Changing the Hospitality Conversation

changing the hospitality conversation For a breakthrough in guest experience

Today, a customer’s experience, bad

or good, becomes public very quickly.

Billions of impressions are shared

daily over the Internet, on sites such

as TripAdvisor.com or Yelp.com.

These sites have become the first

step of any journey, and your guests

have become your marketing depart-

ment. That’s why it’s more important

than ever to provide an enjoyable

experience — with the help of the

latest digital services.

2

chAngIng The hospITAlITY conversATIonalcatel-lucent

3


innovation enaBles greater convenience anD satisFaction no matter where they are, travelers want to use the same technologies they have in

their offices and homes. so even before booking a room, they increasingly make sure that

a hotel can meet their technology needs. To meet this growing demand, Alcatel-lucent

enterprise is helping hotels and properties worldwide make the shift to digital services.

As a result, everything from room service to checkout can be available at the touch of a

button or screen, using a new generation of devices, such as the award-winning Alcatel-

lucent My Ic phone or your guests’ mobile tablets and smartphones.

4


state-oF-the-art technology enhances staFF eFFiciency To make sure your services can meet guests’ expectations, you need a robust and modern

network infrastructure that can deploy essential communications applications, such as

location based services. With these capabilities, requests for housekeeping services,

equipment maintenance or other assistance can be communicated to your staff —

wherever they are. so they can be more efficient and respond faster to customer needs.

As a leading provider of wired and wireless equipment, Alcatel-lucent can help make

sure that these digital communications reach your staff anytime and anywhere, to

enable greater guest satisfaction. our solutions accommodate a wide range of devices

over different technologies, including DecT, Ip/DecT, WiFi®, Dsl, gpon and ethernet for

high-speed Internet connections.

DiD you know…?

✚Your guests can charge their mobiles

with the UsB ports behind the My Ic

phone. The My Ic phone minimizes

costs while enhancing what you

offer guests. And you can add new

revenue streams by advertizing city

events, shops and restaurants in the

neighborhood.

5


solutions that change the hospitality conversationFrom IpTv integration to personalized services on the smart deskphone next to a

guest’s bed, Alcatel-lucent enterprise provides a broad a spectrum of services that

can enhance your guests’ experience while lowering your operating costs. hotel staff,

managers and IT personnel can also develop and propose new services that generate

additional revenue while promoting customer loyalty.

Differentiation at best cost has made our solutions successful in the hospitality

sector for over twenty years. And all our applications and services comply with

the latest technology standards, enabling interconnection with existing networking

environments, as well as popular third-party applications, such as notification systems,

alarms and hospitality phones. In addition, our solutions integrate with pMs systems,

call accounting and workflow to make sure your business gets the right return for

your investment in guests’ services.

GUEST

IPTV integration Location-based serviceson DECT and Wi-Fi

Uni�ed Communicationson Mobile devices

Video collaborationwith property owners

Video, audioand data

Conferencing

Uni�ed Communications

Management toolsfor IP Telephony

and data

Uni�ed Communicationswireless IP or TDM sets

Advanced telephonyApplications such as

Call-by-name, boss/sec,Uni�ed Directory call log...

Advanced telephonyApplications such as

Call-by-name, boss/sec,Uni�ed Directory call log...

Full range of desk phones

Noti�cation server

Services broadcast

Integration with PMS

Attendant consoles andgreeting centers

Range of phoneswith guest identi�cation

Back/front-of�ce mobility:full telephony service

Hospitality-oriented telephony infrastructure

Hospitality-oriented network infrastructure

XML hospitalityapplications on phones

Guest personalization

High-speed Internet in theroom (wired or wireless)

Hospitality telephonyservices in the room

Wireless room phones

Broad range of wiredroom phones

HOTEL STAFF HOTEL MANAGERS IT MANAGERDiD you know…?

With 80 villages on five continents

and the club Med 2 cruise ship, club

Méditerranée is the worldwide leader

in all-inclusive holidays. To create a

dynamic, integrated communications

network for guests and employees,

club Med chose a multi-phase, managed

services solution from Alcatel-lucent.

