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Learning Outcomes
Tell who managers are and where they
work.
Define management.
Describe what managers do.
Describe the factors that are reshaping and
redefining management.
1-2
Who Are Managers?Where Do They Work?
Organization
A deliberate arrangement of people brought
together to accomplish a specific purpose
Common Characteristics of Organizations
1. Goals: to create amazing family entertainment and to provide customers
extraordinary experiences, which will lead to increasing shareholder value.
2. People: work to create the content and experiences that are so important
to the company’s businesses. Others provide supporting services or
interact with guests (customers) directly
3. Structure: an organization is structured in some way that defines and
limits the behavior of its members1-4
How Are Managers Different from Nonmanagerial Employees?
Nonmanagerial Employees
• Work directly on tasks
• Not responsible for overseeing others’ work
Managers
• Direct and oversee the activities of others
• May have work duties not related to
overseeing others
1-6
Management Levels
1-7
• responsible for making decisions and defining policies and
values; vice president, president, chancellor, managing
director, CEO, COO, or chairperson of the board
• responsible for translating the goals set by top
managers into specific details that lower-level
managers will see get done; department head,
project leader, unit chief, division or store manager
• responsible for directing the day-to-day
activities of nonmanagerial employees;
supervisors, Office managers, unit coordinators
• responsible for managing and
facilitating the activities of a work team.
What Is Management?
• Principles of Scientific Management by F.W. Taylor
• His theory of scientific management: the use of
scientific methods to define the “one best way” for
a job to be done.
1-9
What Is Management?
The process of getting things done effectively
and efficiently, with and through people.
Effectiveness: Doing the right things
Efficiency: Doing things right
1-10
Is the Manager’s Job Universal?
1. Level in the Organization
2. Size of the Organization
3. Profit vs. Not-for-profit
4. National Borders
1-12
Is the Manager’s Job Universal?2. Size of the Organization
1-14
A small business is an
independent business having
fewer than 500 employees that
doesn’t necessarily engage in any
new or innovative practices and
has relatively little impact on its
industry.
What Do Managers Do?
Ways to Look at What Managers Do
Four Functions Approach
Management Roles Approach
Skills and Competencies
1-17
What Skills Do Managers Need?
Conceptual Skills
1-21
Interpersonal Skills
Technical Skills Political Skills
Welcome to the New World of Management!
Changing Workplaces + Changing Workforce
1-23
Technology Diversity
Why Are Customers Important?
Consistent, high-quality customer service is
essential to survival.
Customer-responsive organization where employees
are friendly and courteous, accessible,
knowledgeable, prompt in responding to customer
needs, and willing to do what’s necessary to please
the customer.
1-24
Why Is Innovation Important?
Innovation means doing things differently,
exploring new territory, and taking risks.
“Nothing is more risky than not innovating.”
1-25
Importance of Social Media
Connecting with customers
Managing human resources
Employees don’t just use these on their personal time,
but also for work purposes. That’s why managers again
are struggling with guidelines for employee use as they
attempt to navigate the power and peril of social media.
1-26
Importance of Sustainability
From a business perspective, sustainability
refers to a company’s ability to achieve its
business goals and increase long-term
shareholder value by integrating economic,
environmental, and social opportunities into
its business strategies.
1-27