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Page 1: capability document (PDF) - 2am · Magento – a well thought out industry standard e-commerce platform that’s proven to work throughout our client base. The Magento platform allows
Page 2: capability document (PDF) - 2am · Magento – a well thought out industry standard e-commerce platform that’s proven to work throughout our client base. The Magento platform allows

Hello! We are 2am. We’re really chuffed that you want to know a bit more about the creative operation we’ve got going on over here, so let us give you a flavour of what we’re all about.

Through 2am Media and 2am Design, we challenge and push the

limits of creative design and digital media through imaginative and

innovative solutions. We go beyond the one-size-fits-all approach

that has become increasingly common within the industry by

providing a bespoke service to each and every client, being flexible

in our methods, adapting to changing practices, and embracing

and encouraging creativity.

We know that being our creative and genuine selves is the secret

to our success, and by practicing what we preach we have seen

customers put their trust in us for over two decades.

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Page 3: capability document (PDF) - 2am · Magento – a well thought out industry standard e-commerce platform that’s proven to work throughout our client base. The Magento platform allows

Let’s get started thenYou’re probably pretty keen to hear a bit about what we can do

for you, right? As a company with so much experience and steely

determination we will turn our hand to anything, so we could go on

all day about the endless avenues we can take you down. You don’t

have time for that (and we are hoping that you’ll still have your eyes

open when you have finished reading this document so you can give

us a call or drop us a line), so we’ll keep it snappy.

Getting those creative juices flowingYou’ve got the idea, we’ve got the means to make it happen, so the

first stage in the process is getting our heads together. We want to

know exactly where you’re at, where you’ve come from and where

you want to be, so that we can tailor a strategy that is really going to

work. We’re a pretty intimate bunch here at 2am and we all have our

areas of expertise (kind of like Mastermind specialist subjects, only

way more geeky!), so we love a good brainstorm. It really is a team

effort over here and we think you’ll be confident that every element

of your project is being supported and developed by those with

the know-how.

Beautiful brandingWhether you are looking to start from scratch, have a completely

radical change or just fine-tune an already fabulous idea, our

creative director will give you some food for thought. Based on your

brief we will develop several brand identities for you to choose from

and keep evolving these until we hit the nail on the head. We have

over 20 years experience in this area so we do really know our eggs!

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Page 4: capability document (PDF) - 2am · Magento – a well thought out industry standard e-commerce platform that’s proven to work throughout our client base. The Magento platform allows

Some of the brands we’ve worked with:

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Page 5: capability document (PDF) - 2am · Magento – a well thought out industry standard e-commerce platform that’s proven to work throughout our client base. The Magento platform allows

Bare bonesWith a sharp looking brand in the bag, it’s time for a slick looking site.

When laying the foundations for any website, we focus on two things:

functionality and design.

We spend time developing a sitemap that includes all the information

you want to see on your site and, more importantly, what your

customer wants to see. We fine-tune the layout to make sure that it’s

structured in a way that gets the results you want and exceeds the

expectations of the end-user.

When we have this pinned down we get to work on a wire frame

design that will start to bring your website to life. This essential part

of the planning process allows you to get a feel for what we are going

to create for you and allows us to iron out any creases before we

flesh out the bones.

Looking goodSo now we are good to go, we begin with the design process. Armed

with all the information we need about your goals and the needs

of your clients, we create a design that ticks all the boxes. All our

designs are usability focused to ensure that your website not only

looks fabulous, but functions fantastically. After all, what good is a

website that doesn’t get results?

If you want to get technicalIt’s no good looking the part if your website doesn’t perform the

way it should. Whether you’re looking for a basic brochure site to

showcase your services or an all-singing, all-dancing e-commerce

experience, we’ve got the tech team to make that dream a reality!

