REPUBLIC OF THE PHILIPPINES

POLYTECHNIC UNIVERSITY OF THE PHILIPPINES

COLLEGE OF ENGINEERING

DEPARTMENT OF COMPUTER ENGINEERING

NDC Compound, Sta. Mesa, Manila

ENGINEERING MANAGEMENTENSC 2073

CASE STUDY #1ALMA ELECTRONICS: I’ll Dream of You

Submitted by:

Bautista, CharoletteBeleno, Orah VitaBlanza, PaoloCandedeir, GlendagraceCarable, EricCarillo, Robert JayValguna, Ma. Krisanta Chelle

BS COE IV-2

Submitted to:

Engr. Del Rosario

Date Submitted: 17 August 2011

PROBLEM1. What college courses will best suit Mr. Mallari’s sons?

a. Will Mr. Mallari’s sons accept their father’s idea?2. How will Mr. Mallari established his own assembly plan?

OBJECTIVES To be able to determine the right college courses for each of Mr. Mallari’s sons Persuade Mr. Mallari’s sons to take the college courses their father picked for them. Pursue Mr. Mallari’s dream to have his own well established plant

ANALYSISAreas of Considerations:

Personal Opinion of Mr. Mallari’s sons Interest of Mr. Mallari’s sons1. Demand

External- the demand for electronic parts that are used in the assembly and maintenance of radios, tape recorders amplifiers and various selected appliances in other towns.

Internal-the demand for more man power to serve all the customers various needs in terms of repair or sales

2. Competition External- about Mr. Mallari’s former classmate Estelito Chan well –established

appliance assembly plant in manila and other factory outlets Internal-about Mr. Mallari’s employees who are striving for higher position or

salary.

3. Traditional Attitude External-the trend in the towns he wants to establish his factory Internal-his company’s rules and regulations

4. Total Financial Investment External-total investment in putting up more stores Internal- own more assets for investing

5. Possible earnings

SUGGESTED COURSES OF ACTIONFrom the major problems, we suggest that Mr. Mallri should take into account even the smallest detail in his business. A single mistake can ruin a perfectly crafted plan. The analysis part of the case analysis will provide him a simple but firm foundation of actions he can perform in the future to sustain his current stability and to further support the scheme he is planning to implement.

Mr. Andy Mallari should first consult his sons for their willingness to participate in their father’s dream of having a plant and business that will flourish the same way his

friend’s business did. If they agree, he should pick the best course that would fit the personality and interest of his sons so that at some point, they will learn to love it. If at least one of them will not agree, he should at least respect their decision.

CONCLUSIONS AND RECOMMENDATIONSBase on the story of Mr. Mallari, our group concludes that an experienced individual

performs not only as a businessman but also an efficient individual. He started as a small businessman until he became a successful one. This transition certifies him as a man of wise decision –maker and as well as a father. If he will take necessary steps to fulfil his goal, he will need not to worry about his future plans and the education of his sons.

The following recommendations are being considered by the group:

a. Mr. Andy Mallari should suggest the following courses: ECE, Accountancy, Business Administration

b. He should consult his friend for detailed information about his business.