Report€¦ · Centerr of Oceanographic research, Indonesia Institute of Science Faculty of Fisheries and Marine Science, Bogor Agricultural University & WWF Indonesia . i FOREWORD

103

Report COMMUNICATION STRATEGY

AND ADVOCATION WORKSHOP

This report is made as part of Indonesian Dugong and Seagrass Conservation program.

Coordinator:

Ministry of Marine and Fisheries of The Republic of Indonesia

Centerr of Oceanographic research, Indonesia Institute of Science

Faculty of Fisheries and Marine Science, Bogor Agricultural

University

& WWF Indonesia

i

FOREWORD

Dugong (Dugong dugon) is one of 35 species of marine mammals that often encountered

in seagrass environment, it is also a nationally and internationally protected species. The Dugong

Conservation effort in Indonesia is not limited to national government but also supported by

international organization, namely United Nation Environment Programme-Conservation

Migratory Species (UNEP-CMS) in cooperation with Mohamed bin Zayed Species Conservation

Fund (MbZ) through a program called Dugong and Seagrass Conservation Project (DSCP).

DCSP implementation in indonesia however, needs a multi-stakeholders involvement and

supports both in regional and international level in order to maintain the sustainability of both

Dugong and Seagrass which population are declining.

In order to increase stakeholders capacity in national and local level in dugong

conservation and seagrass efforts, Indonesian Ministry of Marine and Fisheries in cooperation

with faculty of Fisheries and Marine Science, Bogor Agricultural University and WWF Indonesia

has done a seminars that aims to increase stakeholders capacity in a continuous effort to

conserve both dugong and seagrass by conducting a communication strategy and advocation

seminars, which was held at D’Agape Residence, Bogor on 9-12 January 2017. This activity aims

to create a framework or blueprint that become a guideline to implement action that can raise

awareness of the stakeholders regarding Dugongs and seagrass environment.

Jakarta, March 2017

Committee

ii

TABLE OF CONTENTS

FOREWORD ............................................................................................................................. i

LIST OF APPENDIX .................................................................................................................. iii

1. INTRODUCTION .............................................................................................................. 1

1.1. Background ..................................................................................................................... 1

1.2. Objectives ....................................................................................................................... 1

1.3. Output ............................................................................................................................ 2

2. EVENT IMPLEMENTATION .............................................................................................. 3

2.1. Pre-Workshop Form ....................................................................................................... 3

2.2. Participant’s Facility ....................................................................................................... 3

2.3. Event Execution .............................................................................................................. 3

3. RESULTS .......................................................................................................................... 5

3.1. Stakeholder Mapping ..................................................................................................... 5

3.2. Program and Actor ....................................................................................................... 12

3.3. Strategic Issues and Intervention Strategy ................................................................... 17

3.4. Aim Determinant .......................................................................................................... 23

3.5. Target Audience............................................................................................................ 31

3.6. Key Message ................................................................................................................. 34

3.6. Communication Strategy Matrix .................................................................................. 38

4. CLOSING ........................................................................................................................ 55

APPENDIX ............................................................................................................................. 56

iii

LIST OF APPENDIX

Appendix 1. Seminars attendence ................................................................................................ 56

Appendix 2. Pre Workshop Sheets ............................................................................................... 66

Appendix 3. Pre Workshop summary according to location ........................................................ 71

Appendix 4. Workshop Rundown ................................................................................................. 84

Appendix 5. Discussion result presentation from every group .................................................... 86

Appendix 6. Note from the 4th day of seminar ............................................................................ 98

Appendix 7. Publication Material ............................................................................................... 103

Appendix 8. Documentation ....................................................................................................... 103

103

1. INTRODUCTION

1.1. Background

Dugong (Dugon dugon) is one of the protected sea mammals according to UU No. 5/1990 and PP No. 7/1999 yet the attention towards this species is still low. Dugong is also included in CITES 1 appendix which means any form of trading is prohibited and only allowed for non commercial purpose with special permission. Seagrass is one of the main marine ecosystem that is very crucial for dugong’s survavibility, hence its conservation efforts is highly crucial so that dugong can have their food that will make sure their survavibility. Ministry of Marine and Fisheries, alongside with Indonesia institute of science, bogor agricultural institute, and WWF Indonesia in conducting Dugong and seagrass conservation Program (DSCP) effort, with financial support from Global Environmental Facility (GEF) dan Mohammed bin Zayed Species Conservation Fund. DCSP aims to increase effectivity of Dugong and seagrass environment through local communities, promotes sustainable fisheries, provide incentives to compensate changes in fisheries mechanism and behavior that trathening the sustainability of dugongs and seagrass environment and / or provide solutions in order to diversificate community income that affected by the protection and conservation effort of the dugongs and seagrass environment by formulating both national and international planning mechanism. One of the strategy that DSCP pursue is to increase an active participation from every stakeholder in protecting seagrass environment and dugongs, especially in strategic location such as Bintan, Alor, Tolitoli, and Kotawaringin Barat. These four locations has been choosen as the top priority base on experts’ recommendation in national symposium of Dugong and Seagrass in 2016. To achieve the goal of protecting the dugongs, it takes a good communication strategy and create an effective key massage to help coordinate cooperation and coordinate each and every stakeholder efforts. A clear and obvious conservation message that targeted multi audiences such as local communities, business, and policy makers will make the process of behavioural changes and policy advocation easier and effective. These efforts are arranged through cooperation and synchronization in message, steps, time, and involvement arrangement from every parties in every locations. In conclusion, communication strategy seminars for those four locations mentioned above is being set by involving all elements of community, local government, provincial, business, NGO and local media.

1.2. Objectives

The objectives of this workshop are as follows: 1. To identify both stakeholders and opinion leaders that can be involved as new counterpart

to cooperate within the Dugong and seagrass conservation programme in every locations.

2

2. To act as early identificiation towards early perception from workshop attendant regarding dugong conservation programme in every location DSCP visits

3. To explain the aims of DSCP activities to seminars attendant which also stakeholders both in local and national level.

4. To map program in every location of DSCP event that can help supports the effort of Dugong and marine mammals protections together with their habitats. This program can be intertwined with local culture, and work sector (tourism, capture fisheries industry, concervation, housing, and industry).

5. To create concensus regarding communication activity plan that is inline with DSCP work event plan.

1.3. Output

1. Creating stakeholders and opinion leaders list as new counterpart to work together in dugong and seagrass conservation program in every DSCP event locations

2. Creating perception description from sminar attendant regarding dugong and seagrass conservation program in every location

3. Creating presentation document regarding DSCP targets that can easily be understood by all seminar participant

4. Creating program list in every DSCP event location that can support dugongs and marine mammals conservation effort together with their habitat

5. Creating communication activity timeline in every DSCP event location that is fitted by DSCP’s work plan

3

2. EVENT IMPLEMENTATION

The communication strategy and advocation seminars was held in D’Agape Residence,

Bogor on 9-11 january 2017 and in Auditorium Tuna, Graha Mina Bahari IV, Ministry of Marine and Fisheries on 12 january 2017. This seminar was attended by 40 people that were representatives from 4 DSCP Locations (Alor, Bintan, Kotawaringin Barat, and Tolitoli) and National (attachment 1).

2.1. Pre-Workshop Form

Attendants was asked to fill out a pre-workshop form (attachment 2) that will help the early process to understand the field conditions. The form was given alongside with the invitation on 23rd December 2016. All participant that will participate are obliged to fill the form and must be returned to the committee together with registration form no later than 5 january 2017. The summary of pre-workshop form is attached in (Attachment 3)

2.2. Participant’s Facility

All invited participant from Binatan, Alor, kotawaringin Barat, Tolitoli and national (Jakarta) were facilitated for their transportation, accommodation, and consumption during the event.

2.3. Event Execution

The event was conducted according to the draft program (Attachment 4), for 3 days in the D’Agape Residence, where all participant arranged communication strategy document for 4 locations of DSCP (Alor, Bintan, Kotawaringin Barat, and tolitoli) and national. During the event participants were devided into 4 groups according to locations and one group consisting of national participant. All participant from the same location were asked to sit around one table for three days with exception on the first day where national participants were being asked to join the other 4 groups.

The event was opened by Director of Marine Conservation and Biodiversity Directorate, Mr Andi Rusandi which was continued by explanation about DSCP Indonesia by Head of Subdirecorate of Biological Protection and Sustainability, Mr Syamsul Bahri Lubis. Then, the mapping of stakeholders and location for 4 different locations was facilitated by Mr. Veda Santiadji from WWF-Indonesia. On the second day, the participant was asked to create communication target, communication message, and target audience that was facilitated by Ms Emilia Bassar from Coremap CTI. The following day which is day three, Mr Muhammad Zia Ulhaq from Coremap CTI help to facilitate participant to decide communication medium, timeline of the event, as well as evaluation and monitoring plan.

4

In this three days event, Ms Casandra Tania from WWF Indonesia guided the event and every group was facilitated by communication team from WWF Indonesia that accompanied participant during documentation arrangement on their own desks. The communication team was consist of Ms Dewi Satriani, Mr Dwi Aryo Tjiptohandono, Ms Diah R. SUlistiowati, Ms Margareth Meutia, and Noverica Widjojo. Documentation and note taking process during group discussion done by Ms Syifa Anisa, Mr Prabowo, Ms Erina Nelly, Ms Sheyka Nugrahani Fadela, and Ms Fitriyah Anggraeni. The fourth day which was the last day of the event was held in GMB IV Indonesian Ministry of Marine and Fisheries, which was opened by Director of Coral Triangle WWF Indonesia by giving committee report Mr Wawan Ridwan and followed by welcoming speech by Director of Biological Concervation and diversity Mr Andi Rusandi as Host. On the last day, the documents that has been arranged then presented by each group representatives (Attachment 5) in front of national stake holders which consist of communities representatives, marine observer, and media, after the presentation had finished, then the floor was opened for questions and answer session which was moderated by Veda Santiadji. Last day note was attached in Attachment 6.

5

3. RESULTS

The result of four days discussion during the communication strategy seminar from each group is written in this table below, according to sequence within the process.

3.1. Stakeholder Mapping

Alor Group

NO STAKEHOLDER

Force (HIGH/

MEDDIUM/ LOW)

INTEREST (OPOSITION/ FOLLOWERS/ ENTHUSIAST)

RELEVANCE (HIGH/

MEDIUM/ LOW)

MOTIVATION IN DUGONG AND

SEAGRASS CONSERVATION INVOLVEMENT

1 Indonesian ministry of marine and fisheries

High Enthusiast High Duty and responsibility

2 Provincial Marine and fisheries agency

High Unknown High Duty and responsibility

3 Distric Marine and fisheries agency

Low Enthusiast High Duty and responsibility

4 District and provincial Tourism


5 Natura resource conservation agency


6

Coastal and marine resource management agency


7 Business turism actor (local)

High Enthusiast High Profit

8 Business turism actor (national)

High Follower High Profit

9 Business turism actor (foreign)


10 Fisheris business actor

High Follower Medium branding, corporate social responsibility

11 Middleman Middle Follower Medium Unknown

12 Fishermen Middle Enthusiast High Culture norm, environmental

6

NO STAKEHOLDER

Force (HIGH/

MEDDIUM/ LOW)


RELEVANCE (HIGH/

MEDIUM/ LOW)

MOTIVATION IN DUGONG AND

SEAGRASS CONSERVATION INVOLVEMENT

awareness, belief related motivation

13 Cultivators Middle Follower Middle Following rules

14 Religious Figure High Enthusiast High Tradition of belief

15 Traditional figure High Enthusiast High Traditions

16 Local Government(desa)

High Enthusiast High Duty

17 Public figure High Enthusiast High Passion

18 NGO/ CSO High Enthusiast High Advocaion, assistance, donor-driven

19 Local Civil Society Organization (Pokmaswas)


20 Local traveller community

Medium Enthusiast Middle Passion

21 University High Enthusiast High

Tri Dharma Perguruan Tinggi / higher institution 3 responsibility

22 Research body High Enthusiast High Duty and responsibility

23 Foreign Tourism business actor


Bintan Group

NO STAKEHOLDER

FORCE (HIGH/

MIDDLE/ LOW)

INTEREST (OPOSITION/ FOLLOWER/

ENTHUSIAST)

RELEVANCE (HIGH/

MEDIUM/ LOW)

MOTIVATION IN DUGONG AND SEAGRASS CONSERVATION INVOLVEMENT

1

Central government (Indonesian ministry of marine and fisheries, coastal and marine resource management agency)

high (authority)

Enthusiast high Implementing main tasks and function, mandatory

7

NO STAKEHOLDER

FORCE (HIGH/

MIDDLE/ LOW)

INTEREST (OPOSITION/ FOLLOWER/

ENTHUSIAST)

RELEVANCE (HIGH/

MEDIUM/ LOW)

MOTIVATION IN DUGONG AND SEAGRASS CONSERVATION INVOLVEMENT

2 Provincial government (marine and fisheries agency)

high (authority)

Follower High Mandatory

3 Provincial government (tourism)

High (bintan

icon) Enthusiast Middle

Increasing number of turist visits

4 District Government (marine and fisheries agency)

Low Enthusiast High Area conservation

5 District government (Tourism)

High Enthusisast high Increasing tourism visits

6 Tourism agency Middle Follower Middle Increasing tourism visit

CSR

7 Village autorithy High Enthusiast High

Becoming marine turism attraction

Increasing tourism visit

8 University Middle Enthusiast Middle Research

Society devotion/contribution

9 NGO Middle Enthusiast High Environment conservation

10 Legislative body High Enthusiast Relevant Strengthen regulation

11 Transportation actor in northern bintan sea

Low Opposition low Dugong migration path safety

12 Indonesia institute of science

High Enthusiast High Research

Kotawaringin Barat Group

NO STAKEHOLDER

FORCE INTEREST RELEVANCE MOTIVATION IN DUGONG AND SEAGRASS CONSERVATION INVOLVEMENT

(HIGH/ MEDDIUM/ LOW)

(OPOSITION/ FOLLOWERS/ ENTHUSIAST)

(HIGH/ MEDIUM/ LOW)

1. Central government (Indonesian ministry of marine and fisheries) and technical managing unit (UPT)

High Enthusiast High Main duty and function of Coastal and marine resource management agency (BPSPL) and ministry of forestry and environment ( KKHL)

Provincial Government:

8

NO STAKEHOLDER




(HIGH/ MEDIUM/ LOW)

2. Provincial Marine and Fisheries agency

High (budget availability)

Enthusiast High (responsibility according to UU 23)

Main duty and function Provincial Marine and Fisheries agency

3. Provincial Culture and Tourism Agency

Middle Follower Medium Kobar is one of the tourist destination from Provincial Culture and Tourism but the site is not yet being optimally utulized

4. Provincial Forestry agency

Low Follower Low Not directly conserve dugong and seagrass environment

5. Provincial public work agency (DPU)

Low Enthusiast High Main duty and responsibility in building infrastructure such as access to clean water, break water and road construction

6. Provincial forestry agency

High Follower High Arrange sailing track on the water according to District b (DKP).

