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Career Options is unique in that it’s created just for Canadian college and university students. The information is tailored to meet your requirements. The advertisers contribute because they want to let you know about real opportunities in their organizations. In fact, Career Options is the one publication where the ads are as invaluable as the articles!
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coFor Canadian Post-seCondary students 16 soCial enterPreneurs:
MarC Kielburger on the business oF Changing the World
18 hoW to be an ‘intraPreneurial’ eMPloyee
37 WorKstory.net: a KaleidosCoPe oF Career Paths
career options
careeroptionsmagazine.comFall 2012 / VoluMe 26 no. 2
Do You Have WHat
it takes to Be an
entrepreneur? An IntervIew wIth
Bruce croxon of cBc’s “DrAgons’ Den”
page 23
Kia Ora (Hello!)
from neW zealanD!
noW available on Your
smart pHone anD Your tabletDownloaD a free reaDer
at www.issuu.com
career optionsFall 2012
7entrepreneurship: The Opportunity of a Lifetime By Jordan Adams
12entrepreneurship is everybody’s Business By Hilary Thomson
10Young canadians Building ambitious Ventures: 10 Simon Jalbert15 Bella Hwang25 Evan Price
16social entrepreneurship: Combining Business Savvy with Desire to Change the World By Jordan Adams
18Me, inc.: Entrepreneurial Employees Can Be ‘Intrapreneurs’ By Kerri Zanatta-Buehler
20Where to Find Help: Resources to Advance Your Entrepreneurial Goals
23interview with a Dragon: The Risks and Benefits of Being an Entrepreneur By Jordan Adams
27sports-Mad new Zealand: Combine Adventure with Study in Kiwi-Land By Kathryn Young
32the practicalities: Many Ways to Bring Down the Costs of N.Z. Study By Kathryn Young
37Wondering about a Job or career? Workstory.Net May Inspire You By Fraser Tripp
40Helping You Find Your path: Career Centres Help with More than Just Resumés By Sharon Ferriss
44De-Mystifying University allows aboriginal Youth to Visualize themselves in Higher education By Kakwiranó:Ron Cook
46HelpX Helps those Who Help themselves By Jasmine Irwin
take the plunge! international education is your path to adventure page 27
CAREER OPTIONS FALL 2012 3
4 FALL 2012 CAREEROPTIONSMAGAZINE.COM
We WoUlD like to tHank oUr aDVertisers…
[ eVen More] career options
WHAT’S ON AT CAREEROPTIONSMAGAZINE.COM »
as always, you can check out the latest issue of Career Options online, or browse the archives for more great feature articles from past issues. But there’s a lot more in store at our website, careeroptionsmagazine.com.
Blogspot is a space where guest bloggers share their thoughts about post-secondary education, entering the workforce, finding the “right” job and getting a career on track. Submit your own blog ideas at careeroptionsmagazine.com/blogspot/
pinterest is the latest social media craze, and Career Options has hopped on the bandwagon. The virtual pinboard is used to share interesting photos and ideas—we use it to help students and recent graduates in all aspects of their careers. Check out our boards for job interview tips, office outfit ideas, easy lunch recipes, office decoration, books worth reading and much more. Visit pinterest.com/careeroptions
keep Up WitH tHe latest career aDVice, neWs anD VieWs: FolloW career options on tWitter, Join tHe FaceBook page, sUBscriBe to oUr rss FeeD anD Join oUr linkeDin groUp.
34 American University of the Caribbean School of Medicine
36, 49 Appraisal Institute of Canada
2 Brock University, Faculty of Graduate Studies
15, 48 Cameco
20, 48 Canadian Payroll Association
52 Certified General Accountants Association of Canada
22 Certified Management Accountants of Canada (CMA Canada)
45, 48 DMC Mining Services
3 Education First
11, 49 Enterprise Rent-A-Car
43 Forest Products Sector Council
13, 48 Halliburton
50 Halton Regional Police Service
5 Harris Institute
51 Humber College Business School
49 Humber College School of Media Studies & Information Technology
50 IFSE Institute
50 Japan Exchange and Teaching
(JET) Programme
38 KPMG
14, 49 McGill University, Faculty of Engineering
50 Mining Industry Human Resources Council (MiHR)
49 Morgan International Canada Inc.
42 Money Mart
5, 48 New England Center for Children
47, 48 Nexen
31 Perth Education City
50 Queen’s University, School of Graduate Studies
26 Ross University School of Medicine
9 Shell Canada
29 Sprague-Rosser
6, 33 St. George’s University, School of Medicine
39 Study and Go Abroad Fairs
21, 48 Sun Life Financial
19, 48 Teck Coal Limited
3 University of Waterloo, Master of Public Service
career optionseDitor-in-cHieF
Paul D. Smith
Managing eDitor | gorDongroUp
Kathryn Young
proJect ManageMent | gorDongroUp
Matei Savulescu
art Direction | print ManageMent | gorDongroUp
Leslie Miles
Design & laYoUt | gorDongroUp
Laura Willsher
Director oF aDVertising sales | gorDongroUp
Kirill Kornilov
aDVertising sales | gorDongroUp
Pauline de Gonzague, Colleen Hayes, Andrew Moore
DistriBUtion representatiVe | gorDongroUp
Denise Damecour
contriBUtors
Jordan Adams Kakwiranó:ron Cook Sharon Ferriss Jasmine Irwin Hilary Thomson Fraser Tripp Kathryn Young Kerri Zanatta-Buehler
Career Options is published bi-annually in January and September by the Canadian Association of Career Educators and Employers (CACEE),
720 Spadina Avenue, Suite 202, Toronto ON M5S 2T9
For sUBscription inForMation, contact paUl D. sMitH:
Tel.: 613-634-2359 Fax: 416-929-5256 Email: [email protected] Website: careeroptionsmagazine.com
For aDVertising inQUiries, contact kirill korniloV,
Director oF aDVertising sales, gorDongroUp:
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ISSN: 1712-1183
The Canadian Association of Career Educators and Employers (CACEE) is a national, non-profit partnership of employer recruiters and
career services professionals. Our mission is to provide authoritative information, advice, professional development opportunities and other services to
employers, career services professionals and students.
Career Options is distributed to students at post-secondary institutions across Canada. Career Options is available free of charge through
campus career centres.
NOTE: The opinions expressed within are those of the authors and do not necessarily reflect CACEE policy. No part of this magazine may be
reproduced in whole or in part without written permission of the publisher.
The National Student Resource of: Canadian Association of Career Educators and Employers
720 Spadina Ave., Suite 202, Toronto ON M5S 2T9 cacee.com
4 FALL 2012 CAREEROPTIONSMAGAZINE.COM
eDitor’s letter
Celebrating entrepreneurs, intrapreneurs, risk-taking and leadership
in this issue of Career Options we celebrate entrepreneurs, those people who create an
enterprise from their imagination and effort. Starting your own business is a very real option
for new grads, and there are many success stories, a few of which we present here. There are
also plenty of resources available to help you get started, some of which are also introduced
here. For example, experience is a great teacher, and franchise opportunities offer resources and
mentors to help you get started. If you think you might enjoy working for yourself, then read on—
there is something inside for you. And if you’re not sure about working for yourself, then you should
also read on. The first question any entrepreneur must answer is, “Am I cut out for this?” The
answer to that question is the most important piece of information you will need.
There’s an old saying that a university is “a place where mostly ‘A’ students teach mostly ‘B’ students
to go to work for mostly ‘C’ students.” I have always taken this to mean that the “C” student is an
entrepreneur. It’s a saying of dubious merit, as all generalizations are, but it’s catchy, and makes
struggling students feel better about their circumstances. And we’ve all heard about the success
of Bill Gates, whose experience shows that success may indeed come to those who opt out of
academic excellence as the means to prosperity. As a former member of the “C” class, however,
I can assure you that not all of us are tech billionaires. I also know that there are entrepreneurs who
were honour students, so the saying lacks the external validity my quantitative stats profs used to
talk about. But there is an interesting kind of truth being spoken here.
Success of the type that creates jobs for other people is exceptional, and must, by definition,
require an exceptional path. Graduation followed by employment with a large corporation or
government department is a worthy accomplishment, and it’s a well-travelled road that offers
established rewards. Those who seek a different kind of success must take a different road and
leave behind the comfort of the crowd. Doing so introduces an element of enhanced risk, as any
innovative effort must, but it also offers enhanced reward. Being your own boss offers the freedom
to do what you want, and the thrill of making an impact on your own terms, but these perks come
at a price: the risk of failure. Balancing this equation is the challenge all entrepreneurs must face—
how much risk will they tolerate to collect their reward?
If entrepreneurs are indeed different, perhaps it is their willingness to take on risk that makes them
so. That is in fact one of the theories explaining why some people are willing to gamble with their
money (or their family’s) and their time. But others refute that supposition, pointing to studies that
show entrepreneurs don’t see risk as others do. They believe so strongly in their idea that they simply
can’t imagine it will fail. So be it a gambler’s heart, or the faith of the believer, something drives these
exceptional people to make their own way. Statistics Canada reports that the small and medium
enterprise (SME) sector is the largest employer of Canadians, and it stands to reason that a good
number of those SMEs are directed by entrepreneurs. Canadians owe a great deal of our prosperity
to the individuals who take the risk to start their own companies, and that is not likely to change.
Enjoy the issue!
paUl D. sMitH is the Executive Director of the Canadian Association of Career Educators and
Employers and Editor-in-Chief of Career Options magazine. Email Paul at [email protected]
For More inForMation, Visit: cacee.com, careeroptionsmagazine.com
CAREER OPTIONS FALL 2012 5
entrepreneUrsHip:
The opportUnitY
of a liFetiMe
r isk-taker, innovator, trailblazer,
opportunist: many words could be
used to describe an entrepreneur,
but what exactly does
entrepreneurship itself entail? The most basic
description of an entrepreneur is someone who
starts his or her own business, but the concept
goes a lot deeper than that.
One frequently referenced definition comes
from Harvard Business School professor Howard
Stevenson: “Entrepreneurship is the pursuit of
opportunity without regard to resources currently
controlled.” What this means, according to
Dave Valliere, professor of entrepreneurship at
Ryerson University, is that you see an opportunity
that’s “so compelling,” you have no other choice
but to pursue it—even if you don’t have the
necessary resources. You simply assume that
you’ll find a way to get it done, he says.
tHe attriBUtes oF an entrepreneUrThere is no “cookie-cutter” set of skills you need
to be an entrepreneur, says Simon Jalbert, a
participant in The Next 36, a national program
for Canadian undergraduate student innovators.
The one trait most entrepreneurs share, however,
is drive. You need ambition and a strong work
ethic in order to be a success.
“To be a successful entrepreneur, you have
to love a really long work week where you’re
thinking constantly about your business, and
have a deep-seated passion and focus,” says
Claudia Hepburn, Executive Director and co-
founder of The Next 36. “Without that you can’t
sell your idea to anyone, or bounce out of bed
early or stay late to make it succeed.”