We fully believe that a jack-of-all-trades is master of none, which

is why our web developers specialise in building websites on two

specific platforms:

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Page 6: capability document (PDF) - 2am · Magento – a well thought out industry standard e-commerce platform that’s proven to work throughout our client base. The Magento platform allows

WordPress – a fully customisable industry standard CMS platform

that gives you control, WordPress allows you to include an almost

unlimited range of features, including blogs, social media feeds,

maps and contact forms. These will be fully editable, allowing you to

update the content with ease and keep the information box fresh! We

have put our trust in WordPress for years because, quite honestly, it

has never let our clients or us down. The software is continually being

updated to ensure that it’s in line with the latest industry standards

and offers you the best experience possible.

Magento – a well thought out industry standard e-commerce

platform that’s proven to work throughout our client base.

The Magento platform allows navigation of the website to be

straightforward and effortless whilst focusing on the customer’s

primary action, to find the product(s) of interest with minimal effort.

All our e-commerce websites include a full Content Management

System, which allows you to update and manage products,

categories, promotions, order details, customer details, general page

content and many other features. But we don’t just expect you to

become an Internet guru overnight, which is why we provide a full

user manual and in-house training to get you up to speed.

We believe that your website should stand the test of time, so we take

measures to ensure that you are one step ahead of the game. 2am

will design and build your website so it is totally mobile and tablet

responsive; this means your site will be specifically designed for

mobile browsing, not just the standard view most web designers

will implement.

Once we have released your site out on to the World Wide Web,

we will make sure it’s jumping through all the hoops you have set.

We use analytics software to track the results of your posts, the

footprints of your traffic and the success of your marketing

campaigns, allowing you to understand what your customers

really want.

5WINNER

Page 7: capability document (PDF) - 2am · Magento – a well thought out industry standard e-commerce platform that’s proven to work throughout our client base. The Magento platform allows

Content is kingWe don’t do Search Engine Optimisation in the traditional sense.

Why? Because it doesn’t work. We really have a bee in our bonnet

about SEO companies taking people for a ride and misleading them

with fancy terms and false promises. We have SEO in mind from the

start, designing and building your website to include key search

terms and integrate keywords into the website content. Once we have

built your website to rank as highly as humanly possible, we will help

you maintain your position with expertly crafted and unique copy to

keep your content fresh and search engine friendly.

We love it when a plan comes togetherSo you’ve got your brand, you’ve got your website and you’re getting

results; job done? We think not! It’s not the end of the road after your

website has been successfully built and launched. We want you to be

confident with your spanking new site, so we are more than happy

to impart some of our wisdom through training, ongoing support

and marketing.

We are committed to making your brand and it’s online presence a

success within the marketplace and have loads of ideas for making

this possible. We have seen the value of creating a presence amongst

social media websites, forums and blogs and we are ready to help

you get a slice of the pie. We can also provide assistance within the

arena of PR, composing and distributing press releases and other

articles to enhance the awareness of your business. The possibilities

are endless!

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Page 8: capability document (PDF) - 2am · Magento – a well thought out industry standard e-commerce platform that’s proven to work throughout our client base. The Magento platform allows

Meet the folks at 2amAs a youthful and vibrant agency, we have all the skills your business

requires for it’s growth and longevity- a raft of industry experience

and most importantly, creative flair and enthusiasm.

Pete Stubbs – Managing Director

A modern-day Aristotle, his famous Peteisms offer the team a

philosophical mantra to work and live by. Everyone at 2am aims to

“Kill two bricks with one bird” and “Put the balls in motion”.

For the past decade, Pete has nurtured every aspect of the company,

from the clients and the staff to our renowned brand reputation. You

won’t catch Pete in a fancy suit sat in a leather-clad chair barking

orders; he’ll have his sleeves rolled up and be getting stuck into your

project like the rest of the team.

Nikki Carter – Office Manager

Taking on the motherly role at 2am, Nikki is constantly conflicted with

the need to nurture the team and the desire to strangle them. Good

job she has the patience of a saint!

As the Office Manager, Nikki is the oil in the 2am cogs. She makes sure

that the studio workload flows efficiently, that projects are timely and

that everyone has a smile on their face. Everyone knows that if you

want something done you ask mum and that, usually, mum knows

best.