DISTRICT GOVERNMENT:

7. District Marine and Fisheries agency

High Enthusiast High DKP’s main responsibility and function

Traditional fishermen empowerment

8. District Tourism agency

High Enthusiast High Tourism product diversivication, in Teluk Bogam Village

9. District cultural agency

High Enthusiast High Local activities in dugong conservation

10. environment and forestry agency

High Enthusiast High Air quality measurement

Coral reef and seagrass status observer

11. district public work agency

High Enthusiast High Building Infrastructure:

Irigation/drainage, clean water, waste, road, break water

12. Local Disaster and risk management

High Follower Low Unknown

SOCIETY:

9

NO STAKEHOLDER




(HIGH/ MEDIUM/ LOW)

13. Village autorithy High Enthusiast High Awareness to protect and conserve available natural resource in their village, including dugong and seagrass environment

14. Kelompok masyarakat peduli dugong (dugong lover community)

High Enthusiast High Awareness to protect dugong and seagrass as critically endangered species

15. Pokmaswas High Enthusiast high Protecting dugong’s habitat, observing fish catching area.

16. Kelompok sadar wisata (pokdarwis) / (tourism awareness group)

High Enthusiast high Dugong turism object

17. Working group of Mangrove and seagrass conservation

High Enthusiast High Protecting mangrove and seagrass for welfare

18. Fishermen union High Follower Middle Alternative income

19. Kelompok pengajian ibu-ibu / women religious group

High Follower High Additional income

20. Lampara dasar and apllo fishermen union

Low Opposition High If local law regarding conservation being released it will close dpi lampara

BUSINESS:

Kuat

21. Pelindo High Follower High Unknown

22. PELNI High Follower High Unknown

24. Palm oil company High Follower High Included in the company’s CSR because the shipping path that intersect with dugong’s area

25. Crab (Rajungan) processing company

High Opposition High If the local law regarding dpi Rajungan has been published it will backclash with their business practice where they can’t yield any crab within the area protected under the law

10

NO STAKEHOLDER




(HIGH/ MEDIUM/ LOW)

26. Tour Operator High Follower High Still focusiong on orang utan

NGO:

27. LAMINA High Enthusiast High Main responsibility and function

28. WWF High Enthusiast High Main responsibility and function

29. Yayorin (local NGO) High Follower Low Supporting sea conservation

ACADEMICIAN:

30. Univ. Antakusuma High Enthusiast High Research main responsibility and function

31. Univ. LAM High Enthusiast High Unknown

32. Univ. Palangkaraya High Enthusiast High Unknown

MEDIA: High

High

33. Borneo news High Enthusiast High The need for news

34. Sinta Buana TV (SBTV)

High Enthusiast High Tidak diketahui

Tolitoli Group

NO STAKEHOLDER

Force (HIGH/

MEDDIUM/ LOW)


RELEVANCE (HIGH/

MEDIUM/ LOW)

MOTIVATION IN DUGONG AND SEAGRASS

CONSERVATION INVOLVEMENT

1 Makassar wilker palu Coastal and marine resource management agency

High

Enthusiast High Science, main responsibility and function

2 Central Sulawesi Marine and Fisheries Agency (Kadis Kabid Kelautan)

High Enthusiast High Main responsibility and function

3 TolitoliMarine and fisheries agency (head of service and head of sector)

High Enthusiast High Main responsibility and function

4 Ogotua village unit High Follower High Followers

5 Malala village autorithy

High Enthusiast High Conserving environment as source of living

11

NO STAKEHOLDER

Force (HIGH/

MEDDIUM/ LOW)


RELEVANCE (HIGH/

MEDIUM/ LOW)

MOTIVATION IN DUGONG AND SEAGRASS

CONSERVATION INVOLVEMENT

6 Toli-Toli Tourism agency

High Enthusiast high PAD (regional income)

7 District Regional representative council (DPRD)(Iswan)

High Enthusiast

High Putra Daerah/ local representative

8 Tolitoli Transportation agency

Low Follower Low Follower

9 Bycatch fishermen group

Low Follower High Law awareness

10 Fishfarming group

High Enthusiast High Economy

11 Pokmaswas High Enthusiast High Environment protection

12 Provincial regional representative council (DPRD) (Nurmansyah)

High Enthusiast High Environment anlyist

13 CSO High

Enthusiast High Environmental protection

14 Local deliberation body (BPD)

High Enthusiast High Environmental protection

15 Conservation Asistant and Observant (Bimwas)

High Follower Middle Environmental protection

16 TNI AL ( Indonesian Navy)

High Enthusiast High

Main responsibility and function, follower

17 Malalang traditional institution Village (Mr Olang)

High Enthusiast Middle

Environmental conservation

18 Religious figure (Ust Zaid)

High Enthusiast

High Environmental conservation

19 Fisheries businessman (Mr. Masri)

Low Opposition High

Regional conflict

National Group

Mapping result from the national group is not available due to merging mechanism of national group to the regional group, however the group still made their contribution by helping regional group creating their mapping result which they were in.

12

3.2. Program and Actor

Alor Group

ACTOR ACTIVITY INFORMATION

Provincial Government Enforcement of pantar starit and nearby water as marine conservation area

Alor authorithy • Small fishermen empowerment

• Small cultivatiors enterpraise empowerment

Activity prior to 2017

Marine and Fisheries agency direction (DKP)

Forming and finalization of 29 Pokmaswas

Society Mangrove conservation

Water and air police (Polair) and indonesian Navy

Integrated observation patrol

Information sign installation in patrol zone

Komunitas laut alor lestari (LAL) / Alor Lestari community

Coastal waste related activity

Manggrove sustainability conservation around dugong’s environment socialization

DKP, WWF, LIPI, IPB, BPSPL Denpasar, or BKKPN

Habitat and dugong population survey

Community and church Marine celebration by mali village fishermen

Community Ocean clean up along coastal line

Fisherman community Saving strainded whale to the open sea Maret 2016

2017 activity planning or after 2016

DKP • Small scale fishermen assistance and empowerment

• Local community of dugong conservation observant affirmation

• Pantar strait and nearby water conservation area management plan implementation

• Arranging local regulation regarding dugong conservation on provincial level followed by village (regional) level regulation

• Made an effort to create Dugong community conservationist treaty

13


Community Initiate Dugong information center establishment

Fisheries activity actors identification

Community Seaweed cultivation

PT. TOM and PT. Cendana Indo Pearl

Pearl cultivation

Bycatch fisheries Fishermen as well as their catching device (e.g bubu, gill net, fish hook, fish spear gun) Supporting infrastructure (ice factory, cold storage)

Fishermen and agency’s partner

Grouper cultivation

Tourism actors identification

Nusa Alor and Air Dive

Dive operator Local

La Petite Kepa, Alami Alor, Alor Dive

Dive operator Foreign

CV. Mala Tour dan Tourism

Javatoda, La Petite Kepa, Alami Alor

Resort

Bintan Group


Provincial DKP Seahorse conservation program Main program in bintan

Listing all seagrass area to sea conservation program in the northern area of Bintan, campaign about protected fish types (i.e Dugong, sea turtle, and seahorse), socialization, raising society awareness

Planning

Padang Coastal and marine resource management agency (BPSPL)

Has habitat observation program but not specific to Dugong

COREMAP CTI Raising local community awareness regarding Dugong exsistance

Village Community • Village regulation regarding dugong protection is not yet there, however, regulation that regulates seagrass as dugong feeding ground do exsist.

• There was a dugong center initiative to attract Bintan tourism attraction

• There was an event called “Pengudang Seafood Festival”

No specific activity program for dugong and seagrass

14


There is one Pokdarwis (tourism awareness group) in Pangedang village it was established in 2016 by the government, currently the local government is directing Pokdarwis to act according to the goal of its establishment.

Village authority Dugong center and marine tourism establishment

Ongoing program and future program plan

Banyan Tree and Island Foundation (swasta)

• CSR

• Island foundation has already owned a dugong appereance hotspots (there are 7 spots; 5 in Pengudang village, 1 in Tanjung Berakit, and 1 in Sribintan)

• Coordination with Peduli KepRi foundation

• Pengudang local autorithy has asked Island Foundation for the data which now has not been given yet

Village authotthy Ready to facilitate village regulations for seahorse and dugong

Tourism agency Program that supports dugong conservation that relates to island tourism marketing effort

LIPI (indonesia institute of science)

Dugong habitat observation activity in Bintan water

Kotawaringin Barat (Kobar) Group

ACTOR ACTIVITY INFORMATION NOTES

DKP Kobar Coastal conservation area socialization to local community that conducted annually

Creating artificial coral reefs in 2016

Pokmaswas strengthening initiative in every village

Conducting meeting regarding: - How to report - How to solve conflict

Apollo trawl that ruins seagrass environment

marine and fisheries economic establishment concept (Minapolitan) in form of infrastructural aid and cultivation to coastal community

Keramba apung (offshore fish farming) cultivation as well as seaweed cultivation in Teluk Bogam Village

15


Provincial DKP

“bersih pantai act” / beach clean up initiative and mangrove planting action for the past 2 years in Sungai Bakau and Teluk Bogam Village

Fortifying Pokmaswas in every village

Workshop/training

Assistance duty from center

Fish flour factory establishment in Kapital and Kumai Village (non- coastal area)

Assistance from Central government: 2015: 8 billion 2016: 9,2 billion

Kapital Village has strategic location that is part of industrial area within the local spatial

Cold storage establishment in Kapital village

Fisheries processing center establishment in Kapital Village

Fisheries Promotion and marketing center Pusat promosi dan pemasaran hasil perikanan

Tourism agency

Pengembangan destinasi melalui peningkatan peran masyrakat di sekitar obyek, di Desa Kubu, Keraya, Sabuai Timur

- socialization - Training - Mastery of tour packages

Society “bersih pantai act” (cleaning beaches) in Keraya Village in 2015

Bersih pantai alongside Kumai coastal line once in a year

Rotated for every village

Sabuai village

DPL for dugong and seagrass Local regulation has been formed in 2015

Teluk Bogam village

The establishment of DPL is still in the form of local regulation draft

Supervision of the community in the area of sea grass and coral reefs to the activities of fishermen, especially fishermen apollo fishing

Society and the sultanate

Nasiadab festival every october Led by the Kotawaringin sultanate As well as to celebrate Kobar Anniversary

- Followed by 82 villages As a side event: Fishermen party (menyanggar laut)

16


- Accesorize Klotok (wooden fishermen boat) Parade

2 villages treaty

Mangrove and seagrass protected areas

More than 100 hectares An agreement was established to allow both villages to comply with the joint rules

BPSPL Pontianak

Socialization of protected and endangered fish species in 2014 to the 3 villages

Socialization of dugong and seagrass conservation on 2015 in three villages

Together with an initial survey of dugong and seagrass identification

Facilitate the initial preparation of document RZWP3K for Kobar and Sukamara

technical assistence guidence (Bimtek) plan to handle marine mammals stranded in Kumai District in 2018

Cultural and turism agency

Cultural Festival called marunting batu aji

- Traditional game race / local wisdom - There is general delivery of environmental protection (more to orangutans / forests as their habitat),however as for dugong is not yet exist

This year Disbudpar has been separated into Dispar and Dikbud, so it is still unclear under whose authority this festival will be coordinated next year

Kobar regional authorithy

Road facilities in kumai coastal area

hot mix / concrete asphalt

Forestry agency

Giving mangrove seeds to communities in the villages of Sabuai Barat and Keraya in 2016

Every year

DPU / Public work agency

Clean water program in coastal areas in Bogam Bay 2016

80 households are fitted with water meter, the other village has been helped by the same aid a year before

17

Tolitoli Group


Coastal and marine resource management agency (BPSPL) Makasar

• RZ program (400 jt) • Socialization of fish species (100 jt) • Training of stranded marine mammals

Was held in 2014 The next plan does not yet planned

Province of Sulawesi tengah Marine and Fisheries agency direction (DKP)

• Preparation of draft RZWP3K (500 jt) • Coral transplantation and fish’s home production; • IUU awareness

• In 2015

• Since 2012

• Preparation of zoning regulations • monitoring of conservation areas • Development of Pokmaswas • Monitoring operations • Transplantation of coral reefs and fish’s houses

2017 plans

DKP Tolitoli • Reserves KKPD Taman Air waters Sibitolu with an area of 74,060.37 ha • Integrated monitoring • Coral transplantation • The establishment of Pokmaswas • Procurement of pokmaswas facilities • Clean beach activities

• in 2014

• in 2014

• in 2015

• in 2016

• in 2016

• in 2016

Local villager • Supervision by KSM (NGOs) on Lingayan Island from the threat of outside area fishermen • Fishermen's party held annually (December) in Ogotua Village by community • Indigenous parties in Malala Village every year (May)

Preparation of local regulation draft for dugong protection • Development of marine tourism in Malala Village (500 jt)

2017 plans

3.3. Strategic Issues and Intervention Strategy

Alor Group

NO ACTOR LOCATION STRATEGIC ISSUES COMMUNICATION INTERVENTION

1 Local Marine and Fisheries

Alor Illegal fishing (fish bombing)

Conducting a supervision or patrol on in a regular basis

18


agency direction (DKP).