Jalbert agrees: “You have to find something
you’re passionate about. There are days
sometimes where everything is going the wrong
way, and unless you really like what you do it’ll
be hard to keep going with it.”
There are many other useful traits that can help
you achieve your goal of starting a business.
While drive and work ethic are difficult to
“learn,” there are many valuable skills that,
experts say, people are not born with but taught.
For example, an ability to sell is a skill that
some people, mostly introverts, think they
need to be born with—but this is a myth,
says Valliere. “There’s research to support
that you aren’t born with it,” he says.
“Anybody can do this, learn this, and be
successful in it. We’ve looked at successful
entrepreneurs and found that all sorts of
people are successful, and it has nothing
to do with your personality.”
By Jordan Adams
CAREER OPTIONS FALL 2012 7
Rodney Larmand is President of College Pro
Painters, a company that develops over 700
entrepreneurs a year by providing students with
the chance to start their own business. Larmand
says that no two entrepreneurs are the same.
“Many of our people are introverted. They have
drive and passion, but it’s not always evident. Our
entrepreneurial experience is a catalyst for growth
because we teach them to sell, lead people
and communicate more effectively because it’s
needed to run a business,” he says. “In the last
42 years we have proven that with the right raw
material, leadership and management skills can
be learned. Many of our strong leaders have an
introverted side which helps them listen, reflect
and build lasting one-on-one relationships,
which is critical in leading others.”
Another “learn-able” skill is how to think like
an entrepreneur. In fact, programs like the
entrepreneurship major at Ryerson University’s
Ted Rogers School of Management are based on
teaching entrepreneurial skills.
“It’s about seeing things that don’t yet exist
and figuring out how to create them. We think
of ourselves as the creative or artistic part of
business,” says Valliere, who is also the director
of Ryerson’s Entrepreneurship Research Institute.
“Entrepreneurs see possibilities; they see things
that don’t yet exist. They have a different set of
mental tools.”
For example, all of the technical tools needed to
create websites like Amazon or Facebook already
existed before these sites were created. People
may think those sites were not innovative because
“anyone could have done it,” Valliere says. “They
could have done it, but they didn’t. The question
is, how do you develop that ability to see things
before somebody does it? A lot of things are obvious
after the fact.” This is what entrepreneur majors at
Ryerson learn, along with opportunity identification,
business planning and management of innovation.
groWing tHe entrepreneUrial spirit in canaDaThe research Valliere conducts has looked at
culture as a possible cause of whether people
in a society will think like entrepreneurs.
Many think that Canada doesn’t produce enough
high-impact entrepreneurs who create world-class
companies and products. Valliere says a country’s
culture can have an impact on how many
entrepreneurs are produced. “Canadians are very
modest; they’re not shooting for the stars. They
can, but they don’t.”
Hepburn and The Next 36 want to change the
attitudes of young Canadians so that they produce
more top-level companies.
“We believe that many top Canadian students
don’t set their goals high enough and slide into
corporate jobs where they have productive lives
and good income, but don’t create value by
building great organizations like Facebook and
RIM,” she says. “They need the role models
and the skill sets and the practice in building
organizations for Canada to develop high-impact
entrepreneurs. The goal of The Next 36 is to
increase Canadian prosperity by developing the
next generation of high-impact entrepreneurs.”
The Next 36 was inspired by “Economics of
Entrepreneurship,” the top-rated course at the
University of Toronto for six years. The professor
of that course, Reza Satchu, helped found the
program that selects 36 of the best and brightest
students in Canada with dreams of running their
own business.
“That course made us think Canadians really
needed a program that takes the best students
who show the best promise, ambition and
achievement,” says Hepburn. “We thought we
could put together a program that didn’t exist in
Canada, or the rest of the world, which offers an
extraordinary set of experiences and relationships
to change the trajectory of their growth.”
The 36 aspiring entrepreneurs are selected from
over 1,000 applicants—university students in
their third, fourth or fifth year of study—and are
placed in groups. Most spend the first five months
working remotely on their ventures while they
finish their degrees. Then, in the summer,
they all come together in Toronto, where the
groups live together and work on their projects.
Each group is given a mentor, someone from
the business world who knows the industry,
such as Jordan Banks, the managing director of
Facebook Canada. They attend special classes
taught by top professors from the Rotman School
of Management, Harvard Business School,
MIT (Massachusetts Institute of Technology)
and the Richard Ivey School of Business.
The students work on mobile, high-tech or
Internet-related ventures, because they are the
easiest and cheapest to start in nine months, says
Hepburn. Tuition is covered by donors, such as
founding patrons and top Canadian business
leaders Jimmy Pattison, W. Galen Weston and
Paul Desmarais. Investors contribute up to
$80,000 toward the students’ ventures.
Hepburn’s advice to interested applicants and
future entrepreneurs is to always act with integrity
and professionalism. “You have to present yourself
as credible, which means following through on the
commitments you make, she says.”
Even if you don’t have access to the same
resources these students do, with a great idea
and a solid plan, it isn’t as difficult to attract an
investor as you may think, says Valliere. “Investors
can’t just let money sit in the bank,” he says.
“They want to give the money to somebody, but it
has to be somebody worth giving it to. If you have
found an opportunity and have a plan to exploit
that opportunity, you’ll find somebody.
“But you have to have done your homework and
have a real plan—something that’s feasible and
not too risky,” he says. Having a well-thought-out
business plan is crucial; otherwise, you may be
entering hazardous territory.
tHe riskY siDe oF entrepreneUrsHip“Entrepreneurship is a very risky thing to do and a
lot of businesses fail,” says Hepburn. “You can’t
be too idealistic and caught up in your own way of
thinking. You need to respond to market signals
for when your product isn’t wanted.”
The public often assumes that entrepreneurs are big
risk-takers, Valliere says, but it only looks risky from
the outside. “Entrepreneurs don’t like to take risks....
They have extra information; they know something
that we don’t. So we teach how to do that—how to
figure out what no one else knows yet,” he says.
“it’s aBoUt seeing tHings tHat Don’t Yet eXist anD FigUring oUt HoW to create tHeM.”
8 FALL 2012 CAREEROPTIONSMAGAZINE.COM
Larmand says the College Pro Painters program—
running for over 40 years—can help minimize
risk by providing participants with mentorship
and education on how to run a business.
Students lease a franchise for one year and learn
the ins and outs of entrepreneurship as they go.
An intense training program takes place during
the school year to prepare students for work
in the summer. They learn how to market their
services, hire employees, deal with customers,
draft estimates, create budgets, manage
finances and resolve conflicts, among other
business skills.
College Pro ensures its student entrepreneurs
speak with past participants to gain a sense of
how the program works. “That way they’re able
to understand the challenges, and the ups and
downs,” Larmand says. “People excel based on
how quickly they learn. You have to understand
you’re going to make mistakes.” Entrepreneurs
make a lot of mistakes, and good entrepreneurs
don’t repeat them. Success comes from how
quickly you learn from those mistakes, he says.
Some students may be wondering if their degree
will make them good entrepreneurs. The bigger
question is, do you need a business degree to
be a success? Larmand says no. “No more than
half of our students are in business,” he says. “A
lot of arts students find they really like running a
business. The non-business students learn where
they want their life to go and how to get into the
business world. And I think a lot of them will
source out an entrepreneurial role in a corporation,
like being a high-level manager.”
BeneFits oF entrepreneUrsHip At the end of the day, having that drive and passion
will be your most important key to success as an
entrepreneur. If you’re doing what you love, and
doing it on your own terms, you can achieve what
many are striving for: being your own boss.
“Entrepreneurship is a good method of achieving
all sorts of goals: making money, improving
the world, and having a fun and interesting
career,” says Valliere. “A lot of people do it for the
autonomy; they don’t want to have a boss. They
want to do their own thing and set their own hours.
Or maybe they want to create a legacy.”
Achieving success and autonomy means you
need to be proactive and self-motivated. “If you
have to be directed by others, you’re not really
entrepreneurial,” says Larmand.
The sooner you start thinking about your ideas,
the better.
“It’s never too early to start thinking about how
you can solve a problem and make life easier for
people,” says Hepburn. co
JorDan aDaMs is a Carleton University
journalism graduate.
For More inForMation, please Visit: ryerson.ca/ent, tedrogersschool.ca,
thenext36.ca, collegepro.com,
careeroptionsmagazine.com
t his young entrepreneur’s passion for
business sparked from an unlikely
background: sports. Simon Jalbert’s
love of being part of a team and
playing a leadership role translated well into
his start-up companies. After completing his
bachelor of commerce at Saint Mary’s University,
Jalbert was selected to participate in The Next
36 entrepreneurship program. With his team, he
developed a tablet application called StrokeLink,
which he hopes will empower people who have
suffered a stroke. The app includes exercise
programs specific to the patient, progress
monitoring and educational material.
“Everyone seems extremely excited about it,” says
Jalbert. “We’ve been invited to speak at health
technology conferences all over Canada. People
are taking notice, which is definitely exciting for us.”
Jalbert and the three other members of his team
take on different roles for the StrokeLink project.
He does most of the financial work, but says
entrepreneurs have to dip their hands in all pots.
“I’ll do some design work and quality assurance—
you find yourself doing a bit of everything,” he says.
As a member and president of his university’s
Students in Free Enterprise (SIFE) chapter,
Jalbert also helped to develop an employment
assistance program for young people in Halifax.
“We identified that a lot of kids in Halifax don’t
come from wealthy families,” he says, “so we
analyzed Halifax and asked, ‘What industry
has the most jobs to offer people?’ Out of that
research we started a project where we taught
those kids the skills they need and how to do well
in interviews.” About 97 percent of students in
the program got jobs in the end, he says.
His advice for young entrepreneurs is to develop
their attention to detail. “An ability to move back
to the bigger picture is important as well,” he says.
“And finally, you have to develop ideas, you always
have to be pitching and be the best salesperson
you possibly can.” co
“YoU HaVe to DeVelop iDeas, YoU alWaYs HaVe to Be pitcHing anD Be tHe Best salesperson YoU possiBlY can.”
siMon Jalbert
» YoUng canaDians BUilDing aMBitioUs VentUres
10 FALL 2012 CAREEROPTIONSMAGAZINE.COM
entrepreneurship iseVerYBoDY’s BUsiness
p harmacy students as entrepreneurs? Many people think that
studying business is the best way to learn the skills necessary to
create a successful business. However, this is not always the case.
The knowledge base for a business can come from any number of
fields and areas of expertise, such as health care, community outreach and
even the military.
Jeff Wandzura is a participant in this year’s The Next 36 program, in which
36 students from universities across the country are separated into nine
groups of four and challenged to come up with a product they’re in charge
of creating, marketing and selling—in other words, starting a business.
Wandzura is a pharmacy student going into his fourth year of undergraduate
studies at the University of Saskatchewan. He is now also the President and
CEO of EDO Mobile Health. The freshly minted company has developed a
mobile app called MobiCare that aids in caregiving for people suffering from
Alzheimer’s disease.
