1 Acronis © 2013

Changing IT

Landscapes VIP Customer Day

Scott Crenshaw

Senior Vice President of Strategy

& Chief Marketing Officer

2 Acronis © 2013

BEFORE

THE END OF

THIS YEAR…

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…there will be more mobile

internet-connected devices

than people in the world

Source: Cisco Visual Networking Index, 2013

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…and…

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Worldwide PC tablet

shipments are expected to

reach more than

240 million units,

easily exceeding the

207 million notebook PCs

Source: NDP Quarterly Mobile PC Shipment and Forecast Report

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Worldwide Notebook and PC

Shipment Share Forecast

Source: NDP Quarterly Mobile PC Shipment and Forecast Report 2013

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16%

of European

smartphone

owners also

own a tablet

Source: NDP Quarterly Mobile PC Shipment and Forecast Report 2013

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Up over

6 points from

last year

16%

of European

smartphone

owners also

own a tablet

Source: NDP Quarterly Mobile PC Shipment and Forecast Report 2013

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90% of employees

bring their

smartphones to work

Source: ComScore MobilLens 2012

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iPad owners own an

average of 6.6

connected devices

Source: ComScore MobilLens 2012

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50% of iPad owners

bring it to work

Source: ComScore MobilLens 2012

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37% of people using

other brands of tablets

bring them to work

Source: ComScore MobilLens 2012

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Non-iPad owners own

an average of 6.7

connected devices

Source: ComScore MobilLens 2012

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84% of users

bring their personal

devices to work

Source: ComScore MobilLens 2012

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39% of their personal

devices are not

password protected

ABI Research March 2013

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The number of unique

mobile threats grew by

261% in just six months

ABI Research 2013

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Users

Are

In Control

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47% of businesses are

making technology and

cloud decisions

without getting the

IT department involved

Abiquo Cloud Survey, 2013

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IT has gotten

more complex

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By 2016,

82% of server

workloads will be

running on

virtual servers

Source: Gartner, Forecast Analysis: x86 Server

Virtualization, Worldwide, 3Q12 Update 2013

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65% of enterprises are

moving to multiple

hypervisor solutions

Source: Enterprise Strategy Group, Multiple Hypervisor

Usage Trends, December 2012

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VMWare

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VMWare

Hyper-V

RHEV

KVM

Citrix / Xen

Parallels

Oracle

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IBM Cloud revenue

grew 80% last year

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90% of IT Spending

growth in 2013-2020

will come from

Cloud, Big Data,

Social & Mobile

Source: IDC Predictions 2013: Competing on the 3rd

Platform, doc #238044, November 2012.

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IT Departments

are Having

Trouble Coping

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63% of End Users will

require Big Data

analytics by 2018

Source: Gartner’s Top Predictions for IT Organizations

and Users, 2013 and Beyond: Balancing Economics,

Risk, Opportunity and Innovation, October 2012

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$34 Billion likely to be

spent on Big Data

related investments

this year

Source: Gartner as reported by eWeek, October 2012

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By 2015,

Big Data demand will reach

4.4 million jobs globally,

but

only one-third

of those jobs will be filled

Source: Gartner’s Top Predictions for IT Organizations and Users,

2013 and Beyond: Balancing Economics, Risk, Opportunity and

Innovation, October 2012

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The #1 Reason

Enterprises move to

public cloud is:

a) Cost

b) Skills

c) Agility

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The #1 Reason

Enterprises move to

public cloud is:

a) Cost

b) Skills

c) Agility

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Protecting Data

in this Complex

World is Hard

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45% of SMBs

experienced Data Loss

last year

Source: Spiceworks, “Backing Up SMB’s Study” March 2013

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54% of that was due to

hardware failures

Source: Spiceworks, “Backing Up SMB’s Study” March 2013

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42% of SMBs have no

disaster recovery plan

Source: “Backing Up SMBs Survey,

Storage Newsletter.com, March 2013

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What does this

rapidly changing

landscape mean

for IT?