Built around the Alcatel-lucent omnipcX

enterprise communication server, the

solution will provide value-added

guest services, such as in-room Wi-Fi

and television-based softphones and

multimedia services.

“We were looking for a

long-term partner, not

just an immediate

equipment provider.

We chose Alcatel-lucent

for its broad product

line, industry expertise

and global presence.

We are confident that

Alcatel-lucent understands

our objectives and will

work with us to achieve

our vision to become the

worldwide specialist

of all-inclusive, upscale,

friendly and multicultural

vacations.”

Michel wolFovski, executive vice presiDent anD chieF Financial oFFicer oF cluB MeD

6


services to support you every step oF the wayThe hardest part of any deployment is making sure all the pieces work together

effectively. The Alcatel-lucent professional services team provides a full range of

services that can create a customized, end-to-end triple play communications solution

for your specifi c needs. our highly experienced professionals provide customized

services starting with audit and design, through integration and deployment, to

maintenance and operations over any infrastructure — cAT3, coaxial cable or

ethernet/fi ber. These services are designed to ensure long-term success throughout

the system’s life cycle.

alcatel-lucent has coMMunications solutions installeD in leaDing hospitality estaBlishMents arounD the worlD.

here are Just a Few exaMples:

Accor hotels

Banyan Tree Desert spa and resort

Best Western hotels

club Med

emirates palace

Four seasons hotels

grand hyatt Dubai

hampshire hotels & resorts

hilton hotels

Intercontinental hotels and resorts

Kempinski hotels

lemon Tree hotel company

luxe Manor hotel

Marriott hotels and resorts

park hyatt Zurich

radisson sAs hotels and resorts

rixos sungate

rotana hotels

shangri-la hotels and resorts

starwood hotels and resorts

The ritz london

VENDOR ASSURANCE• Integration Services • Mentoring, Consulting Services • Project Management • Resident Engineer

ENHANCING STANDARDSOLUTIONS• Application Services • Customized Applications

PROTECTING CUSTOMERS• 24/7, WW Support Coverage • Software Support & Evolution • Hardware Support & Replacement

• Multi-Year

LEADING PARTNERS & CUSTOMERS TO SUCCESS WITH EDUCATION• Training Courses for all our Products• Adapted to Job Functions & Profiles• Multi-Media, Class, Web-based, Remote• Our Premises or on Customer Site• Standard and/or Customizable offer

VENDOR MANAGEMENT• Managed Services • Network Operation • CAPEX to OPEX • Performance & Change Management • Hosting• Field Services

PROFESSIONALSERVICES

MANAGEDSERVICES

SUPPORTSERVICES

EDUCATIONSERVICES

PROFESSIONALSERVICES

MANAGEDSERVICES

SUPPORTSERVICES

EDUCATIONSERVICES

7


pArTner WITh A WorlD leADer In coMMUnIcATIonAlcatel-lucent has the technology solutions you need to

develop and deploy an efficient, always-on, secure, end-

to-end information and communication system. It can be

customized for your specific needs, whether you require

an improved contact center integrated with your existing

hotel management system or an end-to-end, integrated,

Ip-based system that includes next-generation wired

and wireless voice, data and video services.

With one of the largest r&D capabilities in the communi-

cations industry, as well as Alcatel-lucent Bell labs

innovations, we have set the pace for change. We contin-

ue to innovate by combining what is possible in science

and technology with what is required by our customers.

our technology is used by most of the world’s leading

communications service providers, and we have logged

more than 26,000 relevant technology patents.

www.alcatel-lucent.com/hospitality

www.alcatel-lucent.com Alcatel, lucent, Alcatel-lucent, the Alcatel-lucent logo are trademarks of

Alcatel-lucent. All other trademarks are the property of their respective owners. The information presented

is subject to change without notice. Alcatel-lucent assumes no responsibility for inaccuracies contained herein.

copyright ©2012 Alcatel-lucent. All rights reserved. 2012034251 (April)

Documents

Changing the Hospitality Conversation