Wandzura says the app helps to organize care by connecting the support
team of the person affected through alerts and requests for help. The app
also helps caregivers to identify the progression of Alzheimer’s by inputting
the person’s symptoms and comparing them to others with the disease.
The idea for MobiCare was a collaborative effort, Wandzura says, adding
that his team “wanted to do something in the health care field and a couple
of our teammates are personally affected by Alzheimer’s.” He sees the
importance of bringing technology into the health care field, and says the
creation of MobiCare is helping to do that.
Wandzura became involved in The Next 36 because he couldn’t see
himself working at a nine-to-five job in a pharmacy.
“When you have your own business, you see the results of your hard
work right off the bat,” he says. “You see success for the time you put in,
and you meet lots of interesting people.”
The Next 36 is not the only program that supports young Canadian
entrepreneurs. The University of Waterloo’s unique Enterprise Co-op
program allows students to build their own company during their co-op
term, rather than working for an established company in their field of study.
Logan Fuller is an electrical engineering student who has taken full
advantage of the Enterprise Co-op program. He has created the prototype
for a web application called Oikoi (which means ‘houses’ in Greek) that
will help students find housing.
By Hilary Thomson
12 FALL 2012 CAREEROPTIONSMAGAZINE.COM
CAREER OPTIONS FALL 2012 13
Fuller came up with the idea through his own experiences and through
talking with other students. He says most students use Kijiji or Craigslist
to find housing, but these sites are not tailored to the needs of a student
looking for a place to live.
“There is an inherent distrust with postings on these sites,” Fuller says.
“You never really know what the living space will actually be like.”
Oikoi will use existing programs such as Facebook and Twitter to give
students more information about the area and the accommodations they
are potentially renting or leasing. Another feature under development is a
compatibility program for people seeking roommates.
Fuller says that being an entrepreneur, especially from a non-business
background, has its challenges but also its rewards. “I am constantly
learning about the business side of things,” Fuller says. “You have to wear
many hats when you are the CEO of a startup.”
Fuller says that Waterloo’s Enterprise Co-op program is extremely valuable,
offering an opportunity not only to start your own company but also to gain
experience in your field in the process.
“Professors push you to think outside of the box,” Fuller says. “The University
of Waterloo really supports entrepreneurship.”
Fuller will be taking a year off from his studies to grow Oikoi into a profitable
business, something that the University of Waterloo fully supports, he says.
Students in Free Enterprise (SIFE) is a worldwide organization that provides
another example of students from different faculties coming together and
using their various fields of expertise to develop something new.
Memorial University of Newfoundland in St. John’s has an extremely
successful SIFE team, which has won many competitions over the years,
including the SIFE World Cup in 2008.
Shane Skinner, President of SIFE Memorial, says each university SIFE team
has its own mission statement. Memorial’s mission is to find “local solutions
to global economic challenges,” he says, adding that SIFE Memorial is “all
about giving a hand up, not a hand out.”
One of SIFE Memorial’s ventures is the Bright Futures program, which gives
people with disabilities who are unable to hold regular jobs the opportunity to
find ways to make a profit from something they are passionate about.
Jackie Squire is among the participants who have benefitted greatly from the
program. Because of her disability she was bullied throughout her life, but
never had the courage to speak out about her experiences.
Now in her mid-thirties, Squire has written and illustrated a book about the
struggles of being different and being bullied because of it. Through Bright
Futures, SIFE Memorial went through business techniques with Squire,
coaching her on personal financing and networking, Skinner says. He adds
that Squire has now sold more than 300 copies of her book for a profit of
more than $3,000.
14 FALL 2012 CAREEROPTIONSMAGAZINE.COM
Although there is huge support for the SIFE program in the Faculty of
Business Administration at Memorial, Skinner says the 64 members come
from all faculties.
“It is 100 percent beneficial to have students from different faculties with
different experiences and facilities,” Skinner says. “It gives us a well-rounded
group to continue developing the best projects to help people in need.”
Although university is a stimulating environment that often facilitates the
growth of new ideas and even entrepreneurial ventures, great ideas for
businesses can also come from other life experiences.
Fred Aubin is the founder of Strategic Red Team Consulting, a consulting firm
based on ideas and values he learned during his long career in the military.
Aubin was a Combat Arms officer in the Canadian Forces for 35 years
and has served all over the world. In his later years, he became the head
campaign planner for the Canadian Forces. When it was time to retire from
the military, Aubin was offered numerous jobs in the government as well as
in the private sector, but he was not drawn to any of them.
“I didn’t like what they were producing,” he says. “It all seemed very flavour of
the day.”
And thus Strategic Red Team Consulting was born. Aubin says people in
the military must be strong communicators, as well as disciplined, strategic
and organized—all qualities that he felt would be of value in the business
world as well.
Aubin says he purposely advertises his military background as part of his
business, and his clients find it to be SRTC’s strongest quality. “I’m not afraid
of being old school,” he says.
Aubin believes that examining past successes while being innovative and
different is the key to being a successful entrepreneur. The venture also needs
to be something you enjoy and are passionate about, he says, quoting the
Joker in The Dark Knight: “If you’re good at something, don’t do it for free.” co
HilarY tHoMson is a journalism student at Carleton University.
For More inForMation, please Visit: thenext36.ca, edomhealth.
com, cecs.uwaterloo.ca/students/enterprise, oikoi.co, sifememorial.ca,
stratredteam.com, careeroptionsmagazine.com
“it is 100 percent BeneFicial to HaVe stUDents FroM DiFFerent FacUlties WitH DiFFerent eXperiences anD Facilities.”
B ella Hwang is proof that not just business
students have the entrepreneurial
spirit. The occupational therapy major
was working in a hospital when she
realized she wanted to pursue business, after
getting a taste of entrepreneurship with a food and
culture magazine she launched with a friend. At
the pediatric clinic where she worked, Hwang says,
she “was always excited and keen to launch new
programs with my colleagues, including starting
a feeding program and an aquatic program for
children with disabilities.”
She then started her own private practice, and
successfully helped others launch their own
practices as well. She realized she wanted to learn
more about business, so she completed an MBA
at Simon Fraser University. This led to her helping
to launch a maternal health centre in rural Uganda.
“I think from my health background, I’ve always
had an interest in combining entrepreneurship
and health, and working in the field of social
entrepreneurship,” she says. She now works in
the field of “mHealth,” shorthand for “mobile
technology supporting health care.”
Hwang says her success has been due to her
ability to say yes to every opportunity, leading to her
wide range of experiences. “I think this has been
the key to understanding how the world works and
how my skills and goals fit into it,” she says.
The skills she says are important for entrepreneurs
are “persistence, hard work, staying level-headed,
and having a strong understanding and ability
to analyze the industry or market.” Hwang also
values creativity, which allows her to come up with
interesting solutions to business problems. co
HWang saYs Her sUccess Has Been DUe to Her aBilitY to saY Yes to eVerY opportUnitY, leaDing to Her WiDe range oF eXperiences.
Bella hwang
» YoUng canaDians BUilDing aMBitioUs VentUres
CAREER OPTIONS FALL 2012 15
By Jordan Adams
social entrepreneUrsHip:
Combining BUsiness saVVY with desire to cHange tHe WorlD
By Jordan Adams
16 FALL 2012 CAREEROPTIONSMAGAZINE.COM
i s there a problem in society that you’d
like to see eliminated? Do you have an
entrepreneurial spirit and new ideas?
Do you have passion, drive and optimism?
Social entrepreneurship may be the career you’ve
been searching for. Not only is it fulfilling to work
for yourself as an entrepreneur, but you’re also
working for others and for the benefit of all society.
Two leading social entrepreneurs who have
helped change the culture surrounding charitable
activities and ventures are Canadian brothers Marc
and Craig Kielburger. Through their organizations
Free The Children and Me to We, they have
inspired a generation to push for social change.
“Social entrepreneurship is creating a lifestyle to
create better choices for a better world,” says
Marc Kielburger, co-founder of Free The Children
and Me to We, who spoke to Career Options at
a recent event for young entrepreneurs involved
in The Next 36—a national program for top
university undergraduate entrepreneurs.
Social enterprises can be either not-for-profit or
for-profit, as long as they are working to solve a
problem in society. Through domestic programs
and international development, non-profit Free
The Children aims to free young people from
poverty and exploitation, and inspire youth to
become socially conscious global citizens.
When the brothers started their charity in 1995,
it was “uncool” to care about changing the world.
“I spent Grade 9 in a locker,” says Kielburger, adding
that making it “cool to care” is an important factor in
the social entrepreneurship industry.
“It’s about using peer pressure in a positive way.
It’s coming up with actions and opportunities,
and using celebrities and Facebook,” he says.
The Kielburger brothers have done that through
‘We Day,’ a youth empowerment event held
across Canada, where guest speakers and
performers entertain and engage young volunteers.
In recent years, social entrepreneurship has
gained more respect and attention, says Claudia
De Simone, Program Director of Venture,
Fellowship and University Partnerships at
Ashoka Canada, a global organization of social
entrepreneurs. “Ten years ago, or even five years
ago, people didn’t understand the words ‘social
entrepreneurship,’ ” she says. “More and more
young people are dedicated to creating a positive
difference in the world, and can see themselves
actually doing that for a livelihood.”
“Social entrepreneurship is going to be the
dominant force within social change, as opposed
to traditional charitable activities,” says Kielburger.
The time is ripe to start a social venture. “Get
on the wave and ride it because this is the
opportunity to jump on now. And you’re going
to become a leader in a sector as opposed to a
follower in something that’s very established.”
So what advice would today’s established and
young social entrepreneurs give to post-secondary
students? The one, overriding requirement is that
you need passion; without that, it will be hard to
get through tough times.
“Don’t start until you’ve found a problem that
you’re so passionate about solving that it just
makes you crazy,” says Heather Payne, who
started her own social venture called Ladies
Learning Code. Her not-for-profit business has
been around for just over a year and has already
seen more than 1,700 women (and some men—
she doesn’t want to exclude) learn technical skills
like website building and photo editing from over
400 volunteers in Toronto’s technology community.
Her aim is to reduce the inequality of women in
the technology industry.
“We found a way to create a really welcoming,
comfortable environment for women where they
can learn. Plus, our workshops are accessibly-
priced and actually a lot of fun,” says Payne. For
$50, women spend a full day with tech experts.
Payne has worked in a tech start-up company,
but prefers social entrepreneurship. “I’m not
interested in building the next Farmville. I love
social entrepreneurship because it’s about looking
at an issue in society and saying ‘I think we can
come up with a solution that will at least move
us in the right direction.’ ”
Payne, who is 25 years old, says starting a
social venture was risky and a bit scary, but it
paid off in the end—she’s opening a chapter in
Vancouver, and has plans for more in Canada
and the United States. Her business background
and entrepreneurial mind helped her succeed in
social entrepreneurship. “I love the way that social
entrepreneurship can combine principles from the
for-profit world and the issues we really do need
to solve to create really innovative, interesting and
sustainable enterprises,” she says.
