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Presentation @ MicroStrategy Symposium São Paulo / Brasil
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The New Finance Rule
São Paulo, August 25th, 2009Antonio Dutra Jr. – Director of Software
Solutions
Carpio Solutions is a Global Company of
Software and Services designed to help
customers to maximize their financial and
operational performance using the Suite
GesFinTM for Comprehensive Performance
Management.
Global Partner MicroStrategy
Microsoft GOLD Certified Partner
SAP Certified ISV for Planning Solutions
Who are we?
Overview of the Company
• Founded in June 2007
• Through the: Acquisition of GesFin, a software planning company, and Aleriant, TI services company.
Global Presence
HQ: Research Triangle Park, NCMexico City, Mexico Panama City, PanamaBuenos Aires, ArgentinaSão Paulo, Brazil Florianópolis, BrazilPorto Alegre, BrazilIn 2009 Europe/Spain
• By Palladium Equity (NY).
• Global Management Team
• +100 employees and growing
• Beginning with a regional partnership in 2007 in Brazil
• Created an integrated version of GesFin to MicroStrategy
• Directly relationship with a Group of Corporative Product in
Washington/USA
• In 2008, Carpio becomes MicroStrategy Global Partner
• Created an BI area of MicroStrategy
• Companies offers an integrated solution for customers and
prospects MSTR
• Working with a Global Sales Force and Network Partners
MicroStrategy
• USA, Mexico, Central America, Brazil, Argentina, Peru, Spain,
Portugal, Belgium, UK , Australia, and Middle East
MicroStrategy Relationship
The New Finance Role
Once, a student asked a
teacher why the questions on
this year exam paper were the
same as last year...
Yes, replied the professor...
The questions are
exactly the same. What you
should know is that the
answers have changed.
Albert
Einstein
Reflection
The Finance Pressures
• IFRS
• Compliance ( SOX )
• Costs Reduction
• Search and Support of Talents
• Support the CEO demands
• Support the Managers decisions
Finances and their Pain
• Staff Reduction
• Costs of average financial
functions have been cut from 1%
to 3%
over past 10 years.
• More work
• People reduction, not on
activities.
• More Pressure, more Stress
• In recent survey, 68% of
interviewed said they are
under more pressure in the
past two years.
• Higher Staff turnover
• Low standardization, inconsistent processes,
many errors by
manual input
• Too many metrics and irrelevant reports
• Too many complex spreadsheets, repetition
of information
• Too many inconsistent investiment
decisions and poor monitoring
of return on investiments ( ROI )
• Excessive Micro-Management
Many Activities of Low Value
Few High-Value Activities
• Do you know exactly what the
actual situation of your company?
• Do you know how your company
will be in the next 3 to 6 months ?
• Do you know what are the essential drivers ?
• Do you know if the company resources are
working on the best opportunities ?
• The Management and Planning software
allows you to anticipate actions to correction
the course ?
The Paradigm of Change
The Finance Crossroads
Organizations in the XXI Century
The New Finance Rule
Chartered Institute of Management Accountants
• The Financial area MUST be more efficient in
providing
reliable information for managing the business
• The main Finance challenge must be the
development of people that can colaborate making
decisions involving the business
• Any company that IS NOT MODIFYING THIS FINANCE
FUNCTIONS is putting the business at risk
The ideal Finance role is a minimum time
spent on reconciliation and reporting of
the realized. A large organization expend
most of time trying to anticipate what
will happen in the future, make sure that
the company’s resources are allocated in
the right opportunities and ensuring that
the company operates with the best
controls and processes.
Gary Crittenden, CFO, American
Express
Summarizing...
A New Finance View
1. Create time/Reduce Costs adapting your
operational processes.
2. Create more capacity for performance, atracct the best
professionals and offer to them a great place to work.
3. Provide agility to the business with using new tools
that have predictive capacity.
4. Reduce losses through better decisions
for investments.
5. Support the culture of high performance through
appropriate and fair metrics.
6. Be recognized as a collaborator of high added value
that provides useful and reliable information.
Focus on Essential
Conclusions
• High Cost
• Painful Implementation
• Too much Time to stabilize
• Too many TI Resources
• External Dependency
• Change Management Complicated
• Internal Training
GesFin Advantages.
.
.
• Allows use of Investiments already made
• Users see GesFin as another project in the
portal
• Look and feel the MicroStrategy environment
• 100% Web, zero footprint
• Integrated Security, Single sign-on
• Data GesFin analysed through Reports and
Dashboards MicroStrategy
• All features of BI MicroStrategy in the Corporate
Performance Management project
Main Points GesFin v5 MSTR
CARPIO GesFin™
Customers and Business Cases
Some CARPIO Customers
BACKGROUND• Retail: Supermarket, Pharmacies and Gas Station• 6,000 employees• 1.8 millon customers per month
CHALLENGES• Improve the data accuracy, reducing of turnaround planning time and extend the collaboration of all in the process• Get involvement of key stakeholders in the planning process
GesFin Case #1
KEY PURCHASE CRITERIA• Web-Based delivery without TI support• Easy of use e intuitive navigation for low-skilled users• Rapid Implementation• Low TCO – Total Cost of Ownership
RESULTS• 90 days project• Managers heads their own plans• Improve Collaboration• Improve ability to model new scenarios and simulations“ Our users adopted the GesFin right from the start because the easy
of use. The GesFinTM solution was completely implemented in 90 days and fully integrated with our ERP. ”
- Clementino Bolan Filho, CFO
ANGELONI
GesFin Case #2
TOTALCOM GROUP
BACKGROUND• Services: Largest LATAM Advertinsing Firm• Branches over 16 Countries• Multiple Companies
CHALLENGES• Improve automatic consolidation
• Replace massive use of interlinked Excel• Involve BU heads in process• Difficult to change structures of Planning• Limited IT availability
KEY PURCHASE CRITERIA• Integrate with many different ERP Systems• Low IT support to implement• Heavy Workflow Functionality• Easy creation of multiple scenarios
RESULTS• Deployed to all branches• Modeling Financial and Operational• Improve Collaboration• Increase Planning efficiency• Finance in control, not IT
“We evalueted many products, and in the end, we selected the GesFinTM Solution because we believed it was the most user friendly for our business. We are extremely satisfied with the results of the implementation, which has helped us improve our financial planning process.”
- Jamila Srikhi, Planning and Financial Manager
CARPIO GesFin™
Market Analyst
What they say about us?
What they say about us?
What they say about us?
What they say about us?
Planning the future of the company,
Known exactly what’s happening,
Being proactive rather than reactive,
Take corrective or preemptive actions
and
Running your business better!
Briefly, we were talking about:
Thank you !Antonio Dutra Jr. - [email protected]
Director of Software Solutions