John Graham – Creative Director

If moaning were a career option, the world of creative design would

never have experienced John Graham. Luckily for us, it’s not.

As the Creative Director at 2am, John is the start and the end point for

all our big ideas. With over a decade of experience working at 2am

and more besides working in the design industry, he really does know

how to get the job done.

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Page 9: capability document (PDF) - 2am · Magento – a well thought out industry standard e-commerce platform that’s proven to work throughout our client base. The Magento platform allows

Daryl Brunsden – Web Developer

As Northern as they come, Daryl enjoys immediately vocalising his thought

process, with little regard for the consequences. Bringing us gems like;

“It’s not wrong it’s just different knowledge!” since 1990.

Daryl is the sort of web developer that every agency wishes they had. With

an eye for detail that borders on obsessive, Daryl makes sure that every

website that leaves the studio is perfect, right down to the last line of code.

Mark Tierney – Web Developer

Every creative environment needs a good dry sense of humour,

and Mark fills the quota with contributions so arid they could rival

the Sahara.

When it comes to building websites Mark knows his stuff, making him

the one-stop-shop for tech support. He will usually be found fixing

bugs and saving the world of web design one line of code at a time.

Emma Fallon - Copywriter

Notorious throughout the North for her tea addiction, Emma should

have a sponsorship from Twinnings. The good news for you is that

the kettle is never cold at 2am!

As the word generator, you tell Emma what you want to say and she

will tell you how to say it.

Stephen Skelly – Web Developer

Between writing code and fixing bugs, Ste always finds time for a

cheese sandwich. If it were socially acceptable to eat them for every

meal, we dare say he would.

No problem is too big for Stephen and ‘impossible’ just isn’t in his

vocabulary. In the creative arena of web design we know that the

solution your business needs may not have an off-the-shelf answer,

but with Ste’s expertise we can make it happen.

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Page 10: capability document (PDF) - 2am · Magento – a well thought out industry standard e-commerce platform that’s proven to work throughout our client base. The Magento platform allows

Nick King – Business Development

As 2am’s gentle giant (no, seriously, he’s legally a giant), you don’t need

20/20 vision to spot Nick coming; he’ll be the one ducking beneath the

door frame as he arrives.

With over 15 years experience in marketing and connection

development, you don’t have to worry about being bored with the

usual salesman patter. As honest as the day is long, Nick doesn’t mess

around; he paves the way to a successful relationship with veracity

and transparency.

Sheena Aikman – Your Account Manager

At 2am we always assign a dedicated Account Manager to each an

every project we have. We try to match the skills and experience of

our team with the specific needs of your project to enable the

perfect fit.

Sheena has a deep understanding when it comes to deploying

effective branding and community engagement within both private

and public sector environments. Her experience in implementing

projects and developing marketing strategies is essential for guiding

your project from concept to completion.

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We don’t like to bragBut you should know why we’re up to the job. Established for over 20

years, 2am has earned an industry-wide track record for excellence

and achievement in design and web development. With a growing

international client-base, including the NHS, local authorities, retailers

and leisure industries, we have established a reputation as one of the

North West’s leading creative agencies. This, we firmly believe,

is due to the visionary approach and inspired attitude we bring to

each project.

We also have a few awards under our belt too, but as we say,

we don’t like to boast.

Let’s get togetherLike what you see? Think this could be the start of something

beautiful? If you’ve got a web design or Internet marketing project

in mind and you think we’re the team for you, pop in for a coffee

and a chat.

Tel: 01772 686222 [email protected]

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Page 12: capability document (PDF) - 2am · Magento – a well thought out industry standard e-commerce platform that’s proven to work throughout our client base. The Magento platform allows

T: 01772 686222 | The Loft, Mill Farm, Fleetwood Road, Wesham, Preston, PR4 3HD

www.2ammedia.co.uk | [email protected]