Once you’ve found the cause that drives you,
De Simone says to jump right in. “Just take a
risk…If nothing is happening, create something.”
She says it’s much easier to attract potential
investors or partners when you already have
your idea and plan in place.
Kielburger says that once you have the ‘why’ of
your venture ready—the social problem you want
to fix—then figure out the ‘how.’ He says to be
shamelessly idealistic and “come up with a
larger vision than you think you can fulfill.”
“Get yourself out of your comfort zone.”co
JorDan aDaMs is a Carleton University
journalism graduate.
For More inForMation, please Visit: freethechildren.com, metowe.com,
canada.ashoka.org, ladieslearningcode.com,
careeroptionsmagazine.com
“get on the wave and ride it BecaUse tHis is tHe opportUnitY to Jump on now.”
CAREER OPTIONS FALL 2012 17
By Kerri Zanatta-Buehler
Me, inc.: entrepreneUrialeMploYees can be ‘intrapreneUrs’
Work For YoUrselF, or soMeone else? »
18 FALL 2012 CAREEROPTIONSMAGAZINE.COM
M any people are entrepreneurially driven and know
that running their own businesses is the way for them, while
others choose to first venture into organizations and perhaps
consider entrepreneurship later. Regardless of the route you
might take, the skills and attributes you need for entrepreneurial success are
also needed to be a successful “intrapreneurial” employee.
An entrepreneur’s success is often based on such attributes as productivity,
effort, commitment and leadership. It also includes the abilities to be an
effective decision-maker, to troubleshoot and problem-solve, and to be self-
managing and creative. Entrepreneurs possess drive, and are able to work on
their own as well as in collaboration with others. They manage multiple tasks
at once and are effective at building relationships to the betterment of their
venture. All of these desired traits can be found in many job descriptions for
intrapreneurial employees as well.
“Many millions of people proudly claim the title ‘entrepreneur,’” says
renowned entrepreneur Sir Richard Branson. “On the other hand, a title
that hasn’t gotten nearly the amount of attention it deserves is entrepreneur’s
little brother, ‘intrapreneur’: ‘an employee who is given freedom and financial
support to create new products, services and systems, who does not have to
follow the company’s usual routines or protocols.’ While it’s true that every
company needs an entrepreneur to get it under way, healthy growth requires
a smattering of intrapreneurs who drive new projects and explore new and
unexpected directions for business development.”
Generally speaking, most people will join an existing organization rather
than start their own business—at least at the start of their careers. People
often move into self-employment later in life, after they’ve fine-tuned their
business skills within an organization; then they venture into the world of
self-employment, such as becoming a consultant. That way, they can use
the knowledge and expertise they’ve developed through the years, and offer
their insight to other organizations.
As an employee working within an organization, you’re often advised to
approach your job as if you’re running your own company, and recognize that
your individual efforts will reflect directly on the success of the organization
as a whole. That’s an intrapreneur.
So are there places where intrapreneurs can grow and flourish? In
organizations around the world, individuals who are given the freedom to
“intrapreneUr:an eMploYee WHo is giVen FreeDoM anD Financial sUpport to create neW proDUcts, serVices anD sYsteMs, WHo Does not HaVe to FolloW tHe coMpanY’s UsUal roUtines or protocols.”
CAREER OPTIONS FALL 2012 19
20 FALL 2012 CAREEROPTIONSMAGAZINE.COM
delve into new territory and exercise their creativity are keeping their
employers on the cutting edge and successfully navigating the tides
of change. They themselves are consequently staying ahead of the
curve; they’re keeping up with the speed at which innovation moves—
which is fast and furious these days.
“Often everyone becomes so immersed in what they’re doing that
they feel like they own their companies,” Branson says of intrapreneurs.
“They don’t feel like employees working for someone else.”
When people feel this passionate about the work they do, they are
committed to it and have a vested interest in it and in their own success
as well. This dedication will ultimately reflect on the organization as a
whole. So while your name might not hang on the sign in the lobby,
“Me, Inc.” is a real company. It’s yours, and one that exists to thrive
and prosper with entrepreneurial you at the helm. co
kerri Zanatta-BUeHler is an employment development
specialist at Sheridan College.
For More inForMation, please Visit: entrepreneur.com/article/218011, sheridancollege.ca,
careeroptionsmagazine.com
ace (aDVancing canaDian entrepreneUrsHip): This national organization is affiliated with the worldwide SIFE (Students in Free Enterprise) program, which hosts international competitions for student entrepreneurs. Many Canadian universities and colleges have active ACE/SIFE chapters where students learn the ins and outs of entrepreneurship, and then apply that knowledge to create their own community-based ventures. see acecanada.ca
WHere to FinD Help: RESOuRCES TO ADvANCE YOuR ENTREPRENEuRIAL GOALS
there are countless ways you can achieve your entrepreneurial aspirations—and plenty of programs dedicated to helping you realize those goals. Here is just a small sample of the supports available to budding canadian entrepreneurs.
CAREER OPTIONS FALL 2012 21
tHe neXt 36: This new-venture challenge, launched in 2011, arose from a popular course on entrepreneurship at the university of Toronto. Each year, 36 candidates are selected from thousands of applicants to participate; funding comes from various sponsors, including top Canadian entrepreneurs. Students are placed in teams and mentored by business leaders, such as Jordan Banks, managing director of Facebook Canada. The teams develop their venture—which has to be based on mobile or web technologies—while learning the necessary skills to be successful. see thenext36.ca
VentUre connection at siMon Fraser UniVersitY, VancoUVer, sUrreY anD BUrnaBY, B.c.: Along with offering academic programs in entrepreneurship and other contests, the university also runs venture Connection. This program gives support to students from the very beginning—the “first spark” of an idea. Mentorships, resources, seminars, workshops and co-ops are some of the advantages of joining. Web ventures such as MetroLyrics, Hiretheworld and Buyatab are among the many successful alumni of the program. see ventureconnection.sfu.ca
tHe genesis centre at MeMorial UniVersitY oF neWFoUnDlanD, st. JoHn’s: The Genesis Centre provides support for technology-based businesses and new entrepreneurial ideas. The greater community can access their services—it’s not
just for students. Admission to Genesis provides you with access to office space and equipment, mentors, technical and scientific resources, a large entrepreneurial community and opportunities for networking. see genesis.mun.ca
scHlegal centre For entrepreneUrsHip at WilFriD laUrier UniVersitY, Waterloo, ont.: The Centre provides resources for students, such as an in-house entrepreneur for advice, co-ops and a loan program for students looking to start their own business. Its Laurier Entrepreneurship Competition offers thousands of dollars in prizes, along with publicity and feedback. There is also the BDO New venture Competition, a year-long course where students work in teams to develop a venture. Scholarships are awarded at the end-of-year awards reception. see bit.ly/ou7sp9
Digital MeDia Zone at rYerson UniVersitY, toronto: It’s not just students that are eligible for this digital media entrepreneurship program; anyone in the greater Toronto area can make a pitch to be supported by the DMZ. When accepted, the hopeful entrepreneurs receive guidance and resources to help make their ventures a success. An alumnus start-up of the program is TeamSave, a social buying website that has since partnered with Kijiji. see digitalmediazone.ryerson.ca
interview with a By Jordan Adams
the risks and beneFits oF being an entrepreneur »
CAREER OPTIONS FALL 2012 23
cBC’s hit television show “Dragon’s Den”
has brought entrepreneurship into the
primetime spotlight. Aspiring venturists
present their ideas to the Dragons—
some of Canada’s brightest, most successful
entrepreneurs—in the hope of striking a deal that
will bring their product to the marketplace.
One of those Dragons is Bruce Croxon, a digital
pioneer who co-founded the online dating service
Lavalife. He now invests in digital start-ups and
owns a chain of holistic spas, while also partnering
with promising ventures he encounters on the
show. He talked with Career Options about what
young entrepreneurs need to know to succeed.
career options: WHat is a tYpical DaY like For an entrepreneUr?
BrUce croXon: I would say the answer is there
really is no typical day, because I think by its
nature, you have to be ready to adapt to changing
situations depending on the size of the business
you’re involved with. But if you’re just starting
up, there really is no typical day. You’re usually
underfunded, doing everything yourself. It can be
a scramble. The challenge is to take that chaos
and the temptation to lose your focus, and try to
bring some focus to what you’re trying to do. So
the short answer is there is no typical day.
co: WHat are tHe risks anD HaZarDs oF Being an entrepreneUr?
croXon: The challenge of being an
entrepreneur is that it can be a very lonely
existence. You’re taking responsibility for the
success or failure of whatever it is that you’re
being entrepreneurial about. The risk is that
you can work and work and work—and there’s
no doubt that it’s more work than a more
conventional career path—and the risk is you
can work really hard and not get the results that
can be considered a success. You have to let
go of the notion that you put in eight hours of
work and therefore should get this much money.
The reality is you’ll have to work really hard, and
the amount of money you get for the amount of
effort you put in may not be equal. You have
to keep grinding until things start to happen.
co: WHat are tHe BeneFits?
croXon: It’s a very personal journey. You
acutely feel every victory and you acutely feel
every defeat. If you’re the kind of person who can
live with the ups and downs of it, and not let it
keep you awake at night, and if you’re still a nice
person to be around and the rollercoaster doesn’t
eat you up, there’s no better feeling than working
hard at something and having the fruits of your
own labour come out the other side. It’s a very
rewarding experience.
co: WHat are tHe QUalities neeDeD For a sUccessFUl entrepreneUr?
croXon: Stamina and stick-to-it-ness. You need
to work harder than the next person. You need to
be comfortable [with the fact] that you need to be
thinking about your business seven days a week,
24 hours a day. In this competitive environment,
if you’re not doing that, someone else will be. I
think the other quality of a good entrepreneur is
the ability to look in the mirror once in a while and
realize that you don’t have all the answers. It’s a
fine line, because you need enough ego to have
enough confidence to do it on your own, but your
ego can’t be so big that you ignore the mistakes
you make or the learning you get from other
people and situations. So introspection would be
a quality you need. The ability to work with others,
too, unless you’re an exceptionally bright person—
of which I’ve met very few in my life.
co: WHen is a “gooD” iDea reallY a BaD iDea?
croXon: It depends on what area you’re
working in. I work in the digital world. The good
and bad thing is you get feedback very quickly.
You know how people use the service and respond
to what you’re doing. You just really need to listen
to your customers and pay close attention to how
they’re adapting to the service. In most industries
today, because things move a lot quicker than
“tHe cHallenge oF Being an entrepreneUr is tHat it can Be a VerY lonelY eXistence. YoU’re taking responsiBilitY For tHe sUccess or FailUre oF WHateVer it is tHat YoU’re Being entrepreneUrial aBoUt. ”
24 FALL 2012 CAREEROPTIONSMAGAZINE.COM
they used to, if you’ve got your eyes and ears
open, that feedback comes pretty quickly.
co: HoW Do YoU knoW WHen to QUit?
croXon: If you’re an entrepreneur, you’re an
entrepreneur. Quit doesn’t really enter into the
vocabulary of the best ones. They just need to
change. It’s not about quitting, it’s about adapting.