2 Fishermen forum

Alor Management group of dugong managers

Assistance group of DKP Tourism and Natural Resource Conservation Center (BBKSDA)

3 Coastal and marine resource management agency (BPSPL) Denpasar

Denpasar Dugong extinction, dugong management task delegation which strengthen by the KKP in ministerial regulations of KKP and KLHK

1. Socialization to fishermen, arrangement of tourism interaction, establishing the rules of the location of the lease of a ship or tourist services or restrictions on tourism 2. KLHK and KKP Agreement, BBKSDA NTT, BPSPL Denpasar, DKP NTT, DKP Alor, POLAIR, and tourism business actors

4 Mala Tour Alor

Alor 1. The absence of regulations about dugong tourism in Alor for both tourism and business actors 2. The absence of information or socialization to tourism business actors about dugong conservation

1. Appointment of dugong tour managers who are recognized or legalized by Dispar, DKP, and Pemda 2. Making ROP(rule of procedures) of dugong tourism 3. Socialization of dugong conservation to tourism business actors 4. creating information boards

5 Alor Nusa Dive

Alor Making sure road accessibility to reach the location where the dugong is located

1. Socialization to tourists 2. Cooperation with the regional government for the development of road and transport facilities

6 Dispar Kab. Alor Dugong as one of the (target) of tourist destinations in Alor

1. fortifying regulations legality for group management and group institutional 2. Supporting facilities 3. Cooperation with tourism business actors for promotional activities

7 WWF Lesser Sunda Seascape

1. Indications of mass tourism

1. creating tourism regulation that regulates interaction with dugong 2. give necessary Education to tourism actors to imlement tourism interaction rules with dugong

19


2. The threat of bycatch

1. Regulation (local / regional) restrictions of fishing gear that threatens dugong 2. Education of fishermen who operate around Sika island and Mali to be careful while on the move on the habitat of dugong

1. Involvement of local communities in preserving dugong

Strengthening community groups that focus on being dugong observers

Bintan Group

NO STRATEGIC

ISSUES COMMUNICATION INTERVENTION

1 Dugong Center

1. The existence of Dugong Center has many benefits, such as as education for the community as well as promotion, that provides income on site.

1. Location of Dugong Center establishment in Pangudang, Malang Rapat (Agro, Trikora), Berakit, Busung, Air Klubi, Teluk Bakau (South Bintan)

1. (local government expenditure allocation) APBD 2018: putting Dugong Center into budget revision.

1. the obligations are in the hands of the province and cooperate with the district

1. The formation of pokdarwis which held last year implying thatThe Pokdarwas will be involved in the dugong center. But there has been no cooperation with the resort yet.

1. Official submission to the government does not yet exist.

1. The idea is to use the village fund of 1 billion

1. Dugong focus on dugong and its habitat which is seagrass. Because without seagrass, dugong can not be found.

2 Dugong Bycatch

1. Based on information from the informants in Malang Village Rapat, the net that can catch dugong must be wider than 4 inch. Generally size> 4 inch is used to catch fish with size above 1 kg.

1. Solution: time and location of dugong appearance is planned to be further socialized to the community (fishermen). Socialization that aimed to educate fishermen of their net choosing with the size below 4 inch at a certain time and location.

20

NO STRATEGIC

ISSUES COMMUNICATION INTERVENTION

1. UMRAH will hold a procurement tool to detect the presence of dugong. So the times and location of the appearance of dugong can easily be known

2. LEV Tool. The weakness of this tool, it triggers headache because the sonar released by the tool

3. Cooperation with local UMRAH - DKP related to monitoring.

3

Difficult to find in its original habitat

1. In Bintan, there Is no wild dugong has ever been seen, except the ones which are caught.

2. There is a recommendation of using sonar to identify the existence of dugong. however, sonar is also have a weakness, since sonar can also detects large objects, not only dugong, such as whales.

4

Society has not been involved in dugong conservation

1. It Is a strategic issue, because in general conservation activities do not generate income

2. However, there is an alternate solution is possible which is a compensation. But this is not even an option.

3. The only Possible solution is we provide awareness to the community about the benefits of dugong in terms of tourism. For example bringing tourists to the location of dugong. Marine tourism.

4. This issue is also behind the idea of forming a dugong center.

5 Tar waste

1. Still occur until now, even reaching to the edge of the beach.

2. Mantang, Berakit, Malang Meeting, Pangudang are all affected . The coast that survive is Busung.

3. It is an international issue but not yet handled properly. Because the victims are all marine biota.

6 Busung Airport establishment

1. Built for Lagoi. Made especially for tourism needs.

2. Part of project from provincial agencies

3. In accordance with Bintan RTRW, but not in accordance with RZ Bintan.

4. This year's zonation plan will be updated.

5. It needs data of sea waves as they relate to sedimentation.

6. Data of sea waves can be requested to BIG.

7. Geospatial Information Agency (BIG) already has a detailed waves for Batam.

8. Actually RZ has been finished, but it turns out there is a new regulation being released so that the RZ must be changed accordingly

7 Port in Berakit

1. It's been finished, but not yet operating

2. There is a siltation at the port and surrounding location.

3. When the dredging process, local people who normally see dugong in the location says there is no dugong can be seen after dredging has been done

21


STRATEGIC ISSUES COMMUNICATION INTERVENTION INFORMATION

Lack of public understanding about dugong tourism related opportunities

Public awareness about dugong

Developing mpa with dugong exsistance local community as a tour guide

Creating dugong observation tour package (including observing feed tracks and seagrass beds)

pokdarwis Formation and guidance tour package manager by local communities / around attractions

1. Threat of Lampara dasar fishing gear (main target of shrimp and fish) and apollo (main target of fish)

2. Damage to sea grasslands due to fishing activities

3. Fishing nearby the dugong habitat

Seagrass mapping and socialization of the location

Signs of seagrass existence

Rehabilitation of seagrass beds

• Socialization to the community / fishermen • Supervision and enforcement of rules • Involving religious leaders (fatwa haram)

Closure of certain areas (dugong habitat) in certain seasons by mutual agreement

example: adat sasi

1. Existence of CPO loading and unloading location offshore of Kumai Bay

2. Possibility of water pollution (due to activity from upstream as well as result of ship activity / CPO etc)

• Make an AMDAL review (BLH) • Follow-up of AMDAL to related parties: PELINDO and other companies

observation of activities that could lead to pollution by relevant agencies or communities

Socialization to CPO and oil palm companies (BBS) about seagrass and dugong habitats

1. Dugong meat consumed by the community

2. 2. Selling of dugong fangs / some local villagers who order dugong fangs

3. There are fishermen who are very good at catching dugong

4. Hunting dugong for consumption (for the sake of meat, fangs and bone use)

Fatwa Haram to eat dugong

• Socialize the community about dugongs that dugong should not be catched,killed / hunted • Socialization about the hobby of eating fish instead of eating dugong

Put banners / billboards about the prohibition of hunting dugong and take it

Catched to be pet

Cooperation with religious leaders to socialize fatwa haram dugong consumption Determination of local regulations for dugong protection

1. Disturbance of Dugong habitat habitat (seagrass beds) due to ship traffic / plot of the voyage

Determination of dugong habitat protection area

• Strengthen the regulation of shipping and fishery by coordinating a cooperation with

22

STRATEGIC ISSUES COMMUNICATION INTERVENTION INFORMATION

2. Inreasing density of human activity in living area (fisherman, shipping, fishery industry)

PELINDO, SKPD and socialized to the community • Strengthening the existence of pokmaswas through coaching and mentoring

Tolitoli Group

NO STRATEGIC ISSUES COMMUNICATION INTERVENTION

1 Lack of public awareness of dugong conservation

Intensive socialization of dugong conservation

2 Weak supervision and law enforcement Establish integrated monitoring network

3 Fish bombing Persuasive approach

4 Lack of socialization about dugong protection

Includes dugong protection in customary law

5 Reclamation and coastal development Preparation of the zoning regulation on marine and coastal spatial zoning (RZWP3K)

National Group

ACTOR STRATEGIC ISSUES COMMUNICATION INTERVENTION

LIPI Habitat status (seagrass) Guardian of seagrass data, but need collaborators to achieve goals

National institutions in general

Impact of Law no. 23 which eliminates the authority of the district government regarding conservation, protection, monitoring and utilization is very unfortunate.

This issue needs to be guarded by a very clear set of derivative rules, such as whether there are delegated tasks and whether they will impact the budget?

Weak law enforcement, so the existing regulations are less effective in implementation

Increased public awareness, increased oversight, law enforcement, rewards to the local champion community (eg Pak One in Alor), making good sights, local champion community cadre, and socialization.

KLHK 1. There is no standard Monitoring and Evaluation (Monev) 2. The status of dugong may not be deficient, but vulnerable 3. Funds required from the state budget are not available for dugong 4. Status of wildlife population should be issued by LIPI, so the standard of Monev must be from LIPI 5. Handling of human-dugong conflict still not have a clear coordination path

The authority of protected animals is in KLHK, so if necessary the SatGas can report to KLHK

23

ACTOR STRATEGIC ISSUES COMMUNICATION INTERVENTION

LAMINA The need to improve information about the health of seagrass quality for all areas of Indonesia (because there is no data on seagrass area in Indonesia)

Expand the network with universities and seagrass researchers in various agencies

Awareness of seagrass ecosystems, as these ecosystems are often ignored

1. The consistency of using the method (standard equation), so that the standardized method can be used by all data guardians 2. Socialization 3. Seagrass health index program to be submitted to KLHK 4. Large scale campaign for dugong and seagrass 5. Inclusion of material about dugong and seagrasses to educational institutions 6. Make posters of protected animals

IPB Lack of research interest / study on dugong and seagrass, as well as to seagrass habitat connectivity in the presence of dugong

Collaborate with LIPI and NGOs

Lack of community involvement to keep dugong and seagrass

Cooperation between universities with Pokmaswas or fellow universities to provide assistance to the community

3.4. Aim Determinant

Alor Group

NO

LONG TERMS GOAL IN CONDUCTING

DUGONG CONSERVATION

TARGET AUDIENCE?

ACTION MUST BE TAKEN BY TARGET

AUDIENCE?

HOW LONG WILL THE BEHAVIORAL CHANGE

TAKE PLACE (STATE THE BEGINNING AND THE

END)?

1 Preservation / protection of dugong from extinction

DKP, POLAIR, Pokmaswas, fishermen

Conduct regular monitoring and patrol

1 year, January 2017 s.d Dec 2017

2 Protection, nature conservation around dugong location, fisherman income

Governments, communities, and NGOs

Assistance 2 years, beginning of 2017 until end of 2019

24

NO


DUGONG CONSERVATION

TARGET AUDIENCE?


AUDIENCE?



END)?

3 Prevent the extinction of dugong

1. Fishermen, tourists, community groups managers, nearby villages, fish bombers 2. Directorate General of KSDAE, DG PRL

1. Selective fishing gear, obedient to tourism rules, monitoring tourists, socialization to figures / clerics / police, etc., participatory survey

2. Working unit meetings and facilitation of the presidential staff office

2017 - 2019, right away in 2017

4 The sustainability of tourism business in Alor is expected to improve the welfare of the surrounding community, the increase in revenues of Alor local budgets.

Tourist guests, local people, tourist business

Tour guests, socialization of rules and procedures ROP dugong tours, local communities, maintain the management of tourism sustainability dugong, business tourism, socialization rules and procedures (ROP) dugong tour.

