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CHANGE MANAGEMENT

Change management

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Change management introductionImportance of change managementKotter's 8 step modelMcKinsey's 7S change modelLewin's modelAdvantages and disadvantagesAAP change in India

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Page 1: Change management

CHANGE MANAGEMENT

Page 2: Change management

WHY CHANGE MANAGEMENT

Continuous change in the nature of business

Amount of change carried out is phenomenal

Change makes to move out of comfort zone initially

People react to change differently

Resistance can cause change to fail

Failure rates are at 70% - Mckinsey & Company 2010

Page 3: Change management

CHANGE MANGEMENT

Change management is the process, tools and

techniques to manage the people-side of change to

achieve the required business outcome

Change management is a structured approach to

transitioning individuals, teams, and organizations

from a current state to a desired future state

Page 4: Change management

CHANGE MANAGEMENT MODELS

Kotter’s 8 step model

ADKAR model

McKinsey 7S model

Lewin’s model (Unfreeze, Change, Refreeze)

Noer’s model

Bridge’s transitional model

Nine-Phase Change Process Model (Anderson & Anderson 2001)

Step-by-Step Change Model (Kirkpatrick 2001)

12 Step Framework (Mento, Jones and Dirndorfer 2002)

Page 5: Change management

KOTTER’S 8 STEP MODEL

Kotter’s eight-step model is one of the best known:

1. Establish the need for urgency

2. Ensure there is a powerful change group to guide the change

3. Develop a vision

4. Communicate the vision

5. Empower the staff

6. Ensure there are short-term wins

7. Consolidate gains

8. Embed the change in the culture

Page 6: Change management

MCKINSEY 7’S MODEL

The McKinsey 7-S model offers a holistic approach to organization

Shared valuesStrategyStructureSystemsStyleStaffSkills

7 elements are divided into hard and soft elements

Page 7: Change management

PROS AND CONS

The McKinsey 7-S Model offers four primary benefits: It offers an effective method to diagnose and understand an

organization It provides guidance in organizational change It combines rational and emotional components All parts are integral and must be addressed in a unified mannerThe disadvantages of the McKinsey 7-S Model are: When one part changes, all parts change, because all factors

are interrelated Differences are ignored The model is complex Companies using this model have been known to have a higher

incidence of failure

Page 8: Change management

LEWIN’S MODEL

Model was created in the 1950s by psychologist Kurt Lewin

Lewin noted that the majority of people tend to prefer and

operate within certain zones of safety

Three stages

Unfreeze

Transition

Refreeze

Widely used and it takes time to implement

Page 9: Change management

COMPARE AAP WITH KOTTER’S 8 STEP MODEL

Increase urgency of change against corruption Built a team with core members Vision for change – Into politics Communicate change – Effectively communicated,

as a result won election Young ministers were made Create short term goals – free water supply, direct

phone line for issues related school admission Staying persistent - ??? Make change permanent - ???

Page 10: Change management

THANK YOU