Chapter 1_intro BI

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    Chapter 1 : BusinessIntelligence Overview . !"#$%&'

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    Evaluation

    30 %

    40 % 10 %// 20 %

    100%

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    (un)a*entalC+ncepts,-+u cant *anage what /+ucant *easure 0 -+u cant*easure what /+u cant)escrie234%567%6%89%;?@A>4%

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    Business Intelligence SR"5 Software !""#$%&"'#"&("&)*!")+$"

    Software & BI ,)-( DSS(Decision Support Syste!" #$& (#nline nalytical&rocessing! " ()- $,

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    De'nition BusinessIntelligence )Business Intelligence (BI! isfun*aentally a+out provi*ing +usinesspeople wit, t,e inforation an* tools

    t,ey nee* to a-e +ot, operational an*strategic +usiness *ecision.

    (=%@$%EY=;7%?P%MW#%4LV'R['\%'$%S;"N6D#"4SR>?6R@A>'

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    9

    BI L"=9 4 ?STL"=9BI SR4@6=%? U @A>L"=98%L?6R!7%? U \%'N6LD=6=%L"Y=!TP?%'%'!7%?UD#"=6EA=%!7%? U

    )ata wareh+use 34LV'D#7?N6Fusiness anal/tics 3=#7Y64SR>?6R@A>P$%4''=% S%%3*iningF D#"4S%"TN6' )ata wareh+useFusiness per]+r*ance *anage*ent 3B^_F 3P*+nit+r D#" 4S%"TL"@E %Fuser inter]ace 37'N?Z&P9=%F

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    10

    BI coponents an*

    rc,itecture

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    >?@A>Z&9%!?=% SR right in]+r*ati+n at the rightti*e an) in the right place &L"P'TN?=%P BInal/tical pplicati+n ' bale 11.1cders+n 3ffF5D?8? *a+r enejts 4%5

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    bh+*s+n 3ffF 5D?8? *a+r enejts 4%5

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    13

    BI" Data" an* t,eare,ouse

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    nal/ticsSR =%4S%"T4P?@%X%!T''

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    15

    nalytics in EapleP4LV'4@S'SD#"4SR>?6R4R>@$%=%4S%"TN

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    -""#--&-'#"&("

    6AZ&P#%=#7Y6@A>%6%85

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    1Business Scorecar*

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    -)&("Scorecar*Scorecar* -")&"+$!'#")#&!

    Scorecar* -"&""#$$&+$&.)!&"

    )+ " %"#)& Scorecar* "#))!*

    *!"$%&")"*&("*!"#-"

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    "##

    & Scorecar*

    !(("! % &I 5 ey &erforance In*icator

    &I6 &&!-)"

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    &' % $,*"!! '-/ )-/ '-+,0-/ -"

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    2Das,+oar*

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    -)&(" Das,+oar*

    #$&"'#"-!)&"#")%''!(

    Das,+oar* #&"'#"&("-

    "#!1$ Scorecar*%% Das,+oar* )"#!Scorecar* !"&"'#"&(""#)2)")*!"!

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    3 7eport

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    37eport

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    -)&(" 7eport))'#"&("&"*!" (Static 7eport! * *&("*-"

    33&(" -"!&%-"- !"!

    !(*,oc 7eport!

    ))*!"# &"-

    "#)!!) $"#"-"

    )!! transaction / %-"#&(

    /

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    4!8usto pplication Integratepplication &("!$&) !"Business Intelligence !$"*#"&("#(

    $*!" $ist (%)"$-!!#4%"#""

    $)(%*!""#)&"#"!!#"##""/

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    ( 8usto pplication Integrate

    *-"*!")&("

    )*!"/)-pplication

    ( 8usto pplication ))!-"#" Supplier -"

    8usto pplication &(")'#"&("&)$"#

    $&)*!"(!)"

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    9! nalytic pplication

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    -) nalytic pplication

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    )2)"#")$#

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    ( nalytic pplication"#)*&("*!"

    )"#*!"!*-""#44"

    *!" nalytic pplication )*&("*!"$

    nalytic pplication )*!""#*!"*"!nalytic pplication )"#*!"

    )+$ -&("*%/

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    - BI :raewor- !" S;$ Server 2009

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    )Business Intelligence!"#)-/

    "# BI -"-"

    BI '#"&("

    BI &"'#"&(")"""# ! )$"#BI ) Data are,ouse Data

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    =ision :or BusinessIntelligence

    !"#$!% &'%

    #(!)*(

    )Iprove organi>ations +y provi*ing accurate

    +usiness insig,ts to all eployees lea*ing to+etter" faster "ore relevant *ecision .

    Integrate* platfors an* applicationsIntegrate* platfors an* applications

    Secure an* personali>e*" colla+orativeSecure an* personali>e*" colla+orative 8ost e?ective an* copre,ensive8ost e?ective an* copre,ensive

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    3! 1

    1 ! (Business Intelligence!"!# !$#%&'#

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