2017 (making ROP of dugong tourism rules, socialization of ROP and rules, appointment of tour operator in Alor) and 2018 (expected all tourism actors already understand and apply the rules)

5 Looking for profit Tourism agency (Dispar)

Protecting dugong tours

2 years

6 Tourism assets of local government

Society, tourism business actors, tourists

Maintains the existence of dugong and dugong protection

2 years

7 Dugong preservation for the benefit of education and economic improvement of local communities

Local community, fishermen on dugong site, lawmakers (legislators), law enforcers, tourism actors,government (regulator)

Participate in dugong conservation efforts according to their respective responsibilities

2017 – 2020

25


NO LONG TERMS GOAL IN

CONDUCTING DUGONG CONSERVATION

TARGET AUDIENCE?


AUDIENCE?



END)?

1 The population of Dugong increases (the frequency with which the dugong is found increases so that the income of the surrounding community increases

Fishermen and the surrounding community

Nelayan peduli dugong dan habitatnya

5 – 10 tahun

The surrounding communities and migrants whose activity is around the dugong habitat

Mutual understanding in the community about dugong protection

5 years (207-2019)

2 In order to keep dugong safe and can reproduce

• Dugong hunter fishermen • Society

• Fishermen do not hunt dugong • Communities preserving seagrass and reduce activity that will ruin the area, as well as rehabilitate the area

20 years: dugong can grow and adds up The grass beds add up a lot

3 • Dugong and its habitats can sustain/ are not endangered • Communities and related agencies are aware of the importance of conserving dugongs and their habitats • Communities have alternative livelihoods that are dugong conservation tourism that ultimately improves the welfare of the community

• Community / fishermen • Related agencies (DKP, Tourism, BKSDM, BLH etc.) • Private sector

• Improve understanding of dugong and seagrass conservation • Develop dugong conservation tourism as mpa • Dugong conservation and seagrass / conservation tourism programs • The community keeps the dugong

In the period of 5-10 years can be realized, actors who is not yet aware of the conservation of dugong can become aware, and tourism can flourish

26



TARGET AUDIENCE?


AUDIENCE?



END)?

4 Maintaining the quality of dugong habitat to increase the quantity of dugong in Kobar to realize the protection and preservation of dugong and its habitat that impact on improving the welfare of the community

• Government: DKP, BLH, Dispar, BKSDA, PELINDO • Private: NGOs, loading and unloading companies • Community: Fishermen group, pokmaswas, pokdarwis, sholawatan groups, youth groups, religious leaders, indigenous peoples

• Government: establishes, regulates, oversees the implementation of relevant regulations • Private: encourages safeguards through socialization, facilitation and advocacy • Society: implementing regulations and outcomes of socialization, seeking innovations / creations in mpa development that are in line with conservation objectives

3-5 years

Bintan Group



TARGET AUDIENCE?


AUDIENCE?


TAKE PLACE (STATE THE BEGINNING AND

THE END)?

1

Coastal community empowerment related to dugong protection

The people of Bintan village especially coastal communities in the dugong conservation area.

Forming dugong community groups

3-5 years

27



TARGET AUDIENCE?


AUDIENCE?



THE END)?

Increasing the welfare of coastal communities around conservation areas

Establish a community watch group

2 Preserving the existence of dugong in accordance with the vision of Riau province, which is "The realization of Riau islands as the Mother of the Land of Malay, environmentally friendly and superior in the maritime field" as stated in the fifth mission "Continue the development of maritime-based economy, tourism, agriculture to support economic acceleration and Reduce regional disparity and improve food security.

Society in the broad sense, in addition to local communities, can also entrepreneurs.

Support programs made by the government for dugong conservation

Ongoing process, the completion time is about 2 years

3 Improving the economy of local communities

Local Villagers / groups of fishermen nets / community groups of supervisors

Creating map / infographic of dugong location and time of appearance

1 year

Use of capture net according to the determination of size and time

The first 6 months will focus on the net use regulation

Second 6 months: dugong profile and its habitat

4 For the benefit of Bintan people's economy with tourism, seagrass beds, and education of dugong and seagrass

Local Villagers Membuat edukasi dugong

2 tahun

Fisherman Introducing seagrass beds (because dugong tourism is very difficult in Bintan)

tourist

3-5 stars resorts

5 The existence of a dugong co-conservation financing scheme agreed upon by all parties

Communities affected

Establish a special dugong conservation

2-5years government

28



TARGET AUDIENCE?


AUDIENCE?



THE END)?

Coorporate/private agency / committee for dugong trust funds

6 Preserving dugong in seagrass beds by building sustainable and eco-friendly tourism

The general public and tourism actors in the village.

Tolitoli Group

Tolitoli representatives decided to decide their aim based on strategic issues and communication intervention not by public audience, actions, and time constraint, as follows:

NO STRATEGIC ISSUES COMMUNICATION

INTERVENTION GOAL

1 Lack of public awareness of dugong conservation

Intensive socialization of dugong conservation

Protecting dugong in day to day basis

2 Weak supervision and law enforcement

Establish integrated monitoring network

a. Fishermen are still utilizing and hunting dugong

b. Changing the fishing habits

c. 1 year

3 Fish bombing Persuasive approach a. Maintain dugong habitat from the practice of fish bombing

b. Fishermen who do the fish bombing

c. Giving insight and changing fishing gear

d. 6 Months

4 Lack of socialization about dugong protection

Includes dugong protection in customary law

a. Increase public awareness

b. The fishing community

c. Making customary law

d. 1 month

5 Reclamation and coastal development

The drafting of the zoning regulation on marine and

a. Maintain coastal ecosystem balance from reclamation

29

Nasional Group


DUGONG CONSERVATION

TARGET AUDIENCE? ACTION MUST BE TAKEN BY

TARGET AUDIENCE?



END)?

1. Maintaining the dugong population, at least not reduce the population and its habitat

2. To create an ecological balance

3. The preservation of dugong and its benefits to nature

1. Coastal communities

2. Central and local government related to rules and data authority

3. Universities, NGOs, CSOs, and partners

4. Educational institutions and related education offices (to include dugong conservation materials into local content)

5. Public in general

Coastal Communities: 1. Must play an active role in

preserving dugong and its habitat

2. Create a protection agency

3. Make village regulation related to the protection of dugong and its habitat by not catching, not hunting, and always releasing the caught

Central and local

governments: 1. Make rules and SOP (for

dugong preservation) 2. Law enforcement 3. Make the SatGas work

again effectively 4. Improve coordination with

relevant institutions 5. Allocate funds, including

research, in the preservation of dugongs and their habitats

College: Increase the study

(implementing tri dharma colleges related to the preservation of dugong and its habitat)

3 years (2017 - 2019)

coastal spatial zoning (RZWP3K)

b. Private entrepreneurs

c. Communicating with local communities, complying with government regulations

d. 1 year

30


DUGONG CONSERVATION

TARGET AUDIENCE? ACTION MUST BE TAKEN BY

TARGET AUDIENCE?



END)?

Partners and supporters of

CSR funds: Support law enforcement Institutions and the relevant

Education Office: Incorporate dugong and

seagrass conservation materials into local content

Public in general: 1. Conducting dissemination

of dugong preservation of the information already obtained

2. Supporting government policies related to dugong conservation

103

3.5. Target Audience

Alor Group

NO MAIN PUBLIC

AUDIENCE

WITH WHOM DO THE MAIN PUBLIC AUDIENCE TALK ABOUT

DUGONG CONSERVATION?

WHO INFLUENCE MAIN PUBLIC AUDIENCE BEHAVIOUR IN

PROTECTING/SAVING DUGONG?

1 Fellow fishermen Pak One's fishing group Villagers of Mali Village

2 Traveler Operator Dispar

3

Fishermen operating in dugong locations

Public Figure. And religion, fellow fishermen, DKP, village government, Dispar

Community leaders, village government, religious leaders, DKP

Tour operator Tourists, Turism agency (Dispar), fellow operators, NGOs, and community leaders

Dispar, tourists, community leaders

Dispar Operator, tourist, public figure, DKP, head of local authorithy (Bupati), Kemenpar

Regent, Kemenpar

Tourist Operator, public figure, Dispar Tour operator, Dispar

DPRD Bupati, Dispar, DKP, community leaders, constituents

Community leaders, bupatis, constituents

4

Fisherman Public figure Customary leaders

DKP Alor Community leaders, fishermen, communities, NGOs

Regent

Tourists Community, DKP, and Dispar Pemprov (Dispar)

Village government Society and fishermen Provincial DKP

5

Fisherman Pokmaswas Religious leaders

DKP Alor Fishermen, NGOs Regent

Tourists Group of fishermen Tourism

Tourism Society and tourists Regent

6

Fishermen around the dugong area

Pokmaswas Village government

Dispar Tourists tourism business, tourists, people around the dugong area

Bupati, Kemenpar, Dispar Prov.

Tourists Dispar, the dugong management group

Dispar, Pemda / Bupati

Traveler Dispar Dispar

Bintan Group

NO

MAIN PUBLIC AUDIENCE

WITH WHOM DO THE MAIN PUBLIC AUDIENCE TALK

ABOUT DUGONG CONSERVATION?



1 Head of DKP of Bintan region

Media communication, radio RRI (in planning)

KKP, provincial DKP, Researchers

32

2 Resort (inn) The community around the resort

KKP, Local DKP, Provincial DKP , Researchers

3 Yakobus, anak suku laut (local tribe)

Researchers His background as part of a of a tribe called “anak suku laut”

4 Doni - UMRAH Researcher, Regional DKP, provincial DKP

Research program


NO COMMUNICATION GOAL TARGET AUDIENCE

1. Increasing people's understanding that dugong is protected so it should not be eaten / killed / hunted

• Communities around the dugong habitat • Local media •Public figure • Village government (village) • Merchants / entrepreneurs traders

2. Changing public opinion about consumption of dugong meat is not allowed

• People who consume dugong meat •Religious leaders • Customary leaders • guru ngaji (religious teacher) • health agency (Dinkes) • Disperindag (industrial and trade agency)

Public understanding of the importance of dugong and seagrass conservation is increasing

Improve public understanding of dugong

Increased knowledge and understanding that dugong is protected

Providing understanding and socialization to fishermen and society

3. Fishermen no longer hunt dugong • Dugong hunter fishermen •Police • Babinsa • Law enforcement officials (polsek, Babinsa, PSDKP) • water and air police (polair)

4. People make dugong as a valuable tourist attraction in developing mpa

• Pokdarwis • Tourists • Tour operators

Tolitoli Group

NO MAIN PUBLIC

AUDIENCE

WITH WHOM DO THE MAIN PUBLIC AUDIENCE TALK ABOUT DUGONG

CONSERVATION?



33

Goal 1: Maintain the sustainability of dugong and its habitat

1 DKP Pokmaswas and fishermen KKP, Head of Region

2 Pokmaswas Head of village and village

communities DKP

3 Fisherman Head fo village DKP Tolitoli, BPSPL Makassar

4 Head of village Fishermen Society Public figure

Goal 2: Encourage village apparatus to establish village rules related to supervision and protection of dugong

1 BPD Community and village apparatus Community Leaders and DKP

Goal 3: Raise public awareness of the importance of dugong

1 Nelayan DKP, KKP Community Leaders and DKP

National Group

NO ACTOR MAIN PUBLIC

AUDIENCE

WITH WHOM DO THE MAIN PUBLIC

AUDIENCE TALK ABOUT DUGONG CONSERVATION?



1 LAMINA Coastal communities Fellow coastal

communities Customary figures, government apparatus, religious leaders

2 LIPI

DPR related to budgeting scheme (Commission 4)

Commission 4, fellow researchers dugong and seagrass

Technical department, fellow researchers

The researcher of seagrass and dugong non(indonesia institute of science) LIPI

Fellow researchers Research institutions (Universities, NGOs, etc.)