When you get a certain amount of information
and you’re getting evidence that your idea doesn’t
work, you need to go back to the people that
you’re trying to get as customers, and ask what
it is about what you’re doing that they didn’t like,
and just change what you’re doing. One of the
qualities of a good entrepreneur is the willingness
to change direction, to not get too locked into
your own point of view. When the evidence
comes in that your point of view is not shared
by a market, you need to shift gears and change
your idea. That’s really different than just throwing
in the towel.
co: WHat aDVice WoUlD YoU giVe to a YoUng entrepreneUr in post-seconDarY or JUst graDUating, especiallY in terMs oF MoneY?
croXon: I would say live at home for a bit
longer—it’ll save you some rent—and get to
work. When you have something that’s worth
backing and worth getting behind, the best vote of
confidence you can get is from your friends and
family. Investors like me, if you’re looking
at early stage ideas, look at whether your friends
and family have supported you the best they can.
They probably have the best idea of what your
odds of success are.
co: WHat Do YoU WisH YoU kneW WHen YoU Were a YoUng entrepreneUr?
croXon: Looking back, I wish I had known
a little more about financing and the right time
to bring capital into a business. So the balance
sheet and financial part of things, I could’ve used
a bit more knowledge about. The other thing is
it’s probably as easy to go with a big idea as it
is a small idea. It’s the same amount of work,
so you might as well go for the big one. co
“tHere’s no Better Feeling tHan Working HarD at soMetHing anD HaVing tHe FrUits oF YoUr oWn laBoUr coMe oUt tHe otHer siDe. it’s a VerY reWarDing eXperience.”
JorDan aDaMs is a Carleton University
journalism graduate.
For More inForMation, please Visit: cbc.ca/dragonsden, brucecroxon.com,
careeroptionsmagazine.com
t hrough a program called “I Want to
be a Millionaire,” Evan Price received
a small start-up fund of $200 to
create a business. He went on to turn
a profit with his “High-tech Hygiene” service—
which included cleaning and energy audits on
appliances—all at the tender age of 10! He hasn’t
looked back since, and today describes himself as
“a true salesman at heart.”
His entrepreneurial spirit served him well in later
ventures; most notably, he cultivated the largest
crop of fiddleheads east of Ontario, and founded
the largest organic beer hops farm in Nova Scotia.
These businesses helped him pay for his bachelor
of commerce at Dalhousie University, where he
was Vice-president of Finance and Operations for
the student union—handling over $6.4 million in
spending and $2.7 million in investments.
Impressed yet? He was also named one of
the “Top 10 entrepreneurs under 35” by Nova
Scotia’s High Fliers program; received business
development funding to the tune of $10,000;
and was named the best co-op entrepreneurial
student at Dalhousie for 2010, receiving the
Sagewood grant of $4,000.
His successes haven’t all come easily. “The
hardest parts are always around getting the
confidence of others and finding partners or start-
up funding to keep growing,” Price says. “But if
you take time and build relationships, that’s much
harder to break than simply having the best price.”
When building relationships, even just in the
classroom, Price advises making friends with
people in different programs. “You don’t have to
be learning business to start one, but the team
you build will be stronger if they are good at
different things,” he says. co
“tHe HarDest parts are alWaYs aroUnD getting tHe conFiDence oF otHers anD FinDing partners or start-Up FUnDing to keep groWing.”
eVan priCe
» YoUng canaDians BUilDing aMBitioUs VentUres
CAREER OPTIONS FALL 2012 25
YoUng canaDians WHo Want eXciting international eXperiences HaVe More options anD opportUnitY tHan eVer BeFore—anD coUntries like neW ZealanD are eMBracing Visiting stUDents. »
By Kathryn Young
sports-mad new Zealand:
coMBine aDVentUre WitH stUDY in kiWi-lanD
CAREER OPTIONS FALL 2012 27
Bungee jumping, black water rafting,
zorbing, jetboating, heliskiing:
New Zealand is the mecca for
adventure sports, says 19-year-old
B.C. student Julia Thrift.
“Why not study in the capital of adventure tourism?”
asks Thrift, who is enrolled in the snowsport
business management program at Queenstown
Resort College on New Zealand’s South Island.
“My friends are so jealous.”
Snowsports is a specialty within QRC’s adventure
tourism management program, where students
learn more than just the visitor experience. They
also learn how to develop and operate different
models of adventure tourism companies, and
the skills needed for leadership, marketing,
human resources, writing business plans,
communications and more.
“It’s all internationally transferrable,” explains
Program Manager Chris Warburton. In fact,
QRC has an agreement with Thompson Rivers
University in B.C., whereby QRC grads can
automatically go into the third year of Thompson
Rivers’ degree program. Similar agreements are
in place with other schools, including Ontario’s
University of Guelph, where students can study
for one or two semesters at Lincoln University
in N.Z. and pay the regular U of G tuition
fees, rather than higher international student
tuition fees.
Adventure tourism is just one of many N.Z.
post-secondary sports programs that are open
to Canadian students. And Education New
Zealand is openly courting international students,
especially from North America, for these programs
that go beyond elite performance to include sports
business administration, recreation management,
sports massage, outdoor leadership and even
sports turf management.
great enVironMent For sports“Very few people are elite athletes,” says Don
Milham, Team Manager at the School of Sport
and Exercise Science at Waikato Institute of
Technology, known as Wintec. “But health and
wellness is across the lifespan. We have a great
environment for that.”
Wintec is located in the small city of Hamilton
on the North Island, where winter daytime
temperatures are usually 10 to 14°C. And that’s
part of what makes N.Z. a sports-mad country:
it’s easy to get outside and be active when the
temperature rarely dips below zero, and then
only in the mountains.
“It’s a very sports-dominated society,” says
Stewart Brougham, Wintec’s Director of
Internationalization. “It imbues society with a view
that sport is something you should continue with…
That passion for sports fuels the supply industry.
You need people to run and manage the sports
clubs, to manage and coach the teams, work for
companies or teach sports in schools.”
N.Z. offers Canadian students some attractive
post-secondary (they call it “tertiary”) options. You
can study in the land of the Kiwi for a semester
or two, take courses during a gap year, do an
exchange program, or complete an entire diploma
or degree. You can even earn credits that will be
recognized by your Canadian college or university,
through partnership agreements or individual
Career Options magazine would like to extend our gratitude to all those who helped to make our visit to New Zealand such an enjoyable and educational experience. Those mentioned in the articles and many others generously offered us their time and resources, and we are deeply appreciative. Special thanks to Education New Zealand and Air New Zealand, who truly made this trip possible.
“WHY not stUDY in tHe capital oF aDVentUre toUrisM? MY FrienDs are so JealoUs.”
28 FALL 2012 CAREEROPTIONSMAGAZINE.COM
CAREER OPTIONS FALL 2012 29
negotiation. And studying abroad can offer a
compromise between gap year travel and going
on to post-secondary.
“I really wanted to travel, but Mom wanted school,”
says Thrift, from Whiterock, B.C. The compromise
was QRC. “Queenstown has blown me away—the
connections you make. I’ve done things there’s no
way I would have done before, like canyoning.”
Lincoln University student Jenn Halliday, also
from B.C., urges Canadian students to apply for
N.Z. programs. “You’ll never know if you could
have made it if you don’t try,” she says. “You can
make it work and you can get here.”
Studying at Lincoln—a beautiful treed
campus surrounded by farmland just outside
Christchurch—is a dream that Halliday made
come true with hard work to help offset the
costs. While studying abroad can be more
expensive than in Canada, she was able
to bring down the price of her Bachelor of
Sport and Recreation Management (see “The
Practicalities” on page 32). PhD students take
note: you pay domestic tuition fees in N.Z.,
not the higher international tuition fees that
undergrads pay.
“The process of studying in another country
enriches you,” says Brougham. “You’re a bit more
thoughtful, you learn to be more tolerant. It just
changes you.” And that’s something you get no
matter where in the world you go.
N.Z. is an easy place to live and study. The culture
is different enough to be interesting, yet familiar
enough that you’ll feel at home amongst friendly
people, speaking English—sort of. There are lots
of fun Kiwi terms to learn if you’re interested
(see “Don’t Tramp in Your Jandals” on page 35).
“I found New Zealand like home, but with a twist,”
says Halliday. “There are so many advantages:
you learn about yourself and different cultures.”
ManY sports prograMsAs well as bachelor’s degrees, Lincoln offers
postgraduate degrees and certificates in sport
and exercise physiology, parks, recreation and
tourism management, plus an elite Sports
Scholarship Program and the Asia Pacific
Football [Soccer] Academy.
Wintec offers certificate programs in sports
massage, outdoor education and recreation, and
fitness industry training. Bachelor programs
are available in coaching, nutrition, exercise
physiology and biomechanics, and there’s a
one-year teaching program. The communications
school offers sports journalism.
Otago Polytechnic—based in Dunedin on
the South Island, but with other campuses as
well—has certificate and/or diploma programs
in a range of subjects: snowsport instructing,
avalanche safety, outdoor leadership and
management, physical conditioning, and sports
turf management, plus a bachelor of applied
science in physical activity, health and wellness.
QRC’s adventure tourism management program,
with its specialty in snowsport business
management, includes paid internships.
N.Z. has a population of just four million people,
so its colleges, universities and polytechnics
(degree-granting institutions that are like a cross
between college and university) are small too.
Classes are small and professors really get to
know their students.
“A student said to me, ‘I can’t believe you gave me
your cell phone number so we can call you,’ ” says
Chris Hutchinson, Lincoln’s academic coordinator
for sports management. “Here, it’s first-name terms.”
“Anybody who comes here can be a big fish,” says
Milham.
HanDs-on, practical skillsThe sports programs—whether at the university
degree or college diploma level—focus on
practical skills and career building.
“Real people with real skills get real jobs.
That’s always been my philosophy,” says
Gary Smith, program manager for Otago’s sports
turf management program, where students
complete paid internships at golf courses,
rugby fields and cricket pitches—and then
get snapped up by employers.
CAREER OPTIONS FALL 2012 29
“YoU’ll neVer knoW iF YoU coUlD HaVe MaDe it iF YoU Don’t trY. YoU can Make it Work anD YoU can get Here.”
“When you come out of the course, you’re set up to
go into the industry,” says David James Moseley,
20, studying outdoor leadership and management
at Otago. “Last year we lived on a beach for a
week, rock climbing and sea kayaking.” After
completing an internship,
he now has a full-time sea-kayaking job
waiting for him when he graduates.
“Some educational institutions lose sight of
the end goal, which is jobs,” says Charlie
Phillips, CEO at QRC. “We’re really focused
on completing that loop.” Students are treated
as professionals right from the first day, when
they’re greeted with: “Welcome. You’re starting
today, not in two years’ time.”