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BYOD is Taking

Over Business,

but Data Security

Issues Persist

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Big Data is Required

Everywhere, but Data

Availability, Protection and

Storage is Hard and

Expensive

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Cloud and Virtualization

Promised Simplicity, but

Instead Add Fragmentation

& Complexity

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Data

Applications

File System

OS

Hardware

PHYSICAL

Data

Applications

File System

Life Used to Be So Simple

Provision one application

to one physical server…

…in a fixed location

…with a known configuration

…with fixed pools of capacity

41 Acronis © 2013

Data

Applications

File System

OS

Hardware

Data

Applications

File System

Protect data by backing it up

…restore it to the same hardware

…in whatever time it takes

…expectations were realistic

Data Protection & DR Was Simple:

Expensive: Duplicate site

Or

Backup and

Take days to restore from off-site tape PHYSICAL

Life Used to Be So Simple

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Data

Applications

File System

OS

Hardware

Data

Applications

File System

VIRTUAL

VMWare

Data

Applications

File System

OS

Hypervisor

Hardware

PHYSICAL

Then Came Virtualization

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Data

Applications

File System

OS

Hardware

Data

Applications

File System

Data

Applications

File System

OS

Hypervisor

Hardware

And Migration Complexity

VIRTUAL

VMWare PHYSICAL

Data

Applications

File System

OS

Hypervisor

Hardware

VIRTUAL

VMWare

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Data

Applications

File System

OS

Hardware

Data

Applications

File System

Data

Applications

File System

OS

Hypervisor

Hardware

VIRTUAL

Hyper-V

Data Applications File System

OS Hypervisor Hardware

VIRTUAL

RHEV

Data Applications File System

OS Hypervisor Hardware

VIRTUAL

Xen

Data Applications File System

OS Hypervisor Hardware

FRAGMENTED INFRASTRUCTURE

VIRTUAL

VMWare PHYSICAL

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Data

Applications

File System

OS

Hardware

… … … … … …

… … … … … …

Data

Applications

File System

Operating

System

Hypervisor

Hardware

Data

Applications

File System

Operating

System

Hypervisor

Hardware

Data

Applications

File System

Operating

System

Hypervisor

Hardware

Add Cloud…

PHYSICAL VIRTUAL

VMWare

CLOUD AWS or Salesforce.com

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VIRTUAL

VMWare

Cloud

Heroku

Cloud

NTT

Data Applications File System

OS Hypervisor Hardware

Data

Applications

File System

OS

Hardware

PHYSICAL

… … … … … …

… … … … … …

Data

Applications

File System

Operating

System

Hypervisor

Hardware

Data

Applications

File System

Operating

System

Hypervisor

Hardware

Data

Applications

File System

Operating

System

Hypervisor

Hardware

Cloud

Rackspace

Data Applications File System

OS Hypervisor Hardware

Cloud

IBM

Data Applications File System

OS Hypervisor Hardware

Data Applications File System

OS Hypervisor Hardware

Cloud

OpenShift

Data Applications File System

OS Hypervisor Hardware

Data Applications File System

OS Hypervisor Hardware

And More Clouds

Cloud

Telefonica

CLOUD AWS or Salesforce.com

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Businesses MUST ensure access to and availability of systems and data

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But HOW? In Today’s World?

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The Problem Is Getting Harder

• Increasing application

concentration on fewer

servers

• Increasing bandwidth

utilization

• Application and data mobility

• Policy complexity and

obsolescence

• Changing expectations for

availability

Risk

Number of virtual applications

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Most Organizations Are

Not Doing the Basics

• 30% of users do not back up their virtual servers as often as physical servers

• Agility of servers makes data protection impractical with legacy tools and processes

• 53% use separate backup solutions for their physical and virtual environments

• 65% use multiple hypervisors*

How often do you back up your virtual servers?

0%

5%

10%

15%

20%

25%

30%

Acronis Global Disaster Recovery Index 2012

11%

26% 23%

26%

12%

2%

* ESG Report: Multiple Hypervisor Usage Trends, December 2012

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The Consumerization of IT

Increases Complexity

• End users rule

• IT no longer in control

• Proliferation of new devices

and applications

• Lack of IT control and oversight

• Many apps run in the public cloud

• Lack of enterprise backup

for mobile devices

• Incompatible formats

• Bandwidth constraints

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• EVERY application is always

available

• ALL APPLICATIONS and

DATA are available on every

device, seamlessly

• NO INCREASE in cost for this

remarkable capability

Today’s Users Expect

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Acronis Brings a New Approach

to Protecting Virtual, Cloud and

Mobile Architectures

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Acronis Enables True System

and Data Portability

Data

Applications

File System

OS

Hypervisor

Hardware

Take any

system

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Acronis Enables True System

and Data Portability

Data

Applications

File System

OS

Hypervisor

Hardware

Intelligent

Image

Take any

system Capture it

efficiently into

an intelligent

image.