3 IPB

The community interacts directly with dugong and seagrass, local universities, Dinas Perikanan

Fellow villagers, village apparatus, Fisheries Service, lecturers and students

Traditional/ tribe leaders, village apparatus, educational institutions

4 KKP

Central government Director General of PRL, Dirjen KSDHE

Legislative body (Commission 4),

KLHK, KKP, LIPI DPR, Bappenas Bappenas, Ministry of Finance, House of Representatives Commission 4

5 KLHK

Police, KSDHE, PSDKP

Director General of PRS, Director General of KSHE, Dirjen Gakum, Polair

Minister, Media, Chief of Police

34

3.6. Key Message

Alor Group

ISSUES OR KEY FACTS THAT WE WANT TO

COMMUNICATE THROUGH MESSAGE

IMPORTANT PROMISE OR ADVANTAGE THAT WE WANT TO


KEY POINTS THAT WE WANT TO PUT IN EVERY MESSAGE

THAT WILL BE COMMUNICATED BY

STRATEGY IMPLEMENTATOR PARTNER

Dugong is regarded as extinct Increase in local community Income Interaction strategy that is correct

High tourist enthusiasm for the presence of dugongs in Mali

Creating a friendly marine tours that ensure the dugong sustainability

One dugong millions of advantage

Dugong sustainability will provide economic benefits to communities around the habitat, The preservation of dugong will ensure the enhancement of the tourism industry in Alor, Dugong sustainability can help increase local revenue for the government, The preservation of dugong will ensures the balance of the ecosystem

Sustainability Continuity Balance Benefits Regulation

indication of mass tourism A Wise marine tourism will contribute to the preservation of dugongs and seagrasses environment

Dugong is protected, the need of well managed tourism, will create a prosperous society

Indication of irresponsible tourist spikes, Increased tourists desire to see dugong

Better and more sustainable dugong tourism management for dugong habitats

Dugong will sustainable, tourists will come, Alor is famous Sustainable dugong tours

Fishing tools that are environmentally friendly and do not interfere with dugong activities keep seagrass

Because protecting dugong means protecting conserved habitats

Dugong is well preserved, Many tourism opportunity, Prosperous society

Bintan Group

NO ISSUES OR KEY FACTS THAT WE WANT TO




KEY POINTS THAT WE WANT TO PUT IN EVERY MESSAGE THAT WILL BE COMMUNICATED BY STRATEGY

IMPLEMENTATOR PARTNER

1 Dugong Lestari Bintan Gemilang / “if the dugong protected bintan will be prosperous

By preserving dugong and seagrass, tourists visit to bintan will be increased

35

2 • Dugong Lestari Bintan Gemilang / dugong sustained, Bintan prosperous

• Dugong terjaga, masyarakat jaya/ dugong protected, society will be glorious

• Dugong terjaga, ekonomi terjaga / dugong protected, economy will be maintained

A protected Dugong can be used as an attraction of ecotourism / dugong watching

• Let's protect dugong for tomorrow's generation • Dugong kujaga, nelayan kujaga (I protect dugong, I protect the fishermen)








• Dugong is extinct • Destroyed seagrass

Dugong live freely and seagrass will grow

Seagrass habitat is protected, fish will stock will increase.

There are only 2 dugongs left in the area

Planting seagrass to preserve dugong

• The population of dugong is small • Religious law • increasing stock of fish • Seagrass habitat is protected

• The dugong population is endangered • Dugong has direct function of seagrass ecosystem • Seagrass beds as a fish habitat

• Dugong and seagrass perserved, fish stock will be abundant and society will prosper • Implementing fatwa (religious based law) to preserve endangered species and ecosystems

• Dugong populations in the wild are threatened by extinction • Dugong is protected • Dugong and seagrasses have important functions in maintaining aquatic ecosystems Fatma MUI No.4 year 2014 on the preservation of endangered species for ecosystem balance

The existence of MUI facts

Eating dugong is against Islamic shari’a

36







They only heard the existence of dugong through story, and never been directly seen by the community (very rare phoneomenon)

If the dugong exsist, fish stocks will be abundant

Sayangilah dugong, agar hasil nelayan melimpah / love dugongs so fishermen catch will be abundant

There Is a Dugong in Kobar but the number is still small so it should be protected

Dugong and its habitat as well as its activities are interesting attraction for tourists

Dugong guard seagrass, sea grass is useful for fishery, fishery is useful for human

To build tourism that protects the dugong and its habitat to increase society incomes

We protect dugongs to maintain the balance of our ecosystem and food chain

Protect dugong and its habitat for our future sustainability

Tolitoli Group

NO AIM KEY MESSAGE

1 Keeping the dugong conservation and habitat continuously

Dugong protection will maintain the seagrass ecosystem which is a place of fish spawning

Dugong has potential as an economic source

Dugong can add society with positive things

Dugong can increase the income of the society in the future

2 Encourage the establishment of village regulations that is related to supervision and protection of dugong

3 Increase public awareness about the importance of dugong

National Group

NO



ISSUES OR KEY FACTS THAT WE WANT TO COMMUNICATE

THROUGH MESSAGE

KEY POINTS THAT WE WANT TO PUT IN EVERY MESSAGE

THAT WILL BE COMMUNICATED BY

STRATEGY IMPLEMENTATOR PARTNER

37

LIPI Seagrass is important to support fishery resources, because sea grass is a carbon sink

Lamun terjaga, ikan melimpah, masyarakat sejahtera/ seagrass conserved, fish stock will be abundant and society will be prosperous

Status lamun di Indonesia perlu diketahui untuk menentukan strategi pengelolaan

The role of seagrass is abundant but its value is not much known yet

IPB Dugong indicates waters and healthy seagrass ecosystems

If dugong found in particular waters, then the seagrass condition is good and has abundant fish resources, so that the fishery production is well maintained

If the dugong extinct, fish will also be extinct

103

3.6. Communication Strategy Matrix

DUGONG CONSERVATION COMMUNICATION STRATEGY FORM BINTAN GROUP

No. Communication

goal

Target Audience

Key message

Form of Activity/ used media

Period

Expected result

Monev Plan

1 Increase community knowledge and stakeholders towards the existence of dugong and seagrass beds

• Department of Marine and Fisheries (DKP) • Tourism Office (Dispar) • Village apparatus • Capture fishermen • Maritime tourism actors • People of the boat (Sea tribe) • Community groups of supervisors (pokmaswas) Group of conscious tourist community (pokdarwis) Google Translate for

Dugong and seagrass sustainable, Bintan will be prosperous

• Radio Republik Indonesia (RRI) • Blue Ocean related dugong • Print publications (billboards and posters) • Information boards • Social media • Keep key messages in events and trainings organized by local stakeholders

2017 – 2018 January 2017: communication strategy preparation February 2017: • Monitoring the appearance of dugong and bycatch • Socialization of fishing gear • Socio-economic data collection

March 2017: Publication of events and appeals April 2017:

• Publikasi event

• Focus Group Discussion main stakeholders from 6 villages

Dugong and seagrass habitats become an ecotourism assets to improve the economy of the community

Determining: • Bycatch frequency • Increased Revenue of key actors (kelong fishermen, net fishermen, and hunters (if any))

• • There are alternative livelihoods related to dugong for the community

2 Meningkatkan pemahaman masyarakat mengenai pentingnya kelestarian dugong

3 Meningkatkan pengetahuan masyarakat tentang pemanfaatan berkelanjutan dugong dan habitat lamun

39

No. Communication

goal

Target Audience

Key message


Period

Expected result

Monev Plan

Business:Translator ToolkitWebsite TranslatorGlobal Market Finder

• Publication of village regulations on dugongs and seagrasses May 2017: • Event publication • Socialization through RRI

June 2017: • Handicraft training • Training on the handling of stranded marine mammal events • Village socialization • Testing modification of fishing gear

July 2017: • Training tour guide • Village socialization • Event publication August 2017: • Food security training • Help with fishing gear

• Sosialisasi ke desa September 2017:

40

No. Communication

goal

Target Audience

Key message


Period

Expected result

Monev Plan

• Installation of information boards

October 2017: • Making of dugong center • Packing and marketing training (?) November 2017: Pemantauan dan evaluasi (Monev) December 2017: Socialization from RRI January 2018: Test the modification of fishing gear February 2018: Empowering the main actors as a tour guide March 2017: • Creation of tourist destinations to six villages • Event publication • Socialization to the village

41

No. Communication

goal

Target Audience

Key message


Period

Expected result

Monev Plan

Tour guide activity by main actors April 2018: • Event publication • Focus Group Discussion main actors for 6 villages • Publication of village regulations on dugongs and seagrasses May 2018: Event publication June 2018: Monitoring and evaluation (Monev) July 2018: Publikasi event Agustus 2018: Monitoring and evaluation (Monev)

42

DUGONG CONSERVATION COMMUNICATION STRATEGY FORM KOTAWARINGIN BARAT GROUP

No. Communication

goal

Target Audience

Key message


Period

Expected result

Monev Plan

1 Increase community's understanding of dugong conservation and seagrass habitat, as well as eco-tourism opportunities that are environmentally friendly and sustainable

• Communities around the dugong habitat 1223 fishermen • (Kubu Village, Sungai Bakau Village, Teluk Bogam Village, Keraya Village, and Fisherman of Kumai Hilir Village) • Dugong hunter (1 person + 4 fishermen) • Dugong meat, fangs, and bones Consumer • Fisherman that uses lampara dasar and apollo nets (94 fishermen)

Dugong and seagrass protected, will create abundant fish stocks and leads to aprosperous society

• meeting with the community around the dugong habitat (Kubu Village, Sungai Bakau Village, Teluk Bogam Village, Keraya Village and Kumai Hilir Village) • Banners, Posters, Leaflets • Dissemination of information through religious activities (Friday sermons, recitation) • Dissemination of information through PKK groups • Dissemination of information

2017 – 2018 Jan 2017: Socialization of MUI fatwa Feb 2017: First monev April 2017: Socialization of dugong and seagrass conservation May 2017: • Increasing the capacity of fishermen to become tourism business actors

• Increased capacity of fishermen that used lampara dasar and apollo

No more hunting dugong for Consumed, protected dugong habitat (through conservation areas), the existence of dugong ecotourism

February 2017: Determining: • number of dugong hunters • the number of buyers / buyers of meat, canines, and bone dugong • the number of fishermen users of lampara dasar(fish net) and apollo nets in the dugong habitat area November 2017 and July 2018: Determine: • number of dugong hunters (that still exist) • the number of people who still buy / order meat, fangs, and bone dugong

2 Melakukan advokasi pelarangan perburuan dugong

Hunting and consuming dugongs, as well as damaging seagrass is violating MUI fatwa(law)

3 Advocating the prohibition of consumption and utilization of

Hunting dugong violates the laws and regulations

43

No. Communication

goal

Target Audience

Key message


Period

Expected result

Monev Plan

Dugong’s canines and bone

of the government

through youth sports groups / clubs (football and volleyball) • Announcements from surau / mosque • Telephone, SMS, and social media • Local Television Media (SBTV) and TVRI Kalimantan tengah • Sea-breaking (Indigenous / Clean Sea Party) (inserted solicitation

nets to become fishing tour guide

June 2017: Dissemination of information through banners, posters, leaflets July 2017: Dissemination of information through religious events August 2017: Arrangement of interaction / observation of dugong and seagrasses for tourism actors September 2017: Facilitation for the Finalization of the Dugong and Seagrass Protection

• the number of fishermen still using basic lamps and apollo nets in the dugong habitat area

4 Melakukan advokasi pelarangan penggunaan lampara dasar dan jaring apollo di habitat dugong

44

No. Communication

goal

Target Audience

Key message


Period

Expected result

Monev Plan

Perdes in Kubu Village, Sungai Bakau and Teluk Bogam October 2017: • Restrictions on the area of operation of lampara dasar (fish net) and apollo net • Dissemination of information through the activities of the Nasi Adab Parade • Dissemination of information through the Batu Aji Marunting Festival (Pantun Seloka) • Dissemination of information through Sea-Breaking activities November 2017: • Making videos / movies / public service ads

45

No. Communication

goal

Target Audience

Key message


Period

Expected result

Monev Plan

• Monev

DUGONG CONSERVATION COMMUNICATION STRATEGY FORM TOLITOLI GROUP

No. Communication

goal

Target Audience

Key message


Period

Expected result

Monev Plan

1

Awareness of fishermen to the importance of dugong

• DKP • Village Maluku Consultative Board (BPD) • Pokmaswas Desa Lingayan, Malala, and Santigi • Village Heads Ogotua, Malala, and Santigi • Ogotua Village Villager, Malala, and Santigi

Dugong perserved, lead balanced seagrass ecosystem , as a result fisherman catches increased

Face-to-face meeting (i.e. socialization and counseling) with materials such as posters, brochures, leaflets, audio-visuals, installation of information boards or appeals, and visits to schools

2017 - 2018 Every June: Initiating Marine Love Movement (commemorating World Ocean Day) February 2017: Creating materials for socialization (posters / brochures / leaflets, movies) March 2017: • Counseling (socialization) on dugong conservation and

- Fishermen use environmentally friendly fishing gear - No more dugong canines demand - There are local regulations that protect dugong and seagrass habitats - Protected dugong habitats (through

Method: On-site observation • Record and inventory the number of offenders with unsustainable fishing gear • Record and inventory the number of dugong hunters February 2017: Determine: • The number of fishermen in the village of P. Lingayan and Santigi who do the fishing is not environmentally friendly • the number of dugong hunters in the villages of

Dugong is protected, ecotourism flourishes, and society's economy increases

2 Advocating the establishment of clear and strong

Strong regulations, will make

Deliberation that involves BPD, Village

46

No. Communication

goal

Target Audience

Key message


Period

Expected result

Monev Plan

village rules regarding the protection of dugongs and their habitats

dugong sustainable, and society prosperous

Government, and community leaders

seagrass habitats to the community • Begin the process of creating new jobs (training on making handicrafts, fish processing training, etc.) • Socialization & education of dugong conservation to schools and colleges • Initiate discussion on PerDes (village regulation) on dugong & seagrass protection (deliberation between PemDes, BPD and community leaders) April 2017:

conservation areas))

P. Lingayan, Malala, and Santigi • the presence or absence of village rules related to dugong protection efforts in the villages of P. Lingayan, Malala, and Santigi November 2017: Determine: • The number of fishermen in the village of Lingayan and Santigi who are still conducting a non environmentally friendly way of fishing • the number of dugong hunters in the villages of lingayan, Malala, and Santigi that remain after socialization and approach