Students wear uniforms appropriate to their
studies—for the adventure tourism students, it’s
black track pants and black QRC t-shirts—and
are marked on grooming, attendance and
punctuality. “It’s all about getting ready for the
industry,” says Phillips. “Ninety-seven percent of
graduates get jobs.”
Lincoln’s Bachelor of Sport and Recreation
Management degree includes a requirement to
complete 480 hours of practical work in a sport
or recreation role. For example, students recently
organized an Olympic gala day for 800 school
children, while others handled the registration
and finish-line facilities for the Tour of New
Zealand 10-day cycle race through the whole
length of the South Island.
“Ours is a very enthusiastic, hands-on, fun degree,
but does contain robust academic theory before
the fun stuff,” Hutchinson says. “We’re working
quite closely with industry, not just in Christchurch
but around New Zealand.”
earlY inVolVeMent in researcHMany of the sports programs also emphasize early
involvement by undergrad students in research
projects “so by the time they get to the masters
level, it’s not new to them,” says Milham, leading
a tour through Wintec’s biomechanics lab. One
student is periodically jumping on a metal plate on
the floor, sometimes using his arms and sometimes
not, while his colleagues look at a laptop measuring
his impact. Another lab houses an altitude machine
and a heat chamber where students can control for
heat and humidity during experiments.
Leah Hutching, 22, is a second-year masters
biomechanics student researching regular shoes
versus toe shoes, and how human mechanics
change at different speeds. She hopes to work for a
sports shoe company after graduating from Wintec.
At Lincoln, Mike Hamlin, academic coordinator
for the sports scholarship program, describes
research into new technologies aimed at
boosting performance, including compression
garments, altitude training for rugby players
going to Johannesburg, and the effects of blood-
flow restriction on netball athletes while they’re
training. Result: increased muscle endurance
and strength. (Netball is similar to basketball.)
Jenn Halliday says studying in N.Z. has been the
best thing for her. She talks regularly with her parents
via Skype. “They’re supportive and proud of me that
I’m brave enough to take on the world,” she says.
So what would she tell Canadian students
thinking of studying in N.Z.?
“I would tell them to go for it,” she says.
“Don’t just dream about it, but actually do it!” co
katHrYn YoUng is managing editor of
Career Options. Education New Zealand
and Air New Zealand invited her to tour
N.Z. tertiary education schools and
sponsored her trip.
For More inForMation, please Visit: airnewzealand.ca, newzealandeducated.com,
learnmorestressless.com,
newzealandpostgraduate.com,
lincoln.ac.nz, apfa.co.nz,
queenstownresortcollege.com,
otagopolytechnic.ac.nz, wintec.ac.nz,
careeroptionsmagazine.com
“last Year We liVeD on a BeacH For a Week, rock cliMBing anD sea kaYaking.”
30 FALL 2012 CAREEROPTIONSMAGAZINE.COM
tHe practicalities:many ways to bring down the Costs oF n.Z. study
By Kathryn Young
considering studying abroad, but concerned that it’s too
expensive? It can be, primarily because international
tuition fees are always higher than tuition paid by students
in their home countries. However, the good news is that
there are ways you can bring those costs down considerably.
“At the end of the day, it’s going to cost maybe a few thousand more
than in Canada,” says Jenn Halliday, a Canadian earning her
Bachelor of Sport and Recreation Management at Lincoln University,
just outside of Christchurch, New Zealand.
To pay for her studies, 20-year-old Halliday won a scholarship,
arranged a Canadian student loan and works part-time. Here’s how
she makes it work:
• AmeritscholarshipfromLincoln,basedonheracademicsand
references, is worth $5,000 NZD ($4,046 CDN) per year. “That
scholarship was a big help for me,” says Halliday.
• AloanfromtheCanadaStudentLoansprogram,worth$13,505
NZD ($11,000 CDN).
• Apart-timejobofeightto10hoursperweekatanafter-school
program for children, helping them with homework and doing
activities. “I have to work to continue to be here,” she says.
Minimum wage is $13.75 NZD ($11.12 CDN).
• TheCanada-N.Z.currencyexchangeratefavoursCanadians.
“That makes a massive difference in student loans,” says Halliday,
adding that it also helped her make her decision to go to N.Z.
32 FALL 2012 CAREEROPTIONSMAGAZINE.COM
6 / start YoUr stUDies. The schools provide full orientation to the school and the town or city where you’ll be staying.
4 / get MeDical anD traVel insUrance. International students are not covered under N.Z.’s health care, so you must arrange your own medical and travel insurance. The schools will help. Otago Polytechnic, for example, uses uni-Care, which has a special insurance package for international students that costs $510 NZD ($413 CDN) for a full year.
• ShegotcreditforheroneyearattheUniversityofBritishColumbia,
so she started in second year at Lincoln.
“I’ve always felt supported,” says Halliday of her move to the far side of
the world. “Every question answered. The international advisor helped.”
International tuition fees in N.Z. range from $16,000 to $18,000 NZD
($12,946 to $14,564 CDN) per year. But international PhD students
pay the same tuition as N.Z. students—about $5,000 to $8,000 NZD
($4,046 to $6,473 CDN).
Canadian students considering studying abroad should apply for every
scholarship, bursary or loan they can find. Schools generally have an
“International Students” page on their websites, listing all the possibilities.
And don’t be shy about asking for help from the schools’ international
advisors—they WANT you to study in N.Z.
“QRC will do their best to help you come,” says Julia Thrift, 19, from British
Columbia, who has a bursary from Queenstown Resort College where she’s
in the snowsports program. “I was really happy. They helped arrange it.”
2 / applY For YoUr stUDent Visa. This is required if you’re going to be in N.Z. longer than three months. If you want to work in N.Z., be sure to tick off the applicable boxes on your student visa form. International students can usually work up to 20 hours a week while in school and full-time during holidays, as long as you’re there for a program lasting longer than a year.
Some schools have agents in Canada whom you can talk to about the schools, life in N.Z., the programs and the application process. Between agents, the schools and Education New Zealand, there are many guidebooks available offering step-by-step processes for applying for programs, student visas, work visas and accommodation. They’ll give you any advice you need to help fill out the forms.
Here’s tHe general process »
3 / FinD accoMMoDation. Each school will help you, whether you want to stay in the Halls of Residence (as they call it), a homestay or your own flat. Living in N.Z. is generally cheaper than in Canada.
5 / Make YoUr traVel arrangeMents. Some schools will even pick you up at the airport and take you to your new home!
1 / applY to a scHool. After you’ve received an Offer of Place, pay your tuition fees. You need your receipt to apply for your student visa.
CAREER OPTIONS FALL 2012 33
katHrYn YoUng is managing editor of Career Options. Education
New Zealand and Air New Zealand invited her to tour N.Z. tertiary
education schools and sponsored her trip.
For More inForMation, please Visit: Immigration New Zealand: immigration.govt.nz; Canada Student Loans:
hrsdc.gc.ca/eng/learning/canada_student_loan/index.shtml;
Code of Practice for International Students: minedu.govt.
nz/NZEducation/EducationPolicies/InternationalEducation/
ForInternationalStudentsAndParents.aspx; Uni-Care medical and travel
insurance: uni-care.co.nz; airnewzealand.ca; newzealandeducated.com;
learnmorestressless.com; newzealandpostgraduate.com;
careeroptionsmagazine.com
kia ora (pronounced kyorah) = hello, welcome
kiWi = a New Zealander or the small brown bird
kiWiFrUit = kiwi (the fruit)
pakeHa = non-Maori person (Maori are the Aboriginal people of N.Z.)
tertiarY eDUcation = post-secondary education
Uni = university
polYtecHnic = cross between university and college. Polytechnics grant degrees.
papers = courses, e.g. “I’m doing a paper in economics.”
scHeMe = program, e.g. an “exchange scheme” means an “exchange program”
Flat = apartment (flatting = living in an apartment, e.g. “I’m flatting with friends.”)eFtpos = bank cardBUsH Walk = hike in the foresttraMp = hiketogs = bathing suitrellies = relativesJanDals = flip-flopsHottie = hot water bottlegreasies = fish and chipsloo or DUnnY = bathroomDoDgY = bad, spoiledcHUnDer = to vomitFlasH = really good, expensive, e.g. “That’s a flash car.”
gooD on Ya, Mate! = congratulations, well done
scUll = to drink beer rapidly
FootBall = soccer
aMerican FootBall = football as Canadians know it
HockeY = field hockey, unless “ice hockey” is specified
all Blacks = N.Z.’s national rugby team (the equivalent of gods)
kit = uniform
long Black = two shots of espresso
sHort Black = black espresso
Flat WHite = espresso with slightly foamy milk
Don’t traMp in YoUr JanDals, or HoW to talk kiWican YoU DecipHer tHis? “DoDgY greasies or too MUcH scUlling? YoU’ll cHUnDer in tHe DUnnY.” iF not, reaD on For eXplanations oF soMe coMMon kiWi terMs.
Accommodation is another financial consideration. Living in residence
allows you to meet more people in your first semester, but it’s more
expensive than “flatting with friends” (sharing an apartment). Costs vary by
city, and can be as low as $85 NZD ($69 CDN) per week, but Thrift pays
$124 NZD ($100 CDN) per week for flatting in Queenstown.
Another option is a “homestay,” i.e., boarding with a Kiwi family, which costs
about $240 NZD ($194 CDN) per week, including three meals a day.
N.Z.. wants international students to be safe and well cared for. Point your parents
towards the Code of Practice for the Pastoral Care of International Students,
published by N.Z.’s Ministry of Education, so they can rest assured. co
N.Z. is in the southern hemisphere, so the seasons and school year are reversed. Semester 1 (autumn) runs February to June, and Semester 2 (spring) runs July to November. Summer holidays are December to February. The deadline for applying to N.Z. schools is generally Nov. 30.
Depending where you’re from in Canada, you’ll find winters in N.Z. a lot warmer. Average August (winter) temperatures are 11°C in Dunedin on the South Island, 5°C in the central part of the South Island, and 12°C in Auckland on the North Island. Snow generally falls just in the mountains.
N.Z. is all in one time zone, on the other side of the International Date Line, and is 16 hours ahead of central Canada.
Kiwis drive on the left, not the right! Even if you opt not to drive, you must be careful crossing streets or even walking the sidewalks or up staircases, where you’ll feel like a fish swimming upstream if you’re on the right.
tHings are BackWarDs in neW ZealanD! Don’t Forget »
CAREER OPTIONS FALL 2012 35
DiD YoU knoW tHat YoU can coMBine a Degree in science WitH YoUr loVe oF Wine?
Before creating WorkStory.net, neither did
Natalie Allen, a professor at Western University.
“I think typically most of us have a kind of
narrow range of things we consider possible,”
says Allen. “It’s partly because most of us learn
about work through the same standard set of
jobs that get mentioned and from television,
plus a few jobs are kind of odd-ball. But mostly
it’s a pretty mainstream set.”
Allen is attempting to remedy the situation with
the website she co-created with University
of Guelph professor David Stanley. Young
professionals can use WorkStory.net to post
videos and stories about their current job, and
how they arrived at where they are now.
