Chapter 10. Writing Effective Sentences © 2010 by Bedford/St. Martin's 1

Use these seven techniques for structuring effective sentences:

• Use lists.

• Emphasize new and important information.

• Choose an appropriate sentence length.

• Focus on the “real” subject.

• Focus on the “real” verb.

• Use parallel structures.

• Use modifiers effectively.

Chapter 10. Writing Effective Sentences © 2010 by Bedford/St. Martin's 2

Use these five guidelines for creating effective lists:

• Set off each listed item with a number, a letter, or a symbol (usually a bullet).

• Break up long lists.

• Present the items in a parallel structure.

• Structure and punctuate the lead-in correctly.

• Punctuate the list correctly.

Chapter 10. Writing Effective Sentences © 2010 by Bedford/St. Martin's 3

Use modifiers effectively

• Distinguish between restrictive and nonrestrictive modifiers.

• Avoid misplaced modifiers.

• Avoid dangling modifiers.

Chapter 10. Writing Effective Sentences © 2010 by Bedford/St. Martin's 4

Choose the right words and phrases

• Select an appropriate level of formality.• Be clear and specific.• Be concise.• Use inoffensive language.

Chapter 10. Writing Effective Sentences © 2010 by Bedford/St. Martin's 5

Select an appropriate level of formality

Use a level and tone appropriate for

• your audience

• your subject

• your purpose

Chapter 10. Writing Effective Sentences © 2010 by Bedford/St. Martin's 6

Informal writing can cause two problems:

• It tends to be imprecise.

• It can be embarrassing.

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Use these seven techniques for writing clearly and specifically:

• Use the active voice and the passive voice appropriately.

• Be specific.

• Avoid unnecessary jargon.

• Use positive constructions.

• Avoid long noun strings.

• Avoid clichés.

• Avoid euphemisms.

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Use the active and passive voice appropriately

Use the active voice unless

• the agent is clear from the context

• the agent is unknown

• the agent is less important than the action

• a reference to the agent is embarrassing, dangerous, or in some other way inappropriate

Chapter 10. Writing Effective Sentences © 2010 by Bedford/St. Martin's 9

Use these three techniques for writing specifically:

• Use precise words.

• Provide adequate detail.

• Avoid ambiguity.

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Avoid unnecessary jargon for four reasons:

• It can be imprecise.• It can be confusing.• It is often seen as condescending.• It is often intimidating.

Chapter 10. Writing Effective Sentences © 2010 by Bedford/St. Martin's 11

Be concise

• Avoid obvious statements.

• Avoid filler.

• Avoid unnecessary prepositional phrases.

• Avoid wordy phrases.

• Avoid pompous words.

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Follow these six guidelines for avoiding sexist language:

• Replace the male-gender words with non-gender-specific words.

• Switch to a different form of the verb.

• Switch to the plural.

• Switch to he or she, he/she, s/he, or his or her.

• Address the reader directly.

• Alternate he and she.

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Follow these five guidelines for using the people-first approach:

• Refer to the person first, the disability second.

• Don’t confuse handicap with disability.

• Don’t refer to victimization.

• Don’t refer to a person as “wheelchair bound” or “confined to a wheelchair.”

• Don’t refer to people with disabilities as abnormal.

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Use these seven techniques in preparing text for translation:

• Use short sentences.• Use the active voice.• Use simple words.• Include a glossary.• Use words that have only one meaning.• Use pronouns carefully.• Avoid jokes, puns, and culture-bound

references.