• how the steps to draft Ranperdes (village regulation draft) of dugong

47

No. Communication

goal

Target Audience

Key message


Period

Expected result

Monev Plan

• Counseling (socialization) about the protection of dugongs and fishing gear to the fishermen • Seeking the assistance of eco-friendly tools (budget allocations, etc.) May and April 2017: Perform patrol surveillance activities of fishermen or hunters that endanger dugong conservation May 2017: • Hold a Talkshow on TV & Radio regularly in May 2017

protection and seagrass habitat in the villages of Lingayan, Malala and Santigi

July 2018: Determine: • The number of fishermen in the village of Lingayan and Santigi who are still doing the fishing is not environmentally friendly • the number of dugong hunters in the villages of lingayan, Malala, and Santigi that remain after socialization and approach

• how the progress of drafting and discussing Ranperdes (village regulation draft) of dugong protection and seagrass habitat in the villages of Lingayan, Malala and Santigi

48

No. Communication

goal

Target Audience

Key message


Period

Expected result

Monev Plan

• Prompting the anniversary of Dugong Day in Tolitoli (at the time of the Adat Party) August 2017: Hold a rowing contest at the Fishermen's Party

49

DUGONG CONSERVATION COMMUNICATION STRATEGY FORM ALOR GROUP

No. Communication

goal

Target Audience

Key message


Period Expected result Monev Plan

1 Advocating the preparation of regulations Utilization of marine ecotourism and dugong Seagrass habitat

Government (Provincial DKP, DKP Kabupaten, District Tourism Office, related SKPD) Communities (fishermen and residents around the location of the discovery of dugong) Tourists (Domestic and international tourists and marine tourism business actors)

protect dugong, make the tourists satisfied, create a prosperous society

Government: • Stakeholder meeting • Cross-agency(inter-discipliner) coordination • Counseling • Communication materials Society: • preachment (sermon in church or mosque) • Family gathering Tourists: • Counseling • Stakeholder meeting • Campaigns on social media

Throughout 2017 - 2018: • Publication of communication and advocacy strategies • preachment • Family gathering • Stakeholder meetings at the provincial level • Making communication materials and social media Every three months: Tourism Stakeholder meeting Every August:

- The existence of legal regulations governing marine tourism - Increased public understanding of dugong and its habitat to support ecotourism - national and international tourists understand the ways of interacting with dugong - There are zoning revisions to

• existence of regulations regarding maritime tourism (August 2018) • Tourist satisfaction survey (questionnaire) • Tourist compliance surveys (questionnaires and observations) • Survey of monitoring media (desk study) • Community level understanding survey (questionnaire, number of communication media)

2 Improve public understanding About marine ecotourism

3 Improve understanding of interactions With dugong to both Domestic and international tourists

50

No. Communication

goal

Target Audience

Key message



Expo Alor January 2017: Hearings to the Tourism Office and DKP on the outcomes of communication strategy workshops February 2017: Meeting of community leaders, religious leaders, customary figures, and community related communication strategies March 2017: Build a dugong information center

accommodate dugong habitats within conservation areas

51

No. Communication

goal

Target Audience

Key message



May 2017: Alor Bahari Festival October 2017: Kampung Adat Festival December 2017: Mali Sea party(Latohala Omno'o)

DUGONG CONSERVATION COMMUNICATION STRATEGY FORM NATIONAL GROUP

No. Communication

goal

Target Audience

Key message



1 Conducing Advocation effort for seagrass researchers and academics to contribute in collecting

• Central government (KKP and KLHK) • DPR-RI (Commission IV, Budget Agency)

• Protect the ecosystem of seagrass and biota • associating with seagrasses is important and

For: • The central government and the House of Representatives Commission IV (Budget Agency)

February 2017: Campaign via website and social media, create a gimmick

- Availability of comprehensive dugong and sea grass data in Indonesia to become baseline

Three times in February 2017, November 2017 and July 2018 Indicator:

52

No. Communication

goal

Target Audience

Key message



Indonesian seagrass data

• Local governments (districts and provinces in coastal areas) • Universities (focusing on coastal and marine resources) • Coastal communities (near the dugong habitat) • NGOs and CSOs (assistant coastal communities and sea-viewers)

• ensuring the sustainability of fishery resources • The seagrass ecosystem is just as important as • Mangrove ecosystems and coral reef ecosystems • Knowing the status of seagrass and dugong is important • to assess economic potential and losses • Dugong sustainable, seagrass awake, fish abundant

• Local government • College • NGOs Form: • Face to face • Lobbying • Presentation For: • Local government • Coastal communities • CSO Form: FGD For: Coastal and public societies Form: • Mass media, newsletter bulletin, CTF

March 2017: Exhibition at Deep Extreme Expo Indonesia May 2017: • Dugong and seagrass campaigns to schools • Stakeholder hearings (DPR, government, community etc) July 2017: Journalist Travelling (Alor) August 2017: creating Steering committee meeting among university October 2017: Sail Sabang 2017

- Public understanding of seagrass ecosystems and connectivity in fisheries and biota associated with seagrass is increasing so that conservation efforts are more effective - Availability of fund allocation in KKP and KLHK for conservation of dugong and seagrass - The realization of coordination across the directorates and central-regions for regional management

• Seagrass data submitted to LIPI • Level of community understanding • Budget allocation for dugong and seagrass protection • Derivative rules related to dugong and seagrass protection • Meetings in order to coordinate law enforcement in the protection of dugongs and seagrasses • Establishment of steering committee from stakeholders related to monitoring activities of dugong and seagrass, and implementation of monitoring activities

2 Improving public understanding so as to support the efforts and conservation of dugong and seagrass

3 Advocating to the government and legislature to support the conservation of dugong and seagrass by providing budget

4 Conducting Advocation to the government in order to immediately create derivative rules related to the protection of dugongs and seagrasses

53

No. Communication

goal

Target Audience

Key message



5 Advocating to the authorities to improve coordination in the context of law enforcement

monthly magazine • Social media, digital material (documentary) • Indonesian seagrass database website • Information boards, posters, information center • Printed materials (comics, notebooks, and gimmicks) • Some activities / festivals, such as: Deep Extreme Indonesia, Sail Sabang, Hari Nusantara, etc.

and Journalist Travelling November 2017: Socialization of monitoring activities to the community December 2017:

• Monitoring FGD with relevant stakeholder

• Exhibiton in Nusantara Day 2017

March 2018: Launching of seagrass status in Indonesia February – July 2018: Monitoring implementation

and law forcement

6 Improving the understanding of coastal communities so willing to be actively involved in community-based monitoring of dugong and seagrass

103

4. CLOSING

By conducting communication and advocation arrangement seminar we hope that the program

can give is highest contribution towards dugong conservation and seagrass program in indonesia

thorugh a communication and advocation strategy to increase awareness and active role from

society especially in DSCP program locations.

This report is being presented as a form of committee responsibility coordinated by WWF-

Indonesia and supported by Dit. KKHL KKP, PPO-LIPI, FPIK-IPB and LAMINA Foundation. We hope

that this report can be useful for every stakeholders and dugong and seagrass conservationist in

Indonesia.

56

APPENDIX

Appendix 1. Seminars attendence

57

58

59

60

61

62

63

64

65

66

Appendix 2. Pre Workshop Sheets

Pre-Workshop Form: Scoping for Communication Strategy for Dugong and

Seagrass

Participants are required to complete the pre-workshop form below as one of the requirements for

"Workshop on Strategic Communication and Advocacy Development of Dugong and Seagrass

Habitat Protection Efforts in Bintan, Kotawaringin, Tolitoli, Alor and Jakarta" at Hotel Agape, Gadog,

Bogor, on 9 - January 12, 2017.

Participants are also required to bring some documents (if any) to be used as material and

reference for discussion during the workshop and form filling reference below, including:

a. Document related to coastal area management, for example related to Coastal Zoning

Plan and Small Islands (RZWP-3-K) and related to custom or ulayat territory

B. Documents relating to spatial use, for example in relation to tourism, capture and

aquaculture, communications, resettlement and industry

C. Documents related to species and habitat protection status, such as conservation areas,

local wisdom, sasi, and local or customary protection.

D. Documents related to the Provincial Medium-Term Development Plan (RPJMD) at the

Provincial level, RPJMD Kabupaten and RPJMD Desa / Kampung / Kelurahan

PERSONAL DATA

name :

No. Telp/ Email :

agency/ position :

A. Geospatial

1. Are there any regulations regarding the sharing of natural / marine resource utilization

areas in the coastal areas of your area? If yes, what are the rules? (For example,

regulations relating to Documents A, B, and C) (Write your answer in this column)

(Write your answer here)

67

2. If there are conflicts related to the utilization of natural resources / marine resources in

your area, what areas are the priorities of local governments and communities? Who

is will be the mediator of the conflict?

B. SHORT TERM PROGRAM PLAN (ANUALLY)

Participants are expected to write answers with reference to each level, ie the provincial level;

District level; Level of village / kelurahan / kampung government; Related to culture / custom;

And related to tourism, capture and cultivation, transportation, residential and industrial sectors.

1. What are the socialization and campaign programs for the utilization or protection of natural

resources / marine resources in your agency, which will run in 2017 and 2018

2. 2. What are the programs in your agency that involve many people (communities) to run in

2017 and 2018?




68

3. MEDIUM TERM PROGRAM PLAN (EVERY 5 YEAR)

Participants are expected to write the answers with reference to the level of RPJMD (village

medium term development program plan), ie Provinces, Districts, and Villages / Villages /

Villages.

1. What are the government's flagship programs at the provincial, district, or village / village /

kelurahan levels?

2. Are there programs in your area that can contribute to the protection of dugongs and other

marine mammals and their habitats? ("Support" is expected to be in the form of funding,

education and other activities, or related to tourism, capture and aquaculture,

transportation, residential and industrial sectors.)

4. COMMUNICATION OR CAMPAIGN

1. What types of communication / campaign activities have been or are being undertaken to

support environmental conservation / conservation? (Example: regular citizen meetings,

festivals, or training)




69

2. Who are the organizers and partners in your agency in conducting communication /

campaign programs to support environmental conservation / conservation?

3. What media are used in communication / campaign activities to support environmental

conservation / conservation? (Example: face-to-face meetings, radio, or social media)

4. Who are the people, parties or institutions trusted by the community to be involved in

supporting communication and campaign activities with the theme of environmental

conservation? (Example: artist / public figure, public figure, village head, etc.)

5. What types of media have been used to deliver messages related to environmental

conservation / conservation, and what types of messages have been delivered?

Thank you for your willingness to fill out this pre-workshop form. Please send this form to

[email protected] with subject "Pre-Workshop Form" no later than January 5, 2017.





103

Appendix 3. Pre Workshop summary according to location

Alor Group

Stakeholder Alor Nusa Dive BB KSDA NTT Fishermen Alor Tourism

Agency

Alor Marine &

Fisheries Agency

Mala Tour Alor

Area division Not available available (UU, PP,

Permen)

available (Perda,

Kepmen)

available (Perda,

PerBup)

Ada (Perda, Kepmen) available (Pantar

Strait Nature

Reserve

Conservation

Management Plan)

Water area priority Fishery 1. Preemtive

Activities,

2. Preventive,

3. Repressive

Sosek, Hukum Conservation and

Ownership

Sosek, Hukum 1. Community

economy of the

local people

2. Welfare of Alor

community

Mediator ? Police 1. Government,

2. Polri / PolPP,

3. Community /

customary leaders

4. fisheries actor

1. Government

2. People (adat,

religion, youth)

1. Government,

2. Polri /

PolPP(police),

3. Community /

customary

leaders,

4. Fisheries actors

1. Police

2. BAPPEDA

3. DKP

4. Customary

leaders

Socialization

program

? Counseling about

SDA

Planting of mangroves

in Sika island

? Community

empowerment in

supervision of

marine resources:

1. Community

groups,

2. Pokmaswas,

free of waste

campaign in coastal

Alor area

72


Agency

Alor Marine &

Fisheries Agency

Mala Tour Alor

3. Surveys of marine

biota,

4. Signs / sea

boundary markers,

Institutional

programs that

involves a lot of

people

? Empowerment of

local communities

Mangrove plantation Expo Alor and

1.Alor Carnival

2. Sail Indonesia

3. Maritime

Festival

1. Training &

inauguration of

pokmaswas

2. Legal education

on the utilization of

marine resources

1. Socialization

of organic-non-

organic waste

segregation in

tourism

2. Regular

meeting for

evaluation

(bimonthly)

3. Bebersih

beach (ocean or

coastal cleaning

act)

Government main

long term action

plan

Meeting / training

with the

community

Community

empowerment.

Local through

ecotourism

Mangroves in Sikka

island and

surrounding areas

1. Movement

Building Towards

Alor Mandiri

(GEMMA

MANDIRI)

2. Economics

3. Human

Resources

4. Infrastructure

5. Institutional

Development of KKLD ?

