Cecil Vision ESC

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    Photos of the Yeager Media Center.

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    First book: Molders of Public Opinion: Journalism, Public Relations and J. Edgar Hoovers Waron Crime and Dissent; currently being reviewed for publication by Columbia University Press.Next book (in a couple of years): Shame the Devil: George Seldes and the American Press.Seldes was a pioneering journalist who carried the muckraking tradition of Lincoln Ste f ensinto the 1950s.

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    Intro to Mass Comm: 210 students, every semester. Historical review of the development of media and strategic communication.Intro to Digital Media: Personal branding through social media and basic video production.

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    Added admin support as a result of very positive discussions with the dean and provost.

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    Reality: Higher education is going to continue to change. No amount of fussing will stop that.Instead, look for opportunities and deal with what is in front of you.

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    Teaching hospital: Funders asking for dramatically expanded experiential learning.

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    First ve are obvious. The last one, not so much. Just as essential.

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    Starts here. That cannot ever change.

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    Already a part of ESC culture. Make it a clear focus across the upper-level curriculum.

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    Big issue: Faculty selected. Journalism, IMC, Strategic Comm students all working the problemfrom their di f erent angles.

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    Change: Facilitated through increased contact with professionals who are, after all, living thechange daily.

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    Faculty governance. Whole thing starts with faculty. Does it make sense? Is it possible? Howextensive? Other approaches? Etc.

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    All of these can lead to new opportunities, resources.

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    Relaxed atmosphere. Director a facilitator and participant (as a faculty member) but notdictating any aspect of the process.

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