CENTRE DE FORMATION D’APPRENTIS DE L’IGS

IGS VOCATIONAL TRAINING CENTER

SOCIAL MEDIA IN COMMUNICATION AND MARKETING

SOCIAL MEDIA IN COMMUNICATION AND MARKETING www.cfa-igslyon.com

Main source of information (programs, news, agenda) ..and access to other sites (facebook…)

www.cefam.frMain source of information (programs, news, testimonials, agenda…) and access to other sites (facebook, twiter….)

SSocial Media in Communication and Marketing

SOCIAL MEDIA IN COMMUNICATION AND MARKETING

http://www.youtube.com/watch?v=X8YxAB2voWY

http://igsblogtrotters.canalblog.com

http://www.facebook.com/Officielle-du-CIEFA-

F. GALY LEBOIS / CEFAM/ CONFIDENTIEL

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 What tools do we use?

 Facebook :

- Cefam Official facebook page: 630 fans- Students, Alumni have direct access to our information and agenda and give us feedback and comments on a daily basis.- Pictures and videos are posted regurarly

www.facebook.com/CEFAM

- Specific facebook page for our MBA program: www.facebook.com/CEFAM.MBA- Specific page for our Study Abroad Progarm: http://www.facebook.com/study.at.cefam Twitterwww.twitter.com/cefam Youtubewww.youtube.com/cefamweb; CEFAM videos on our graduation ceremonies. Viadeo & Linked In

« CEFAM community » for alumni in order to develop their business network

Social Media in Communication and Marketing

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F. GALY LEBOIS / CEFAM/ CONFIDENTIEL

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Social Media in Communication and Marketing

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FacebookUpdates news, photos, videos for students & alumni

TwitterConferences, information on students’associations

Youtube ChannelOfficial video of CEFAM, graduation ceremonies in France & USA

ViadéoDevelop your business networking in France

SO

CIA

L

ME

DIA

SOCIAL MEDIA IN COMMUNICATION AND MARKETING

-Studyrama

-Alternance emploi

-Region jobs

-Bac+2.com/Bac+3.com

-Kelformation