73


Agency

Alor Marine &

Fisheries Agency

Mala Tour Alor

Program that

supports dugong

conservation

There needs to be

tourism and

fisheries

cooperation

Not available Dugong survey ? 1. Dugong survey

2. Development of

KKLD

Limit the number of

tourists to see the

dugong in Sika

island

Communication

activities/

campaign/ that

supports

environment

sustainability

Training from the

ministry of tourism

/ fisheries

Regular meeting for

counseling

1. Gathering of

fishermen groups,

2. Fishing event in

Sika island and

surrounding area

1. Socialization of

Sapta Pesona

2. Bimtek village

tour

3. Alor Bahari

Festival (plan)

4. Expo Alor, Alor

Carnival, Sail

Indonesia

1. Training &

inauguration of

pokmaswas

2. Legal education

on the utilization of

marine resources

1. Alor Culture

Enchantment

Festival

(cooperation

with the

government)

2. Waste-free

campaign

Coordinator

partner

Tourism and

fisheries

KSP, PLN, WCS,

Kemenhub, KKP

1. WWF

2. RARE

3. NGOs

4. Environmental

groups

1. DKP

2. LH & Hygiene

Agency

3. Forum

fishermen

4. WWF

5. NGOs

6. Village

government

1. WWF

2. RARE

3. NGOs

4.

Environmentalists/

environmental

observant

1. DKP

2. Dispar

3. Kemenhub

4. WWF

5. LAL

Community (Laut

Alor Lestari)

Media Face to face/ direct

interaction

1. Face to face,

2. Exhibition,

3. Medsos

1. Face to face

2. Interview

3. Discussion

4. brochures

5. Television media

1. Face to face

2. Medsos

3. Print media

1. Face to face

2. Interview

3. Discussion

4. brochures

5. Television media

1. Face to face

2. Medsos

74


Agency

Alor Marine &

Fisheries Agency

Mala Tour Alor

Trusted institution

to conduct

environmental

campaign

Head of Village ,

public figure.

Head of Village ,

public figure.

1.Environmentalists

2. Chairman of the

fishing forum

3. NGOs

1. Government

2. NGOs

3. People (adat,

religion, youth)

1.Environmentalists

2. Chairman of the

fisermen forum

3. NGOs

1. DKP

2. Dispar

3. Community

leaders

Massage that has

been delivered

" keep the marine

ecosystem and do

bomb (ruins)

them"

"Increase

awareness of

conservation of

natural resources

for future

generations"

"Keep the ecosystems

preserved for the

survival of the biota

and the interests of

future generations"

"Keep and preserve

the marine and

terrestrial

environment -

SAPTA PESONA"

"Keep the ecosystems

preserved for the

survival of the biota

and the interests of

future generations"

"Bebas sampah di

laut Alor" / “alor sea

is clean from marine

debris”

75

Bintan Group

Stakeholder BPSPL Padang Pengudang Village Bintan Marine & Fisheries

Agency

Riau Province Marine &

Fisheries Agency

Area division available (RZWP3K, KKPD,

National Dugong Protection

Status)

Unavailable available (RZWP3K ->

Ranperda; SK Bupati 2010;

KKPD Review; Perdes-

perdes on Seagrass Area)

available (Supervision of

MPAs, Coral Reef

Regulations, KKPN Loka,

RZWP3K)

Water area priority Fishing and cultivation Community-based tourism Tourism Supervision and licensing

Mediator DKP Kades Government agencies Pemda (DKP)

Socialization program 1. Guidance and action

on the type of fish

protected / not

2. Installation of info

boards / appeals about

fish species protected /

not

3. Socialization of

activities related to the

protection of fish

species

1. Protection of Dugong

and Seagrass (2010);

2. Protection of coral reefs

1. Continuing

COREMAP-CTI

activities (plans)

2. 2. Socialization and

awareness of the

community about

the utilization and

protection of

marine resources

1. Socialization of Rules

Related to protected

objects (Turtles,

Dugongs, gonggong)

2. Dialogue with the

community

Institutional programs that

involves a lot of people

1. Socialization of

activities

2. Action with the Forum

Type of Fish Protection

1. Mangrove tourism;

2. Diving and snorkeling;

3. Conservation of coral reefs

1. Procurement of

facilities for fishermen

2. Focus group discussion

3. Interactive dialog in RRI

4. Training on tourism-

based economy for the

community

1. Bebersih pantai (coastal

clean up)

2. Hari Nusantara

3. Counseling, socialization,

bimtek

76


Agency


Fisheries Agency

Government main long

term action plan

Pilot project protection of

priority species

1. Community-based tourism

village;

2. Fish cultivation;

3. Coconut industry;

4. Agriculture

Increased community

economy capacity in

Coastal areas through:

1. Sustainable tourism

2. Development of

marine aquaculture

3. Capture fisheries

1. Increasing the

effectiveness of

conservation areas

2. Protection of protected

ecosystem and species

3. Creation of alternative

livelihoods

Program that supports

dugong conservation

1. Monitoring dugong

2. Handling of stranded

dugongs

3. Action Forum

perlindungan jenis ikan

Coremap and seagrass

preservation

1. Coastal Conservation

and Protection Program

(Turtle Conservation)

2. COREMAP CTI Program

1. Seaweed conservation

area program

2. Preparation of draft

RZWP3K

Communication activities/

campaign/ that supports

environment sustainability

1. Action with Forum

perlindungan jenis ikan

2. Bimtek

Regular meeting and make

dugong as village icon

1. Focus group discussion

2. Interactive Dialog on

RRI

3. Installation of forms of

publication (billboards,

brochures)

4. Making ads through

local TV stations

1. Training on stranded

Mammal Handling

2. Training of Sea Horse

Enlargement

3. Counseling

Coordinator partner

1. College

2. NGOs

3. Pokmaswas

4. DKP local. / Provincial.

Bappeda and DKP Media (varies) 1. Pemda Kab.

2. UMRAH

3. BPSPL Padang

4. Loka KKPN

5. KKP

77


Agency


Fisheries Agency

Media 1. Meeting

2. Field action

3. Socmed

Information board 1. Face to face/ meeting

2. Group discussion

3. Electronic media

4. Mass media

5. Billboard

6. Pamphlets

1. Face to face/meeting

2. Media campaigns

(leaflets, posters,

billboards)

Trusted institution to

conduct environmental

campaign

Conservation groups /

pokmaswas

Commited societies 1. Bupati and Vice

Regent, DPRD,

2. Related Office (Marine

and Fishery District and

Province),

3. Group of Conservation

Actors,

4. People (religion, masy.)

5. Village

?

Massage that has been

delivered

1. Posters, leaflets, stickers

2. Interactive DVD

3. Socmed, website

? ? ?


Stakeholder BPSPL Pontianak Teluk Bogam Village Kobar Tourism Agency Kobar Marine & Fisheries

Agency

Area division available (SK Bupati 2014) Unavailable Unavailable Unavailable

78


Agency

Water area priority ? Fishing vs. Dugong = dugong There is no conflict yet Regulating, fishermen that

fish with not environmentally

friendly fishing gear

Mediator 1. DKP

2. BKSDA

3. The legal apparatus

Kades, public figure Cross-stakeholder dedicated

teams

Polair

Socialization program 1. Coastal Festival Paloh

2. Exhibition

3. Electronic and print media

4. Bimtek (Training /

Technical Guidance) to

handle strainded marine

mammals

Training of pond farming; but no

training regarding the

environment yet

1. Activities with the

tourism conscious group

2. Meetings of

stakeholders

incorporated in the

Tourism Governance

Forum / DMO Tj. Putting

Socialization of conservation

area of protected fish species

Institutional programs that

involves a lot of people

1. Coastal Festival Paloh

2. Bimtek to handle

strainded marine mammals

Face-to-face socialization 1. Improving pokdarwis

capacity (comparative

study, training, etc.)

2. Increasing the capacity

of Tourism Human

Resources

3. Cultural festival (plan)

Socialization of conservation

area of protected fish species

Government main long

term action plan

? 1. Infrastructure;

2. acces to toilet;

3. early childhood Education

Development of nature and

culture tourism (sarpras,

manage tourism) that

involve the community

?

Program that supports

dugong conservation

Socialization and survey of

potential Dugong in KoBar

(cooperation with P2O LIPI and

DKP Kab.)

Unavailable Unavailable ?

79


Agency

Communication activities/

campaign/ that supports

environment sustainability

1. Coastal Festival Paloh

2. Bimtek of handling

strainded marine mammals

Bebersih laut (marine clean up)

in KOBAR; Bebersih pantai

(coastal clean up) in Bogam

1. Socialization

2. Tourism stakeholder

meetings

3. Festival

Face to face/ direct meeting

Coordinator partner

1. Government

2. NGOs

3. higher education institution

4. Pokmas

1. DKP Kobar (Dugong);

2. DKP of Central Kalimantan

(Mangrove)

1. Organization of

tourism business actors

2. Pokdarwis

3. Academics

4. Government

1. Community leaders

2. Government

3. Fishermen

4. Academics

5. NGOs

Media 1. Face to face

2. Electronic and print media

3. Social media

Face to face 1. Face to face

2. Print media

Face to face

Trusted institution to

conduct environmental

campaign

1. Government

2. Police

3. Community leaders

Staff of DKP 1. Government

2. Figures (religion,

society/public.)

1. public figure.

2. head of Village

Massage that has been

delivered

Theme: Conservation of

protected and endangered fish

species

form: Prohibition poster to catch

turtle and dugong

? Theme: Regulations related

to fisheries and conservation

80

Tolitoli Group

Stakeholder DKP Kab. Tolitoli Dispar Kab. Tolitoli Nelayan Lingayan Island BPSPL Pontianak Central Sulawesi

Marine & Fisheries

Agency

Area division Available (RZWP3K

Kab. Tolitoli 2014;

Tata Ruang 2012;

RIPDA 2014; RPJMD

2016-2021; Perdes

Malala)

Available (RZWP3K

Kab. Tolitoli 2014;

Tata Ruang 2012;

RIPDA 2014; RPJMD

2016-2021; Perdes

Malala)

available (RZWP3K

Kab. Tolitoli 2014;

Tata Ruang 2012;

RIPDA 2014; RPJMD

2016-2021; Perdes

Malala)

available (RZWP3K Kab.

Tolitoli 2014; Tata

Ruang 2012; RIPDA

2014; RPJMD 2016-

2021; Perdes Malala)

unavailable Unavailable

Water area

priority

? ? ? ? ? Natural resource

conservation

Mediator 1. figures

(religion, society)

2. Village

authority

3. Police

1. figures

(religion, society)

2. Village

autortihy

3. Police

1. figures

(religion, society)

2. Village

authority

3. Police

1. figures (religion,

society)

2. Village authority

3. Police

? 1. figures (religion,

society)

2. government staff

Socialization

program

? Tourism awareness

socialization

? ? 1. Socialization

and handling

mechanism of

stranded marine

mammals

2. Socialization of

fish species

protection

Socialization

regarding:

1. POKMASWAS

2. Awareness of the

coastal environment

and sea

3. RZWP3K

4. Socialization of

the utilization of

marine services

81


Marine & Fisheries

Agency

Institutional

programs that

involves a lot of

people

1. Management

of tourism

facilities

2. Recovery of

coral reefs

managed by

Karang Taruna

and Mapala;

1. Management

of tourism

facilities

2. Recovery of

coral reefs

managed by

Karang Taruna

and Mapala;

? ? 1. Socialization

and handling of

stranded marine

mammals

2. Socialization of

fish species

protection

Gerakan Cinta Bahari

(rencana 2017) /

marine affection act

(plan in 2017)

Government main

long term action

plan

1. Poverty

alleviation;

2. Health;

3. Education;

4. Tourism

1. Poverty

alleviation;

2. Health;

3. Education;

4. Tourism

1. Poverty

alleviation;

2. Health;

3. Education;

4. Tourism

1. Poverty

alleviation;

2. Health;

3. Education;

4. Tourism

? 1. Determination of

provincial

conservation areas

2. Increased income

of fishermen catch

through KUB

Program that

supports dugong

conservation

Unavailable Unavailable Unavailable Unavailable ? Formation of coastal

waters conservation

areas and small islands

for Buol regency , Kab.

Tolitoli, Parigi regency

Mouting. Banggai

regency , Banggai

regency, Morowali

regency

82


Marine & Fisheries

Agency

Communication

activities/

campaign/ that

supports

environment

sustainability

Activities with

environmental

enthusiast student

organization

(Mapala) (coral

transplant)

Activities with

environmental

enthusiast student

organization

(Mapala) (coral

transplant)

Activities with

environmental

enthusiast student

organization

(Mapala) (coral

transplant)

Activities with

environmental

enthusiast student

organization (Mapala)

(coral transplant)

1. Training on the

handling of

stranded marine

mammals

2. Socialization of

fish species

protection

3. Installation of

boards of threats

of threatened

species

4. Posters,

pamphlets,

sticker

Meeting for assistance

pokmaswas

Coordinator

partner

1. Dispar;

2. navy;

3. Village autorithy

1. Dispar;

2. navy;


1. Dispar;

2. navy;


1. Dispar;

2. navy;


1. DKP of local . &

Provincial

government

2. society

STP Palu (academic

institution )

Media 1. Face to face;

2. Social media;

3. Mass media

1. Face to face;

2. Social media;

3. Mass media

1. Face to face;

2. Social media;

3. Mass media

1. Face to face;

2. Social media;

3. Mass media

1. Face to face

2. Posters,

pamphlets,

stickers

3. information

board

1. Face to face

2.socmed

3. Electronic media

83


Marine & Fisheries

Agency

Trusted

institution to

conduct

environmental

campaign

1. Environmental

NGOs;

2. LPMD;

3. Student;

4. Youth /

Community

organizations

1. Environmental

NGOs;

2. LPMD;

3. Student;

4. Youth /

Community

organizations

1. Environmental

NGOs;

2. LPMD;

3. Student;

4. Youth /

Community

organizations

1. Environmental

NGOs;

2. LPMD;

3. Student;

4. Youth /

Community

organizations

Local government Public figure

Massage that has

been delivered

"protect

sustainability of

Environment and

Marine Animals,

sapta pesona"

"protect

sustainability of

Environment and

Marine Animals,

sapta pesona"

"protect

sustainability of

Environment and

Marine Animals,

sapta pesona"

"protect sustainability

of Environment and

Marine Animals, sapta

pesona"

? ?