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Advanced System & Data Portability

Enables New DR Approaches

Data

Applications

File System

OS

Hypervisor

Hardware

Data

Applications

File System

Windows

HP

Intelligent

Image

Reproduce it – in whole or in part – on

any available resource

Take any

system Capture it

efficiently into

an intelligent

image.

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Advanced System & Data Portability

Enables New DR Approaches

Data

Applications

File System

OS

Hypervisor

Hardware

Data

Applications

File System

OS

Hypervisor

Hardware

Intelligent

Image

PHYSICAL

From any

system

VIRTUAL

CLOUD

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Advanced System & Data Portability

Enables New DR Approaches

Data

Applications

File System

OS

Hypervisor

Hardware

Data

Applications

File System

OS

Hypervisor

Hardware

Intelligent

Image

PHYSICAL

From any

system

VIRTUAL

CLOUD

•VMWare

•HyperV

•RHEV / KVM

•Citrix

•Parallels

•Oracle

Restore or

Migrate to

any other

system

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Data is Always Protected Across every system

Cost & Complexity is Reduced Data protection and management policies

are consistent across silos of capacity

Every App is Highly Available Without added expense

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Intelligent

Image

Unique Technology Makes Systems

and Data Portable

• Fast, granular access to every

important object in a system

• Introspective analysis

of system components (OS,

hypervisor), and application

data

• Any-to-any conversion

• Extreme reliability

Data

Applications

File System

Operating

System

Hypervisor

Hardware

… … … … … …

… … … … … …

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

…

… … … … … …

… … … … … …

… … … … … …

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Requirements for True System

and Data Portability

Files and Folders

Applications (Including individual Emails, Objects, Entries)

Databases

Operating Systems &

Hypervisors

Entire System

Disks and Partitions • Resize • Convert • Re-optimize

• OS Migration • Hypervisor Migration (VMW, Hyper-V, KVM, Citrix, Parallels, Oracle) • Driver Injection

• Bare Metal Provisioning • Hardware Portability

• Exchange • SharePoint • Active Directory

• Databases and their Objects • Individual Records • MS SQL

• Files and Folders • File and File System • Conversion & Migration

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Securely Integrating

Mobile Devices

into the Business

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Extending Data Protection, Availability &

Portability to Mobile Devices

• All your data available

on every device

• Create, share and improve

with friends and associates

• Segregate business from

personal data

• Current and coherent

• Secure

• Always available, regardless of

disaster, system failure, or human error

Private

Public

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Secure

Data Access

Data

Protection

Data

Availability

Mobile file management

Secure remote access

File share/sync

Backup & Recovery

Single pass backup Optimized cloud storage

Granular recovery Any to any recovery

Data

Portability

Uncompromised data access, data

protection and storage optimization

66 Acronis © 2013

• Acronis Cloud Storage

• Acronis Backup & Recovery for vCloud

(2H 2013)

• Acronis Small Office:Cloud Server

Backup

• Open Stack & SaaS Backup (2014)

Uncompromised data access, data

protection and storage optimization

Data Protection

& Disaster

Recovery

Virtualization

Data Protection

& Migration

Cloud Data

Protection

& Migration

Secure Mobility

Solutions

Software

Defined

Storage

• activEcho

• mobilEcho

Mac in the

Enterprise

• Acronis Backup & Recovery

Advanced Platform

• True Image 2013 by Acronis

• AcroScale Near Line Storage (2H

2013)

• AcroScale Cloud Provider Edition

(2014)

• AcroScale Appliance (2014)

• Acronis Backup & Recovery

Advanced Platform

• Acronis vmProtect

• Acronis Backup Solution for Mac

• ExtremeZ-IP

• activEcho (Mac client)

• mobilEcho (Mac client)

67 Acronis © 2013

Customers around the world

rely on Acronis

68 Acronis © 2013

www.acronis.com

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www.acronis.com

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