand fields.

• Grow the size of UNC Charlotte’s student enrollmentand research activities.

• Create a talent attraction and retention campaign.

• Focus resources to improve economic mobility forresidents of all backgrounds and skill levels. SupportOpportunity Charlotte's strategic planning efforts.

Page 24: Charlotte Overview

Charlotte Region 4x4 Strategy

1 MARKETING

2INNOVATION & ENTREPRENEURSHIP

TALENT

3 INFRASTRUCTURE & BUSINESS CLIMATE

4

Page 25: Charlotte Overview

Charlotte Region Recommendations • Continue to rally the business community’s support for

the Chamber’s public policy agenda.

• Coordinate a regional agenda for infrastructure,business climate, other cluster development needs.Strengthen and unify a regional voice for advocacy.

• Explore the creation of a nonpartisan, regionalexecutive council that serves as a think tank forinfluencing business climate improvements. Produce anannual scorecard.

• Expand infrastructure around Charlotte InternationalAirport and strengthen connections to global markets.

Page 26: Charlotte Overview

What’s Ahead?

In the upcoming month, we will:

• Finalize goals and recommendations

• Circulate for feedback and discussion

• Finish drafting the strategy as we prepare for our finalJuly visit and presentation

Page 27: Charlotte Overview

Charlotte Regional Economic Development Strategic Plan Task Force Meeting May 24, 2016

!

!

Page 28: Charlotte Overview

Charlotte-Mecklenburg Opportunity Taskforce

Why do businesses care? • Right thing to do• Opportunity for organic growth• Workforce development opportunity• 50th out of 50!!

Other chambers across US …

Page 29: Charlotte Overview

Random Thoughts

• Let’s don’t reinvent the wheel• Can we figure out the “incentives conundrum?”• Is this as simple as increasing the % of our young people

who advance to post-secondary education?

Page 30: Charlotte Overview

Bob Morgan @CLTChamberBob

704.378.1300 | charlottechamber.com

Thank you.