“What we wanted to do was put together a
kaleidoscope of work stories that would give
people one more resource as they’re pondering
what they are interested in, what they can do—
that kind of thing,” says Allen.
Allen hopes that by watching videos on the
website, students can think about their skills,
interests and training in a less step-wise path à la
“Grade 1, Grade 2, Grade 3, undergrad or college”
and more in “a mixing and matching the shapes
and patterns in their life” kind of way.
Allen uses the analogy of a kaleidoscope to give
a more concrete idea of what she means.
“We would like people to match their interests,
knowledge and contacts and think of those as
ingredients in a kaleidoscope, and imagine when
you turn a kaleidoscope and everything jumbles
in a different way,” she says.
Videos like one posted by a sommelier are the
perfect example of Allen’s goal to show students
that they can combine their passions with a
career. “We have a grad from Dalhousie, who has
his degree in science, who decided that his real
passion is wine,” says Allen.
While it’s still in its early days, WorkStory.net
received a lot of attention at the Canadian
Association of Career Educators and Employers
(CACEE) Conference in June.
Amy Elder, Director of Career Services at Brock
University, was apprehensive when Allen first
approached her about the website. The first
video Elder saw just happened to be from a
Brock graduate. From there she got the idea that
WorkStory.net would make a rich database if they
could get more alumni to post their own work
stories on the website.
Brock had a program called ‘Alumni Sharing
Knowledge’ that was simply a database listing
alumni names and where they worked. Elder
says that, while other information such as salary
range and position title were sometimes provided,
“it was pretty dry information.”
With WorkStory.net Elder says students get the
information they really want to hear, such as
a “day in the life” of the job they’re interested
in. She also says the site is a useful tool in the
By Fraser Tripp wondering about a
JoB or career? WorkstorY.net may inspire you
CAREER OPTIONS FALL 2012 37
early stages of searching for a career path. Elder
says the problem most student have seems to be
knowing where to start, and they often end up
relying on job boards.
“We tell them to network, to ask for information
interviews. That’s very scary to them,” she says.
Elder says WorkStory.net is similar to a mini-
information interview without “the scary part of
calling somebody and asking them for 10 minutes
of their time.”
Encountering students on a regular basis who
might be afraid to branch out, Elder believes that
with WorkStory.net available, they could learn about
a day on the life of somebody in a specific industry.
“The site is only going to be as good as how
well it’s populated. So if you go on and there are
50 videos, that’s a whole different ball game than
if there are 5,000 videos,” she says.
To help with that, they plan on asking alumni
to create videos on the spot when they come to
network at Brock’s Smart Finish Conference.
“It’s a great way to talk about the school they went
to,” Elder says. “So it’s kind of a nice way for them
to contribute as an alumnus in a non-financial way.”
Jeff Watson, Employer Relationship Developer at
Western, says they’ve used the website in a similar
manner by incorporating it into their Career Week.
“We wanted to give WorkStory more visibility.
We actually included it in our web feature on
each day,” says Watson. “If we were doing
programming that involved a living library event,
then we featured a librarian as the work story.”
WorkStory.net has featured employees from
specific companies, such as Golder Associates,
who described their jobs and the paths they
took to get them. By partnering with companies
and other organizations, the site is able to offer
them free exposure and help with their recruiting
processes, while also providing a wider range of
options for website visitors.
While the main objective of the website is to
inspire, Allen admits that one video won’t change
someone’s life.
“What I’m hoping is that when we get literally
hundreds and hundreds of these that, combined
with the text stories, this will allow you to click
variants of the stories’ tags and allow you to see a
whole bunch of work blends and maybe one that
will inspire you,” she says.
Allen encourages anyone who is happy in their
job to create a WorkStory—either text-based
or video. Who knows? Maybe you’ll end up
providing just the inspiration a new graduate
needs. co
38 FALL 2012 CAREEROPTIONSMAGAZINE.COM
Fraser tripp is a Carleton University
journalism student.
For More inForMation, please Visit: WorkStory.net, uwo.ca, brocku.ca,
careeroptionsmagazine.com.
Or contact WorkStory through email
([email protected]), Twitter (@workstory)
or Facebook (facebook.com/workstory).
polish you
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job shadow »
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helping you FinD YoUr patH
career centres Help WitH More tHan JUst resUMés
By Sharon Ferriss
40 FALL 2012 CAREEROPTIONSMAGAZINE.COM
W hether you’re just starting a degree or set to graduate
this year, you’re going to need the best advice on
how to plan your career—and land that dream job.
Your university or college career centre may be one of
the best-kept secrets on campus.
The majority of students who use their career centres come for the resumé
consultations. But this only skims the surface. What services are offered
will vary by centre, but most can provide you with help and individual
counselling on topics such as researching careers, understanding your skills,
gaining work experience, preparing for interviews and more.
One high-impact offering that has grown exponentially at the University of
Alberta is job shadowing. During Reading Week, more than 100 employers
bring students into the workplace for one to four days to experience “a day in
the life,” says Blessie Mathew, Manager of Career Education at CAPS: Your
U of A Career Centre. She says opportunities like this help students to get a
clearer idea of their career goals.
As a specialized career centre, York University’s Schulich School of
Business Career Development Centre delivers “concierge services,” says
Executive Director Joseph Palumbo. For example, if you’re interviewing
with CIBC, the centre can arrange for an alumnus who works for the bank
to coach you. Schulich also places a focus on soft skills such as dining
etiquette, dressing for success, and the dos and don’ts of social media.
Students can even participate in wine, beer or scotch appreciation events.
“It’s about rounding out the skills to get an edge to get in the door and stay in
the door,” says Palumbo.
At Laval University, more than 70 percent of students across 17 faculties are
registered with the career centre, but many use only the job board. Students
can be disappointed if they don’t see postings that they can directly connect
to their field, such as philosophy, says André Raymond, Associate Director of
Laval’s placement service. “We have to explain to them that we offer much
more,” he says.
Visit earlY, Visit oFtenCareer service professionals agree: many students don’t use their career
centre until it’s too late to gain the full benefits.
“We see the most students when they start looking for summer work, or for
work after graduation,” says Mathew. “Then they are scrambling, trying to
figure out what they’re going to do.”
She would like to see an increase in the number of first-, second- and
third-year undergraduate students, as well as students just starting on their
graduate degrees, using the centre—which, she adds, is open throughout
the summer.
Raymond believes a big reason students don’t visit sooner is that they
underestimate how challenging a job search can be. “Very often they arrive
when they are disappointed with their search,” he says. “They think they
only have to make a resumé and respond to a job posting. Also they think it
is very easy to pass an interview, until they fail the first one.”
CAREER OPTIONS FALL 2012 41
career DeVelopMent neVer enDs
“Your career doesn’t start when you graduate—
it’s unrolling in front of you when you set foot on
campus,” says Mathew. University is your chance
to find out what you like and don’t like and to
build connections.
Palumbo wants students to understand that
“career development is a lifelong process. The
sooner you start, the better.” He says students
can expect to change careers many times:
organizations, industries, locations. What’s key is
to identify your skills, your brand proposition to
employers, and the market conditions.
“The 30-year career with one firm is pretty much
dead,” says Palumbo, but a 30-year career in
marketing, accounting or supply chain is what
students need to manage.
“Every decision is a career decision,” is a
message that students receive at Nova Scotia
Community College.
“Career development is about ‘who am I’ and how
that relates to the world of work,” says Laurie
Edwards, Director of Career Development at the
college.
Her colleague Clarence DeSchiffart, NSCC’s
Co-ordinator of Career and Essential Skills
Services, says his school takes a “whole person”
approach to career counselling. This means
helping students with self-awareness so they can
make the best decisions in the context of life
circumstances, whether that’s caring for children
or aging parents. “We want people to feel
empowered to handle change,” he says.
BeYonD tHe career centreToday’s students are likely accessing the
services of their career centre without actually
knowing it. A trend among career centres is to
work closely with faculty (who have the trust and
attention of students) to integrate career learning
into the classroom.
At the Schulich School of Business, all MBAs
and undergraduate students use a tool called
CareerLeader as part of their course work to
explore their interests, motivators and skills.
Students learn the basics about themselves:
“Who are you, what are your strengths, and
what is the best place to apply those strengths,”
says Palumbo.
Outside its central career centre, the University
of Alberta now has a career development officer
within the Faculty of Arts to help students with
career education and work experience tailored to
their fields. Another satellite office is set to open
within the Faculty of Science.
Many university career centres, including Laval,
are increasingly using technology to deliver
career services. Laval puts its workshops, on
topics such as writing resumés and cover letters,
on YouTube. With more students doing distance
courses or studying part-time, Laval has also
begun to provide online counselling via a
Skype-like system with video webcam.
Nova Scotia Community College is moving
towards offering more opportunities for informal
career discussions, such as coffee clubs and
lunch ’n’ learns.
career coUnsellors Don’t Bite (reallY)It’s understandable that students aren’t aware of
their school’s career centre. “Students can get
overwhelmed with the amount of information that
gets thrown at them in the first couple of weeks,”
says Mathew.
Once students do see a career counsellor, they
are often pleasantly surprised. “They’re used
to formality and bureaucracy at university.
But we’re not about dates and deadlines,”
Palumbo says about his Schulich career centre
staff. “We’re very warm, easy to get to know,
and interested in them as individuals and in
their careers.”
Palumbo says it’s not easy, especially for
undergrads, to ask for help. They might ask
their parents or their own networks, but they
think, “I don’t see my buddies in the career
office, so why should I go?” He says it’s a
misconception—and that all students can
benefit from career services.
However, the onus remains on the student to
take the initiative, says DeSchiffart. “No one person
has all the answers. Let’s do this together.” co
sHaron Ferriss is the Director of
Marketing, Web and New Media at the
Canadian Education and Research Institute
for Counselling, a charitable organization
that advances education and research in
career counselling and career development.
For More inForMation, please Visit: ceric.ca, caps.ualberta.ca, yorku.ca/careers,
spla.ulaval.ca, nscc.ca,
careeroptionsmagazine.com
“your career doesn’t start when you graduate—it’s unrolling in front of you when you set foot on campus.”
42 FALL 2012 CAREEROPTIONSMAGAZINE.COM
on the flanks of Mount Royal in the city
of Montreal, outreach to Aboriginal
youth has taken strong root at McGill
University and has since spread
branches across Turtle Island. Over the last six
years, the university has proactively committed
to improving educational outcomes for Aboriginal
youth in both urban and rural communities
across the country, one student at a time. As
the Aboriginal Community Outreach Coordinator,
I’m happy to report that this is one of the most
gratifying posts I can imagine having at McGill.
De-mystifying the university experience years
before students would actually be ready to
apply is significant. By inviting Aboriginal
youth to experience life at McGill, we strive to
help them envision themselves here, or at any
other institution. Our dedicated team at the
First Peoples’ House achieves this with the
collaboration of McGill students, both Aboriginal
and non-Aboriginal, as well as alumni, staff,
faculty and administrators, all of whom serve as
role models and donate their time and energy
to create and facilitate on- and off-campus
invitational events. Through these, Aboriginal
students aged 12 to 18 have gotten to explore
their career interests through interactive
workshops and camps hosted by a wide array of
McGill representatives.
