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CDRS.COLUMBIA.EDU
Session III: Business and Sustainability Models
Case Study: Tiered Pricing Model for Journals Publishing
Rebecca KennisonLibrary Publishing Services:
Strategies for SuccessPurdue University
May 19, 2011
CDRS.COLUMBIA.EDU
Center for Digital Research and Scholarship: What We Do
• Research repository• Conferences and video services• Journals• Online publications• Scholarly Communication Program• Experiments, pilots, prototypes– First of kind, not one of a kind
CDRS.COLUMBIA.EDU
Center for Digital Research and Scholarship: What We Do
• Research repository• Conferences and video services• Journals• Online publications• Scholarly Communication Program• Experiments, pilots, prototypes– First of kind, not one of a kind
CDRS.COLUMBIA.EDU
Columbia-Based Journals
• 70+ (and more all the time)– Columbia, Barnard, Teachers College, Union
Theological, Jewish Theological
• Faculty-run– e.g., Journal of Philosophy, Scholar & Feminist Online
• Grad student-run– e.g., Columbia Law Review, Journal of International
Affairs, Union Seminary Quarterly Review
• Undergrad-run– e.g., Columbia: A Journal of Literature and Art
CDRS.COLUMBIA.EDU
Services• Platform software hosting, updates, and
enhancements– Open Journal Systems– WordPress– Blogs and wikis
• Consultation– Digitization of print back issues– Copyright, licensing, author agreements– Open access and other business models
• ISSN acquisition• Print on demand• Custom quote: design, content migration
CDRS.COLUMBIA.EDU
Tiered Service Model
• Barebones (free)• Basic (free)• Simple (custom quote)• Simple + design (custom quote)• Extended (custom quote)• Premier (custom quote)
CDRS.COLUMBIA.EDU
Barebones
• Installation of software only• Ongoing hosting• Launch: 1-2 weeks• One journal (Awaaz) requested, but
never used
CDRS.COLUMBIA.EDU
Basic
• Columbia domain• Installation, initial
configuration of software
• Incorporation of existing logo, color palette
• Launch: 3-5 weeks
CDRS.COLUMBIA.EDU
Simple
• Basic service level• Consultation on
color palette• Support for building
user roles (e.g., editor, reviewer)
• Basic training on use of platform
• Launch: 7-8 weeks
CDRS.COLUMBIA.EDU
Simple + Design
• Simple service level
• Initial fee for basic build of site and mock-up of one design concept
• Hourly fee ($20-$25) thereafter
• Launch: 7-8+ weeks
CDRS.COLUMBIA.EDU
Extended
• Installation of platform
• Domain acquisition• Site design,
configuration• Graphical elements• Extensive training• Launch: 11-13
weeks
CDRS.COLUMBIA.EDU
Premier
• Comprehensive set up, configuration, training
• Extensive design support– Logo design –Multiple layout options– Complex graphical elements (e.g.,
embedded video player)
• Launch: 17+ weeks
CDRS.COLUMBIA.EDU
Premier Example
• Faculty-edited medical journal
• Funded by article-processing charges ($750 for full-length articles, $350 for short pieces)
• XML tagging, PMC deposit
CDRS.COLUMBIA.EDU
CDRS.COLUMBIA.EDU
Additional Charges
• Content migration• Print on demand– Brokered service– All prices set by editors– Issue or article upload paid by journal– 5% overhead charge to CDRS
CDRS.COLUMBIA.EDU
Current JournalsCURRENTLY HOSTING• Columbia Business Law
Review• Columbia Journal of Race
and Law• Columbia Journal of
Transnational Law• Columbia Undergraduate
Science Journal • Consilience: The Journal of
Sustainable Development• Tremor and Other
Hyperkinetic Movements
UNDER DEVELOPMENT• Columbia Journal of Gender
and Law• Columbia Journal of Law and
the Arts• Columbia Social Work
Review• Explorations in
Anthropological Research• Morningside Review
(formerly Journal of the Undergraduate Writing Program)
• Union Seminary Quarterly Review
CDRS.COLUMBIA.EDU
Challenges• Service mission vs. cost recovery• Scalability– Need for more template-driven set-up vs.
desire for more customization
• Resource balancing– Timelines difficult to predict when dependent
on partner– Multiple simultaneous projects
• Editor turnover, training• Engagement of library staff liaisons
CDRS.COLUMBIA.EDU
Questions? Comments?