"?" = unanswered, or unclear answer

103

Appendix 4. Workshop Rundown

Date Time ACTIVITY PIC

Hotel Agape, Gadog, Puncak

8-Jan-17 Participant Arrival and check in AT Hotel Agape Yoppy Endano (WWF-ID)

9-Jan-17

08:00-08:30 Registration Sheyka Nugrahani Fadela (WWF-ID)

08:30-09:00 Opening Head of KKHL

09:00-09:30 Explanation about DSCP Kasubdit Pelitahati-KKHL

09:30-10:15 Explanation about stake holder maping and program

Veda Santiadji (WWF-ID)

10:15-10:30 Coffee break

10:30-12:00 Group discussion: stake holder mapping and program

Facilitatior Team WWF-ID

12:00-13:00 Lunch

13:00-15:15 General meeting: Working plan arrangement Veda Santiadji (WWF-ID)

15:15-15:30 Coffee Break

15:30-17:00 General meeting: Working plan arrangement Veda Santiadji (WWF-ID)

10-Jan-17

09:00-10:00 Communication strategy arrangement step explanation

Emilia Bassar (COREMAP-CTI)


10:15-11:00 Communication strategy arrangement: deciding communication goal, message, and target audience.

Emilia Bassar dan Zia Ulhaq (COREMAP-CTI)

11:00-12:15 Group discussion: Deciding communication goal Facilitatior Team WWF-ID

12:15-13:30 Lunch

13:30-14:45 Group discussion: deciding communication message

Facilitatior Team WWF-ID

14:45-16:00 Group Discussion : deciding target audience Facilitatior Team WWF-ID


16:15-17:00 Group discussion result presentation in deciding communication goals, communication message and target audience


11-Jan-2017

09:00-09:00 Communication strategy arrangement: deciding communication media, monitoring and evaluation arrangement (Monev)



10:15-11:30 Group discussion: deciding communication media

Facilitatior Team

11:30-12:45 Group discussion: deciding activity timeline Facilitatior Team

12:45-14:00 Lunch break

14:00-15:15 Group Discussion: Arranging Monev Facilitatior Team


15:30-17:00 Group discussion result presentation in deciding communication media, monitoring and evaluation timeline (monev)


Tuna Room, GMB IV, KKP, Jakarta

85

Date Time ACTIVITY PIC

12-Jan-2017

06:30-09:00 Mobilization from Hotel Agape-Gedung Mina Bahari IV

Yoppy Endano (WWF-ID)

10:00-10:15 Committee report Direktur CT – WWF ID

10:15-10:30 Opening remarks Direktur KKHL

10:30-11:15 Bintan Communication strategy presentation Participant from Bintan

11:15-12:00 Alor Communication strategy presentation Participant from Alor

12:00-13:00 Luch break

13:00-13:45 Tolitoli Communication strategy presentation Participant from tolitoli

13:45-14:30 Kotawaringin Barat Communication strategy presentation

Participant from Kotawaringin Barat

14:30-15:15 National Communication strategy presentation National Participant


15:30-16:00 Discussion and Q&A Veda Santiadji (WWF-ID)

16:00 Closing Kasubdit Pelitahati-KKHL

103

Appendix 5. Discussion result presentation from every group

Alor Group

87

88

Bintan Group

89

90


91

92

Tolitoli Group

93

103

Appendix 6. Note from the 4th day of seminar

Opening remarks Director of KKHL dan Director of CT WWF-Indonesia, Moderator: Veda Santiadji (WWF-ID) Director KKHL: Communication is communicated to let the public to know, consciously, and change their behavior Through a communication strategy. Communication strategies are different across the four locations. As pilot sites these four locations could be a pilot for replication of activities at other locations. Director CT-WWF: God does not create any creature without any benefit to human life. Hence, there is indeed a Positive impact of dugongs and seagrasses on the economy of local communities. Humans must care about nature, because human ignorance is the cause of the extinction of living things. Explenation Session of communication and advocacy strategies of each group National Dugong is very dependent on the seagrass, as their food. Seagrass beds support sustainable fisheries activities, as they are an important ecosystem for other biota life cycles. Public attention to seagrass is still less than coral reefs. Seagrass is still unknown to its role by local communities despite having an important role in the waters. Indonesian seagrass database website is needed so that the public anywhere can easily access the seagrass data. Question: Adi WWF Central Kalimantan: the target audience does not understand with the media presented, then how the coastal communities in the dugong location, not the national community implement monev? Answer: Udi-LIPI: coastal community is a highlight, but the delivery in the mass media for the community throughout Indonesia. Monev: the standard does not exist at the national level. KLHK already has its own monev standard for other species so it can be adopted. How to know the level of public understanding can be through a questionnaire or FGD. Syakib- PRL public relations (PR): Coastal communities as the spearhead in these four storefronts. Monev as T0 can be done with a simple questionnaire, there are at least 5 storefronts. Hepi -DKP Kobar: How to coordinate between law enforcers? Dugong case incident in Kobar,shows that there is no clear autorithy to handle such things, hence it is very important to create a clear mechanism on responsibility, operational mechanism and coordination at the field is it supposed to be in the hand of forestry police, or , so it needs to be sharpened again the form of coordination and how it operates in the field. Are forestry police or fisheries PPNS (fisheries autorithies)? Answer: Udi-LIPI: we Can adopt from KLHK, the conflict management task force for dugong, formed under the authority of the governor.

99

Syakib – PR of PRL: For illegal fishing there is already a task force formed, however it still needs coordination between mechanism agencies for dugong handling tasks. SIEJ: Journalists who still don’t know about dugong and seagrass issues need to be given workshop and field trip. Workshop for debriefing and then field trip to dugong locations. So that journalists understand andcan write and share it the target readers. Adi-WWF Central Kalimantan: The target audience for a better national group is the national community, the four sites can perform their duties in their respective regions while nationally running the program as well. Miss Scuba (Mrs. Lia): The needs of Young people that are equipped with understanding of dugong, so information will be easily spread through socmed. Bintan Bintan will be developed as a tourist city. The impact of dugong on Bintan people through ecotourism. Question: BPSPL Makassar: In Bintan there is still a dugong hunt based on request. Why is this issues is not regarded as one of the strategic issue? And regarding Tourism destination to see dugong, is Bintan has planned ways and rules that support dugong tourism? Vitchy-Marine Buddies: Does Bintan already have a specific plan to involve students because students have the ability to advance the tourism potential of a region or provide awareness through socmed, is there a special stratsetgi about it? Tutus- WWF Indonesia: There is an issue related to catching bycacth in Bintan, does this need to be prioritized first instead of community based tourism activities? Answer: DKP Prov Riau: dugong hunt because of the demand of a resort with a high price. But there has never been an official report from pokmaswas on dugong hunting however we do have prevention act which is involving the community / pokmaswas. Dugong tourism: dugong wacthing etc, but so far dugong has never been found naturally in its habitat, the appearance of dugong is mainly because it was accidentially catched by fishermen(bycacth), in the future Bintan wants to be like Alor. Dugong center is not only limited as a location that provides information about dugong, but all the creativity of the community is also accommodated, and scientific information about dugong in Bintan. The campuses in Bintan are now only focusing in seagrass, but there has not been much research on dugongs. TRISMASDES itself is actually focused on seagrass in Bintan. There is also a very low effort or strategy to invite students to get involved, but the locations where dugong can be found are visited by many students from Singapore, but we still do not know what form of cooperation in the future. Maybe we can make dugong as a tourist icon in Bintan.

100

Mr. One-Alor: The key actor is in the community itself. Therefore helping each other to make society better and more committed as well as protecting the sea for our children and grandchildren(future generations). Adi-WWF Central Kalimantan: The number of dugong populations is not known,however it can be managed by utilizing local universities in Central Kalimantan assisted by students who conducted a research. From a hunter's point of view, the Sampan people are known as hunters, this that we need to know is that how many hunters are there in the community? Where they Can also be identified as one of the target audiences in Bintan. As for bycacth, why dugong can be caught by a net?( accidentally) This is a problem that we need to take into consideration and address more. Kotawaringin Barat The identified dugong hunter is 1 expert and 4 of his men. Dugong hunting incidents in August and October 2015, resulted 3 dugongs found, and The hunter was taken for a further interview with the local apparatus. So it is clear that Target audiences are the hunters in order to prevent recurrence of hunting cases at Kobar. question: BPSPL Makassar: Are there other alternative fishing tools so that the fishermen do not use the lampara dasar that can damage seagrass beds? BPSPL Denpasar: Involve institutions as agents of change. How to turn a hunter into a non hunter, because it takes time. answer: There is a program from the local government about the replacement of fishing gear, some people have been willing to replace the their. As mpa, we will be developing a dugong based tourism in Kobar. Mr Syahrian, Kades (head of village)in Teluk Bogam former dugong hunter, will serve as dugong ambassador in Kobar. Alor 2 Dugongs has been found around Sikka Island, before that Alor has become a tourist destination therefore It needs a regulation that governs the dugong marine tourism in Alor.fortunately, In the last 20 years there have been no cases of dugong catch. Communications media for the community as the main target, the family gathering event, because the strong family / tribal ties in Alor, with various language tribes in Alor. Alor Bahari Festival, where the festival is conducted is not at dugong location. Syukur Laut Mali is a public thanksgiving to show gratitude for the results obtained from the sea. question: Syakib-PR of PRL: A strong coastal development program at Sendang Biru,we can also learn about how to limit the number of people when viewing dugong, and maintaining coastal cleanliness. Example: the amount of food brought are being noted through the data on entry (check list) and was checked the amount of food waste at the time of exit. Travelers subject to sanctions if there is possible implication that they left their garbage behind. BPSPL Pontianak: How to keep the tour so that id does not disturb dugong itself answer:

101

Tutus-WWF: Encourage tourism with education related to dugong and other mega fauna, such as information center with documentations of those mega fauna. Pak One-Alor: The length of time for travelers to see dugong in waters is limited/ not long, there is only one person who was also being accompanied by the guide down to the sea, and the only one who can interact with dugong is only limited to myself. SJIE: I have Never been to Alor before, for journalists it is interesting to see how to interact with dugong, where Dugong is a very interesting as an object to see, not just coral reefs. Marine buddies: It needs a strong regulation to arrange the time of the tour, because mostly when we are talking about an interesting phenomenon its not last long (in indonesia) Pak SBL: There is no dugong interaction gueideline yet so it is necessary to make that guideline (there is a shark whale tourism interaction guide available) Tolitoli there is a release of dugong into the wild however the need of creating local laws regarding dugong and seagrass protection question: Hepy-Kobar: Water area regulation mechanism is now lies within the provincial government autorithy, is it possible for local (kabupaten) autorithy to create a local regulation regarding dugong be it about the environment or its ecosystem. Ari-WWF Kalteng: Advise: we need ecoturism assessment. There is no one that brought up the problem of environment contamination. “dugong is not for pet” to prevent captivity case to happen in the future. Suraji-KKHL: Under Law 23 the authority of marine water management under provincial authority. KP No.9 in 2016. Kepmen KP No.61 year 2016. Supplement 3 EKP3K: conservation management unit (Permen 30 Tahun 2010) SBL-KKHL: The regulation related to marine law becomes the authority of the province. But if related to capture fishery there is still authority of local government, especially traditional fishery. Kelompok Bintan: The issue of tar / oil pollution at sea is not included because it is not our authority, this is the domain of the provincial government. The polluted are the international water. Syakib-PRL Humas: Need a taskforce to overcome pollution at sea Closing Pak Syamsul Bahri Lubis (Kasubdit Pelitahati):

102

If the program we’ve created are being specified more so that we can identify which activity is being funded by related institution. Especially due to the sea area maintenance autorithy is in the hand of provincial autorithy, so it is necessary to have a coordination and communication for dugong conservation activities. From all sectors involved in communication strategy this can be a possible action for funding, from central government there is DSCP but it takes local commitment to implement the activities especially from what has been arranged from this workshop. We do hope that this meeting can bring great impact, in terms of communication and commitment from every party attend.

103

Appendix 7. Publication Material

Banner design

103

Appendix 8. Documentation

Group photo of committee and participants

Introductory remarks from DSCP done by head of Natural resource conservation and protection agency

Veda Santiadji (WWF-Indonesia) facilitates inception

104

Awalludin from Bintan represent mapping result from Pengudang Village

Participant from Alor are paying attention to Ms Emilia Bassar (Coremap CTI) presentation about purpose

of communication

Participant from Kotawaringin Barat identify communication purpose

105

Presentation from each location in Tuna Auditorium, ministry of marine and fisheries

Sunarto from Toli presenting Communication strategy from tolitoli

Group photo with participant in Tuna Auditorium