Nothing speaks more clearly to youth than hearing
directly from McGill’s Director of Admissions
about the university’s commitment to increasing
enrolment of Aboriginal students. Along with the
testimonials of current Aboriginal students and
discussions with the sole Native professor at the
university, these messages will hopefully stay with
the youth as they make their way through the rest of
high school and prepare for post-secondary studies.
On campus, we host outreach events throughout
the academic year, starting with the McGill
Pow-Wow in September. We welcome about
125 Aboriginal students from Montreal area high
schools, who come to enjoy the festivities and
glimpse what it’s like to study physical education,
physical and occupational therapy, or social work at
McGill. Many young lacrosse players from the two
nearby Mohawk territories also get a chance to meet
and play with members of the Redmen lacrosse
team, who have a dedicated Aboriginal liaison.
In the spring, we host our premiere outreach event,
the Eagle Spirit High Performance Camp. With an
equal split between athletics and academics, the
goal of the camp is to promote post-secondary
studies while emphasizing a balance between
healthy mind and healthy body. We focus on
health-related careers and partner with the McGill
Faculty of Medicine to offer the 30 or so campers
from across Canada a truly hands-on experience.
In the anatomy lab, nothing gets to the bare bones
of what it’s like to be a medical student like holding
human hearts, lungs, livers and, well, actual bones
in your hands. Even as a thirty-something adult, I
By Kakwiranó:ron Cook
De-MYstiFYing UniVersitY ALLOWS ABORIGINAL YOuTH TO vISuALIZE THEMSELvES IN HigHer eDUcation
44 FALL 2012 CAREEROPTIONSMAGAZINE.COM
CAREER OPTIONS FALL 2012 45
still find the experience to be quite stunning, and
can only imagine what an impression it must leave
on a high school student considering a career in
medicine. Just last week I accompanied a group of
Mohawk youth from Kahnawake who were invited
to visit McGill’s Douglas Hospital to see, learn about
and hold human brains in Canada’s only brain
bank, and to talk with neuroscience researchers
about their work.
As McGill’s Aboriginal student recruiter, I get
the opportunity to travel across the country to
attend recruitment events. So far, I’ve set up in
British Columbia, Saskatchewan, Ontario, Alberta
and the Northwest Territories. We also sponsor
a booth at one of Indspire’s bi-annual Soaring:
Indigenous Youth Career Conference events,
where approximately 500 to 1,000 high school
students will show up depending on the location.
While on the road, I schedule community visits
wherever feasible to talk with youth, parents,
teachers, coaches and guidance counsellors
about McGill, and even deliver career exploration
workshops when time permits. Here in my
home province, I travel to the annual Quebec
Aboriginal Science Fair with the McGill chapter of
Let’s Talk Science, which provides excellent and
stimulating hands-on workshops.
I can’t emphasize enough how important it is
for Aboriginal youth to imagine themselves
in higher education. The challenges can be
significant—in one Cree community in Quebec
that I visited last year, the principal told me that
they hadn’t had a high school graduate in the
previous three years. Initially I found it shocking,
but it gave me pause to reflect; I myself was the
only graduate among 12 Native students who
started at my high school just off the Pine Ridge
Indian Reservation in South Dakota, where I
grew up. I attribute my perseverance not only to
all the support I got from family and in school,
but also to the role models and mentors who
came through my young life.
McGill is taking a long-term approach to
encourage Aboriginal participation in higher
education, which will in turn help Canada meet
its increasing demand for human resources—
after all, Aboriginal people are Canada’s fastest
growing demographic. I find the increasing
number of eager McGill volunteers to be
inspiring, and I wholeheartedly encourage
you to forge a pathway for Aboriginal youth
into your organization. The goal here is to
engage Aboriginal youth as a friendly,
inclusive partner. co
kakWiranó:ron cook is a member of
both the Akwesasne Mohawk and Oglala
Lakota Sioux Nations, and has served as
McGill University’s Aboriginal Community
Outreach Coordinator and Career Advisor
since February 2010.
For More inForMation, please Visit: mcgill.ca/fph, mcgill.ca/deanofstudents/
aboriginaloutreach, indspire.ca,
careeroptionsmagazine.com
aBoriginal people are canaDa’s Fastest groWing DeMograpHic.
‘‘ i just wish there was a simple, hassle-
free way for me to work somewhere
interesting in return for food and
lodging,” I said to a friend as we
waited for a train in Barcelona. We were both
students on exchange in France for the spring,
and I was trying to plan what to do for the short
period after school in Europe ended but before my
summer job in Canada began.
“Well, that exists,” she told me. “It’s called HelpX.
Look it up.” I was initially skeptical—I had never
heard of HelpX or met anyone who had tried
it. Most international volunteer organizations I
researched presented mazes of administrative red
tape, sometimes with hefty participation fees.
However, when I returned home and visited the
website, I learned that HelpX acts as a liaison
between independent hosts (families or employers
seeking assistance in return for housing) and
helpers (labourers looking for the opportunity to
stay somewhere new) for a minimal, one-time
fee. The well-known organization WWOOF (World
Wide Opportunities on Organic Farms) operates
on similar principles, but with a focus on organic
farming. HelpX is much more varied; hosts offer
positions that include hostel receptionist, goat
herder and childcare worker.
I was stunned at the sheer number of postings;
there are thousands of them, organized by
geographical region. A prospective helper could
garden in Alberta, tend sheep in Ireland, assist in
an elementary school in Morocco—the possibilities
seemed endless. This was exactly what I’d been
looking for.
Several months later, I spent two beautiful weeks
working outdoors in southern France, staying in a
17th-century farmhouse surrounded by vineyards. I
am certain it will not be my last HelpX experience.
HelpX.net launched in 2001 and has grown steadily
ever since. The site isn’t flashy or aesthetically
arranged, but is very easy to navigate. Hosts post
profiles of varying length and detail—some include
pictures and lengthy descriptions of their home and
the job, while others are very minimal. The standard
arrangement between host and helper is five to
eight hours of work for five or six days a week;
these terms are dependent on each host’s needs
and practices. To access host contact information
and read reviews, the user pays a ‘Premiership’ fee,
which grants them a two-year HelpX membership
for 20 euros (around 25 dollars). In doing so, the
user constructs a helper profile, which details if
they are traveling alone, with a friend or as a couple.
The helper can list skills, qualifications and interests
that the host may later browse. Once registered, the
helper can sift through postings and contact hosts
offering jobs that interest them.
Because of the slow economy, it’s been hard for
young professionals to find work directly out of
university or college. Taking a gap year to travel
the world or pursue an unpaid internship appeals
to many, but can also break the bank when it
comes to living expenses. HelpX provides an
interesting alternative: you can travel as little or as
much as you want and try your hand at a variety of
different vocations—all while living for free (except
for the cost of transportation). HelpX commitments
vary in length—it can be difficult to find a
placement for less than one or two weeks, and
they can last up to a year. Hosts often offer longer
stays in exchange for teaching skills, such as how
to build a house addition. A lot of helpers choose
to stay at a variety of placements to offset the cost
of long-term traveling and experience new jobs.
“Flexibility is key,” says Ali Tamlit, a 24-year-old
student and HelpXer from England. “Patience and
a willingness to give things a go can lead you to
enjoy an experience that was initially not so good.”
Tamlit and his girlfriend, Frances Kelsey, took a
year between their undergraduate and masters
degrees to spend eight months traveling Europe,
HelpXing along the way in Austria, Slovenia,
Turkey and France. They mostly worked in
landscaping and childcare, but also helped
with sheepherding in Austria.
If you want to tailor your HelpX experience to
further your career development in specific areas,
that is absolutely possible. Many HelpX placements
take place in the areas of small business,
agriculture, building and hospitality. Have open
communication with hosts regarding your skill
set, and propose ideas around how you can use
them in your placement. For example, if you are a
marketing and communications major, ask a host
if you could spearhead a publicity and advertising
campaign. Hosts can review your effort, and their
endorsement could be valuable when moving
forward into the workplace.
Even if career development is not your specific
objective, it’s hard to come out of a HelpX
placement without experiencing some remarkable
skills and growth. “My interpersonal skills grew in
just the few weeks that I did HelpX,” says Kelly
Agnew, a student from Virginia who did a placement
this spring. “I was exposed to new experiences that
have made me a more adaptable person.”
By Jasmine Irwin
HelpXHelps tHose wHo Help tHemselves
46 FALL 2012 CAREEROPTIONSMAGAZINE.COM
JasMine irWin is a media and public interest student at
Western University.
For More inForMation, please Visit: helpx.net, wwoof.org,
careeroptionsmagazine.com
More tips on HelpX-ing »1 / location: Look for placements in an area where you want to spend some quality time! There are HelpX locations all around the world, with concentrations in North America, Europe and Australia. It is less common for developing countries to have HelpX placements, but they certainly exist and are growing in number. You don’t need to go abroad to participate in HelpX; there are over 300 hosts in Canada, from the Yukon to P.E.I. If you’re interested in traveling between HelpX stints or on your days off, it’s important to consider transportation options in the area of your host’s location. Hosts are often unable or reluctant to make frequent trips to a train station that might be hours away. Working on a gorgeous and remote Croatian island is incredibly appealing—however, that makes it hard to go on fun, tourist day trips.
2 / Hosts: Premier members can look at host reviews left by former helpers. “For a first time I’d go for a HelpX with a lot of recent, positive reviews, and for a profile which is comprehensive,” says Frances Kelsey, a British student who has been travelling and HelpX-ing for more than eight months. “For example, it should explain what you’ll be expected to do, how many hours, what you could do on your days off, what the accommodation will be like, etc.” When contacting a host, ask as many questions as you need to get a complete picture of what the placement entails before you commit. Be respectful and honest when it comes to what hosts are seeking— if they require someone with cement and construction experience, don’t apply based on your Grade 9 woodshop class.
3 / saFetY: I chose to try HelpX by myself, which as a young woman was fraught with the standard dangers of any solo travel. I chose my first placement in a family environment only a few hours from my ‘home base.’ There are many placements available for couples or friends, which would make for a great trip. If you’re HelpX-ing alone (which is also a blast), just ensure you leave the contact information of your host with someone at home in case of a problem.
4 / preparation: Some countries (like Australia) require a work visa for volunteer labour. Make sure you check out the visa requirements before leaving home. Bring work clothes and footwear—one of my friends had to mulch in the outfits she brought for springtime in Paris. She sure looked cute but tomato plants didn’t appreciate it.
I hope I’ve served the same purpose my friend did while we waited for the train
all that time ago, giving a small piece of information that could lead someone else
to a big adventure. The beautiful thing about HelpX is it is there for you whenever
you’re ready, for as long as you want. The sheep in Ireland are waiting… co
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